Decatur Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Decatur in 2025? Explore comprehensive Airbnb analytics for Decatur, Georgia, United States to uncover income potential. This 2025 STR market report for Decatur, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 270 active listings.

Whether you're considering an Airbnb investment in Decatur, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Decatur Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Decatur Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$169
The average rental revenue earned for an occupied room per day in Decatur.
Occupancy Rate(?)
44.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,503
Typical annual income for an Airbnb listing in Decatur. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
23.0%
Strong growth (23.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Decatur.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Decatur.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
270
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Decatur (2025)

Understanding the monthly revenue variations for Airbnb listings in Decatur is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Decatur is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Decatur across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,462+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,353 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,016 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,018, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Decatur

Decatur Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Decatur STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Decatur:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Decatur

Average Daily Rate (ADR) Airbnb Trends in Decatur (2025)

Effective short term rental pricing strategy in Decatur involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Decatur typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $286+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
  • Typical properties (Median) charge around $113 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Decatur

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Airbnb Seasonality Analysis & Trends in Decatur (2025)

Peak Season (May, June, April)
  • Revenue averages $3,280 per month
  • Occupancy rates average 48.8%
  • Daily rates average $151
Shoulder Season
  • Revenue averages $2,577 per month
  • Occupancy maintains around 49.0%
  • Daily rates hold near $156
Low Season (January, February, March)
  • Revenue drops to average $2,094 per month
  • Occupancy decreases to average 42.7%
  • Daily rates adjust to average $160

Seasonality Insights for Decatur

  • The Airbnb seasonality in Decatur shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Decatur's highest earning potential, with monthly revenues capable of climbing to $3,555, occupancy reaching a high of 55.8%, and ADRs peaking at $165.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,933, occupancy could drop to 41.4%, and ADRs may adjust down to $149.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Decatur.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Decatur seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Decatur (2025)

Exploring the top neighborhoods for short-term rentals in Decatur? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Oakhurst
A charming neighborhood known for its strong community vibe, unique shops, and proximity to Decatur's downtown area. Ideal for families and couples looking for a quaint atmosphere.
Oakhurst Village, Winnona Park, Decatur Farmers Market, Oakhurst Dog Park, local eateries
Downtown Decatur
The heart of Decatur, featuring a vibrant mix of restaurants, bars, and shops. Popular with both tourists and locals, making it a prime spot for short-term rentals.
Decatur Square, Old Courthouse, Brick Store Pub, Decatur Arts Festival, local boutiques
Decatur Heights
A family-friendly community with beautiful homes and parks, offering a suburban feel with easy access to the city.
Decatur Heights Park, Scott Boulevard, local cafes, nearby schools, quiet streets
East Lake
A diverse neighborhood with a growing arts scene and community events, attracting a mix of young professionals and families.
East Lake Golf Club, local galleries, Parks, community events, farmers markets
Clairemont Estates
Known for its spacious homes and proximity to schools and parks, appealing to families looking for a quiet area.
Clairemont Park, nearby schools, local shops, community center, playgrounds
Kirkwood
An up-and-coming area with a mix of historic and new homes, known for its neighborhood feel and local businesses.
Kirkwood Park, local restaurants, Kirkwood Family Farm, community garden, art events
Glenwood Estates
A peaceful suburban area with access to great local amenities and parks, perfect for families and long-term visitors.
Glenwood Park, local schools, community events, shopping areas, quiet neighborhoods
Toco Hills
A vibrant community that offers a mix of shopping, dining, and parks, appealing to a diverse population.
Toco Hills Shopping Center, local parks, restaurants, coffee shops, town center

Understanding Airbnb License Requirements & STR Laws in Decatur (2025)

While Decatur, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Decatur to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Decatur (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Decaturbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Atlanta Luxury Chateau (6 Bedrooms and Game Room)

Atlanta Luxury Chateau (6 Bedrooms and Game Room)

Entire Place • 6 bedrooms

$158,352
Revenue
54.1%
Occupancy
$644.87
Daily Rate
Casa Blanca (6 Bedroom Luxury Home w/ Game Room)

Casa Blanca (6 Bedroom Luxury Home w/ Game Room)

Entire Place • 6 bedrooms

$129,230
Revenue
50.3%
Occupancy
$667.55
Daily Rate
*JuneApple_5Bdrm*AirHckey*Fsbll*HotTub*SUMMER:Pool

*JuneApple_5Bdrm*AirHckey*Fsbll*HotTub*SUMMER:Pool

Entire Place • 5 bedrooms

$124,690
Revenue
65.3%
Occupancy
$448.51
Daily Rate
12 bed 6 bedroom 3.5 Bath 13 Mins to Downtown Atl

12 bed 6 bedroom 3.5 Bath 13 Mins to Downtown Atl

Entire Place • 5 bedrooms

$124,333
Revenue
60.4%
Occupancy
$497.95
Daily Rate
Decatur City House

Decatur City House

Entire Place • 6 bedrooms

$120,387
Revenue
61.4%
Occupancy
$533.08
Daily Rate
*4Seasons Retreat: Hot Tub, Fire Pit & Game Room*

*4Seasons Retreat: Hot Tub, Fire Pit & Game Room*

Entire Place • 4 bedrooms

$111,999
Revenue
60.7%
Occupancy
$427.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Decatur (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Decatur based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Michael11$757,16611194.86/5.0
Jordan And Shante’4$291,3451534.95/5.0
Beth4$160,05613664.91/5.0
Alex And Christina5$158,4122794.88/5.0
Nikola3$153,7503434.97/5.0
Jacqueline2$141,1471144.68/5.0
Dawn2$138,4743594.95/5.0
Talia And Joseph2$134,9692714.96/5.0
Marlon1$124,3331244.95/5.0
Jonathan2$86,2881334.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Decatur.

Dive Deeper: Advanced Decatur STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Decatur. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Decatur Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Decatur

  • The Decatur Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.1% of the 270 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Decatur, House properties are the most common (62.6%), reflecting the local real estate landscape.
  • Houses represent a significant 62.6% portion, catering likely to families or larger groups.
  • The presence of 8.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 2.6%) offer potential for unique stay experiences.

Decatur Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Decatur

  • The dominant room capacity in Decatur is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 52.2% of the active Airbnb listings in Decatur, indicating a high concentration in these sizes.
  • A significant 32.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Decatur.

Decatur Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Decatur

  • The most common guest capacity trend in Decatur vacation rentals is listings accommodating 8+ guests (23.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Decatur STR market, accounting for 45.6% of listings.
  • 35.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Decatur.
  • On average, properties in Decatur are equipped to host 4.2 guests.

Decatur Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Decatur

  • The most common availability pattern in Decatur falls within the 271-366 days range, representing 36.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Decatur (29.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 37.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Decatur Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.5%)

1 Night

59 listings

23.5% of total

2 Nights (37.8%)

2 Nights

95 listings

37.8% of total

3 Nights (13.1%)

3 Nights

33 listings

13.1% of total

4-6 Nights (6.4%)

4-6 Nights

16 listings

6.4% of total

7-29 Nights (7.2%)

7-29 Nights

18 listings

7.2% of total

30+ Nights (12%)

30+ Nights

30 listings

12% of total

Key Insights

  • The most prevalent minimum stay requirement in Decatur is 2 Nights, adopted by 37.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.3%) of the Decatur Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12%) caters to monthly stays (30+ nights) in Decatur, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.8% of Decatur hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Decatur.

Decatur Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (22.1%)

Flexible

54 listings

22.1% of total

Moderate (33.2%)

Moderate

81 listings

33.2% of total

Firm (19.7%)

Firm

48 listings

19.7% of total

Strict (25%)

Strict

61 listings

25% of total

Cancellation Policy Insights for Decatur

  • The prevailing Airbnb cancellation policy trend in Decatur is Moderate, used by 33.2% of listings.
  • There's a relatively balanced mix between guest-friendly (55.3%) and stricter (44.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.2% market standard in Decatur.
  • Regularly review your cancellation policy against competitors and market demand shifts in Decatur.

Decatur STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Decatur

  • The overall average booking lead time for vacation rentals in Decatur is 32 days.
  • Guests book furthest in advance for stays during May (average 45 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (38 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Decatur.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
  • Monitor your own booking lead times against these Decatur averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Decatur (2025)

Amenity Prevalence

Amenity Insights for Decatur

  • Essential amenities in Decatur that guests expect include: Air conditioning, Wifi, Smoke alarm, Heating, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Decatur: Air conditioning, Wifi, Smoke alarm, Heating, TV.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Smoke alarm, Heating, TV.
  • Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Decatur to stay competitive.

Decatur Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Decatur

  • The typical guest profile for Airbnb in Decatur consists of primarily domestic travelers (95%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.3% of guests.
  • Key international markets include United States (95.3%) and DC (0.9%).
  • Top languages spoken are English (71.9%) followed by Spanish (11.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Decatur Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gilmer County22$4,696$342.1343%
Cedar Bluff33$4,317$458.8439%
Fannin County37$4,285$339.5241%
Jacksons' Gap46$4,274$409.5841%
Eatonton231$4,171$473.1535%
Waleska41$4,156$346.7242%
Bishop10$4,057$508.6243%
Epworth68$3,983$341.9940%
Greensboro35$3,915$529.7229%
Blue Ridge1,105$3,888$290.4645%

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