Cumming Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Cumming in 2025? Explore comprehensive Airbnb analytics for Cumming, Georgia, United States to uncover income potential. This 2025 STR market report for Cumming, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 67 active listings.

Whether you're considering an Airbnb investment in Cumming, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cumming Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Cumming Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$256
The average rental revenue earned for an occupied room per day in Cumming.
Occupancy Rate(?)
36.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,760
Typical annual income for an Airbnb listing in Cumming. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.8%
Slight decrease (-0.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Cumming.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Cumming.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
67
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Cumming (2025)

Understanding the monthly revenue variations for Airbnb listings in Cumming is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cumming is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cumming across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,803+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,943 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,765 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $697, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Cumming

Cumming Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Cumming STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cumming:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Cumming

Average Daily Rate (ADR) Airbnb Trends in Cumming (2025)

Effective short term rental pricing strategy in Cumming involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cumming typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $458+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $258 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $67 per night.

Average Daily Rate (ADR) Trend by Month in Cumming

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Airbnb Seasonality Analysis & Trends in Cumming (2025)

Peak Season (July, August, June)
  • Revenue averages $4,558 per month
  • Occupancy rates average 49.0%
  • Daily rates average $212
Shoulder Season
  • Revenue averages $3,188 per month
  • Occupancy maintains around 35.2%
  • Daily rates hold near $227
Low Season (January, April, December)
  • Revenue drops to average $2,361 per month
  • Occupancy decreases to average 32.7%
  • Daily rates adjust to average $234

Seasonality Insights for Cumming

  • The Airbnb seasonality in Cumming shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Cumming's highest earning potential, with monthly revenues capable of climbing to $4,886, occupancy reaching a high of 52.6%, and ADRs peaking at $262.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,095, occupancy could drop to 29.4%, and ADRs may adjust down to $199.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cumming.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Cumming seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Cumming (2025)

Exploring the top neighborhoods for short-term rentals in Cumming? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Lanier
A popular destination for water activities, boating, and fishing, it attracts families and tourists looking for outdoor recreation.
Lake Lanier Islands, Lanier World, Lake Lanier Sailing Club, Boat Rentals, Fishing Charters, Public Beaches
Cumming City Center
The heart of Cumming, where visitors can find restaurants, shopping, and community events. It's a growing area with increasing tourist interest.
Cumming City Center, Local Restaurants, Farmers Market, Cumming Playhouse, Shopping Districts, Parks
Vickery Village
A charming mixed-use community with shops, dining, and residential spaces, ideal for those wanting a quaint suburban experience.
Vickery Village Shops, Coffee Shops, Restaurants, Local Events, Parks, Art Galleries
Sawnee Mountain Preserve
A beautiful nature area great for hiking and outdoor activities, perfect for nature lovers and families seeking adventure.
Trails, Visitor Center, Scenic Overlooks, Picnic Areas, Wildlife Viewing, Educational Programs
Hwy 400 Corridor
Provides easy access to the greater Atlanta area and the North Georgia mountains, appealing to those looking for both urban and rural escapes.
Outlet Mall, Dining Options, Corporate Offices, Proximity to Atlanta, North Georgia Wine Country, Outdoor Activities
Shady Grove Campground
A popular camping and RV destination that attracts families and groups looking for a natural retreat by the lake.
Campgrounds, Fishing, Canoeing, Hiking, Nature Trails, Family-friendly Activities
The Collections at Forsyth
A premier shopping destination with upscale retail and dining options, attracting both locals and tourists.
Shopping, Dining, Events, Entertainment Options, Luxury Brands, Proximity to Residential Areas
Cumming Aquatic Center
An indoor and outdoor water park that draws families and visitors seeking recreation and fun activities, especially in summer.
Water Slides, Pools, Recreation Programs, Fitness Classes, Family Activities, Special Events

Understanding Airbnb License Requirements & STR Laws in Cumming (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Cumming. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cumming to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Cumming (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cummingbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Perfect Luxury Getaway! Weddings Welcome!

The Perfect Luxury Getaway! Weddings Welcome!

Entire Place • 7 bedrooms

$255,482
Revenue
29.6%
Occupancy
$2858.93
Daily Rate
Oasis on Lanier | 30-day min

Oasis on Lanier | 30-day min

Entire Place • 5 bedrooms

$122,985
Revenue
45.5%
Occupancy
$726.15
Daily Rate
6 bedroom lake home with private boat dock & pool

6 bedroom lake home with private boat dock & pool

Entire Place • 6 bedrooms

$111,537
Revenue
26.7%
Occupancy
$1654.06
Daily Rate
Paradise on Lanier | 30-day min

Paradise on Lanier | 30-day min

Entire Place • 6 bedrooms

$102,233
Revenue
35.7%
Occupancy
$733.57
Daily Rate
Private pool, Dock, Hot Tub and Pet Friendly

Private pool, Dock, Hot Tub and Pet Friendly

Entire Place • 4 bedrooms

$82,483
Revenue
48.1%
Occupancy
$444.12
Daily Rate
Lanier Lake House

Lanier Lake House

Entire Place • 4 bedrooms

$58,335
Revenue
35.1%
Occupancy
$441.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Cumming (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Cumming based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #86563921$255,4820N/A/5.0
Tyler2$225,2183264.79/5.0
Chris3$141,5421024.71/5.0
Faith1$111,5370N/A/5.0
Diana1$57,098105.00/5.0
Daniel1$53,596485.00/5.0
Threase1$50,5271144.88/5.0
Daniel1$48,956664.89/5.0
Michael1$42,310434.98/5.0
Yves1$39,998165.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cumming.

Dive Deeper: Advanced Cumming STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cumming. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Cumming Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Cumming

  • The Cumming Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.1% of the 67 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Cumming, House properties are the most common (70.1%), reflecting the local real estate landscape.
  • Houses represent a significant 70.1% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays (combined 1.5%) offer potential for unique stay experiences.

Cumming Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Cumming

  • The dominant room capacity in Cumming is 1 bedroom listings, making up 29.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 46.3% of the active Airbnb listings in Cumming, indicating a high concentration in these sizes.
  • A significant 40.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cumming.

Cumming Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Cumming

  • The most common guest capacity trend in Cumming vacation rentals is listings accommodating 8+ guests (25.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Cumming STR market, accounting for 44.8% of listings.
  • 40.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cumming.
  • On average, properties in Cumming are equipped to host 4.2 guests.

Cumming Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Cumming

  • The most common availability pattern in Cumming falls within the 271-366 days range, representing 67.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Cumming (44.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Cumming Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.1%)

1 Night

8 listings

12.1% of total

2 Nights (16.7%)

2 Nights

11 listings

16.7% of total

3 Nights (7.6%)

3 Nights

5 listings

7.6% of total

4-6 Nights (12.1%)

4-6 Nights

8 listings

12.1% of total

7-29 Nights (21.2%)

7-29 Nights

14 listings

21.2% of total

30+ Nights (30.3%)

30+ Nights

20 listings

30.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Cumming is 30+ Nights, adopted by 30.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (30.3%) caters to monthly stays (30+ nights) in Cumming, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 30.3% of Cumming hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cumming.

Cumming Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (6.7%)

Super Strict 60 Days

4 listings

6.7% of total

Flexible (28.3%)

Flexible

17 listings

28.3% of total

Moderate (13.3%)

Moderate

8 listings

13.3% of total

Firm (28.3%)

Firm

17 listings

28.3% of total

Strict (23.3%)

Strict

14 listings

23.3% of total

Cancellation Policy Insights for Cumming

  • The prevailing Airbnb cancellation policy trend in Cumming is Flexible, used by 28.3% of listings.
  • A majority (51.6%) of hosts in Cumming utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 28.3% market standard in Cumming.
  • Regularly review your cancellation policy against competitors and market demand shifts in Cumming.

Cumming STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Cumming

  • The overall average booking lead time for vacation rentals in Cumming is 32 days.
  • Guests book furthest in advance for stays during June (average 59 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (51 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Cumming.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 51 days) to capture early planners.
  • Monitor your own booking lead times against these Cumming averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Cumming (2025)

Amenity Prevalence

Amenity Insights for Cumming

  • Essential amenities in Cumming that guests expect include: Air conditioning, Wifi, Smoke alarm, Free parking on premises, Heating, Hot water, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Dishes and silverware, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Cumming: Air conditioning, Wifi, Smoke alarm, Free parking on premises, Heating, Hot water, TV.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises, Heating, Hot water, TV.
  • Consider adding popular differentiators like Essentials or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Cumming to stay competitive.

Cumming Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Cumming

  • The typical guest profile for Airbnb in Cumming consists of primarily domestic travelers (95%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.1% of guests.
  • Key international markets include United States (95.1%) and Canada (2.8%).
  • Top languages spoken are English (77%) followed by Spanish (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Cumming.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Cumming Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sevier County66$5,662$611.8443%
Gilmer County22$4,129$373.5639%
Sevierville5,792$4,073$336.6346%
Cedar Bluff35$3,816$476.0636%
Wears Valley215$3,653$305.4543%
Gatlinburg3,375$3,625$323.7844%
Buckhead11$3,538$359.0339%
Waleska44$3,507$355.8541%
Highlands335$3,506$375.7039%
Pigeon Forge2,855$3,504$308.8143%

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