Millville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Delaware, United States
Is Airbnb profitable in Millville in 2025? Explore comprehensive Airbnb analytics for Millville, Delaware, United States to uncover income potential. This 2025 STR market report for Millville, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 149 active listings.
Whether you're considering an Airbnb investment in Millville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Millville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Millville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Millville (2025)
Understanding the monthly revenue variations for Airbnb listings in Millville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Millville is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Millville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,278+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,550 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,020 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $962, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Millville
Millville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Millville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Millville:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Millville
Average Daily Rate (ADR) Airbnb Trends in Millville (2025)
Effective short term rental pricing strategy in Millville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Millville typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $431+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $351 or more.
- Typical properties (Median) charge around $274 per night.
- Entry-level properties (Bottom 25%) earn around $209 per night.
Average Daily Rate (ADR) Trend by Month in Millville
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Airbnb Seasonality Analysis & Trends in Millville (2025)
Peak Season (August, July, June)
- Revenue averages $5,062 per month
- Occupancy rates average 51.1%
- Daily rates average $291
Shoulder Season
- Revenue averages $1,890 per month
- Occupancy maintains around 24.2%
- Daily rates hold near $283
Low Season (February, March, December)
- Revenue drops to average $1,484 per month
- Occupancy decreases to average 19.3%
- Daily rates adjust to average $282
Seasonality Insights for Millville
- The Airbnb seasonality in Millville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Millville's highest earning potential, with monthly revenues capable of climbing to $6,121, occupancy reaching a high of 61.3%, and ADRs peaking at $324.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,452, occupancy could drop to 17.2%, and ADRs may adjust down to $254.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Millville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Millville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Millville (2025)
Exploring the top neighborhoods for short-term rentals in Millville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rehoboth Beach | A popular beach resort town known for its beautiful beaches, boardwalk, and vibrant dining scene. Ideal for families and tourists seeking a fun getaway. | Rehoboth Beach Boardwalk, Funland, Rehoboth Beach State Park, Cape May-Lewes Ferry, Jungle Jim's Water Park |
| Dewey Beach | A lively beach community known for its nightlife and water sports. Appeals to younger crowds looking for entertainment and fun in the sun. | Dewey Beach, The Bottle and Cork, Starboard, Dewey Beach Sailing, Junction and Breakwater Trail |
| Fenwick Island | A quieter beach destination that offers a peaceful retreat with close proximity to popular coastal attractions. Great for families and relaxation. | Fenwick Island State Park, The Lighthouse Restaurant, Mason-Dixon Vortex, Fenwick Island Light |
| Bethany Beach | Known as the 'Quiet Resort', this charming beach town features a relaxed atmosphere and is popular for family vacations. | Bethany Beach Boardwalk, Bethany Beach Nature Center, John West Park, Cardinal Marina |
| Ocean City | A bustling beach resort town with a famous boardwalk, known for its varied entertainment options and family-friendly attractions. | Ocean City Boardwalk, Jolly Roger Amusement Park, Assateague Island National Seashore, Ocean City Beach |
| Milford | A quaint town with small-town charm, offering access to nearby nature and attractions, appealing to those looking for a less touristy experience. | Milford Riverwalk, Mispillion Riverfront, Shakespeare Festival, The Big Chair |
| Laurel | A small town with rich history and local culture, offering a mix of outdoor activities and community events, ideal for short-term rentals. | Laurel Historical Society, Trap Pond State Park, Nanticoke River |
| Delmarva Peninsula | A large peninsula with various small towns and natural attractions, perfect for travelers seeking outdoor adventures and a taste of local culture. | Cape Henlopen State Park, Chincoteague Island, Assateague Island National Seashore, Delmarva Discovery Center |
Understanding Airbnb License Requirements & STR Laws in Millville (2025)
While Millville, Delaware, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Millville to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Millville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Millvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming Spacious Coastal Home 4BR 5mil to Bethany
Entire Place • 4 bedrooms
Villa at Greys Neck
Entire Place • 4 bedrooms
Modern Coastal, Amenity-Rich 5-Bedroom Retreat
Entire Place • 5 bedrooms
5bdr home- Book prior 1-1-25 avoid new De tax law
Entire Place • 5 bedrooms
Shore to Please!
Entire Place • 4 bedrooms
Bethany Beach - Gorgeous 4-bedroom luxury home
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Millville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Millville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 22 | $365,643 | 328 | 4.89/5.0 |
| Susan | 9 | $111,094 | 1859 | 4.91/5.0 |
| Morten | 6 | $103,977 | 50 | 4.95/5.0 |
| Vacasa Bethany Beach | 9 | $92,653 | 55 | 4.83/5.0 |
| DEL 302 Management | 2 | $80,536 | 49 | 4.95/5.0 |
| Host #446806952 | 7 | $78,590 | 0 | N/A/5.0 |
| Vacasa Delaware | 11 | $73,004 | 14 | 4.70/5.0 |
| John | 2 | $68,508 | 64 | 4.98/5.0 |
| Ivonne | 1 | $68,310 | 48 | 5.00/5.0 |
| Chuck | 1 | $59,160 | 25 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Millville.
Dive Deeper: Advanced Millville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Millville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMillville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Millville
- The Millville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 149 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Millville, House properties are the most common (92.6%), reflecting the local real estate landscape.
- Houses represent a significant 92.6% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, unique stays (combined 2.0%) offer potential for unique stay experiences.
Millville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Millville
- The dominant room capacity in Millville is 3 bedrooms listings, making up 38.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 75.9% of the active Airbnb listings in Millville, indicating a high concentration in these sizes.
- A significant 89.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Millville.
Millville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Millville
- The most common guest capacity trend in Millville vacation rentals is listings accommodating 8+ guests (78.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Millville STR market, accounting for 84.5% of listings.
- 90.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Millville.
- On average, properties in Millville are equipped to host 7.4 guests.
Millville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Millville
- The most common availability pattern in Millville falls within the 271-366 days range, representing 77.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Millville (60.4%), reflecting common guest stay durations or potential owner blocking patterns.
Millville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
10.5% of total
2 Nights
10 listings
7% of total
3 Nights
18 listings
12.6% of total
4-6 Nights
26 listings
18.2% of total
7-29 Nights
49 listings
34.3% of total
30+ Nights
25 listings
17.5% of total
Key Insights
- The most prevalent minimum stay requirement in Millville is 7-29 Nights, adopted by 34.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- Very short stays (1-2 nights) are less common (17.5%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (17.5%) caters to monthly stays (30+ nights) in Millville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 34.3% of Millville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Millville.
Millville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
12 listings
9.8% of total
Flexible
10 listings
8.1% of total
Moderate
27 listings
22% of total
Firm
30 listings
24.4% of total
Strict
44 listings
35.8% of total
Cancellation Policy Insights for Millville
- The prevailing Airbnb cancellation policy trend in Millville is Strict, used by 35.8% of listings.
- A majority (60.2%) of hosts in Millville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 35.8% market standard in Millville.
- With 35.8% using Strict terms, this is a viable option in Millville, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Millville.
Millville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Millville
- The overall average booking lead time for vacation rentals in Millville is 46 days.
- Guests book furthest in advance for stays during June (average 83 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Millville.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Millville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Millville (2025)
Amenity Prevalence
Amenity Insights for Millville
- Essential amenities in Millville that guests expect include: Free parking on premises, Wifi, Smoke alarm, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Coffee maker, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Millville: Free parking on premises, Wifi, Smoke alarm, Kitchen, Air conditioning.
- Prioritize adding missing essentials: Free parking on premises, Wifi, Smoke alarm, Kitchen, Air conditioning.
- Consider adding popular differentiators like TV or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Millville to stay competitive.
Millville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Millville
- The typical guest profile for Airbnb in Millville consists of primarily domestic travelers (95%), often arriving from nearby Baltimore, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.1% of guests.
- Key international markets include United States (95.1%) and DC (2.5%).
- Top languages spoken are English (74.4%) followed by Spanish (10.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Baltimore and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Millville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mayo | 14 | $5,419 | $442.29 | 51% |
| Centreville | 14 | $5,256 | $538.22 | 46% |
| Cape May Point | 26 | $4,821 | $525.46 | 46% |
| Middletown Township | 10 | $4,793 | $417.64 | 53% |
| Stevensville | 78 | $4,629 | $500.41 | 40% |
| Stone Harbor | 40 | $4,627 | $656.36 | 39% |
| Chester | 16 | $4,577 | $442.32 | 41% |
| Harvey Cedars | 24 | $4,567 | $795.72 | 39% |
| Easton | 49 | $4,456 | $688.13 | 35% |
| Cape May | 300 | $4,431 | $521.91 | 40% |