Gainesville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States
Is Airbnb profitable in Gainesville in 2025? Explore comprehensive Airbnb analytics for Gainesville, Florida, United States to uncover income potential. This 2025 STR market report for Gainesville, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 833 active listings.
Whether you're considering an Airbnb investment in Gainesville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gainesville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gainesville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gainesville (2025)
Understanding the monthly revenue variations for Airbnb listings in Gainesville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gainesville is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gainesville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,040+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,602 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,985 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,044, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gainesville
Gainesville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gainesville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gainesville:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gainesville
Average Daily Rate (ADR) Airbnb Trends in Gainesville (2025)
Effective short term rental pricing strategy in Gainesville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gainesville typically peaks in November and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $352+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $227 or more.
- Typical properties (Median) charge around $145 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Gainesville
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Airbnb Seasonality Analysis & Trends in Gainesville (2025)
Peak Season (May, April, October)
- Revenue averages $3,386 per month
- Occupancy rates average 44.0%
- Daily rates average $193
Shoulder Season
- Revenue averages $2,944 per month
- Occupancy maintains around 46.6%
- Daily rates hold near $199
Low Season (January, February, September)
- Revenue drops to average $2,410 per month
- Occupancy decreases to average 43.4%
- Daily rates adjust to average $196
Seasonality Insights for Gainesville
- The Airbnb seasonality in Gainesville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gainesville's highest earning potential, with monthly revenues capable of climbing to $3,552, occupancy reaching a high of 51.0%, and ADRs peaking at $235.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,277, occupancy could drop to 36.8%, and ADRs may adjust down to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gainesville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gainesville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gainesville (2025)
Exploring the top neighborhoods for short-term rentals in Gainesville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| University of Florida Area | Home to the University of Florida, this area attracts students and families alike. It's perfect for short-term rentals, especially during the academic year and major events. | University of Florida, Ben Hill Griffin Stadium, Florida Museum of Natural History, Harn Museum of Art, UF Bat House |
| Downtown Gainesville | The heart of Gainesville, filled with restaurants, bars, and cultural venues. Ideal for those seeking an urban experience close to entertainment and nightlife. | Gainesville Depot, Bo Diddley Plaza, The Hippodrome Theatre, Matheson History Museum, Swamp Restaurant |
| Haile Plantation | A picturesque neighborhood that attracts families and professionals. Known for its community feel and proximity to parks and walking trails. | Haile Plantation Village Center, Greenway Trails, Haile Plantation Golf Club, Gator Trail |
| Tioga Town Center | A vibrant urban village with shopping, dining, and events. Perfect for those looking for a modern, community-oriented environment. | Tioga Town Center shopping, Tioga Park, local restaurants and cafes, outdoor events |
| Bivens Arm Nature Park | Offers a serene environment for nature lovers. Ideal for guests wanting peace and quiet while still being close to the city. | Bivens Arm Lake, Walking trails, Bird watching, Nature photography |
| West Gainesville | A growing area known for its residential neighborhoods and proximity to the Santa Fe River. Great for outdoor enthusiasts and families. | Santa Fe River, Community parks, Local restaurants, Nature trails |
| East Gainesville | An up-and-coming area with affordable housing options. Perfect for budget travelers and those seeking authentic local experiences. | Local parks, Historic sites, Community events, Food festivals |
| Newberry Road Corridor | A major thoroughfare in Gainesville with a mix of commercial and residential areas. Great for guests looking for convenience and access to amenities. | Shopping centers, Restaurants, Local services, Access to public transport |
Understanding Airbnb License Requirements & STR Laws in Gainesville (2025)
While Gainesville, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gainesville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gainesville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gainesvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Game Day + Grads I Walk to Stadium I 3BR | Parking
Entire Place • 3 bedrooms
Spacious Pool Home 3 miles to UF campus!
Entire Place • 5 bedrooms
The Vaughn House Mid-Century Modern Retreat
Entire Place • 2 bedrooms
Gator Grove – Gothic Revival – Brand New Build!
Entire Place • 3 bedrooms
Gator Den 6 Bedrooms Steps to UF
Entire Place • 6 bedrooms
Coaches House - 1.5 mile from Ben Griffin Stadium
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gainesville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gainesville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maria | 37 | $1,510,872 | 1377 | 4.53/5.0 |
| Nicholas | 10 | $1,358,606 | 909 | 4.83/5.0 |
| StayGainesville | 35 | $1,022,612 | 629 | 4.52/5.0 |
| Giri | 19 | $901,248 | 2040 | 4.44/5.0 |
| Elliot And Amber | 6 | $364,948 | 443 | 4.98/5.0 |
| Evolve | 12 | $346,944 | 232 | 4.35/5.0 |
| Jarred | 5 | $330,152 | 558 | 4.93/5.0 |
| Kathleen | 5 | $269,343 | 485 | 4.90/5.0 |
| John | 6 | $265,624 | 522 | 4.88/5.0 |
| Andrea | 3 | $244,162 | 236 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gainesville.
Dive Deeper: Advanced Gainesville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gainesville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGainesville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gainesville
- The Gainesville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.9% of the 833 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gainesville, House properties are the most common (57.4%), reflecting the local real estate landscape.
- Houses represent a significant 57.4% portion, catering likely to families or larger groups.
- The presence of 6.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 5.5%) offer potential for unique stay experiences.
Gainesville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gainesville
- The dominant room capacity in Gainesville is 1 bedroom listings, making up 26.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.9% of the active Airbnb listings in Gainesville, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gainesville.
Gainesville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gainesville
- The most common guest capacity trend in Gainesville vacation rentals is listings accommodating 8+ guests (23.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Gainesville STR market, accounting for 43.0% of listings.
- 43.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gainesville.
- On average, properties in Gainesville are equipped to host 4.5 guests.
Gainesville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gainesville
- The most common availability pattern in Gainesville falls within the 181-270 days range, representing 33.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 61.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gainesville (33.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gainesville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
276 listings
35.7% of total
2 Nights
286 listings
37% of total
3 Nights
36 listings
4.7% of total
4-6 Nights
40 listings
5.2% of total
7-29 Nights
36 listings
4.7% of total
30+ Nights
99 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Gainesville is 2 Nights, adopted by 37% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.7%) of the Gainesville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Gainesville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37% of Gainesville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gainesville.
Gainesville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
129 listings
16.9% of total
Moderate
199 listings
26% of total
Firm
214 listings
28% of total
Strict
222 listings
29.1% of total
Cancellation Policy Insights for Gainesville
- The prevailing Airbnb cancellation policy trend in Gainesville is Strict, used by 29.1% of listings.
- A majority (57.1%) of hosts in Gainesville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.1% market standard in Gainesville.
- Regularly review your cancellation policy against competitors and market demand shifts in Gainesville.
Gainesville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gainesville
- The overall average booking lead time for vacation rentals in Gainesville is 44 days.
- Guests book furthest in advance for stays during May (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Gainesville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Gainesville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gainesville (2025)
Amenity Prevalence
Amenity Insights for Gainesville
- Essential amenities in Gainesville that guests expect include: Air conditioning, Wifi, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gainesville: Air conditioning, Wifi, Free parking on premises, Smoke alarm.
- Prioritize adding missing essentials: Air conditioning, Wifi, Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gainesville to stay competitive.
Gainesville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gainesville
- The typical guest profile for Airbnb in Gainesville consists of primarily domestic travelers (96%), often arriving from nearby Gainesville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.1% of guests.
- Key international markets include United States (96.1%) and Canada (0.4%).
- Top languages spoken are English (68.4%) followed by Spanish (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Gainesville and Miami.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gainesville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Reunion | 11 | $7,012 | $541.35 | 44% |
| Thonotosassa | 14 | $5,393 | $332.81 | 51% |
| Vilano Beach | 141 | $5,234 | $401.84 | 46% |
| Ponte Vedra Beach | 179 | $5,137 | $445.53 | 42% |
| St. Augustine Beach | 10 | $4,981 | $378.65 | 43% |
| Fruit Cove | 21 | $3,939 | $225.00 | 54% |
| Jacksonville Beach | 752 | $3,664 | $287.32 | 48% |
| Groveland | 17 | $3,428 | $211.09 | 51% |
| Hernando Beach | 87 | $3,383 | $266.62 | 52% |
| Fleming Island | 14 | $3,340 | $226.84 | 54% |