Buford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Buford in 2025? Explore comprehensive Airbnb analytics for Buford, Georgia, United States to uncover income potential. This 2025 STR market report for Buford, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 120 active listings.

Whether you're considering an Airbnb investment in Buford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Buford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Buford Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$232
The average rental revenue earned for an occupied room per day in Buford.
Occupancy Rate(?)
45.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$31,357
Typical annual income for an Airbnb listing in Buford. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.1%
Strong growth (14.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Buford.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Buford.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
120
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Buford (2025)

Understanding the monthly revenue variations for Airbnb listings in Buford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Buford is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Buford across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,459+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,893 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,555 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,154, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Buford

Buford Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Buford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Buford:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Buford

Average Daily Rate (ADR) Airbnb Trends in Buford (2025)

Effective short term rental pricing strategy in Buford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Buford typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $424+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $267 or more.
  • Typical properties (Median) charge around $157 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Buford

Get Live Buford Market Intelligence 👇

Discover Buford Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Buford (2025)

Peak Season (July, June, August)
  • Revenue averages $4,532 per month
  • Occupancy rates average 49.5%
  • Daily rates average $239
Shoulder Season
  • Revenue averages $3,454 per month
  • Occupancy maintains around 48.7%
  • Daily rates hold near $208
Low Season (January, February, October)
  • Revenue drops to average $2,687 per month
  • Occupancy decreases to average 42.5%
  • Daily rates adjust to average $182

Seasonality Insights for Buford

  • The Airbnb seasonality in Buford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Buford's highest earning potential, with monthly revenues capable of climbing to $4,901, occupancy reaching a high of 52.3%, and ADRs peaking at $266.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,336, occupancy could drop to 39.8%, and ADRs may adjust down to $179.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Buford.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Buford seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Buford (2025)

Exploring the top neighborhoods for short-term rentals in Buford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Lanier
A popular destination for outdoor enthusiasts and vacationers seeking water activities and beautiful scenery. Ideal for family gatherings and summer rentals.
Lake Lanier Islands, Lanier World, Sunset Cove Beach, Fishing and boating activities, Paddleboarding
Historic Buford
Charming area with a rich history and a growing number of restaurants and shops. Great for travelers wanting to experience the local culture and community.
Buford Historic District, Theatre Buford, Local coffee shops, Boutique shopping, Cultural events
Mall of Georgia
The largest shopping mall in Georgia, attracting visitors for shopping, dining, and entertainment. Perfect for accommodating shoppers and visitors to the mall.
Mall of Georgia, IMAX Theatre, Minigolf, Diverse dining options, Seasonal events
Buford Dam Park
A scenic area offering trails, picnic spots, and water access. Attracts nature lovers and families looking for an outdoor retreat.
Buford Dam, Hiking trails, Picnic areas, Wildlife viewing, Lake access
Duluth
Nearby city with a vibrant nightlife and dining scene, attracting visitors who want a mix of relaxation and entertainment.
Duluth Town Green, Infinite Energy Center, Restaurants and bars, Concerts and events, Parks
Suwanee Greenway
A beautiful trail perfect for walking and biking, attracting fitness enthusiasts and families looking for a day out in nature.
Suwanee Greenway Trail, Parks, Outdoor activities, Family-friendly, Events
Bogan Park Community Recreation Center
A community center offering sports activities and family-oriented events, appealing to locals and visitors looking for recreational opportunities.
Bogan Park, Sports facilities, Swimming pool, Community events, Parks
Buford Highway
Known for its diverse dining options, Buford Highway attracts food lovers looking to experience various international cuisines.
Restaurants from diverse cultures, Food markets, Culinary events, Street food, Food tours

Understanding Airbnb License Requirements & STR Laws in Buford (2025)

While Buford, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Buford to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Buford (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bufordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Reunion on Lanier. Perfect for large gatherings.

Reunion on Lanier. Perfect for large gatherings.

Entire Place • 7 bedrooms

$168,825
Revenue
36.0%
Occupancy
$1422.29
Daily Rate
Lake Cabin! Private Dock/Hot Tub/8 Beds/Pool Table

Lake Cabin! Private Dock/Hot Tub/8 Beds/Pool Table

Entire Place • 5 bedrooms

$123,917
Revenue
42.1%
Occupancy
$737.51
Daily Rate
Five Bedrooms! Great for groups! Fire pit, kayaks!

Five Bedrooms! Great for groups! Fire pit, kayaks!

Entire Place • 5 bedrooms

$120,679
Revenue
67.4%
Occupancy
$440.54
Daily Rate
Stunning Modern Lakefront Fun, Swim, Paddleboard

Stunning Modern Lakefront Fun, Swim, Paddleboard

Entire Place • 5 bedrooms

$120,607
Revenue
42.7%
Occupancy
$702.79
Daily Rate
Modern Luxury Lakehouse w/ Private Dock on Lanier

Modern Luxury Lakehouse w/ Private Dock on Lanier

Entire Place • 5 bedrooms

$108,090
Revenue
57.5%
Occupancy
$476.32
Daily Rate
Lake Lanier Islands - Marina View w/Spa & Skeeball

Lake Lanier Islands - Marina View w/Spa & Skeeball

Entire Place • 3 bedrooms

$105,320
Revenue
51.6%
Occupancy
$544.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Buford (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Buford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jonathan1$168,82564.67/5.0
Joy2$157,2751024.89/5.0
Minh2$130,1522634.84/5.0
Alexandria1$123,917105.00/5.0
Monica1$120,679544.98/5.0
Arthur1$108,0901154.86/5.0
Daniel1$105,320875.00/5.0
Mary2$96,3931414.90/5.0
Chris2$95,495844.83/5.0
Jason5$91,546494.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Buford.

Dive Deeper: Advanced Buford STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Buford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Buford Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Buford

  • The Buford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 120 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Buford, House properties are the most common (74.2%), reflecting the local real estate landscape.
  • Houses represent a significant 74.2% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 6.6%) offer potential for unique stay experiences.

Buford Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Buford

  • The dominant room capacity in Buford is 2 bedrooms listings, making up 22.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 4 bedrooms properties represent 43.3% of the active Airbnb listings in Buford, indicating a high concentration in these sizes.
  • A significant 50.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Buford.

Buford Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Buford

  • The most common guest capacity trend in Buford vacation rentals is listings accommodating 8+ guests (42.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Buford STR market, accounting for 60.0% of listings.
  • 52.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Buford.
  • On average, properties in Buford are equipped to host 5.2 guests.

Buford Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Buford

  • The most common availability pattern in Buford falls within the 181-270 days range, representing 39.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Buford (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Buford Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.1%)

1 Night

32 listings

27.1% of total

2 Nights (31.4%)

2 Nights

37 listings

31.4% of total

3 Nights (12.7%)

3 Nights

15 listings

12.7% of total

7-29 Nights (10.2%)

7-29 Nights

12 listings

10.2% of total

30+ Nights (18.6%)

30+ Nights

22 listings

18.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Buford is 2 Nights, adopted by 31.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.6%) caters to monthly stays (30+ nights) in Buford, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.4% of Buford hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Buford.

Buford Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (19.7%)

Flexible

23 listings

19.7% of total

Moderate (26.5%)

Moderate

31 listings

26.5% of total

Firm (33.3%)

Firm

39 listings

33.3% of total

Strict (20.5%)

Strict

24 listings

20.5% of total

Cancellation Policy Insights for Buford

  • The prevailing Airbnb cancellation policy trend in Buford is Firm, used by 33.3% of listings.
  • A majority (53.8%) of hosts in Buford utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Buford.
  • Regularly review your cancellation policy against competitors and market demand shifts in Buford.

Buford STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Buford

  • The overall average booking lead time for vacation rentals in Buford is 31 days.
  • Guests book furthest in advance for stays during June (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (39 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Buford.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 39 days) to capture early planners.
  • Monitor your own booking lead times against these Buford averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Buford (2025)

Amenity Prevalence

Amenity Insights for Buford

  • Essential amenities in Buford that guests expect include: Wifi, Air conditioning, TV, Free parking on premises, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Buford: Wifi, Air conditioning, TV, Free parking on premises, Heating, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV, Free parking on premises, Heating, Smoke alarm.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Buford to stay competitive.

Buford Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Buford

  • The typical guest profile for Airbnb in Buford consists of primarily domestic travelers (95%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include United States (94.9%) and United Kingdom (0.8%).
  • Top languages spoken are English (70.7%) followed by Spanish (13.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Charlotte.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Buford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sevier County67$6,532$584.2843%
Union Mills15$4,906$441.9542%
Gilmer County22$4,490$366.9840%
Sevierville5,824$4,393$341.4447%
Fannin County38$4,344$390.3740%
Six Mile58$3,991$439.5042%
Gatlinburg3,430$3,911$326.7245%
Epworth72$3,911$368.3439%
Appling23$3,854$523.7339%
Pigeon Forge2,798$3,790$312.1744%

Maximize Your Airbnb Income in Buford

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights