Hawthorne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hawthorne in 2025? Explore comprehensive Airbnb analytics for Hawthorne, Florida, United States to uncover income potential. This 2025 STR market report for Hawthorne, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Hawthorne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hawthorne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hawthorne Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$129
The average rental revenue earned for an occupied room per day in Hawthorne.
Occupancy Rate(?)
40.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,894
Typical annual income for an Airbnb listing in Hawthorne. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.4%
Significant decrease (-17.4%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Hawthorne.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Hawthorne.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hawthorne (2025)

Understanding the monthly revenue variations for Airbnb listings in Hawthorne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hawthorne is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hawthorne across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,403+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,144 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,614 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $573, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hawthorne

Hawthorne Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hawthorne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hawthorne:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hawthorne

Average Daily Rate (ADR) Airbnb Trends in Hawthorne (2025)

Effective short term rental pricing strategy in Hawthorne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hawthorne typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $262+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $85 per night.

Average Daily Rate (ADR) Trend by Month in Hawthorne

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Airbnb Seasonality Analysis & Trends in Hawthorne (2025)

Peak Season (June, May, April)
  • Revenue averages $3,034 per month
  • Occupancy rates average 44.0%
  • Daily rates average $141
Shoulder Season
  • Revenue averages $2,038 per month
  • Occupancy maintains around 44.7%
  • Daily rates hold near $144
Low Season (March, September, October)
  • Revenue drops to average $1,831 per month
  • Occupancy decreases to average 43.5%
  • Daily rates adjust to average $140

Seasonality Insights for Hawthorne

  • The Airbnb seasonality in Hawthorne shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hawthorne's highest earning potential, with monthly revenues capable of climbing to $3,293, occupancy reaching a high of 52.5%, and ADRs peaking at $147.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,815, occupancy could drop to 38.1%, and ADRs may adjust down to $139.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hawthorne.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hawthorne seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hawthorne (2025)

Exploring the top neighborhoods for short-term rentals in Hawthorne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hawthorne Woods
A charming, peaceful community with easy access to lakes and recreational activities. Ideal for families and nature lovers who want a serene getaway.
Lake Santa Fe, Hawthorne Regional Park, Feed Store Park, dining options in local cafes, Hawthorne Bike Trail
Lake Santa Fe
Popular for outdoor enthusiasts, offering fishing, boating, and stunning sunsets. Great for travelers looking for a lakeside retreat.
Boat ramps, Campgrounds, Fishing spots, Scenic viewpoints
The Historic District
Rich in history with unique architecture and close-knit community vibes. Attract visitors interested in history and local culture.
Local historical sites, Festivals, Small-town charm
Gainesville
Nearby city known for the University of Florida, attracting students and visitors year-round. Great for short-term rentals during university events.
University of Florida, Florida Museum of Natural History, Gainesville Downtown Plaza, Paynes Prairie
Cedar Key
A short drive away, this quaint seaside community is renowned for its seafood and picturesque views. Attractive for those looking for a unique coastal experience.
Fishing and boating, Local seafood restaurants, Scenic beaches, Nature trails
Micanopy
Historic small town known for its antique shops and scenic drives. Good for those looking for a quiet retreat close to nature.
Antique shops, Micanopy Historical Society, Local art galleries
Cross Creek
Famous for its connection to writer Marjorie Kinnan Rawlings, offering a glimpse into literary history along with natural scenery.
Rawlings Historic State Park, Lake Fannie, Scenic views
Ocala National Forest
Great for outdoor adventures and nature exploration, ideal for travelers who enjoy camping and natural settings.
Hiking trails, Campgrounds, Wildlife watching, Natural springs

Understanding Airbnb License Requirements & STR Laws in Hawthorne (2025)

While Hawthorne, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hawthorne to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hawthorne (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hawthornebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

RandR Lakehouse - Cozy lakefront in rural setting

RandR Lakehouse - Cozy lakefront in rural setting

Entire Place • 4 bedrooms

$73,777
Revenue
69.3%
Occupancy
$288.32
Daily Rate
Private Lakefront, Large Dock, Pet Friendly, Wi-Fi

Private Lakefront, Large Dock, Pet Friendly, Wi-Fi

Entire Place • 2 bedrooms

$61,515
Revenue
76.8%
Occupancy
$217.92
Daily Rate
Creek House, connecting Orange&Lockaloosa Lakes

Creek House, connecting Orange&Lockaloosa Lakes

Entire Place • 2 bedrooms

$58,930
Revenue
76.0%
Occupancy
$192.72
Daily Rate
Charming Cottage on the Lake

Charming Cottage on the Lake

Entire Place • 2 bedrooms

$57,493
Revenue
66.3%
Occupancy
$219.47
Daily Rate
Rustic Lakehouse Retreat

Rustic Lakehouse Retreat

Entire Place • 3 bedrooms

$52,090
Revenue
20.8%
Occupancy
$388.59
Daily Rate
Serenity Escape lake house private beach

Serenity Escape lake house private beach

Entire Place • 2 bedrooms

$37,744
Revenue
79.8%
Occupancy
$158.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hawthorne (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hawthorne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Darrah1$73,777444.98/5.0
Linse1$61,515684.99/5.0
Liz1$58,930575.00/5.0
Sandra1$57,49384.88/5.0
Marianne1$52,09065.00/5.0
Evolve3$48,250424.34/5.0
John1$37,744414.90/5.0
Betsy1$31,2561504.96/5.0
Tefa1$25,0011354.85/5.0
Kevin And Belinda1$23,813674.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hawthorne.

Dive Deeper: Advanced Hawthorne STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hawthorne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hawthorne Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hawthorne

  • The Hawthorne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.3% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hawthorne, House properties are the most common (74.2%), reflecting the local real estate landscape.
  • Houses represent a significant 74.2% portion, catering likely to families or larger groups.

Hawthorne Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hawthorne

  • The dominant room capacity in Hawthorne is 2 bedrooms listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 74.2% of the active Airbnb listings in Hawthorne, indicating a high concentration in these sizes.
  • A significant 38.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hawthorne.

Hawthorne Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hawthorne

  • The most common guest capacity trend in Hawthorne vacation rentals is listings accommodating 4 guests (38.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Hawthorne STR market, accounting for 71.0% of listings.
  • 42.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hawthorne.
  • On average, properties in Hawthorne are equipped to host 4.6 guests.

Hawthorne Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hawthorne

  • The most common availability pattern in Hawthorne falls within the 271-366 days range, representing 32.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hawthorne (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hawthorne Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.9%)

1 Night

2 listings

6.9% of total

2 Nights (44.8%)

2 Nights

13 listings

44.8% of total

3 Nights (10.3%)

3 Nights

3 listings

10.3% of total

4-6 Nights (3.4%)

4-6 Nights

1 listings

3.4% of total

7-29 Nights (3.4%)

7-29 Nights

1 listings

3.4% of total

30+ Nights (31%)

30+ Nights

9 listings

31% of total

Key Insights

  • The most prevalent minimum stay requirement in Hawthorne is 2 Nights, adopted by 44.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (31%) caters to monthly stays (30+ nights) in Hawthorne, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.8% of Hawthorne hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.9% currently do.
  • A 2-night minimum appears standard (44.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 31% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hawthorne.

Hawthorne Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.9%)

Flexible

5 listings

17.9% of total

Moderate (21.4%)

Moderate

6 listings

21.4% of total

Firm (35.7%)

Firm

10 listings

35.7% of total

Strict (25%)

Strict

7 listings

25% of total

Cancellation Policy Insights for Hawthorne

  • The prevailing Airbnb cancellation policy trend in Hawthorne is Firm, used by 35.7% of listings.
  • A majority (60.7%) of hosts in Hawthorne utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 35.7% market standard in Hawthorne.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hawthorne.

Hawthorne STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hawthorne

  • The overall average booking lead time for vacation rentals in Hawthorne is 42 days.
  • Guests book furthest in advance for stays during May (average 89 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (72 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Hawthorne.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Hawthorne averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hawthorne (2025)

Amenity Prevalence

Amenity Insights for Hawthorne

  • Essential amenities in Hawthorne that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Air conditioning, Backyard are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hawthorne: Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hawthorne to stay competitive.

Hawthorne Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hawthorne

  • The typical guest profile for Airbnb in Hawthorne consists of primarily domestic travelers (98%), often arriving from nearby Miami, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.5% of guests.
  • Key international markets include United States (97.5%) and Florida (0.8%).
  • Top languages spoken are English (77.4%) followed by Spanish (15%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Miami and Jacksonville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hawthorne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Reunion11$7,012$541.3544%
Thonotosassa14$5,393$332.8151%
Vilano Beach141$5,234$401.8446%
Ponte Vedra Beach179$5,137$445.5342%
St. Augustine Beach10$4,981$378.6543%
Fruit Cove21$3,939$225.0054%
Jacksonville Beach752$3,664$287.3248%
Groveland17$3,428$211.0951%
Hernando Beach87$3,383$266.6252%
Fleming Island14$3,340$226.8454%

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