Rockledge Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Rockledge in 2025? Explore comprehensive Airbnb analytics for Rockledge, Florida, United States to uncover income potential. This 2025 STR market report for Rockledge, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 52 active listings.
Whether you're considering an Airbnb investment in Rockledge, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rockledge Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rockledge Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rockledge (2025)
Understanding the monthly revenue variations for Airbnb listings in Rockledge is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rockledge is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rockledge across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,777+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,065 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,877 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,540, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rockledge
Rockledge Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rockledge STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rockledge:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 58%.
- Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rockledge
Average Daily Rate (ADR) Airbnb Trends in Rockledge (2025)
Effective short term rental pricing strategy in Rockledge involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rockledge typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $272+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $193 or more.
- Typical properties (Median) charge around $133 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Rockledge
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Airbnb Seasonality Analysis & Trends in Rockledge (2025)
Peak Season (July, June, May)
- Revenue averages $3,778 per month
- Occupancy rates average 57.2%
- Daily rates average $144
Shoulder Season
- Revenue averages $3,078 per month
- Occupancy maintains around 57.5%
- Daily rates hold near $174
Low Season (August, September, October)
- Revenue drops to average $2,332 per month
- Occupancy decreases to average 49.8%
- Daily rates adjust to average $138
Seasonality Insights for Rockledge
- The Airbnb seasonality in Rockledge shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rockledge's highest earning potential, with monthly revenues capable of climbing to $3,817, occupancy reaching a high of 67.2%, and ADRs peaking at $188.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,001, occupancy could drop to 43.4%, and ADRs may adjust down to $137.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rockledge.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rockledge seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rockledge (2025)
Exploring the top neighborhoods for short-term rentals in Rockledge? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cocoa Beach | A famous beach destination known for its surf culture and proximity to the Cocoa Beach Pier. It's a major draw for tourists looking for sun, sand, and sea activities. | Cocoa Beach Pier, Ron Jon Surf Shop, Cocoa Beach, Canova Beach Park, Vassar Street Beach |
| Merritt Island | Home to the Kennedy Space Center and beautiful nature parks, Merritt Island attracts both space enthusiasts and nature lovers. Ideal for unique stays near science and nature attractions. | Kennedy Space Center, Merritt Island National Wildlife Refuge, Manatee Sanctuary Park, Space Coast River Tours, Cocoa Village |
| Cape Canaveral | A historic area known for space launches and access to beautiful beaches, attracting tourists interested in space history and family-friendly activities. | Cape Canaveral Air Force Station, Jetty Park, Canaveral National Seashore, Cocoa Beach, Port Canaveral |
| Viera | A rapidly growing community known for its family-friendly atmosphere, shopping, and access to parks. Attracts visitors looking for a quiet suburban experience with amenities. | The Avenue Viera, Viera Wetlands, Duran Golf Club, Brevard Zoo, Rocket Launch Viewing Areas |
| Palm Bay | A diverse city with plenty of outdoor activities and parks. Appeals to families and outdoor enthusiasts looking for affordable vacation options. | Turkey Creek Sanctuary, Brevard Zoo, Palm Bay Regional Park, Barefoot Bay, Paterson Park |
| Titusville | Known for its proximity to the Space Coast and home to the U.S. Astronaut Hall of Fame. It attracts space enthusiasts and offers plenty of outdoor adventures. | Canaveral National Seashore, Merritt Island National Wildlife Refuge, Space View Park, U.S. Astronaut Hall of Fame, Titusville Playhouse |
| Rockledge | A charming city with a blend of residential comfort and nearby attractions. Perfect for those who want to explore the Space Coast while enjoying a local community feel. | Rockledge Gardens, Viera Wetlands, Brevard Museum of History and Natural Science, The Historic Cocoa Village, The Space Coast Stadium |
| Satellite Beach | A coastal city with beautiful beaches and a laid-back atmosphere perfect for vacationers looking for relaxation and water activities. | Satellite Beach, Pelican Park, Samsons Island, Satellite Beach Public Library, Cocoa Beach |
Understanding Airbnb License Requirements & STR Laws in Rockledge (2025)
While Rockledge, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rockledge to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rockledge (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rockledgebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Your Coastal Oasis
Entire Place • 5 bedrooms
Private Retreat with Pool, Walk to River
Entire Place • 4 bedrooms
Turquoise Turtle Cove-25 Mins to the Beach & Port!
Entire Place • 4 bedrooms
Calm Oasis Home w Pool, Walk to Restaurants
Entire Place • 4 bedrooms
Bayberry Breeze - 3B/2B Pet Friendly Private Pool
Entire Place • 3 bedrooms
2Palms Heated Pool near USSSA Space Coast Complex
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rockledge (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rockledge based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stephanie | 2 | $154,931 | 95 | 4.81/5.0 |
| “Kat” | 3 | $119,782 | 278 | 4.97/5.0 |
| Beachside Vacation Rentals | 2 | $87,921 | 42 | 4.79/5.0 |
| StayLuxe | 2 | $81,879 | 56 | 4.78/5.0 |
| Joel | 2 | $77,121 | 53 | 4.90/5.0 |
| Sarah | 1 | $68,034 | 26 | 4.96/5.0 |
| Sallie | 1 | $65,897 | 44 | 4.82/5.0 |
| Ashley | 5 | $65,106 | 19 | 1.96/5.0 |
| Melanie | 1 | $63,310 | 37 | 4.78/5.0 |
| Allison | 1 | $60,849 | 12 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rockledge.
Dive Deeper: Advanced Rockledge STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rockledge. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRockledge Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rockledge
- The Rockledge Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.7% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rockledge, House properties are the most common (71.2%), reflecting the local real estate landscape.
- Houses represent a significant 71.2% portion, catering likely to families or larger groups.
- The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Rockledge Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rockledge
- The dominant room capacity in Rockledge is 3 bedrooms listings, making up 28.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 51.9% of the active Airbnb listings in Rockledge, indicating a high concentration in these sizes.
- A significant 46.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rockledge.
Rockledge Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rockledge
- The most common guest capacity trend in Rockledge vacation rentals is listings accommodating 8+ guests (28.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Rockledge STR market, accounting for 53.8% of listings.
- 38.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rockledge.
- On average, properties in Rockledge are equipped to host 4.8 guests.
Rockledge Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rockledge
- The most common availability pattern in Rockledge falls within the 91-180 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 42.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Rockledge (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 57.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rockledge Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
39.2% of total
2 Nights
18 listings
35.3% of total
3 Nights
5 listings
9.8% of total
4-6 Nights
3 listings
5.9% of total
7-29 Nights
1 listings
2% of total
30+ Nights
4 listings
7.8% of total
Key Insights
- The most prevalent minimum stay requirement in Rockledge is 1 Night, adopted by 39.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.5%) of the Rockledge Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.2% of Rockledge hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rockledge.
Rockledge Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.2% of total
Flexible
9 listings
19.6% of total
Moderate
12 listings
26.1% of total
Firm
9 listings
19.6% of total
Strict
15 listings
32.6% of total
Cancellation Policy Insights for Rockledge
- The prevailing Airbnb cancellation policy trend in Rockledge is Strict, used by 32.6% of listings.
- A majority (52.2%) of hosts in Rockledge utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 32.6% market standard in Rockledge.
- With 32.6% using Strict terms, this is a viable option in Rockledge, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Rockledge.
Rockledge STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rockledge
- The overall average booking lead time for vacation rentals in Rockledge is 51 days.
- Guests book furthest in advance for stays during February (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (64 days avg.) sees the longest lead times, while Fall (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Rockledge.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Rockledge averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rockledge (2025)
Amenity Prevalence
Amenity Insights for Rockledge
- Essential amenities in Rockledge that guests expect include: Wifi, Air conditioning, Smoke alarm, Hot water, Free parking on premises, Hair dryer, Bed linens, TV, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rockledge: Wifi, Air conditioning, Smoke alarm, Hot water, Free parking on premises, Hair dryer, Bed linens, TV, Essentials.
- Prioritize adding missing essentials: Free parking on premises, Hair dryer, Bed linens, TV, Essentials.
- Consider adding popular differentiators like Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rockledge to stay competitive.
Rockledge Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rockledge
- The typical guest profile for Airbnb in Rockledge consists of primarily domestic travelers (88%), often arriving from nearby Orlando, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 88.1% of guests.
- Key international markets include United States (88.1%) and United Kingdom (2.4%).
- Top languages spoken are English (71.8%) followed by Spanish (11.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Orlando and Jacksonville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rockledge Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sailfish Point | 21 | $21,390 | $1469.53 | 61% |
| Reunion | 11 | $7,012 | $541.35 | 44% |
| Vilano Beach | 141 | $5,234 | $401.84 | 46% |
| St. Augustine Beach | 10 | $4,981 | $378.65 | 43% |
| Melbourne Beach | 221 | $4,864 | $415.14 | 42% |
| Indialantic | 61 | $3,711 | $336.82 | 43% |
| Cocoa Beach | 918 | $3,459 | $273.17 | 47% |
| Groveland | 17 | $3,428 | $211.09 | 51% |
| North River Shores | 17 | $3,395 | $289.19 | 50% |
| Indian Harbour Beach | 127 | $3,363 | $266.96 | 49% |