Melrose Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Melrose in 2025? Explore comprehensive Airbnb analytics for Melrose, Florida, United States to uncover income potential. This 2025 STR market report for Melrose, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Melrose, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Melrose Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Melrose Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Melrose (2025)
Understanding the monthly revenue variations for Airbnb listings in Melrose is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Melrose is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Melrose across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,877+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,568 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,850 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,032, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Melrose
Melrose Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Melrose STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Melrose:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Melrose
Average Daily Rate (ADR) Airbnb Trends in Melrose (2025)
Effective short term rental pricing strategy in Melrose involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Melrose typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $325+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $212 or more.
- Typical properties (Median) charge around $133 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Melrose
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Airbnb Seasonality Analysis & Trends in Melrose (2025)
Peak Season (May, June, August)
- Revenue averages $3,749 per month
- Occupancy rates average 43.8%
- Daily rates average $198
Shoulder Season
- Revenue averages $2,722 per month
- Occupancy maintains around 45.7%
- Daily rates hold near $195
Low Season (January, October, December)
- Revenue drops to average $1,855 per month
- Occupancy decreases to average 38.5%
- Daily rates adjust to average $191
Seasonality Insights for Melrose
- The Airbnb seasonality in Melrose shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Melrose's highest earning potential, with monthly revenues capable of climbing to $4,176, occupancy reaching a high of 52.5%, and ADRs peaking at $203.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,636, occupancy could drop to 37.8%, and ADRs may adjust down to $186.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Melrose.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Melrose seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Melrose (2025)
Exploring the top neighborhoods for short-term rentals in Melrose? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Ida | Charming neighborhood known for its scenic parks and proximity to Lake Ida. Perfect for families and visitors who enjoy nature and outdoor activities, with access to fishing, boating, and picnicking. | Lake Ida Park, Boca Raton Museum of Art, Gumbo Limbo Nature Center, Countess De Hoernle Park, Boca Raton's beaches |
| Melrose Landing | A quiet and family-friendly community offering a laid-back atmosphere, ideal for those seeking peace and relaxation. Great for longer stays with plenty of outdoor space and recreational activities. | Melrose Landing Park, local dining options, historical sites, nature trails, Horseback riding trails |
| North East Florida | A great area for seafood lovers and those seeking a genuine Florida experience. The region offers plenty of water activities and unique local culture. | Fishing opportunities, Local seafood restaurants, Beautiful beaches, Historic areas, Wildlife refuges |
| Gainesville | Nearby college town, known for its vibrant arts scene and diverse population. Particularly popular for hosting students and visiting families, especially during the academic year. | University of Florida, Florida Museum of Natural History, Harn Museum of Art, Devil's Millhopper Geological State Park, local festivals |
| Putnam County | Rural charm with beautiful landscapes and lakes. This area attracts those looking for unique experiences and outdoor adventure, with opportunities for peace and solitude. | Lake George, Ocala National Forest, Historic downtown areas, Hiking trails, Local markets |
| Cedar Key | Quaint coastal town known for its laid-back vibe and beautiful sunsets. Perfect for visitors looking to escape the hustle and enjoy fresh seafood and outdoor activities. | Cedar Key Museum State Park, Cedar Key Historical Society, local seafood shacks, Kayaking, Bird watching |
| High Springs | Rich in natural springs and outdoor recreation. A great spot for families and nature lovers, with an abundance of outdoor activities and scenic views. | Ginnie Springs, High Springs Historic District, River Walk, local festivals, Caving opportunities |
| St. Augustine | America's oldest city is rich in history and charm, attracting tourists from around the world. Ideal for those interested in history, architecture, and beautiful coastlines. | Castillo de San Marcos, St. George Street, Flagler College, Historic District, local ghost tours |
Understanding Airbnb License Requirements & STR Laws in Melrose (2025)
While Melrose, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Melrose to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Melrose (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Melrosebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large Lake House: 7 BR / 6 Bath
Entire Place • 7 bedrooms
The Lake Cottage at Santa Fe: 22 Steps to Water!
Entire Place • 3 bedrooms
Modern LAKE HOUSE on Lake Santa Fe near Gville/UF
Entire Place • 3 bedrooms
Hot Tub~Lakefront~Amenity Packed~Fully Loaded~KING
Entire Place • 2 bedrooms
Lake Santa Fe Estate Home
Entire Place • 3 bedrooms
Lakefront Haven w/ Pool!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Melrose (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Melrose based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jeanette | 2 | $168,650 | 12 | 2.50/5.0 |
| Larry | 2 | $96,091 | 16 | 5.00/5.0 |
| Stephanie | 1 | $73,150 | 18 | 5.00/5.0 |
| Tiffany | 1 | $67,596 | 10 | 5.00/5.0 |
| Brianna | 1 | $58,423 | 70 | 4.97/5.0 |
| Maria | 1 | $46,078 | 13 | 5.00/5.0 |
| Jamie | 1 | $45,769 | 5 | 5.00/5.0 |
| Evolve | 1 | $43,352 | 8 | 4.38/5.0 |
| Micah | 2 | $41,563 | 104 | 4.92/5.0 |
| Sandra | 1 | $39,826 | 42 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Melrose.
Dive Deeper: Advanced Melrose STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Melrose. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMelrose Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Melrose
- The Melrose Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Melrose, House properties are the most common (64.1%), reflecting the local real estate landscape.
- Houses represent a significant 64.1% portion, catering likely to families or larger groups.
Melrose Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Melrose
- The dominant room capacity in Melrose is 3 bedrooms listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 56.4% of the active Airbnb listings in Melrose, indicating a high concentration in these sizes.
- A significant 41.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Melrose.
Melrose Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Melrose
- The most common guest capacity trend in Melrose vacation rentals is listings accommodating 8+ guests (30.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Melrose STR market, accounting for 53.9% of listings.
- 38.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Melrose.
- On average, properties in Melrose are equipped to host 4.8 guests.
Melrose Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Melrose
- The most common availability pattern in Melrose falls within the 181-270 days range, representing 41% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Melrose (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Melrose Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
28.9% of total
2 Nights
16 listings
42.1% of total
3 Nights
7 listings
18.4% of total
4-6 Nights
1 listings
2.6% of total
7-29 Nights
1 listings
2.6% of total
30+ Nights
2 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Melrose is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.0%) of the Melrose Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Melrose hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Melrose.
Melrose Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
11.4% of total
Moderate
9 listings
25.7% of total
Firm
12 listings
34.3% of total
Strict
10 listings
28.6% of total
Cancellation Policy Insights for Melrose
- The prevailing Airbnb cancellation policy trend in Melrose is Firm, used by 34.3% of listings.
- A majority (62.9%) of hosts in Melrose utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.3% market standard in Melrose.
- Regularly review your cancellation policy against competitors and market demand shifts in Melrose.
Melrose STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Melrose
- The overall average booking lead time for vacation rentals in Melrose is 40 days.
- Guests book furthest in advance for stays during July (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (53 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Melrose.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Melrose averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Melrose (2025)
Amenity Prevalence
Amenity Insights for Melrose
- Essential amenities in Melrose that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Melrose: Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Melrose to stay competitive.
Melrose Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Melrose
- The typical guest profile for Airbnb in Melrose consists of primarily domestic travelers (97%), often arriving from nearby Jacksonville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.4% of guests.
- Key international markets include United States (97.4%) and United Kingdom (0.6%).
- Top languages spoken are English (74.1%) followed by Spanish (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Jacksonville and Gainesville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Melrose Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Reunion | 11 | $7,012 | $541.35 | 44% |
| Thonotosassa | 14 | $5,393 | $332.81 | 51% |
| Vilano Beach | 141 | $5,234 | $401.84 | 46% |
| Ponte Vedra Beach | 179 | $5,137 | $445.53 | 42% |
| St. Augustine Beach | 10 | $4,981 | $378.65 | 43% |
| Fruit Cove | 21 | $3,939 | $225.00 | 54% |
| Jacksonville Beach | 752 | $3,664 | $287.32 | 48% |
| Groveland | 17 | $3,428 | $211.09 | 51% |
| Hernando Beach | 87 | $3,383 | $266.62 | 52% |
| Fleming Island | 14 | $3,340 | $226.84 | 54% |