Airbnb Market Analytics, Statistics and Data in Iona, Florida, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Iona? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Iona:
How much do Airbnb hosts make on average per month in Iona?
The short-term rental market in Iona shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,150 per month
- Strong performing properties (top 25%) make $3,253 or more
- Best-in-class properties (top 10%) achieve $5,294+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,184
Revenue Variations by Month
Occupancy Rates Throughout the Year in Iona
The market in Iona shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 45% occupancy rates
- Strong performing properties (top 25%) achieve 68% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Iona
Daily rates in Iona vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $125 per night
- Strong performing properties (top 25%) secure $184 or more
- Best-in-class properties (top 10%) pull in $272+ per night
- Entry-level properties (bottom 25%) earn around $98
Daily Rate Variations by Month
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Seasonality patterns in Iona
Peak Season (March, February, January)
- Revenue peaks at $3865.00 per month
- Occupancy rates reach 61.57%
- Daily rates average $192.91
Shoulder Season
- Revenue averages $2627.42 per month
- Occupancy maintains 45.64%
- Daily rates hold at $159.52
Low Season (July, August, September)
- Revenue drops to $1229.68 per month
- Occupancy decreases to 28.60%
- Daily rates adjust to $147.49
Is it still profitable to do Airbnb in Iona in 2025?
Yes! Iona demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 46% and strong monthly revenue averaging $2627 and With 215 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Iona
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Iona | Iona is a peaceful residential neighborhood in Fort Myers, close to beautiful beaches and natural parks. It's an ideal location for families and tourists looking for a serene getaway while being near the Gulf of Mexico. | Lovers Key State Park, Sanibel Island, Fort Myers Beach, Estero Bay Preserve State Park, Mandalay Park |
| Fort Myers Beach | A popular tourist destination known for its beautiful beaches and vibrant nightlife. Ideal for vacation rentals catering to beachgoers and nightlife enthusiasts. | Fort Myers Beach Pier, Times Square, Lover's Key State Park, Crescent Beach, Matanzas Pass Preserve |
| Sanibel Island | Renowned for its shell-covered beaches and eco-tourism opportunities, Sanibel Island attracts nature lovers and families looking for a unique holiday experience. | J.N. Ding Darling National Wildlife Refuge, Bowman's Beach, Sanibel Lighthouse, Captiva Island, Shell Museum |
| Cape Coral | Known for its extensive canal system and waterfront properties, Cape Coral is perfect for those seeking water activities, boating, and outdoor adventures. | Cape Coral Yacht Club, Four Freedoms Park, Matlacha Pass Aquatic Preserve, Sun Splash Family Waterpark, Walleye Run Park |
| Naples | A luxurious destination featuring upscale shopping, fine dining, and gorgeous beaches. Perfect for those interested in a high-end vacation rental market. | Naples Pier, Fifth Avenue South, Tin City, Clam Pass Park, Delnor-Wiggins Pass State Park |
| Estero | A suburban area with a mix of residential and commercial properties, Estero is near beautiful beaches and offers family-friendly attractions, appealing to tourists looking for comfort and convenience. | Coconut Point Mall, Koreshan State Park, Mound Key Archaeological State Park, Estero River, Estero Community Park |
| Lehigh Acres | An affordable option for families and budget travelers, known for its suburban vibe and proximity to Fort Myers and the surrounding areas. | Lehigh Acres Community Park, Lehigh Acres Library, Hendry-LaBelle Groceries, Greenbriar Park, Mirror Lakes Golf Club |
| Pine Island | A tranquil island getaway known for its wildlife and natural scenery, appealing to those seeking a more relaxed vacation rental environment with a touch of adventure. | Bokeelia Fishing Pier, Cabbage Key, Useppa Island, Pine Island Sound, Great Egret Trail |
Do you need a license for Airbnb in Iona?
We recommend checking directly with Iona's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Iona
Beautiful Waterfront Living in Fort Myers, FL
Entire Place • 6 bedrooms
Iona Palms Retreat Heated Pool by Sanibel and FMB
Entire Place • 4 bedrooms
Coco Cabana Villa -5 miles to beach- heated pool
Entire Place • 4 bedrooms
5 Bdrms! Waterview! 10 minutes to Fort Myers Beach
Entire Place • 5 bedrooms
Waterfront Home w/ Pool. Minutes to Sanibel
Entire Place • 3 bedrooms
5-Star! Heated Pool & Spa 4BR/3BA Fenced yard!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Iona
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dan | 4 | $150,727 | 611 | 4.88/5.0 |
| Jake | 2 | $143,679 | 77 | 4.73/5.0 |
| Sean | 4 | $136,709 | 52 | 5.00/5.0 |
| Doug & Melissa | 1 | $118,041 | 9 | 4.56/5.0 |
| Evolve | 6 | $108,062 | 22 | 2.36/5.0 |
| John | 1 | $88,590 | 50 | 4.98/5.0 |
| Jesse | 1 | $84,503 | 44 | 4.98/5.0 |
| Coastal Cabana | 1 | $81,661 | 92 | 4.95/5.0 |
| Jesse | 1 | $78,067 | 37 | 4.97/5.0 |
| Judd | 2 | $76,101 | 22 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Iona
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.7%), with house and apartment & condo properties comprising 93.5% of inventory
- Untapped potential in others, outdoor & mobile, boutique & hotels segments (6.5% combined)
Room Capacity Distribution
Analysis of 215 properties in Iona shows that 2 bedrooms properties are most prevalent, making up 44.7% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 66.5% of all listings.
Key Insights
- Most common: 2 bedrooms (44.7%)
- Least common: 5+ bedrooms (2.3%)
- Market concentration: 66.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 215 properties in Iona reveals that 4 guests properties dominate the market, representing 33% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 55.8% of the market.
Key Insights
- Most common capacity: 4 guests (33% of market)
- Least common capacity: 1 guest (0.5% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 55.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 215 properties in Iona, the most common availability pattern is 271-366 days (47% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (26.5% of properties).
Key Insights
- Most common availability window: 271-366 days (47%)
- Most common booking duration: 31-90 days (26.5%)
- Properties with high availability (180+ days): 71.2%
- Properties with long-term bookings (180+ days): 29.8%
Minimum Stay Distributions
1 Night
47 listings
24% of total
2 Nights
27 listings
13.8% of total
3 Nights
24 listings
12.2% of total
4-6 Nights
19 listings
9.7% of total
7-29 Nights
46 listings
23.5% of total
30+ Nights
33 listings
16.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 37.8%
- Mid-length stays (4-6 nights) represent 9.7% of listings
- Monthly+ stays (16.8%) suggest a stable extended-stay market
- High market flexibility with 50.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.6% of total
Super Strict 30 Days
4 listings
2.5% of total
Flexible
26 listings
16% of total
Moderate
50 listings
30.9% of total
Firm
44 listings
27.2% of total
Strict
37 listings
22.8% of total
Key Insights
- Moderate is the preferred policy at 30.9% of listings
- The market shows a balanced distribution between guest-friendly (46.9%) and strict (50.0%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Feb, Jan, averaging 91 days
- Shortest booking windows are in Oct, Sep, Aug, averaging 34 days
- Spring shows the longest average booking window at 80 days, while Summer has the shortest at 42 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 80 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Iona
Below is the distribution of amenities across listings in Iona:
Traveler Demographics
Key Insights
- Domestic travelers make up 90.1% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (2.2%) and Canada (1.9%)
- English is the top language at 73.7%, followed by Spanish (16.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%
Recommendations
- Target marketing campaigns for Miami and Fort Myers markets
- Develop localized content for Germany and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Iona. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sailfish Point | 20 | $22,015 | $1319.36 | 63% |
| Bal Harbour Village | 33 | $11,004 | $798.77 | 45% |
| Lake Clarke Shores | 27 | $6,443 | $424.96 | 48% |
| Anna Maria island | 615 | $6,313 | $698.78 | 42% |
| North Bay Village | 110 | $6,084 | $513.61 | 49% |
| Pinecrest | 12 | $5,686 | $576.32 | 45% |
| Boca Grande | 39 | $5,444 | $599.97 | 42% |
| Lighthouse Point | 79 | $5,009 | $391.01 | 46% |
| Key Biscayne | 118 | $4,902 | $419.58 | 49% |
| Indian Rocks Beach | 869 | $4,890 | $354.76 | 49% |
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