Osceola County Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Osceola County in 2025? Explore comprehensive Airbnb analytics for Osceola County, Florida, United States to uncover income potential. This 2025 STR market report for Osceola County, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 109 active listings.

Whether you're considering an Airbnb investment in Osceola County, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Osceola County Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Osceola County Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$257
The average rental revenue earned for an occupied room per day in Osceola County.
Occupancy Rate(?)
40.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,779
Typical annual income for an Airbnb listing in Osceola County. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
43.2%
Strong growth (43.2%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Osceola County.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Osceola County.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
109
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Osceola County (2025)

Understanding the monthly revenue variations for Airbnb listings in Osceola County is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Osceola County is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Osceola County across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,129+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,821 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,068 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $908, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Osceola County

Osceola County Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Osceola County STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Osceola County:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Osceola County

Average Daily Rate (ADR) Airbnb Trends in Osceola County (2025)

Effective short term rental pricing strategy in Osceola County involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Osceola County typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $489+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $313 or more.
  • Typical properties (Median) charge around $223 per night.
  • Entry-level properties (Bottom 25%) earn around $152 per night.

Average Daily Rate (ADR) Trend by Month in Osceola County

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Airbnb Seasonality Analysis & Trends in Osceola County (2025)

Peak Season (December, April, February)
  • Revenue averages $3,480 per month
  • Occupancy rates average 45.1%
  • Daily rates average $280
Shoulder Season
  • Revenue averages $2,858 per month
  • Occupancy maintains around 39.7%
  • Daily rates hold near $274
Low Season (June, August, September)
  • Revenue drops to average $2,407 per month
  • Occupancy decreases to average 32.8%
  • Daily rates adjust to average $273

Seasonality Insights for Osceola County

  • The Airbnb seasonality in Osceola County shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Osceola County's highest earning potential, with monthly revenues capable of climbing to $3,684, occupancy reaching a high of 54.1%, and ADRs peaking at $288.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,226, occupancy could drop to 28.8%, and ADRs may adjust down to $262.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Osceola County.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Osceola County seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Osceola County (2025)

Exploring the top neighborhoods for short-term rentals in Osceola County? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kissimmee
Known for its proximity to major theme parks like Walt Disney World, Universal Studios, and SeaWorld. A prime destination for families and tourists seeking fun-filled vacations in Florida.
Walt Disney World, Universal Studios Florida, SeaWorld Orlando, Old Town, Kissimmee Lakefront Park
Celebration
A charming planned community developed by Disney, offering a quaint small-town atmosphere with beautiful landscapes. Perfect for families wanting to stay near attractions in a serene environment.
Celebration Town Center, Lake Rianhard, Celebration Golf Club, Railroad Station Park, Wilderness Area
Davenport
A growing area close to Orlando and the theme parks, offering more affordable lodging options. It appeals to budget-conscious travelers and larger groups seeking spacious accommodations.
ChampionsGate, Reunion Resort, Lake Tohopekaliga, Cypress Grove Park, Highland Reserve Golf Club
Poinciana
A suburban area with a mix of residential and recreational spaces, ideal for families looking for a quiet escape while still being close to attractions. It provides a more local experience.
Poinciana Community Park, Lake Marion Creek, Cypress Woods Golf and Country Club, Poinciana Wildlife Management Area
St. Cloud
Offers a more relaxed atmosphere with beautiful lakes and parks, appealing to travelers looking for a peaceful getaway while still having access to Orlando’s attractions.
East Lake Tohopekaliga, St. Cloud Lakefront, Keller Park, Veterans Park, Reed Canal Park
Lake Buena Vista
Home to many Disney resorts and hotels, this area attracts countless visitors to the magic of Disney World. Ideal for those seeking proximity to the theme parks.
Walt Disney World Resort, Disney Springs, Typhoon Lagoon, Disney's BoardWalk, Magic Kingdom Park
ChampionsGate
A resort community with golf courses and numerous vacation rentals, ideal for families and golf enthusiasts looking for a vacation experience close to Orlando’s attractions.
ChampionsGate Golf Club, Omni Orlando Resort, Reunion Resort Water Park, Lake Davenport
Osceola Heritage Park
A multi-purpose facility that hosts a variety of events and activities, making it a unique location for visitors attending events or looking for local cultural experiences.
Osceola County Fairgrounds, Silver Spurs Arena, Veterans Park, Civic Center

Understanding Airbnb License Requirements & STR Laws in Osceola County (2025)

While Osceola County, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Osceola County to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Osceola County (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Osceola Countybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury 10BR Mansion W/ Balcony & Arcade Games

Luxury 10BR Mansion W/ Balcony & Arcade Games

Entire Place • 10 bedrooms

$165,993
Revenue
20.4%
Occupancy
$2961.64
Daily Rate
Liberty Hall - Game Room, Pool, Free Water Park

Liberty Hall - Game Room, Pool, Free Water Park

Entire Place • 12 bedrooms

$123,180
Revenue
28.2%
Occupancy
$1318.85
Daily Rate
*Private Resort Oasis: Golf-Front, Pool/Spa/Cinema

*Private Resort Oasis: Golf-Front, Pool/Spa/Cinema

Entire Place • 5 bedrooms

$113,965
Revenue
76.1%
Occupancy
$393.23
Daily Rate
Pirate & Princess: Themed/Disney/Resort

Pirate & Princess: Themed/Disney/Resort

Entire Place • 5 bedrooms

$87,374
Revenue
80.3%
Occupancy
$296.60
Daily Rate
Reunion w/playground, pool heat & waterpark

Reunion w/playground, pool heat & waterpark

Entire Place • 6 bedrooms

$84,724
Revenue
57.6%
Occupancy
$436.42
Daily Rate
Large Private Home on Golf course by Disney

Large Private Home on Golf course by Disney

Entire Place • 4 bedrooms

$78,789
Revenue
60.4%
Occupancy
$353.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Osceola County (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Osceola County based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Eduardo10$296,8512234.82/5.0
Reunion Resort6$179,438142.42/5.0
Host #4876463311$165,99300.00/5.0
Michael1$113,9651024.99/5.0
Anthony3$106,513264.77/5.0
Zara1$87,3741074.93/5.0
Heather1$84,724105.00/5.0
Mette1$78,789454.96/5.0
Renata2$68,8641264.57/5.0
David1$68,419204.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Osceola County.

Dive Deeper: Advanced Osceola County STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Osceola County. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Osceola County Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Osceola County

  • The Osceola County Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.8% of the 109 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Osceola County, House properties are the most common (74.3%), reflecting the local real estate landscape.
  • Houses represent a significant 74.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 0.9%) offer potential for unique stay experiences.

Osceola County Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Osceola County

  • The dominant room capacity in Osceola County is 3 bedrooms listings, making up 31.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 5+ bedrooms properties represent 58.7% of the active Airbnb listings in Osceola County, indicating a high concentration in these sizes.
  • A significant 84.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Osceola County.

Osceola County Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Osceola County

  • The most common guest capacity trend in Osceola County vacation rentals is listings accommodating 8+ guests (67.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Osceola County STR market, accounting for 86.2% of listings.
  • 86.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Osceola County.
  • On average, properties in Osceola County are equipped to host 6.8 guests.

Osceola County Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Osceola County

  • The most common availability pattern in Osceola County falls within the 271-366 days range, representing 50.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Osceola County (34.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Osceola County Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.9%)

1 Night

13 listings

12.9% of total

2 Nights (17.8%)

2 Nights

18 listings

17.8% of total

3 Nights (22.8%)

3 Nights

23 listings

22.8% of total

4-6 Nights (13.9%)

4-6 Nights

14 listings

13.9% of total

30+ Nights (32.7%)

30+ Nights

33 listings

32.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Osceola County is 30+ Nights, adopted by 32.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (32.7%) caters to monthly stays (30+ nights) in Osceola County, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 32.7% of Osceola County hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Osceola County.

Osceola County Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (6.1%)

Super Strict 30 Days

5 listings

6.1% of total

Flexible (13.4%)

Flexible

11 listings

13.4% of total

Moderate (11%)

Moderate

9 listings

11% of total

Firm (40.2%)

Firm

33 listings

40.2% of total

Strict (29.3%)

Strict

24 listings

29.3% of total

Cancellation Policy Insights for Osceola County

  • The prevailing Airbnb cancellation policy trend in Osceola County is Firm, used by 40.2% of listings.
  • A majority (69.5%) of hosts in Osceola County utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 40.2% market standard in Osceola County.
  • Regularly review your cancellation policy against competitors and market demand shifts in Osceola County.

Osceola County STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Osceola County

  • The overall average booking lead time for vacation rentals in Osceola County is 62 days.
  • Guests book furthest in advance for stays during May (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 58 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (100 days avg.) sees the longest lead times, while Fall (65 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Osceola County.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 100 days) to capture early planners.
  • Monitor your own booking lead times against these Osceola County averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Osceola County (2025)

Amenity Prevalence

Amenity Insights for Osceola County

  • Essential amenities in Osceola County that guests expect include: Air conditioning, Wifi, TV, Smoke alarm, Dryer, Washer, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Pool are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Osceola County.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Osceola County: Air conditioning, Wifi, TV, Smoke alarm, Dryer, Washer, Kitchen, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Dryer, Washer, Kitchen, Heating.
  • Consider adding popular differentiators like Hot water or Pool to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Osceola County to stay competitive.

Osceola County Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Osceola County

  • The typical guest profile for Airbnb in Osceola County consists of a mix of domestic (59%) and international guests, often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 59.1% of guests.
  • Key international markets include United States (59.1%) and Brazil (11.2%).
  • Top languages spoken are English (50.5%) followed by Spanish (28.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Osceola County Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sailfish Point21$21,390$1469.5361%
Reunion11$7,012$541.3544%
Anna Maria island602$5,813$699.6241%
Thonotosassa14$5,393$332.8151%
Vilano Beach141$5,234$401.8446%
St. Augustine Beach10$4,981$378.6543%
Melbourne Beach221$4,864$415.1442%
Indian Rocks Beach860$4,471$363.8547%
Siesta Key1,110$4,041$450.5543%
Seminole497$3,889$269.3754%

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