Vero Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Vero Beach in 2025? Explore comprehensive Airbnb analytics for Vero Beach, Florida, United States to uncover income potential. This 2025 STR market report for Vero Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 338 active listings.
Whether you're considering an Airbnb investment in Vero Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vero Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vero Beach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vero Beach (2025)
Understanding the monthly revenue variations for Airbnb listings in Vero Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vero Beach is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vero Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,184+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,020 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,793 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,435, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vero Beach
Vero Beach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vero Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vero Beach:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vero Beach
Average Daily Rate (ADR) Airbnb Trends in Vero Beach (2025)
Effective short term rental pricing strategy in Vero Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vero Beach typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $428+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
- Typical properties (Median) charge around $178 per night.
- Entry-level properties (Bottom 25%) earn around $115 per night.
Average Daily Rate (ADR) Trend by Month in Vero Beach
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Airbnb Seasonality Analysis & Trends in Vero Beach (2025)
Peak Season (February, March, January)
- Revenue averages $4,840 per month
- Occupancy rates average 58.8%
- Daily rates average $261
Shoulder Season
- Revenue averages $4,075 per month
- Occupancy maintains around 45.4%
- Daily rates hold near $226
Low Season (August, September, October)
- Revenue drops to average $2,789 per month
- Occupancy decreases to average 39.2%
- Daily rates adjust to average $208
Seasonality Insights for Vero Beach
- The Airbnb seasonality in Vero Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vero Beach's highest earning potential, with monthly revenues capable of climbing to $5,425, occupancy reaching a high of 67.1%, and ADRs peaking at $263.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,353, occupancy could drop to 34.5%, and ADRs may adjust down to $207.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vero Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vero Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vero Beach (2025)
Exploring the top neighborhoods for short-term rentals in Vero Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| South Beach | A vibrant coastal community known for its beautiful beaches, lively atmosphere, and a wide range of dining and entertainment options. It attracts both families and young adults looking for relaxation and fun. | Vero Beach Museum of Art, Environmental Learning Center, South Beach Park, Riverside Park, Vero Beach Downtown |
| Beachside | A popular area directly on the beach with a more relaxed vibe, perfect for tourists seeking a tranquil getaway with easy beach access and local shops. | Vero Beach, Humiston Park, Sea Turtle Preservation Society, Cultural Arts Village, Boardwalk along the beach |
| Downtown Vero Beach | The hub of Vero Beach with shops, restaurants, and cultural attractions. Ideal for those looking to experience local life and events. | McKee Botanical Garden, Vero Beach Theatre, local art galleries, Historic Downtown Area, Dining options like Citrus Grillhouse and The Crab Stop |
| Central Beach | Offers a mix of residential comfort and beachside living, very close to the ocean and local amenities. Attractive for families and retirees. | Central Beach Park, the beach, local boutiques, Dining options, Proximity to the mainland |
| Turtle Cove | A serene neighborhood perfect for nature lovers and those seeking a quiet retreat, located near the Indian River Lagoon for kayaking and fishing. | Indian River Lagoon, Kayak trails, Wildlife viewing, Local parks, Nature paths |
| Indian River Shores | An upscale residential area known for its luxury homes and quiet, scenic beaches, appealing to those looking for a peaceful high-end environment. | Private beaches, Upscale dining, Local art galleries, Proximity to Vero Beach, Golf courses |
| Orchid Island | A secluded community that offers luxury accommodations and beautiful sceneries, ideal for high-end travelers looking for exclusivity. | Private beaches, Nature preserves, Golf courses, Waterfront dining, Exclusive resorts |
| Wabasso Beach | A less crowded area known for its beautiful beaches and nature preserves, attracting families and those seeking a more tranquil beach experience. | Wabasso Beach Park, local wildlife viewing, Beach access, Surfing spots, Fishing areas |
Understanding Airbnb License Requirements & STR Laws in Vero Beach (2025)
While Vero Beach, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vero Beach to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Vero Beach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vero Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sunspace-Sands
Entire Place • 5 bedrooms
The Ginger Porpoise
Entire Place • 10 bedrooms
Stunning Beach House | Beach Chairs + Beach Access
Entire Place • 3 bedrooms
Vero Beach House
Entire Place • 5 bedrooms
Las Palmas
Entire Place • 5 bedrooms
Modern pool/spa home 1 min. to private bch access
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vero Beach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vero Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Shara | 1 | $347,149 | 13 | 4.92/5.0 |
| Scott | 6 | $342,223 | 151 | 4.13/5.0 |
| Chase | 3 | $333,540 | 181 | 4.97/5.0 |
| Jennifer | 1 | $255,435 | 3 | 5.00/5.0 |
| Katherin | 1 | $254,360 | 24 | 5.00/5.0 |
| Curtis | 2 | $236,992 | 111 | 5.00/5.0 |
| Emilee And Sean | 5 | $221,769 | 143 | 4.88/5.0 |
| Navastay Vacations | 4 | $215,934 | 38 | 4.72/5.0 |
| David | 7 | $190,450 | 484 | 4.15/5.0 |
| Sabrina | 3 | $178,073 | 69 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vero Beach.
Dive Deeper: Advanced Vero Beach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vero Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVero Beach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vero Beach
- The Vero Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.6% of the 338 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vero Beach, House properties are the most common (67.8%), reflecting the local real estate landscape.
- Houses represent a significant 67.8% portion, catering likely to families or larger groups.
- The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 3.6%) offer potential for unique stay experiences.
Vero Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vero Beach
- The dominant room capacity in Vero Beach is 2 bedrooms listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 65.7% of the active Airbnb listings in Vero Beach, indicating a high concentration in these sizes.
- A significant 43.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vero Beach.
Vero Beach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vero Beach
- The most common guest capacity trend in Vero Beach vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Vero Beach STR market, accounting for 50.9% of listings.
- 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vero Beach.
- On average, properties in Vero Beach are equipped to host 5.0 guests.
Vero Beach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vero Beach
- The most common availability pattern in Vero Beach falls within the 271-366 days range, representing 39.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Vero Beach (31.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vero Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
12.5% of total
2 Nights
60 listings
18.7% of total
3 Nights
42 listings
13.1% of total
4-6 Nights
37 listings
11.5% of total
7-29 Nights
80 listings
24.9% of total
30+ Nights
62 listings
19.3% of total
Key Insights
- The most prevalent minimum stay requirement in Vero Beach is 7-29 Nights, adopted by 24.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (19.3%) caters to monthly stays (30+ nights) in Vero Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 24.9% of Vero Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vero Beach.
Vero Beach Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
1.7% of total
Super Strict 60 Days
1 listings
0.3% of total
Flexible
41 listings
13.7% of total
Moderate
69 listings
23.1% of total
Firm
88 listings
29.4% of total
Strict
95 listings
31.8% of total
Cancellation Policy Insights for Vero Beach
- The prevailing Airbnb cancellation policy trend in Vero Beach is Strict, used by 31.8% of listings.
- A majority (61.2%) of hosts in Vero Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.8% market standard in Vero Beach.
- With 31.8% using Strict terms, this is a viable option in Vero Beach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Vero Beach.
Vero Beach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vero Beach
- The overall average booking lead time for vacation rentals in Vero Beach is 65 days.
- Guests book furthest in advance for stays during February (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (83 days avg.) sees the longest lead times, while Fall (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Vero Beach.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Vero Beach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vero Beach (2025)
Amenity Prevalence
Amenity Insights for Vero Beach
- Essential amenities in Vero Beach that guests expect include: Air conditioning, Wifi, TV, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vero Beach: Air conditioning, Wifi, TV, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV, Free parking on premises, Kitchen.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vero Beach to stay competitive.
Vero Beach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vero Beach
- The typical guest profile for Airbnb in Vero Beach consists of primarily domestic travelers (94%), often arriving from nearby Miami, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.6% of guests.
- Key international markets include United States (93.6%) and Canada (1.8%).
- Top languages spoken are English (68.5%) followed by Spanish (19.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Miami and Orlando.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vero Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sailfish Point | 21 | $21,390 | $1469.53 | 61% |
| Reunion | 11 | $7,012 | $541.35 | 44% |
| Lake Clarke Shores | 28 | $6,493 | $448.22 | 50% |
| Lighthouse Point | 79 | $5,115 | $410.38 | 47% |
| Melbourne Beach | 221 | $4,864 | $415.14 | 42% |
| Plantation | 119 | $4,416 | $370.16 | 44% |
| Ocean Ridge | 13 | $4,148 | $545.96 | 41% |
| North Palm Beach | 62 | $4,095 | $313.64 | 49% |
| Juno Beach | 39 | $3,747 | $336.82 | 38% |
| Indialantic | 61 | $3,711 | $336.82 | 43% |