Newark Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Delaware, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Newark in 2025? Explore comprehensive Airbnb analytics for Newark, Delaware, United States to uncover income potential. This 2025 STR market report for Newark, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 110 active listings.

Whether you're considering an Airbnb investment in Newark, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newark Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Newark Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$139
The average rental revenue earned for an occupied room per day in Newark.
Occupancy Rate(?)
42.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,343
Typical annual income for an Airbnb listing in Newark. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
21.1%
Strong growth (21.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Newark.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Newark.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
110
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Newark (2025)

Understanding the monthly revenue variations for Airbnb listings in Newark is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newark is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newark across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,139+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,730 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,629 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $653, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Newark

Newark Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Newark STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newark:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Newark

Average Daily Rate (ADR) Airbnb Trends in Newark (2025)

Effective short term rental pricing strategy in Newark involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newark typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $241+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Newark

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Airbnb Seasonality Analysis & Trends in Newark (2025)

Peak Season (August, July, November)
  • Revenue averages $2,338 per month
  • Occupancy rates average 49.9%
  • Daily rates average $130
Shoulder Season
  • Revenue averages $2,052 per month
  • Occupancy maintains around 47.2%
  • Daily rates hold near $133
Low Season (January, May, June)
  • Revenue drops to average $1,721 per month
  • Occupancy decreases to average 40.5%
  • Daily rates adjust to average $138

Seasonality Insights for Newark

  • The Airbnb seasonality in Newark shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Newark's highest earning potential, with monthly revenues capable of climbing to $2,450, occupancy reaching a high of 54.4%, and ADRs peaking at $147.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,640, occupancy could drop to 31.9%, and ADRs may adjust down to $128.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newark.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Newark seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Newark (2025)

Exploring the top neighborhoods for short-term rentals in Newark? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
University of Delaware Area
This neighborhood is popular among students and faculty, making it an ideal spot for Airbnb rentals targeting short-term visitors and events at the university.
University of Delaware, Bob Carpenter Center, Newark History Museum, Oliver Bowden Park, Lums Pond State Park
Downtown Newark
The vibrant downtown area offers restaurants, shopping, and entertainment, attracting both tourists and business travelers.
Newark's Main Street, The Newark Opera House, Chateau Bu-De Winery, Star Campus, Morris Library
West End
This residential neighborhood has a family-friendly atmosphere with nearby parks and schools, attracting travelers looking for comfortable accommodations.
Christiana Park, Newark Parks and Recreation, Newark Country Club, Lums Pond State Park, George Read II House
Pomeroy Station
A new mixed-use development area that provides modern amenities and is convenient for both short-term guests and visiting families.
Pomeroy Trail, Shopping Areas, Local Restaurants, Charming Parks, Newark Shopping Center
Christiana Mall Area
Close to the popular Christiana Mall, this area attracts shoppers and visitors from the surrounding regions looking for convenient lodgings.
Christiana Mall, Delaware Park Casino, Christiana Care Health System, Greenway Park, Local Dining Options
White Clay Creek State Park
Ideal for nature lovers and outdoor enthusiasts, offering tranquility and access to hiking and nature-related activities.
White Clay Creek State Park, Nature Trails, Hiking Paths, Picnic Areas, Historical Landmarks
Bear Area
This area is in proximity to Newark and offers a suburban housing market, suitable for longer-term stays and families.
C & D Canal State Park, Local Schools, Bear Library, Shopping Centers, Outdoor Activities
Brookside
A quiet residential community with access to parks and local amenities, popular amongst those looking for a peaceful retreat from city life.
Brookside Park, Shopping Areas, Community Centers, Timber Creek Park, Networking Opportunities

Understanding Airbnb License Requirements & STR Laws in Newark (2025)

While Newark, Delaware, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newark to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Newark (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Newarkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gather & Celebrate: Twin Homes

Gather & Celebrate: Twin Homes

Entire Place • 8 bedrooms

$100,605
Revenue
43.5%
Occupancy
$738.78
Daily Rate
The Charming Cape - minutes to UD!

The Charming Cape - minutes to UD!

Entire Place • 3 bedrooms

$63,922
Revenue
67.3%
Occupancy
$261.73
Daily Rate
Home with Free Tesla Charger in Christiana

Home with Free Tesla Charger in Christiana

Entire Place • 4 bedrooms

$63,824
Revenue
57.7%
Occupancy
$348.84
Daily Rate
Spacious 4-bedroom house with a private pool.

Spacious 4-bedroom house with a private pool.

Entire Place • 4 bedrooms

$56,366
Revenue
47.7%
Occupancy
$306.52
Daily Rate
Sunny townhome:walk to UD & stadium

Sunny townhome:walk to UD & stadium

Entire Place • 3 bedrooms

$55,959
Revenue
74.1%
Occupancy
$232.68
Daily Rate
Ultimate Retreat @ Papermill Rd

Ultimate Retreat @ Papermill Rd

Entire Place • 4 bedrooms

$52,903
Revenue
56.8%
Occupancy
$274.37
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Newark (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Newark based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Properties By Preston24$276,276604.37/5.0
Jeff3$200,9511044.90/5.0
Travis & Gabrielle5$104,3305244.95/5.0
Lynn1$63,922734.99/5.0
Dijana1$63,82494.89/5.0
George1$56,366724.82/5.0
Kimberly1$55,959334.97/5.0
Annette2$50,787864.99/5.0
Chaya3$44,841634.90/5.0
Kristin1$39,275614.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newark.

Dive Deeper: Advanced Newark STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newark. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Newark Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Newark

  • The Newark Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.5% of the 110 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 30% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Newark, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Newark Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Newark

  • The dominant room capacity in Newark is 2 bedrooms listings, making up 33.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 60.9% of the active Airbnb listings in Newark, indicating a high concentration in these sizes.

Newark Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Newark

  • The most common guest capacity trend in Newark vacation rentals is listings accommodating 4 guests (31.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Newark STR market, accounting for 50.0% of listings.
  • 17.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newark.
  • On average, properties in Newark are equipped to host 3.2 guests.

Newark Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Newark

  • The most common availability pattern in Newark falls within the 271-366 days range, representing 48.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Newark (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Newark Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21%)

1 Night

22 listings

21% of total

2 Nights (18.1%)

2 Nights

19 listings

18.1% of total

3 Nights (10.5%)

3 Nights

11 listings

10.5% of total

4-6 Nights (3.8%)

4-6 Nights

4 listings

3.8% of total

7-29 Nights (15.2%)

7-29 Nights

16 listings

15.2% of total

30+ Nights (31.4%)

30+ Nights

33 listings

31.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Newark is 30+ Nights, adopted by 31.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (31.4%) caters to monthly stays (30+ nights) in Newark, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 31.4% of Newark hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 31.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newark.

Newark Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (22.1%)

Super Strict 30 Days

21 listings

22.1% of total

Flexible (20%)

Flexible

19 listings

20% of total

Moderate (20%)

Moderate

19 listings

20% of total

Firm (16.8%)

Firm

16 listings

16.8% of total

Strict (21.1%)

Strict

20 listings

21.1% of total

Cancellation Policy Insights for Newark

  • The prevailing Airbnb cancellation policy trend in Newark is Super Strict 30 Days, used by 22.1% of listings.
  • There's a relatively balanced mix between guest-friendly (40.0%) and stricter (37.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 22.1% market standard in Newark.
  • Regularly review your cancellation policy against competitors and market demand shifts in Newark.

Newark STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Newark

  • The overall average booking lead time for vacation rentals in Newark is 34 days.
  • Guests book furthest in advance for stays during May (average 62 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (40 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Newark.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Newark averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Newark (2025)

Amenity Prevalence

Amenity Insights for Newark

  • Essential amenities in Newark that guests expect include: Air conditioning, Wifi, Free parking on premises, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Newark: Air conditioning, Wifi, Free parking on premises, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Heating.
  • Consider adding popular differentiators like Essentials or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Newark to stay competitive.

Newark Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Newark

  • The typical guest profile for Airbnb in Newark consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.0% of guests.
  • Key international markets include United States (94%) and DC (1.8%).
  • Top languages spoken are English (72.8%) followed by Spanish (9.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Harrisburg.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Newark Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Spring Lake Heights17$5,762$698.5845%
Mayo14$5,419$442.2951%
Centreville14$5,256$538.2246%
South Heidelberg Township11$4,974$278.6647%
West Donegal Township13$4,922$453.8139%
Cape May Point26$4,821$525.4646%
Middletown Township10$4,793$417.6453%
Polk Township17$4,761$450.2138%
Stevensville78$4,629$500.4140%
Stone Harbor40$4,627$656.3639%

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