Flowery Branch Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Flowery Branch in 2025? Explore comprehensive Airbnb analytics for Flowery Branch, Georgia, United States to uncover income potential. This 2025 STR market report for Flowery Branch, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.

Whether you're considering an Airbnb investment in Flowery Branch, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Flowery Branch Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Flowery Branch Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$340
The average rental revenue earned for an occupied room per day in Flowery Branch.
Occupancy Rate(?)
40.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$37,405
Typical annual income for an Airbnb listing in Flowery Branch. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.7%
Slight decrease (-1.7%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Flowery Branch.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Flowery Branch.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
43
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Flowery Branch (2025)

Understanding the monthly revenue variations for Airbnb listings in Flowery Branch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Flowery Branch is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Flowery Branch across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,283+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,201 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,023 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,144, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Flowery Branch

Flowery Branch Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Flowery Branch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Flowery Branch:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Flowery Branch

Average Daily Rate (ADR) Airbnb Trends in Flowery Branch (2025)

Effective short term rental pricing strategy in Flowery Branch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Flowery Branch typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $664+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $444 or more.
  • Typical properties (Median) charge around $193 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in Flowery Branch

Get Live Flowery Branch Market Intelligence 👇

Discover Flowery Branch Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Flowery Branch (2025)

Peak Season (June, July, August)
  • Revenue averages $6,935 per month
  • Occupancy rates average 52.5%
  • Daily rates average $292
Shoulder Season
  • Revenue averages $4,561 per month
  • Occupancy maintains around 43.5%
  • Daily rates hold near $295
Low Season (January, February, March)
  • Revenue drops to average $2,961 per month
  • Occupancy decreases to average 37.4%
  • Daily rates adjust to average $293

Seasonality Insights for Flowery Branch

  • The Airbnb seasonality in Flowery Branch shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Flowery Branch's highest earning potential, with monthly revenues capable of climbing to $7,828, occupancy reaching a high of 53.8%, and ADRs peaking at $339.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,736, occupancy could drop to 35.5%, and ADRs may adjust down to $274.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Flowery Branch.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Flowery Branch seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Flowery Branch (2025)

Exploring the top neighborhoods for short-term rentals in Flowery Branch? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Lanier
A popular destination for water recreation and outdoor activities. Perfect for families and vacationers looking for water sports, boating, and beach access during the summer months.
Lake Lanier Islands, Van Pugh Park, Lanier 400 Crossing, Fishing at Lake Lanier, Water activities, Hiking trails
Old Town Flowery Branch
This charming area offers a historic downtown vibe with unique shops and dining. It attracts visitors looking for a scenic and quaint atmosphere with local culture.
Flowery Branch Museum, Local eateries, Historic homes, Shopping boutiques, Festival events
Bobby Brown State Park
A natural park that appeals to outdoor enthusiasts with hiking, fishing, and beautiful landscapes. Ideal for those seeking a retreat into nature.
Trails for hiking, Fishing spots, Picnic areas, Natural scenery, Wildlife viewing
Yargo State Park
Great for camping and outdoor activities. It draws visitors interested in exploring nature trails and participating in recreational activities like swimming and biking.
Campsites, Hiking trails, Biking paths, Fishing areas, Nature exploration
Flowery Branch City Park
A central community gathering location that hosts local events and offers recreational facilities. An attractive spot for families and community visitors.
Playgrounds, Sports facilities, Community events, Walking trails, Picnic areas
Chattahoochee River National Recreation Area
Ideal for tourists who enjoy river sports, hiking, and exploring nature. This area attracts visitors seeking adventure and scenic beauty.
River fishing, Kayaking and canoeing, Hiking trails, Picnic spots, Wildlife viewing
Braselton
Nearby township known for its growth and development along with attractions like wineries and golf courses. It appeals to visitors looking for a blend of leisure and outdoor activities.
Chateau Elan Winery, Golf courses, Shopping areas, Local breweries, Festivals
Gainesville
Larger nearby city with a dynamic atmosphere, offering a range of attractions, dining, and entertainment options. Great for those looking to explore more urban amenities while staying near Flowery Branch.
Lake Lanier, Local museums, Shopping centers, Downtown parks, Cultural events

Understanding Airbnb License Requirements & STR Laws in Flowery Branch (2025)

While Flowery Branch, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Flowery Branch to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Flowery Branch (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Flowery Branchbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lake Ranch: Hot Tub, Sauna, Fire Pit & Lake Views

Lake Ranch: Hot Tub, Sauna, Fire Pit & Lake Views

Entire Place • 5 bedrooms

$171,430
Revenue
39.6%
Occupancy
$1061.73
Daily Rate
Luxury Lakefront with Heated Pool & Private Dock

Luxury Lakefront with Heated Pool & Private Dock

Entire Place • 5 bedrooms

$142,111
Revenue
50.2%
Occupancy
$866.27
Daily Rate
Lake Lanier Gem wBeach! Dock! Kayaks! sup!FirePit!

Lake Lanier Gem wBeach! Dock! Kayaks! sup!FirePit!

Entire Place • 3 bedrooms

$138,597
Revenue
68.5%
Occupancy
$603.06
Daily Rate
Sunrise Villa - 7000 sf, heated pool, great views

Sunrise Villa - 7000 sf, heated pool, great views

Entire Place • 6 bedrooms

$115,966
Revenue
57.4%
Occupancy
$606.12
Daily Rate
2 story dock | hot tub | pets ok | game room

2 story dock | hot tub | pets ok | game room

Entire Place • 4 bedrooms

$111,601
Revenue
54.2%
Occupancy
$595.24
Daily Rate
Admiral's Sandy Beach Villa

Admiral's Sandy Beach Villa

Entire Place • 3 bedrooms

$76,759
Revenue
35.4%
Occupancy
$415.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Flowery Branch (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Flowery Branch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Joy1$171,430644.98/5.0
Host #732568441$142,111174.88/5.0
Molly1$138,597565.00/5.0
Tyler1$115,96695.00/5.0
Be Still Property Management1$111,601305.00/5.0
Tara +Kevin2$84,4583274.92/5.0
Ray1$76,759174.88/5.0
BNB Investing Group2$75,50472.33/5.0
Christine8$72,957753.66/5.0
Chris1$59,542134.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Flowery Branch.

Dive Deeper: Advanced Flowery Branch STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Flowery Branch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Flowery Branch Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Flowery Branch

  • The Flowery Branch Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86% of the 43 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Flowery Branch, House properties are the most common (74.4%), reflecting the local real estate landscape.
  • Houses represent a significant 74.4% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others (combined 11.7%) offer potential for unique stay experiences.

Flowery Branch Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Flowery Branch

  • The dominant room capacity in Flowery Branch is 3 bedrooms listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 48.8% of the active Airbnb listings in Flowery Branch, indicating a high concentration in these sizes.
  • A significant 58.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Flowery Branch.

Flowery Branch Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Flowery Branch

  • The most common guest capacity trend in Flowery Branch vacation rentals is listings accommodating 8+ guests (55.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Flowery Branch STR market, accounting for 67.4% of listings.
  • 69.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Flowery Branch.
  • On average, properties in Flowery Branch are equipped to host 6.0 guests.

Flowery Branch Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Flowery Branch

  • The most common availability pattern in Flowery Branch falls within the 271-366 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Flowery Branch (34.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Flowery Branch Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

9 listings

25% of total

2 Nights (36.1%)

2 Nights

13 listings

36.1% of total

3 Nights (16.7%)

3 Nights

6 listings

16.7% of total

4-6 Nights (5.6%)

4-6 Nights

2 listings

5.6% of total

7-29 Nights (2.8%)

7-29 Nights

1 listings

2.8% of total

30+ Nights (13.9%)

30+ Nights

5 listings

13.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Flowery Branch is 2 Nights, adopted by 36.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.1%) of the Flowery Branch Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.9%) caters to monthly stays (30+ nights) in Flowery Branch, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 36.1% of Flowery Branch hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Flowery Branch.

Flowery Branch Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (6.3%)

Super Strict 30 Days

2 listings

6.3% of total

Flexible (21.9%)

Flexible

7 listings

21.9% of total

Moderate (25%)

Moderate

8 listings

25% of total

Firm (34.4%)

Firm

11 listings

34.4% of total

Strict (12.5%)

Strict

4 listings

12.5% of total

Cancellation Policy Insights for Flowery Branch

  • The prevailing Airbnb cancellation policy trend in Flowery Branch is Firm, used by 34.4% of listings.
  • There's a relatively balanced mix between guest-friendly (46.9%) and stricter (46.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.4% market standard in Flowery Branch.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Flowery Branch.

Flowery Branch STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Flowery Branch

  • The overall average booking lead time for vacation rentals in Flowery Branch is 30 days.
  • Guests book furthest in advance for stays during October (average 70 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Flowery Branch.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
  • Monitor your own booking lead times against these Flowery Branch averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Flowery Branch (2025)

Amenity Prevalence

Amenity Insights for Flowery Branch

  • Essential amenities in Flowery Branch that guests expect include: TV, Wifi, Air conditioning, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Flowery Branch: TV, Wifi, Air conditioning, Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Flowery Branch to stay competitive.

Flowery Branch Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Flowery Branch

  • The typical guest profile for Airbnb in Flowery Branch consists of primarily domestic travelers (97%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.3% of guests.
  • Key international markets include United States (97.3%) and Canada (1.2%).
  • Top languages spoken are English (83.3%) followed by Spanish (11.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Gainesville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Flowery Branch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Union Mills14$5,934$458.5743%
Sevier County54$5,803$490.3244%
Gilmer County22$4,696$342.1343%
Sevierville5,187$4,592$318.7748%
Six Mile57$4,391$411.6743%
Fannin County37$4,285$339.5241%
West Union31$4,282$513.7238%
Gatlinburg2,866$4,172$307.4447%
Eatonton231$4,171$473.1535%
Waleska41$4,156$346.7242%

Maximize Your Airbnb Income in Flowery Branch

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights