DeLand Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Florida, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in DeLand in 2025? Explore comprehensive Airbnb analytics for DeLand, Florida, United States to uncover income potential. This 2025 STR market report for DeLand, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 125 active listings.

Whether you're considering an Airbnb investment in DeLand, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the DeLand Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key DeLand Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$147
The average rental revenue earned for an occupied room per day in DeLand.
Occupancy Rate(?)
46.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,731
Typical annual income for an Airbnb listing in DeLand. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.1%
Positive growth (5.1%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in DeLand.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in DeLand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
125
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in DeLand (2025)

Understanding the monthly revenue variations for Airbnb listings in DeLand is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in DeLand is typically March, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in DeLand across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,568+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,230 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,079 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,163, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in DeLand

DeLand Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the DeLand STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in DeLand:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in DeLand

Average Daily Rate (ADR) Airbnb Trends in DeLand (2025)

Effective short term rental pricing strategy in DeLand involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in DeLand typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
  • Typical properties (Median) charge around $116 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in DeLand

Get Live DeLand Market Intelligence 👇

Discover DeLand Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in DeLand (2025)

Peak Season (March, January, February)
  • Revenue averages $2,758 per month
  • Occupancy rates average 58.5%
  • Daily rates average $153
Shoulder Season
  • Revenue averages $2,495 per month
  • Occupancy maintains around 49.4%
  • Daily rates hold near $142
Low Season (July, August, September)
  • Revenue drops to average $2,021 per month
  • Occupancy decreases to average 45.0%
  • Daily rates adjust to average $138

Seasonality Insights for DeLand

  • The Airbnb seasonality in DeLand shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases DeLand's highest earning potential, with monthly revenues capable of climbing to $2,794, occupancy reaching a high of 61.8%, and ADRs peaking at $155.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,928, occupancy could drop to 43.2%, and ADRs may adjust down to $137.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in DeLand.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these DeLand seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in DeLand (2025)

Exploring the top neighborhoods for short-term rentals in DeLand? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown DeLand
Charming area with beautiful historic buildings, cafes, and shops. Popular for visitors interested in local culture and history, with events and festivals throughout the year.
DeLand Memorial Hospital, Stetson University, Museum of Florida Art, DeLand House Museum, Downtown DeLand Historic District
Stetson University Area
Home to the prestigious university, this area attracts students, faculty, and families visiting campus events. Ideal for short-term stays during the academic year and university events.
Stetson University, Historic DeLand Train Station, Cypress Marsh Preserve, Sandford Golf Club
Lake Beresford
Scenic area known for its beautiful lake and outdoor activities. Great for nature lovers and those looking for a peaceful getaway with canoeing and hiking.
Lake Beresford Park, Beresford Road, Wildlife viewing, Fishing, Kayaking
Twin Lakes
Residential area with nearby lakes and parks. Offers a family-friendly environment and is perfect for guests looking for a relaxing vacation close to nature.
Twin Lakes Park, DeLand Municipal Golf Course, Nearby nature trails, Local shops and eateries
Deltona
Nearby city with affordable housing and close proximity to DeLand. Appeals to visitors looking for a quieter stay while still accessing DeLand's attractions.
Deltona Lakes, Deltona Arts and Entertainment District, Nearby shopping centers
DeLand Airport Area
Convenient for travelers flying into and out of the area. Offers a mix of accommodations for those attending events at the airport or simply visiting the city.
DeLand Municipal Airport, Skydiving events, Nearby hotels and restaurants
Spring Garden
Suburban area with a community feel and access to parks and recreation. Great for family-friendly stays and guests looking to explore the surrounding area.
Spring Garden Ranch, Local parks, DeLand's famous antique shops
Lake Helen
Charming small town adjacent to DeLand with a picturesque setting. Ideal for visitors looking for a peaceful retreat with close proximity to all of DeLand's amenities.
Lake Helen Historic District, Nearby parks, Lake Helen City Hall

Understanding Airbnb License Requirements & STR Laws in DeLand (2025)

While DeLand, Florida, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for DeLand to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in DeLand (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in DeLandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Riverfront DeLand Home w/ Pool, Near Daytona!

Riverfront DeLand Home w/ Pool, Near Daytona!

Entire Place • 3 bedrooms

$111,397
Revenue
84.7%
Occupancy
$337.47
Daily Rate
1912 Historic 3 Story,  Just steps from Downtown!

1912 Historic 3 Story, Just steps from Downtown!

Entire Place • 5 bedrooms

$77,348
Revenue
72.9%
Occupancy
$289.88
Daily Rate
*Heated pool and hot tub- 4Bed/4Bath Home

*Heated pool and hot tub- 4Bed/4Bath Home

Entire Place • 4 bedrooms

$74,252
Revenue
45.9%
Occupancy
$402.78
Daily Rate
Great location and newly renovated!

Great location and newly renovated!

Entire Place • 4 bedrooms

$57,988
Revenue
66.9%
Occupancy
$236.32
Daily Rate
Lakefront Getaway

Lakefront Getaway

Entire Place • 3 bedrooms

$56,895
Revenue
50.7%
Occupancy
$218.56
Daily Rate
Walk to Stetson University & Downtown DeLand

Walk to Stetson University & Downtown DeLand

Entire Place • 3 bedrooms

$54,411
Revenue
69.5%
Occupancy
$189.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in DeLand (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in DeLand based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chris5$231,12910864.90/5.0
Evolve4$209,1031204.88/5.0
Michelle7$202,3694764.83/5.0
Melissa3$115,0611303.26/5.0
Jenny1$74,252434.98/5.0
Courtney2$61,7131414.92/5.0
Christie3$60,21410104.85/5.0
Kelsey1$56,895265.00/5.0
Heather1$54,4111094.97/5.0
Kelly1$54,338934.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in DeLand.

Dive Deeper: Advanced DeLand STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for DeLand. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

DeLand Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for DeLand

  • The DeLand Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.6% of the 125 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in DeLand, House properties are the most common (68%), reflecting the local real estate landscape.
  • Houses represent a significant 68% portion, catering likely to families or larger groups.
  • The presence of 8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others, unique stays (combined 9.6%) offer potential for unique stay experiences.

DeLand Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for DeLand

  • The dominant room capacity in DeLand is 2 bedrooms listings, making up 24.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 48.8% of the active Airbnb listings in DeLand, indicating a high concentration in these sizes.
  • A significant 33.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in DeLand.

DeLand Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for DeLand

  • The most common guest capacity trend in DeLand vacation rentals is listings accommodating 8+ guests (22.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the DeLand STR market, accounting for 42.4% of listings.
  • 34.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in DeLand.
  • On average, properties in DeLand are equipped to host 4.3 guests.

DeLand Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for DeLand

  • The most common availability pattern in DeLand falls within the 91-180 days range, representing 32.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 58.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in DeLand (36%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 44.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

DeLand Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.7%)

1 Night

41 listings

35.7% of total

2 Nights (25.2%)

2 Nights

29 listings

25.2% of total

3 Nights (15.7%)

3 Nights

18 listings

15.7% of total

4-6 Nights (2.6%)

4-6 Nights

3 listings

2.6% of total

7-29 Nights (4.3%)

7-29 Nights

5 listings

4.3% of total

30+ Nights (16.5%)

30+ Nights

19 listings

16.5% of total

Key Insights

  • The most prevalent minimum stay requirement in DeLand is 1 Night, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.9%) of the DeLand Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.5%) caters to monthly stays (30+ nights) in DeLand, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.7% of DeLand hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in DeLand.

DeLand Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18.5%)

Flexible

20 listings

18.5% of total

Moderate (36.1%)

Moderate

39 listings

36.1% of total

Firm (22.2%)

Firm

24 listings

22.2% of total

Strict (23.1%)

Strict

25 listings

23.1% of total

Cancellation Policy Insights for DeLand

  • The prevailing Airbnb cancellation policy trend in DeLand is Moderate, used by 36.1% of listings.
  • There's a relatively balanced mix between guest-friendly (54.6%) and stricter (45.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.1% market standard in DeLand.
  • Regularly review your cancellation policy against competitors and market demand shifts in DeLand.

DeLand STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for DeLand

  • The overall average booking lead time for vacation rentals in DeLand is 48 days.
  • Guests book furthest in advance for stays during February (average 75 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (60 days avg.) sees the longest lead times, while Summer (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in DeLand.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these DeLand averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in DeLand (2025)

Amenity Prevalence

Amenity Insights for DeLand

  • Essential amenities in DeLand that guests expect include: Air conditioning, Wifi, Free parking on premises, Hot water, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, TV, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for DeLand: Air conditioning, Wifi, Free parking on premises, Hot water, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Free parking on premises, Hot water, Smoke alarm, Heating.
  • Consider adding popular differentiators like Essentials or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in DeLand to stay competitive.

DeLand Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for DeLand

  • The typical guest profile for Airbnb in DeLand consists of primarily domestic travelers (95%), often arriving from nearby DeLand, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.2% of guests.
  • Key international markets include United States (95.2%) and United Kingdom (0.7%).
  • Top languages spoken are English (70.4%) followed by Spanish (17.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from DeLand and Miami.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the DeLand Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Reunion11$7,012$541.3544%
Thonotosassa14$5,393$332.8151%
Vilano Beach141$5,234$401.8446%
Ponte Vedra Beach179$5,137$445.5342%
St. Augustine Beach10$4,981$378.6543%
Melbourne Beach221$4,864$415.1442%
Fruit Cove21$3,939$225.0054%
Indialantic61$3,711$336.8243%
Jacksonville Beach752$3,664$287.3248%
Cocoa Beach918$3,459$273.1747%

Maximize Your Airbnb Income in DeLand

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights