Clarkesville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Clarkesville in 2025? Explore comprehensive Airbnb analytics for Clarkesville, Georgia, United States to uncover income potential. This 2025 STR market report for Clarkesville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 107 active listings.
Whether you're considering an Airbnb investment in Clarkesville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clarkesville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clarkesville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clarkesville (2025)
Understanding the monthly revenue variations for Airbnb listings in Clarkesville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clarkesville is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clarkesville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,941+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,300 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,763 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $916, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clarkesville
Clarkesville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clarkesville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clarkesville:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clarkesville
Average Daily Rate (ADR) Airbnb Trends in Clarkesville (2025)
Effective short term rental pricing strategy in Clarkesville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clarkesville typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $350+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
- Typical properties (Median) charge around $180 per night.
- Entry-level properties (Bottom 25%) earn around $139 per night.
Average Daily Rate (ADR) Trend by Month in Clarkesville
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Airbnb Seasonality Analysis & Trends in Clarkesville (2025)
Peak Season (May, July, December)
- Revenue averages $2,986 per month
- Occupancy rates average 38.8%
- Daily rates average $222
Shoulder Season
- Revenue averages $2,553 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $222
Low Season (January, February, March)
- Revenue drops to average $1,810 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $199
Seasonality Insights for Clarkesville
- The Airbnb seasonality in Clarkesville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clarkesville's highest earning potential, with monthly revenues capable of climbing to $3,175, occupancy reaching a high of 42.4%, and ADRs peaking at $229.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,652, occupancy could drop to 28.9%, and ADRs may adjust down to $195.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clarkesville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clarkesville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clarkesville (2025)
Exploring the top neighborhoods for short-term rentals in Clarkesville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Hartwell | A beautiful lake area known for outdoor activities like fishing, boating, and swimming. Popular with families and nature lovers looking for a getaway. | Lake Hartwell State Park, Hartwell Dam, Fishing and boating opportunities, Hartwell Marina, Scenic hiking trails |
| Downtown Clarkesville | The historic downtown area offers charm, local shops, and dining options. Ideal for visitors seeking a quaint small-town experience. | Clarkesville Square, Historic Clarkesville Theatre, Local boutiques and galleries, Restaurants like The Cornerstone, Nearby hiking trails |
| Sky Valley | A mountain resort area known for its scenic views and outdoor activities, including golf and hiking, attracting adventure seekers and families. | Sky Valley Resort, Beautiful hiking trails, Golf courses, Scenic viewpoints, Nearby waterfalls |
| Sautee Nacoochee | A picturesque valley known for its arts community and proximity to hiking destinations. Great for those looking for art and nature. | Sautee Nacoochee Center, Folk Pottery Museum of Northeast Georgia, Nearby hiking in the Chattahoochee National Forest, Art galleries, Scenic drives |
| Cornelia | Just a short drive from Clarkesville, Cornelia offers small-town charm and is close to multiple attractions, appealing to visitors looking for a more affordable stay. | Cornelia Community House, Old Cornelia Depot, Local parks, Nearby hiking and outdoor activities, Proximity to larger towns |
| Toccoa Falls | Home to the stunning Toccoa Falls, this area draws visitors looking for beautiful natural scenery and outdoor adventures. | Toccoa Falls, Toccoa Falls College, Fishing and hiking, Scenic picnic areas, Nature walks |
| Cleveland | Known as the gateway to the North Georgia mountains, Cleveland offers access to multiple natural attractions and is popular among tourists. | Babyland General Hospital (Cabbage Patch Kids), Cleveland's local wineries, Hiking trails around the area, Chattahoochee National Forest, Scenic mountain views |
| Helen | A charming alpine-style village that draws tourists for its Bavarian theme and outdoor activities, making it ideal for short-term rentals. | Chattahoochee River, Local shops and restaurants, Hiking in the surrounding mountains, Festivals and events, Nearby waterfalls |
Understanding Airbnb License Requirements & STR Laws in Clarkesville (2025)
While Clarkesville, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clarkesville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Clarkesville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Clarkesvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
NEW! TWO Modern Cabins 5 Min to Helen - Sleeps 14!
Entire Place • 6 bedrooms
Acorn One & Pickle Ball at Beautiful Lake Burton
Entire Place • 5 bedrooms
Georgia Highlands Retreat
Entire Place • 6 bedrooms
NEW Modern Cabin Near Helen | Wineries | Yonah Mtn
Entire Place • 3 bedrooms
Lake Burton Cabin @ LaPrades | Hot Tub | Helen
Entire Place • 2 bedrooms
Fox Den Overlook w/ Hot Tub - Lake Burton Mtns
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clarkesville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clarkesville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| James And Kelsey | 3 | $271,676 | 69 | 4.99/5.0 |
| Ceci | 2 | $164,476 | 30 | 4.97/5.0 |
| Brittany | 4 | $95,601 | 175 | 4.96/5.0 |
| Blue Creek | 3 | $93,638 | 46 | 4.85/5.0 |
| Lee And Jim | 11 | $90,820 | 741 | 4.92/5.0 |
| Luk | 4 | $84,770 | 18 | 3.75/5.0 |
| Adam | 1 | $79,248 | 27 | 5.00/5.0 |
| Heikki | 3 | $75,283 | 247 | 3.22/5.0 |
| Kristen | 2 | $71,953 | 54 | 4.94/5.0 |
| Cabin Rentals | 2 | $63,476 | 68 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clarkesville.
Dive Deeper: Advanced Clarkesville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clarkesville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClarkesville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clarkesville
- The Clarkesville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 107 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clarkesville, House properties are the most common (39.3%), reflecting the local real estate landscape.
- Houses represent a significant 39.3% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 1.8%) offer potential for unique stay experiences.
Clarkesville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clarkesville
- The dominant room capacity in Clarkesville is 2 bedrooms listings, making up 43% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 64.5% of the active Airbnb listings in Clarkesville, indicating a high concentration in these sizes.
- A significant 32.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clarkesville.
Clarkesville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clarkesville
- The most common guest capacity trend in Clarkesville vacation rentals is listings accommodating 6 guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Clarkesville STR market, accounting for 53.3% of listings.
- 58.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clarkesville.
- On average, properties in Clarkesville are equipped to host 5.3 guests.
Clarkesville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clarkesville
- The most common availability pattern in Clarkesville falls within the 271-366 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Clarkesville (32.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clarkesville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
27.7% of total
2 Nights
51 listings
50.5% of total
3 Nights
3 listings
3% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
3 listings
3% of total
30+ Nights
15 listings
14.9% of total
Key Insights
- The most prevalent minimum stay requirement in Clarkesville is 2 Nights, adopted by 50.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.2%) of the Clarkesville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.9%) caters to monthly stays (30+ nights) in Clarkesville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50.5% of Clarkesville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clarkesville.
Clarkesville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
3.6% of total
Super Strict 60 Days
2 listings
2.4% of total
Flexible
10 listings
12% of total
Moderate
31 listings
37.3% of total
Firm
21 listings
25.3% of total
Strict
16 listings
19.3% of total
Cancellation Policy Insights for Clarkesville
- The prevailing Airbnb cancellation policy trend in Clarkesville is Moderate, used by 37.3% of listings.
- There's a relatively balanced mix between guest-friendly (49.3%) and stricter (44.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.3% market standard in Clarkesville.
- Regularly review your cancellation policy against competitors and market demand shifts in Clarkesville.
Clarkesville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clarkesville
- The overall average booking lead time for vacation rentals in Clarkesville is 46 days.
- Guests book furthest in advance for stays during October (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (59 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Clarkesville.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Clarkesville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clarkesville (2025)
Amenity Prevalence
Amenity Insights for Clarkesville
- Essential amenities in Clarkesville that guests expect include: Smoke alarm, Free parking on premises, Heating, Air conditioning, Fire extinguisher, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clarkesville: Smoke alarm, Free parking on premises, Heating, Air conditioning, Fire extinguisher, Hot water.
- Prioritize adding missing essentials: Free parking on premises, Heating, Air conditioning, Fire extinguisher, Hot water.
- Consider adding popular differentiators like Coffee maker or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clarkesville to stay competitive.
Clarkesville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clarkesville
- The typical guest profile for Airbnb in Clarkesville consists of primarily domestic travelers (98%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and United Kingdom (0.5%).
- Top languages spoken are English (77.3%) followed by Spanish (12.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Jacksonville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clarkesville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Waleska | 41 | $4,156 | $346.72 | 42% |