New Milford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Connecticut, United States
Is Airbnb profitable in New Milford in 2025? Explore comprehensive Airbnb analytics for New Milford, Connecticut, United States to uncover income potential. This 2025 STR market report for New Milford, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 53 active listings.
Whether you're considering an Airbnb investment in New Milford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the New Milford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key New Milford Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in New Milford (2025)
Understanding the monthly revenue variations for Airbnb listings in New Milford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in New Milford is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in New Milford across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,821+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,193 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,525 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,551, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in New Milford
New Milford Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the New Milford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in New Milford:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in New Milford
Average Daily Rate (ADR) Airbnb Trends in New Milford (2025)
Effective short term rental pricing strategy in New Milford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in New Milford typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $678+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $459 or more.
- Typical properties (Median) charge around $290 per night.
- Entry-level properties (Bottom 25%) earn around $203 per night.
Average Daily Rate (ADR) Trend by Month in New Milford
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Airbnb Seasonality Analysis & Trends in New Milford (2025)
Peak Season (August, July, June)
- Revenue averages $6,095 per month
- Occupancy rates average 49.1%
- Daily rates average $360
Shoulder Season
- Revenue averages $4,381 per month
- Occupancy maintains around 42.6%
- Daily rates hold near $368
Low Season (January, February, April)
- Revenue drops to average $3,142 per month
- Occupancy decreases to average 30.9%
- Daily rates adjust to average $391
Seasonality Insights for New Milford
- The Airbnb seasonality in New Milford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases New Milford's highest earning potential, with monthly revenues capable of climbing to $6,702, occupancy reaching a high of 53.8%, and ADRs peaking at $437.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,871, occupancy could drop to 29.5%, and ADRs may adjust down to $340.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in New Milford.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these New Milford seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in New Milford (2025)
Exploring the top neighborhoods for short-term rentals in New Milford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Candlewood Lake | A popular destination for family vacations and outdoor enthusiasts, offering boating, fishing, and scenic views. Ideal for hosting Airbnb guests looking for a lakeside retreat. | Candlewood Lake, Squantz Pond State Park, Candlewood Lake Club, Beaver Brook State Park, Lake Lillinonah |
| New Milford Village | The charming historic center of New Milford, featuring quaint shops, restaurants, and local culture. Attracts tourists looking for a small-town experience with modern amenities. | Village Green, The Town Hall, New Milford Public Library, Steep Rock Association, New Milford Historical Society |
| Litchfield Hills | A beautiful region known for its scenic beauty and outdoor recreation, appealing to nature lovers and those seeking peace and tranquility away from city life. | Litchfield State Forest, Lakeside Park, Housatonic River, Hunt Hill Farm, Barrett Bigelow Park |
| Kent Falls State Park | A top destination for nature lovers and hikers, featuring waterfalls, lush landscapes, and scenic views, perfect for guests seeking outdoor adventures. | Kent Falls, Hiking Trails, Picnic Areas, Nature Center, Breathtaking Views |
| Brookfield | A nearby suburban town with access to shopping and dining, making it appealing for families and business travelers. Good location for hosting Airbnb guests who visit New Milford for events or work. | Danbury Fair Mall, Tarrywile Park, Candlewood Lake, Local Restaurants, Shopping Centers |
| Squantz Pond | Known for its state park and lake activities, this area is great for hosting guests looking for a summer getaway filled with water activities and outdoor fun. | Squantz Pond State Park, Canoeing, Fishing, Swimming Areas, Picnic Spots |
| Newtown | A quaint town nearby that offers historical charm and a family-friendly atmosphere. Attracts guests wanting to explore the surrounding areas while enjoying a quieter stay. | Cobb Mountain, Newtown Historic Cemetery, Local Wineries, Cleared Land Park, Newtown Arts Festival |
| Danbury | A larger nearby city that offers many attractions and business opportunities, drawing visitors for sports events, concerts, and shopping, making it ideal for Airbnb hosting. | Danbury Museum & Historical Society, Danbury Fair Mall, Tarrywile Park, Ives Concert Park, Local Breweries |
Understanding Airbnb License Requirements & STR Laws in New Milford (2025)
While New Milford, Connecticut, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for New Milford to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in New Milford (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in New Milfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Waterfront Family Retreat on Candlewood Lake
Entire Place • 5 bedrooms
The Getaway: Beautiful Waterfront - New Milford CT
Entire Place • 4 bedrooms
The Maples Farmhouse - modern, charming and scenic
Entire Place • 3 bedrooms
Stylish & Scenic Escape: Chef's Kitchen ~ Hot Tub
Entire Place • 3 bedrooms
Spacious and relaxing New Milford 5br home w pool!
Entire Place • 5 bedrooms
Long Mountain Farmhouse
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in New Milford (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in New Milford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| John & Elizabeth | 1 | $182,138 | 87 | 4.99/5.0 |
| Shireen | 2 | $142,787 | 11 | 5.00/5.0 |
| Jonathan | 1 | $107,120 | 70 | 4.97/5.0 |
| Lisa | 1 | $99,616 | 10 | 5.00/5.0 |
| Laura | 1 | $89,898 | 74 | 5.00/5.0 |
| Jarret | 1 | $89,469 | 21 | 4.95/5.0 |
| Jordyn | 1 | $68,415 | 146 | 4.95/5.0 |
| Thomas | 1 | $67,661 | 9 | 5.00/5.0 |
| Cinthya | 1 | $65,228 | 60 | 4.83/5.0 |
| Mark | 1 | $62,225 | 8 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in New Milford.
Dive Deeper: Advanced New Milford STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for New Milford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNew Milford Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for New Milford
- The New Milford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.6% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in New Milford, House properties are the most common (56.6%), reflecting the local real estate landscape.
- Houses represent a significant 56.6% portion, catering likely to families or larger groups.
- The presence of 13.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays, apartment/condo (combined 7.6%) offer potential for unique stay experiences.
New Milford Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for New Milford
- The dominant room capacity in New Milford is 3 bedrooms listings, making up 30.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 49.1% of the active Airbnb listings in New Milford, indicating a high concentration in these sizes.
- A significant 58.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in New Milford.
New Milford Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for New Milford
- The most common guest capacity trend in New Milford vacation rentals is listings accommodating 6 guests (32.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the New Milford STR market, accounting for 60.4% of listings.
- 64.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in New Milford.
- On average, properties in New Milford are equipped to host 5.3 guests.
New Milford Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for New Milford
- The most common availability pattern in New Milford falls within the 271-366 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in New Milford (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
New Milford Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
23.1% of total
2 Nights
20 listings
38.5% of total
3 Nights
5 listings
9.6% of total
4-6 Nights
5 listings
9.6% of total
7-29 Nights
2 listings
3.8% of total
30+ Nights
8 listings
15.4% of total
Key Insights
- The most prevalent minimum stay requirement in New Milford is 2 Nights, adopted by 38.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.6%) of the New Milford Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.4%) caters to monthly stays (30+ nights) in New Milford, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.5% of New Milford hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 15.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in New Milford.
New Milford Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2% of total
Flexible
3 listings
6% of total
Moderate
22 listings
44% of total
Firm
15 listings
30% of total
Strict
9 listings
18% of total
Cancellation Policy Insights for New Milford
- The prevailing Airbnb cancellation policy trend in New Milford is Moderate, used by 44% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (48.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44% market standard in New Milford.
- Regularly review your cancellation policy against competitors and market demand shifts in New Milford.
New Milford STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for New Milford
- The overall average booking lead time for vacation rentals in New Milford is 39 days.
- Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in New Milford.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these New Milford averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in New Milford (2025)
Amenity Prevalence
Amenity Insights for New Milford
- Essential amenities in New Milford that guests expect include: Free parking on premises, Smoke alarm, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for New Milford: Free parking on premises, Smoke alarm, Wifi, Air conditioning.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Wifi, Air conditioning.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in New Milford to stay competitive.
New Milford Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for New Milford
- The typical guest profile for Airbnb in New Milford consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.7% of guests.
- Key international markets include United States (93.7%) and DC (1.3%).
- Top languages spoken are English (67.1%) followed by Spanish (13.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Washington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the New Milford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Frankford Township | 11 | $6,564 | $549.90 | 47% |
| Spring Lake Heights | 17 | $5,762 | $698.58 | 45% |
| Mountain Lodge Park | 10 | $5,570 | $593.71 | 50% |
| Brookfield | 12 | $5,384 | $540.52 | 50% |
| Town of East Hampton | 1,471 | $5,335 | $968.73 | 36% |
| Town/Village of Harrison | 10 | $5,205 | $562.47 | 55% |
| Town of Southampton | 1,380 | $5,091 | $963.66 | 34% |
| Town of Pawling | 16 | $5,041 | $387.66 | 53% |
| Town of Pleasant Valley | 32 | $4,915 | $514.99 | 41% |
| Town of Kingston | 13 | $4,849 | $437.45 | 49% |