Appling Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Appling in 2025? Explore comprehensive Airbnb analytics for Appling, Georgia, United States to uncover income potential. This 2025 STR market report for Appling, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Appling, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Appling Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Appling Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Appling (2025)
Understanding the monthly revenue variations for Airbnb listings in Appling is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Appling is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Appling across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,793+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,315 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,121 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,572, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Appling
Appling Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Appling STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Appling:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Appling
Average Daily Rate (ADR) Airbnb Trends in Appling (2025)
Effective short term rental pricing strategy in Appling involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Appling typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,093+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $693 or more.
- Typical properties (Median) charge around $286 per night.
- Entry-level properties (Bottom 25%) earn around $152 per night.
Average Daily Rate (ADR) Trend by Month in Appling
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Airbnb Seasonality Analysis & Trends in Appling (2025)
Peak Season (July, October, January)
- Revenue averages $6,644 per month
- Occupancy rates average 48.8%
- Daily rates average $484
Shoulder Season
- Revenue averages $4,901 per month
- Occupancy maintains around 40.9%
- Daily rates hold near $493
Low Season (February, March, September)
- Revenue drops to average $3,417 per month
- Occupancy decreases to average 29.6%
- Daily rates adjust to average $500
Seasonality Insights for Appling
- The Airbnb seasonality in Appling shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Appling's highest earning potential, with monthly revenues capable of climbing to $7,682, occupancy reaching a high of 60.1%, and ADRs peaking at $523.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,848, occupancy could drop to 21.4%, and ADRs may adjust down to $467.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Appling.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Appling seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Appling (2025)
Exploring the top neighborhoods for short-term rentals in Appling? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Appling Park | A scenic area surrounded by nature, ideal for those looking to relax and enjoy outdoor activities. Great for families and nature lovers seeking a peaceful retreat. | Clarks Hill Lake, Lake Thurmond, Wildwood Park, Morris Museum of Art |
| Downtown Appling | The historic center of Appling which features charming shops and eateries. Offers a small-town vibe while being close to various outdoor attractions. | Appling County Courthouse, Local diners and cafes, Nearby festivals and events |
| Clarks Hill Lake | A popular destination for water sports and fishing, attracting outdoor enthusiasts. Its vast waters and recreational facilities make it appealing for summer visitors. | Fishing spots, Boating facilities, Parks with picnic areas, Hiking trails |
| Wildwood Park | A beautiful park that offers camping, hiking, and fishing opportunities. Ideal for nature lovers and families looking to escape into nature. | Campgrounds, Picnic areas, Nature trails, Fishing spots |
| Mistletoe State Park | A picturesque state park that provides opportunities for hiking, fishing, and camping. It's a peaceful destination for travelers who appreciate the outdoors. | Hiking trails, Fishing area, Picnic facilities |
| Thurmond Lake | Known for its stunning views and recreational opportunities, Thurmond Lake is perfect for those who love boating, fishing, and outdoor activities. | Water sports, Beach areas, Recreational trails |
| Local Vineyards | The area is known for its wineries and vineyards, offering wine tasting tours and scenic views. A unique experience for visitors interested in local culture. | Wine tastings, Scenic views, Vineyard tours |
| Nearby Augusta | Augusta is only a short drive away, offering more attractions, shopping, and dining options. Serves as an extension to the quiet lifestyle in Appling with urban convenience. | Augusta Canal, The Masters Tournament, Riverwalk Augusta, Botanical Gardens |
Understanding Airbnb License Requirements & STR Laws in Appling (2025)
While Appling, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Appling to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Appling (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Applingbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2 Houses on the Lake! Sleeps 28, Private Dock
Entire Place • 9 bedrooms
Lake front home, pet friendly, kayaks provided
Entire Place • 4 bedrooms
Luxe Lake House w/ Pool & Dock on Deep Water Cove!
Entire Place • 4 bedrooms
Luxurious Lake Front Estate, Sleeps 20, Game Room
Entire Place • 6 bedrooms
Trendy Lakefront Retreat w/ private dock!
Entire Place • 3 bedrooms
Luxe Retreat With Pool, Theatre & Chef’s Kitchen!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Appling (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Appling based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alicia | 3 | $337,889 | 34 | 5.00/5.0 |
| Evolve | 1 | $81,079 | 67 | 4.87/5.0 |
| Ashley | 1 | $65,395 | 66 | 4.98/5.0 |
| Joyce | 1 | $53,413 | 12 | 5.00/5.0 |
| Joey | 2 | $51,387 | 313 | 4.83/5.0 |
| Cricket | 1 | $46,507 | 56 | 4.98/5.0 |
| Lindsey | 1 | $26,463 | 40 | 5.00/5.0 |
| Alyson-Ian | 1 | $26,433 | 8 | 5.00/5.0 |
| Merelle | 1 | $20,445 | 27 | 4.93/5.0 |
| Arthur | 1 | $18,103 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Appling.
Dive Deeper: Advanced Appling STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Appling. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAppling Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Appling
- The Appling Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Appling, House properties are the most common (76.2%), reflecting the local real estate landscape.
- Houses represent a significant 76.2% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique (combined 9.6%) offer potential for unique stay experiences.
Appling Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Appling
- The dominant room capacity in Appling is 5+ bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 4 bedrooms properties represent 52.4% of the active Airbnb listings in Appling, indicating a high concentration in these sizes.
- A significant 66.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Appling.
Appling Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Appling
- The most common guest capacity trend in Appling vacation rentals is listings accommodating 8+ guests (61.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Appling STR market, accounting for 71.4% of listings.
- 71.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Appling.
- On average, properties in Appling are equipped to host 6.5 guests.
Appling Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Appling
- The most common availability pattern in Appling falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Appling (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Appling Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
15.8% of total
2 Nights
12 listings
63.2% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
3 listings
15.8% of total
Key Insights
- The most prevalent minimum stay requirement in Appling is 2 Nights, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.0%) of the Appling Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.8%) caters to monthly stays (30+ nights) in Appling, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 63.2% of Appling hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.8% currently do.
- A 2-night minimum appears standard (63.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Appling.
Appling Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
27.8% of total
Moderate
3 listings
16.7% of total
Firm
4 listings
22.2% of total
Strict
6 listings
33.3% of total
Cancellation Policy Insights for Appling
- The prevailing Airbnb cancellation policy trend in Appling is Strict, used by 33.3% of listings.
- A majority (55.5%) of hosts in Appling utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.3% market standard in Appling.
- With 33.3% using Strict terms, this is a viable option in Appling, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Appling.
Appling STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Appling
- The overall average booking lead time for vacation rentals in Appling is 48 days.
- Guests book furthest in advance for stays during April (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (62 days avg.) sees the longest lead times, while Fall (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Appling.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Appling averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Appling (2025)
Amenity Prevalence
Amenity Insights for Appling
- Essential amenities in Appling that guests expect include: Smoke alarm, Air conditioning, Wifi, TV, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Heating, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Appling: Smoke alarm, Air conditioning, Wifi, TV, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Washer or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Appling to stay competitive.
Appling Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Appling
- The typical guest profile for Airbnb in Appling consists of primarily domestic travelers (96%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.8% of guests.
- Key international markets include United States (95.8%) and DC (1.7%).
- Top languages spoken are English (86%) followed by Spanish (10%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Augusta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Appling Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Whitemarsh Island | 74 | $4,245 | $257.28 | 53% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Bishop | 10 | $4,057 | $508.62 | 43% |
| Greensboro | 35 | $3,915 | $529.72 | 29% |
| Chapin | 85 | $3,804 | $346.81 | 46% |
| Seneca | 229 | $3,772 | $368.89 | 39% |
| Buckhead | 11 | $3,683 | $342.16 | 39% |
| Lavonia | 60 | $3,661 | $308.75 | 43% |