Lawrenceville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lawrenceville in 2025? Explore comprehensive Airbnb analytics for Lawrenceville, Georgia, United States to uncover income potential. This 2025 STR market report for Lawrenceville, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 392 active listings.

Whether you're considering an Airbnb investment in Lawrenceville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lawrenceville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lawrenceville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$132
The average rental revenue earned for an occupied room per day in Lawrenceville.
Occupancy Rate(?)
43.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,464
Typical annual income for an Airbnb listing in Lawrenceville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.8%
Strong growth (13.8%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Lawrenceville.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Lawrenceville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
392
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lawrenceville (2025)

Understanding the monthly revenue variations for Airbnb listings in Lawrenceville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lawrenceville is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lawrenceville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,716+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,884 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,445 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $665, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lawrenceville

Lawrenceville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lawrenceville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lawrenceville:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lawrenceville

Average Daily Rate (ADR) Airbnb Trends in Lawrenceville (2025)

Effective short term rental pricing strategy in Lawrenceville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lawrenceville typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $247+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
  • Typical properties (Median) charge around $92 per night.
  • Entry-level properties (Bottom 25%) earn around $47 per night.

Average Daily Rate (ADR) Trend by Month in Lawrenceville

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Airbnb Seasonality Analysis & Trends in Lawrenceville (2025)

Peak Season (May, June, July)
  • Revenue averages $2,722 per month
  • Occupancy rates average 50.7%
  • Daily rates average $125
Shoulder Season
  • Revenue averages $2,080 per month
  • Occupancy maintains around 45.4%
  • Daily rates hold near $128
Low Season (January, February, September)
  • Revenue drops to average $1,644 per month
  • Occupancy decreases to average 41.7%
  • Daily rates adjust to average $130

Seasonality Insights for Lawrenceville

  • The Airbnb seasonality in Lawrenceville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lawrenceville's highest earning potential, with monthly revenues capable of climbing to $2,904, occupancy reaching a high of 55.1%, and ADRs peaking at $137.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,489, occupancy could drop to 39.7%, and ADRs may adjust down to $123.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lawrenceville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lawrenceville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lawrenceville (2025)

Exploring the top neighborhoods for short-term rentals in Lawrenceville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Lawrenceville
Historic downtown area with a charming atmosphere, vibrant local shops, and diverse dining options. Perfect for visitors looking to experience the local culture and enjoy community events.
Lawrenceville Lawn, Aurora Theatre, Lawrenceville Historical Society, Gwinnett History Museum, Main Street Lawrenceville
Sugarloaf Parkway
A busy area that offers easy access to shopping, restaurants, and entertainment venues. Ideal for business travelers and families looking for convenience and comfort.
Gwinnett Mall, Sugarloaf Mills, Explorer’s Park, Central Gwinnett Park
Collins Hill
Residential neighborhood with parks and family-friendly amenities. Attracts those traveling for sports events and family vacations near local attractions.
Collins Hill Park, Rock Springs Park, Collins Hill High School, Civic Center
Lawrenceville-Suwanee Road
Transport link with various shopping centers, making it an appealing area for visitors who enjoy shopping and dining.
The Shoppes at Web Ginn, The Shops at Lawrenceville, Suwanee Town Center Park
Tribble Mill Park
A picturesque park known for its lakes and hiking trails, attracting nature lovers and families looking for outdoor activities.
Tribble Mill Park, Lake Radloff, Hiking Trails, Picnic Areas
Riverbend Park
A peaceful area along the riverside, great for those looking to relax and enjoy nature. Suitable for weekend getaways and family outings.
Riverbend Park Trails, Fishing Spots, Kayaking Areas
Lawrenceville Arts District
An emerging neighborhood that offers a blend of arts and culture, attracting those interested in creative experiences and local events.
Lawrenceville Performing Arts, Local Art Galleries, Community Events
Lake Lanier
While slightly outside Lawrenceville, it's a popular lake destination for vacations, boating, and outdoor activities. Draws in tourists looking for relaxation by the water.
Lake Lanier Islands, Boating and Fishing, Water Sports, Camping Sites

Understanding Airbnb License Requirements & STR Laws in Lawrenceville (2025)

While Lawrenceville, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lawrenceville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lawrenceville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lawrencevillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pool House/ 9beds/4Ba/ Kings/ Billiard/ Air Hockey

Pool House/ 9beds/4Ba/ Kings/ Billiard/ Air Hockey

Entire Place • 7 bedrooms

$176,782
Revenue
55.1%
Occupancy
$832.62
Daily Rate
The Rezort DM for CFP and new year specials!

The Rezort DM for CFP and new year specials!

Entire Place • 7 bedrooms

$153,697
Revenue
30.0%
Occupancy
$1718.08
Daily Rate
✨ Modern & Cozy Home - 5 mins to DT Lawrenceville✨

✨ Modern & Cozy Home - 5 mins to DT Lawrenceville✨

Entire Place • 6 bedrooms

$116,986
Revenue
52.5%
Occupancy
$591.42
Daily Rate
King Bed/ Gameroom/ Fire Pit & Grill/ Patio/ 5beds

King Bed/ Gameroom/ Fire Pit & Grill/ Patio/ 5beds

Entire Place • 5 bedrooms

$111,477
Revenue
59.9%
Occupancy
$509.73
Daily Rate
Huge Yard /Pool Table/ Double Decks 5beds/3Ba

Huge Yard /Pool Table/ Double Decks 5beds/3Ba

Entire Place • 5 bedrooms

$104,782
Revenue
58.0%
Occupancy
$487.13
Daily Rate
🌟 NEW Modern Home Theatre - Thoroughly Sanitized 🌟

🌟 NEW Modern Home Theatre - Thoroughly Sanitized 🌟

Entire Place • 5 bedrooms

$87,556
Revenue
60.2%
Occupancy
$377.76
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lawrenceville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lawrenceville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Duy & Evelynn5$528,0474074.87/5.0
Homi Spaces2$204,5422214.96/5.0
Desiree1$153,697334.91/5.0
David2$127,1632674.96/5.0
Ricky'S Remodeling LLC4$116,825814.86/5.0
Sina3$110,5502544.82/5.0
Jaheda7$109,2399904.85/5.0
Zani2$106,6431734.85/5.0
Daniela-Fascino2$98,346454.92/5.0
Lauren2$96,241524.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lawrenceville.

Dive Deeper: Advanced Lawrenceville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lawrenceville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lawrenceville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lawrenceville

  • The Lawrenceville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.5% of the 392 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 36.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Lawrenceville, House properties are the most common (77.3%), reflecting the local real estate landscape.
  • Houses represent a significant 77.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 2.0%) offer potential for unique stay experiences.

Lawrenceville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lawrenceville

  • The dominant room capacity in Lawrenceville is 1 bedroom listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 45.4% of the active Airbnb listings in Lawrenceville, indicating a high concentration in these sizes.
  • A significant 35.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lawrenceville.

Lawrenceville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lawrenceville

  • The most common guest capacity trend in Lawrenceville vacation rentals is listings accommodating 8+ guests (21.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Lawrenceville STR market, accounting for 36.5% of listings.
  • 38.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lawrenceville.
  • On average, properties in Lawrenceville are equipped to host 3.8 guests.

Lawrenceville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lawrenceville

  • The most common availability pattern in Lawrenceville falls within the 271-366 days range, representing 40.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lawrenceville (30.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lawrenceville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34%)

1 Night

123 listings

34% of total

2 Nights (32.6%)

2 Nights

118 listings

32.6% of total

3 Nights (12.2%)

3 Nights

44 listings

12.2% of total

4-6 Nights (2.5%)

4-6 Nights

9 listings

2.5% of total

7-29 Nights (10.2%)

7-29 Nights

37 listings

10.2% of total

30+ Nights (8.6%)

30+ Nights

31 listings

8.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Lawrenceville is 1 Night, adopted by 34% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.6%) of the Lawrenceville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 34% of Lawrenceville hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lawrenceville.

Lawrenceville Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

0.6% of total

Flexible (34.5%)

Flexible

112 listings

34.5% of total

Moderate (25.5%)

Moderate

83 listings

25.5% of total

Firm (15.1%)

Firm

49 listings

15.1% of total

Strict (24.3%)

Strict

79 listings

24.3% of total

Cancellation Policy Insights for Lawrenceville

  • The prevailing Airbnb cancellation policy trend in Lawrenceville is Flexible, used by 34.5% of listings.
  • There's a relatively balanced mix between guest-friendly (60.0%) and stricter (39.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34.5% market standard in Lawrenceville.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lawrenceville.

Lawrenceville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lawrenceville

  • The overall average booking lead time for vacation rentals in Lawrenceville is 25 days.
  • Guests book furthest in advance for stays during May (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (31 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Lawrenceville.
  • Target marketing efforts for the Fall season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Lawrenceville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lawrenceville (2025)

Amenity Prevalence

Amenity Insights for Lawrenceville

  • Essential amenities in Lawrenceville that guests expect include: Wifi, Air conditioning, Smoke alarm, TV, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lawrenceville: Wifi, Air conditioning, Smoke alarm, TV, Heating, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Air conditioning, Smoke alarm, TV, Heating, Free parking on premises.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lawrenceville to stay competitive.

Lawrenceville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lawrenceville

  • The typical guest profile for Airbnb in Lawrenceville consists of primarily domestic travelers (96%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.0% of guests.
  • Key international markets include United States (96%) and Canada (0.6%).
  • Top languages spoken are English (70.8%) followed by Spanish (13.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Lawrenceville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lawrenceville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gilmer County22$4,696$342.1343%
Cedar Bluff33$4,317$458.8439%
Fannin County37$4,285$339.5241%
Jacksons' Gap46$4,274$409.5841%
Eatonton231$4,171$473.1535%
Waleska41$4,156$346.7242%
Bishop10$4,057$508.6143%
Epworth68$3,983$341.9940%
Greensboro35$3,915$529.7229%
Blue Ridge1,105$3,888$290.4645%

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