Neptune Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Neptune Beach in 2025? Explore comprehensive Airbnb analytics for Neptune Beach, Florida, United States to uncover income potential. This 2025 STR market report for Neptune Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Neptune Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Neptune Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Neptune Beach Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in Neptune Beach.
Occupancy Rate(?)
45.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,407
Typical annual income for an Airbnb listing in Neptune Beach. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.4%
Strong growth (11.4%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Neptune Beach.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Neptune Beach.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Neptune Beach (2025)

Understanding the monthly revenue variations for Airbnb listings in Neptune Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Neptune Beach is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Neptune Beach across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,215+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,958 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,708 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,529, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Neptune Beach

Neptune Beach Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Neptune Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Neptune Beach:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Neptune Beach

Average Daily Rate (ADR) Airbnb Trends in Neptune Beach (2025)

Effective short term rental pricing strategy in Neptune Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Neptune Beach typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $280+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $229 or more.
  • Typical properties (Median) charge around $173 per night.
  • Entry-level properties (Bottom 25%) earn around $124 per night.

Average Daily Rate (ADR) Trend by Month in Neptune Beach

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Airbnb Seasonality Analysis & Trends in Neptune Beach (2025)

Peak Season (May, April, June)
  • Revenue averages $3,917 per month
  • Occupancy rates average 50.5%
  • Daily rates average $178
Shoulder Season
  • Revenue averages $2,831 per month
  • Occupancy maintains around 46.1%
  • Daily rates hold near $188
Low Season (August, October, November)
  • Revenue drops to average $2,309 per month
  • Occupancy decreases to average 39.9%
  • Daily rates adjust to average $180

Seasonality Insights for Neptune Beach

  • The Airbnb seasonality in Neptune Beach shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Neptune Beach's highest earning potential, with monthly revenues capable of climbing to $4,312, occupancy reaching a high of 57.2%, and ADRs peaking at $198.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,237, occupancy could drop to 38.6%, and ADRs may adjust down to $175.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Neptune Beach.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Neptune Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Neptune Beach (2025)

Exploring the top neighborhoods for short-term rentals in Neptune Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Oceanfront
This area offers direct access to the beautiful beaches of Neptune Beach and is popular among tourists looking for sun and surf. Its proximity to local attractions makes it a prime spot for Airbnb investments.
Neptune Beach, Jacksonville Beach, Ponte Vedra Beach, Mayport Naval Station, The Beaches Museum
Atlantic Boulevard
A bustling hub that connects to various local amenities, restaurants, and shops. Very appealing to travelers seeking convenience and proximity to nightlife and dining options.
Jax Beach Boardwalk, Local Restaurants, Shops and Boutiques, Nightlife Venues, Massive Parking Areas
Tideviews Preserve
A natural preserve that attracts nature lovers and outdoor enthusiasts. Hosting here provides opportunities for visitors to enjoy wildlife and beautiful coastal views.
Tideviews Preserve Trails, Bird Watching, Nature Walks, Scenic Views
Rugby
A historic area known for its beautiful homes and community feel. Attracts families and long-term visitors looking for a neighborhood atmosphere while being close to the beach.
Local Parks, Community Events, Grocery Stores
Beach Access Road
Perfect for visitors who want quick access to public beaches. This area typically has high demand during the summer months due to a high volume of beachgoers and tourists.
Public Beach Access, Surfing Spots, Beach Volleyball, Picnic Areas
Palms of Neptune Beach
A well-established neighborhood that offers a mix of modern and vintage homes. This area appeals to visitors looking for a home-like environment close to the beach.
Local Cafés, Parks, Events in Neighborhood
Neptune Park
A vibrant community space that hosts events and activities throughout the year, attracting both locals and tourists. Ideal for short-term rentals hoping to capitalize on events.
Community Events, Recreational Facilities, Children's Playground
Jax Beach
Just a short distance away, Jacksonville Beach is a major attraction for visitors. Investing here capitalizes on the heavy foot traffic and tourist traffic from nearby attractions.
Jacksonville Beach Pier, Shopping District, Beachfront Restaurants, Nightlife

Understanding Airbnb License Requirements & STR Laws in Neptune Beach (2025)

While Neptune Beach, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Neptune Beach to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Neptune Beach (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Neptune Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful Coastal Beach Home

Beautiful Coastal Beach Home

Entire Place • 4 bedrooms

$67,941
Revenue
60.0%
Occupancy
$272.09
Daily Rate
The Beach Lodge

The Beach Lodge

Entire Place • 2 bedrooms

$65,052
Revenue
67.4%
Occupancy
$262.36
Daily Rate
Beautiful Beach Condo - just steps to the beach!

Beautiful Beach Condo - just steps to the beach!

Entire Place • 2 bedrooms

$59,438
Revenue
67.9%
Occupancy
$212.67
Daily Rate
Peaceful beach condo - just steps to the beach!

Peaceful beach condo - just steps to the beach!

Entire Place • 2 bedrooms

$54,027
Revenue
53.9%
Occupancy
$209.11
Daily Rate
Work from Home | Steps to ocean | Beach Hideaway!

Work from Home | Steps to ocean | Beach Hideaway!

Entire Place • 3 bedrooms

$50,995
Revenue
39.0%
Occupancy
$387.19
Daily Rate
Beachside family get away

Beachside family get away

Entire Place • 2 bedrooms

$44,846
Revenue
85.4%
Occupancy
$136.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Neptune Beach (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Neptune Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Abby6$257,7413354.83/5.0
Salt Air6$155,323654.16/5.0
Bruce1$67,941384.76/5.0
Charles1$65,052195.00/5.0
Kelly1$50,995585.00/5.0
Nomad4$48,522202.48/5.0
Janet1$44,846394.95/5.0
Laura1$31,644504.90/5.0
Gabby2$28,88392.50/5.0
Andrew1$25,03255.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Neptune Beach.

Dive Deeper: Advanced Neptune Beach STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Neptune Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Neptune Beach Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Neptune Beach

  • The Neptune Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Neptune Beach, House properties are the most common (45%), reflecting the local real estate landscape.
  • Houses represent a significant 45% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.

Neptune Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Neptune Beach

  • The dominant room capacity in Neptune Beach is 2 bedrooms listings, making up 47.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 77.5% of the active Airbnb listings in Neptune Beach, indicating a high concentration in these sizes.
  • A significant 22.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Neptune Beach.

Neptune Beach Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Neptune Beach

  • The most common guest capacity trend in Neptune Beach vacation rentals is listings accommodating 6 guests (35%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Neptune Beach STR market, accounting for 65.0% of listings.
  • 47.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Neptune Beach.
  • On average, properties in Neptune Beach are equipped to host 4.8 guests.

Neptune Beach Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Neptune Beach

  • The most common availability pattern in Neptune Beach falls within the 271-366 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Neptune Beach (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Neptune Beach Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.2%)

1 Night

13 listings

34.2% of total

2 Nights (5.3%)

2 Nights

2 listings

5.3% of total

4-6 Nights (2.6%)

4-6 Nights

1 listings

2.6% of total

7-29 Nights (55.3%)

7-29 Nights

21 listings

55.3% of total

30+ Nights (2.6%)

30+ Nights

1 listings

2.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Neptune Beach is 7-29 Nights, adopted by 55.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.6%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 55.3% of Neptune Beach hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Neptune Beach.

Neptune Beach Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.1%)

Flexible

4 listings

12.1% of total

Moderate (24.2%)

Moderate

8 listings

24.2% of total

Firm (33.3%)

Firm

11 listings

33.3% of total

Strict (30.3%)

Strict

10 listings

30.3% of total

Cancellation Policy Insights for Neptune Beach

  • The prevailing Airbnb cancellation policy trend in Neptune Beach is Firm, used by 33.3% of listings.
  • A majority (63.6%) of hosts in Neptune Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Neptune Beach.
  • With 30.3% using Strict terms, this is a viable option in Neptune Beach, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Neptune Beach.

Neptune Beach STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Neptune Beach

  • The overall average booking lead time for vacation rentals in Neptune Beach is 52 days.
  • Guests book furthest in advance for stays during April (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (69 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Neptune Beach.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Neptune Beach averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Neptune Beach (2025)

Amenity Prevalence

Amenity Insights for Neptune Beach

  • Essential amenities in Neptune Beach that guests expect include: Smoke alarm, Wifi, TV, Air conditioning, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Fire extinguisher, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Neptune Beach: Smoke alarm, Wifi, TV, Air conditioning, Heating.
  • Prioritize adding missing essentials: Air conditioning, Heating.
  • Consider adding popular differentiators like Essentials or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Neptune Beach to stay competitive.

Neptune Beach Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Neptune Beach

  • The typical guest profile for Airbnb in Neptune Beach consists of primarily domestic travelers (96%), often arriving from nearby Jacksonville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.4% of guests.
  • Key international markets include United States (96.4%) and Germany (1%).
  • Top languages spoken are English (81.7%) followed by Spanish (8.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Jacksonville and Atlanta.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Neptune Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Vilano Beach141$5,234$401.8446%
Ponte Vedra Beach179$5,137$445.5342%
St. Augustine Beach10$4,981$378.6543%
Fruit Cove21$3,939$225.0054%
Jacksonville Beach752$3,664$287.3248%
Montgomery11$3,510$205.0354%
Isle of Hope36$3,363$251.7246%
Fleming Island14$3,340$226.8454%
Saint Augustine1,865$3,312$253.9546%
Saint Simons936$3,166$341.4638%

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