Brunswick Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Brunswick in 2025? Explore comprehensive Airbnb analytics for Brunswick, Georgia, United States to uncover income potential. This 2025 STR market report for Brunswick, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 267 active listings.
Whether you're considering an Airbnb investment in Brunswick, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brunswick Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Brunswick Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Brunswick (2025)
Understanding the monthly revenue variations for Airbnb listings in Brunswick is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brunswick is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brunswick across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,845+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,398 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,244 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,220, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brunswick
Brunswick Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Brunswick STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brunswick:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brunswick
Average Daily Rate (ADR) Airbnb Trends in Brunswick (2025)
Effective short term rental pricing strategy in Brunswick involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brunswick typically peaks in March and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $316+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $239 or more.
- Typical properties (Median) charge around $160 per night.
- Entry-level properties (Bottom 25%) earn around $119 per night.
Average Daily Rate (ADR) Trend by Month in Brunswick
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Airbnb Seasonality Analysis & Trends in Brunswick (2025)
Peak Season (June, May, July)
- Revenue averages $3,494 per month
- Occupancy rates average 50.6%
- Daily rates average $199
Shoulder Season
- Revenue averages $2,431 per month
- Occupancy maintains around 42.5%
- Daily rates hold near $191
Low Season (January, February, September)
- Revenue drops to average $2,075 per month
- Occupancy decreases to average 41.5%
- Daily rates adjust to average $185
Seasonality Insights for Brunswick
- The Airbnb seasonality in Brunswick shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Brunswick's highest earning potential, with monthly revenues capable of climbing to $3,852, occupancy reaching a high of 55.4%, and ADRs peaking at $203.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,919, occupancy could drop to 38.2%, and ADRs may adjust down to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brunswick.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Brunswick seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Brunswick (2025)
Exploring the top neighborhoods for short-term rentals in Brunswick? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Brunswick | Historic and charming downtown area known for its stunning architecture and cultural heritage. Attractions, shops, and restaurants make it a desirable spot for travelers seeking a unique Southern experience. | Glynn Place Mall, Brunswick Historic District, Old Jail Museum, St. Simons Island, Coastal Georgia Historical Society |
| St. Simons Island | Popular beach destination offering beautiful sandy shores, golf courses, and quaint shops. This area attracts families and vacationers looking for relaxation and outdoor activities. | St. Simons Lighthouse Museum, East Beach, Fort Frederica National Monument, Island Tree and Sea Island, St. Simons Island Pier |
| Jekyll Island | Known for its natural beauty and historical significance, Jekyll Island is a tranquil retreat that draws visitors to its beaches and historic landmarks. Ideal for nature lovers and those seeking leisure activities. | Jekyll Island Historic District, Driftwood Beach, Georgia Sea Turtle Center, Jekyll Island Museum, Horton House Ruins |
| Little St. Simons Island | A private island that offers eco-friendly lodges and a serene getaway. Perfect for travelers looking for solitude and untouched nature. | Wildlife viewing, Private beach access, Biking and hiking trails, Guided naturalist tours |
| Brunswick Riverwalk | A scenic waterfront area featuring parks, walking trails, and dining options. Great for those wanting a relaxing stay with beautiful river views and easy access to attractions. | Jekyll Island Museum, Mary Ross Waterfront Park, Golden Isles |
| Cumberland Island | Known for its unspoiled beaches and rich wildlife, this destination offers a unique glimpse of Florida's coastal ecosystems and historical ruins. A haven for adventurous travelers and history buffs. | Cumberland Island National Seashore, Dungeness Ruins, Wild horses, Biking and hiking trails |
| Golden Isles | A collection of beautiful barrier islands offering a blend of beaches and luxury resorts. Ideal for travelers seeking both relaxation and upscale amenities. | Brunswick Island Historic District, Cumberland Island National Seashore, St. Simons Island Beach, Mallery Park |
| Sea Island | An exclusive and upscale destination known for its luxurious resorts and beautiful beaches. Attracts wealthy travelers and those looking for high-end hospitality. | Sea Island Beach, The Cloister, Golf courses, Mallery Park |
Understanding Airbnb License Requirements & STR Laws in Brunswick (2025)
While Brunswick, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brunswick to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Brunswick (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Brunswickbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Kendall Cottage~Marsh trails~Bikes~
Entire Place • 4 bedrooms
☀️Picturesque Views💥Game room👙Pool & Hot Tub
Entire Place • 5 bedrooms
Driftwood paradise, ocean view!
Entire Place • 1 bedroom
905 Seaside ~ History, Luxury, Pet, Pool, King Bds
Entire Place • 4 bedrooms
The Tipsea Turtle
Entire Place • 2 bedrooms
Private Pool | Pet-Friendly | Fenced-in Yard
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Brunswick (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Brunswick based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Parker-Kaufman | 25 | $672,775 | 287 | 4.01/5.0 |
| Aundrea | 22 | $533,322 | 542 | 4.83/5.0 |
| Misty | 7 | $326,914 | 355 | 4.80/5.0 |
| Mary | 10 | $306,404 | 1293 | 4.96/5.0 |
| Michael | 5 | $240,978 | 440 | 4.77/5.0 |
| Jekyll Realty | 15 | $229,375 | 10 | 0.60/5.0 |
| Host #91546804 | 8 | $184,604 | 21 | 2.47/5.0 |
| Pete | 1 | $169,231 | 84 | 4.92/5.0 |
| Bradley | 3 | $95,424 | 614 | 4.88/5.0 |
| Caleb | 3 | $94,740 | 29 | 3.32/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brunswick.
Dive Deeper: Advanced Brunswick STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brunswick. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrunswick Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brunswick
- The Brunswick Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 267 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brunswick, House properties are the most common (57.3%), reflecting the local real estate landscape.
- Houses represent a significant 57.3% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 5.2%) offer potential for unique stay experiences.
Brunswick Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brunswick
- The dominant room capacity in Brunswick is 3 bedrooms listings, making up 35.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 68.2% of the active Airbnb listings in Brunswick, indicating a high concentration in these sizes.
- A significant 44.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Brunswick.
Brunswick Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brunswick
- The most common guest capacity trend in Brunswick vacation rentals is listings accommodating 6 guests (34.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Brunswick STR market, accounting for 59.6% of listings.
- 54.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Brunswick.
- On average, properties in Brunswick are equipped to host 5.2 guests.
Brunswick Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brunswick
- The most common availability pattern in Brunswick falls within the 271-366 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Brunswick (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Brunswick Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
16.1% of total
2 Nights
93 listings
36.5% of total
3 Nights
33 listings
12.9% of total
4-6 Nights
5 listings
2% of total
7-29 Nights
15 listings
5.9% of total
30+ Nights
68 listings
26.7% of total
Key Insights
- The most prevalent minimum stay requirement in Brunswick is 2 Nights, adopted by 36.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (26.7%) caters to monthly stays (30+ nights) in Brunswick, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.5% of Brunswick hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
- A 2-night minimum appears standard (36.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 26.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brunswick.
Brunswick Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
0.9% of total
Super Strict 30 Days
8 listings
3.7% of total
Flexible
32 listings
14.7% of total
Moderate
51 listings
23.5% of total
Firm
70 listings
32.3% of total
Strict
54 listings
24.9% of total
Cancellation Policy Insights for Brunswick
- The prevailing Airbnb cancellation policy trend in Brunswick is Firm, used by 32.3% of listings.
- A majority (57.2%) of hosts in Brunswick utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.3% market standard in Brunswick.
- Regularly review your cancellation policy against competitors and market demand shifts in Brunswick.
Brunswick STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Brunswick
- The overall average booking lead time for vacation rentals in Brunswick is 42 days.
- Guests book furthest in advance for stays during February (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (54 days avg.) sees the longest lead times, while Fall (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Brunswick.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Brunswick averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Brunswick (2025)
Amenity Prevalence
Amenity Insights for Brunswick
- Essential amenities in Brunswick that guests expect include: Air conditioning, TV, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brunswick: Air conditioning, TV, Wifi, Heating.
- Prioritize adding missing essentials: Air conditioning, TV, Wifi, Heating.
- Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brunswick to stay competitive.
Brunswick Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Brunswick
- The typical guest profile for Airbnb in Brunswick consists of primarily domestic travelers (98%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.9% of guests.
- Key international markets include United States (97.9%) and Canada (0.4%).
- Top languages spoken are English (78.1%) followed by Spanish (11.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Jacksonville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Brunswick Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Talahi Island | 47 | $5,577 | $314.14 | 50% |
| Ponte Vedra Beach | 179 | $5,137 | $445.53 | 42% |
| Whitemarsh Island | 74 | $4,245 | $257.28 | 53% |
| Fruit Cove | 21 | $3,939 | $225.00 | 54% |
| Tybee Island | 1,260 | $3,913 | $385.21 | 40% |
| Fripp Island | 124 | $3,827 | $413.61 | 37% |
| Kiawah Island | 532 | $3,755 | $514.97 | 35% |
| Jacksonville Beach | 752 | $3,664 | $287.32 | 48% |
| Edisto Island | 24 | $3,647 | $324.60 | 43% |
| Wilmington Island | 101 | $3,522 | $253.34 | 48% |