Hartwell Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Hartwell in 2025? Explore comprehensive Airbnb analytics for Hartwell, Georgia, United States to uncover income potential. This 2025 STR market report for Hartwell, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 98 active listings.
Whether you're considering an Airbnb investment in Hartwell, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hartwell Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hartwell Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hartwell (2025)
Understanding the monthly revenue variations for Airbnb listings in Hartwell is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hartwell is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hartwell across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,617+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,840 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,652 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,448, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hartwell
Hartwell Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hartwell STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hartwell:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hartwell
Average Daily Rate (ADR) Airbnb Trends in Hartwell (2025)
Effective short term rental pricing strategy in Hartwell involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hartwell typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $422+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $281 or more.
- Typical properties (Median) charge around $197 per night.
- Entry-level properties (Bottom 25%) earn around $142 per night.
Average Daily Rate (ADR) Trend by Month in Hartwell
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Airbnb Seasonality Analysis & Trends in Hartwell (2025)
Peak Season (June, July, May)
- Revenue averages $5,832 per month
- Occupancy rates average 53.8%
- Daily rates average $257
Shoulder Season
- Revenue averages $3,247 per month
- Occupancy maintains around 41.5%
- Daily rates hold near $246
Low Season (January, February, March)
- Revenue drops to average $2,230 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $239
Seasonality Insights for Hartwell
- The Airbnb seasonality in Hartwell shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hartwell's highest earning potential, with monthly revenues capable of climbing to $6,628, occupancy reaching a high of 59.7%, and ADRs peaking at $261.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,038, occupancy could drop to 30.9%, and ADRs may adjust down to $237.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hartwell.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hartwell seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hartwell (2025)
Exploring the top neighborhoods for short-term rentals in Hartwell? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Hartwell | A popular destination for fishing, boating, and camping. Attracts families and outdoor enthusiasts looking to enjoy the scenic beauty of the lake and surrounding areas. | Lake Hartwell State Park, Parker B. Mccoy Nature Trail, Hartwell Dam, Lake Hartwell Water Sports, Hartwell Marina, Clemson University's waterfront |
| Downtown Hartwell | The heart of Hartwell featuring charming local shops, dining, and community events. It's convenient for visitors looking to explore local culture and enjoy a small-town atmosphere. | Hart County Historical Society, Downtown Hartwell Shopping District, Local Restaurants, Hartwell Arts and Crafts Center, Hartwell City Park |
| Coney Island | A quiet and serene area near the lake, this neighborhood attracts visitors looking for a peaceful retreat and outdoor activities like fishing and hiking. | Coney Island Park, Boat Launches, Fishing Spots, Nature Trails |
| North Georgia Mountains | A scenic getaway not too far from Hartwell, perfect for those looking to experience hiking, waterfalls, and beautiful mountain views. | Tallulah Gorge State Park, Rabun Bald, Black Rock Mountain State Park, Waterfalls of North Georgia |
| Anderson, SC | Close proximity to Hartwell, this city offers additional attractions and amenities, making it a great option for visitors exploring Hartwell and its surroundings. | Anderson Mall, Freedom Park, Lake Hartwell, Factor's Walk |
| Elberton | Nearby city known for its granite industry, home to the Georgia Guidestones. Offers unique attractions and a rich history, appealing to visitors with diverse interests. | Georgia Guidestones, Elberton Granite Museum, Campbellsville Road Park |
| Royston | A quaint town that offers a small-town charm and community events. It's appealing for Airbnb guests seeking simple and relaxing surroundings with local events. | McGarity's Peach Farm, Royston Depot, Local Parks, Royston Historic District |
| Lavonia | Located close to Lake Hartwell, offers access to outdoor activities and a peaceful environment, popular among visitors looking for a quiet getaway. | Lake Hartwell Park, Lavonia Library, Lavonia Depot |
Understanding Airbnb License Requirements & STR Laws in Hartwell (2025)
While Hartwell, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hartwell to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hartwell (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hartwellbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Hales Lake House w/ Hot Tub!
Entire Place • 5 bedrooms
Cedar Ridge Lake House w/ Hot Tub & Private Dock!
Entire Place • 4 bedrooms
Luxury Lakehouse Retreat on Lake Hartwell
Entire Place • 7 bedrooms
Gabriel Bay Lake House with Dock
Entire Place • 5 bedrooms
Lakeside Haven with Gourmet Kitchen
Entire Place • 5 bedrooms
The Cobb Lake House
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hartwell (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hartwell based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Linton Realty | 9 | $694,455 | 493 | 4.98/5.0 |
| MPM Vacation Rentals | 3 | $119,008 | 21 | 3.24/5.0 |
| Kim | 1 | $108,249 | 4 | 5.00/5.0 |
| All Hart | 2 | $99,596 | 39 | 4.82/5.0 |
| Tanna | 3 | $95,843 | 30 | 5.00/5.0 |
| Host #39687150 | 6 | $82,034 | 4 | 0.00/5.0 |
| Brittany | 9 | $72,069 | 22 | 2.74/5.0 |
| Whitney | 1 | $68,734 | 22 | 5.00/5.0 |
| Jordan And Ryan | 1 | $64,069 | 180 | 4.92/5.0 |
| Mike | 1 | $62,012 | 15 | 4.73/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hartwell.
Dive Deeper: Advanced Hartwell STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hartwell. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHartwell Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hartwell
- The Hartwell Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 98 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hartwell, House properties are the most common (65.3%), reflecting the local real estate landscape.
- Houses represent a significant 65.3% portion, catering likely to families or larger groups.
- The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 8.2%) offer potential for unique stay experiences.
Hartwell Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hartwell
- The dominant room capacity in Hartwell is 1 bedroom listings, making up 26.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 51.0% of the active Airbnb listings in Hartwell, indicating a high concentration in these sizes.
- A significant 56.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hartwell.
Hartwell Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hartwell
- The most common guest capacity trend in Hartwell vacation rentals is listings accommodating 8+ guests (42.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Hartwell STR market, accounting for 60.2% of listings.
- 62.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hartwell.
- On average, properties in Hartwell are equipped to host 5.9 guests.
Hartwell Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hartwell
- The most common availability pattern in Hartwell falls within the 181-270 days range, representing 38.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Hartwell (39.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hartwell Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
21.3% of total
2 Nights
38 listings
40.4% of total
3 Nights
19 listings
20.2% of total
4-6 Nights
1 listings
1.1% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
15 listings
16% of total
Key Insights
- The most prevalent minimum stay requirement in Hartwell is 2 Nights, adopted by 40.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.7%) of the Hartwell Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16%) caters to monthly stays (30+ nights) in Hartwell, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40.4% of Hartwell hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hartwell.
Hartwell Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
8.9% of total
Moderate
17 listings
21.5% of total
Firm
31 listings
39.2% of total
Strict
24 listings
30.4% of total
Cancellation Policy Insights for Hartwell
- The prevailing Airbnb cancellation policy trend in Hartwell is Firm, used by 39.2% of listings.
- A majority (69.6%) of hosts in Hartwell utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.2% market standard in Hartwell.
- With 30.4% using Strict terms, this is a viable option in Hartwell, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Hartwell.
Hartwell STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hartwell
- The overall average booking lead time for vacation rentals in Hartwell is 43 days.
- Guests book furthest in advance for stays during July (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Hartwell.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Hartwell averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hartwell (2025)
Amenity Prevalence
Amenity Insights for Hartwell
- Essential amenities in Hartwell that guests expect include: Free parking on premises, Smoke alarm, Air conditioning, TV, Wifi, Heating, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hartwell: Free parking on premises, Smoke alarm, Air conditioning, TV, Wifi, Heating, Kitchen, Hot water.
- Prioritize adding missing essentials: TV, Wifi, Heating, Kitchen, Hot water.
- Consider adding popular differentiators like Essentials or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hartwell to stay competitive.
Hartwell Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hartwell
- The typical guest profile for Airbnb in Hartwell consists of primarily domestic travelers (99%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.5% of guests.
- Key international markets include United States (98.5%) and United Kingdom (0.6%).
- Top languages spoken are English (81.4%) followed by Spanish (13.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Greenville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hartwell Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Wears Valley | 192 | $4,135 | $299.08 | 44% |
| Bishop | 10 | $4,057 | $508.62 | 43% |
| Pigeon Forge | 2,546 | $3,982 | $295.10 | 46% |