Greenwich Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Connecticut, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Greenwich in 2025? Explore comprehensive Airbnb analytics for Greenwich, Connecticut, United States to uncover income potential. This 2025 STR market report for Greenwich, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 107 active listings.

Whether you're considering an Airbnb investment in Greenwich, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Greenwich Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Greenwich Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$386
The average rental revenue earned for an occupied room per day in Greenwich.
Occupancy Rate(?)
42.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$36,806
Typical annual income for an Airbnb listing in Greenwich. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.1%
Strong growth (15.1%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Greenwich.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Greenwich.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
107
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Greenwich (2025)

Understanding the monthly revenue variations for Airbnb listings in Greenwich is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Greenwich is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Greenwich across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,598+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,329 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,688 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,315, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Greenwich

Greenwich Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Greenwich STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Greenwich:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Greenwich

Average Daily Rate (ADR) Airbnb Trends in Greenwich (2025)

Effective short term rental pricing strategy in Greenwich involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Greenwich typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $872+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $532 or more.
  • Typical properties (Median) charge around $261 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in Greenwich

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Airbnb Seasonality Analysis & Trends in Greenwich (2025)

Peak Season (June, September, August)
  • Revenue averages $6,051 per month
  • Occupancy rates average 52.7%
  • Daily rates average $404
Shoulder Season
  • Revenue averages $4,879 per month
  • Occupancy maintains around 43.8%
  • Daily rates hold near $395
Low Season (January, February, April)
  • Revenue drops to average $3,383 per month
  • Occupancy decreases to average 38.2%
  • Daily rates adjust to average $387

Seasonality Insights for Greenwich

  • The Airbnb seasonality in Greenwich shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Greenwich's highest earning potential, with monthly revenues capable of climbing to $6,413, occupancy reaching a high of 56.3%, and ADRs peaking at $411.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,185, occupancy could drop to 35.6%, and ADRs may adjust down to $372.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Greenwich.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Greenwich seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Greenwich (2025)

Exploring the top neighborhoods for short-term rentals in Greenwich? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Greenwich
The bustling heart of Greenwich with a mix of high-end shops, dining, and cultural attractions. Ideal for both tourists and business travelers looking for convenience and charm.
Greenwich Avenue, Bruce Museum, Roger Sherman Baldwin Park, Greenwich Town Hall, Garden Education Center
Old Greenwich
A quaint beach town atmosphere combined with family-friendly communities. Perfect for summer rentals and near the scenic Long Island Sound.
Old Greenwich Beach, Greenwich Point Park, Perrot Memorial Library, Arch Street Teen Center, Food trucks at Binney Park
Cos Cob
A picturesque village with a strong local culture and access to the Mianus River. Attracts visitors looking for a peaceful retreat close to nature and the arts.
Cos Cob Park, Greenwich Historical Society, Bendheim Performing Arts Center, Mianus River Park, local art galleries
Coscob
An idyllic small hamlet with a village-like feel. Popular with families and those looking for a quiet getaway, with easy access to larger city amenities.
Post Office, local shops, community parks, Mianus River, nature trails
King Street
A charming suburban area with large homes and close-knit communities. Attracts families and travelers looking for spacious accommodations.
Greenwich Polo Club, Brian J. McGowan Park, local farmers market, northern Greenwich shops, Greenwich Land Trust
Byram
A vibrant, culturally diverse neighborhood with waterfront views and community spirit. Great for those seeking an authentic suburban feel.
Byram Park, Byram Shore Park, local diners, Byram's Farmers Market, independent art studios
Greenwich Village
A lively area filled with restaurants, cafes, and outdoor spaces, providing a mix of urban living and community feel.
local restaurants, Greenwich Town Square, Greenwich Arts Council, community gardens, performing arts venues
Riverside
An affluent neighborhood along the Mianus River, known for its suburban beauty and family-friendly atmosphere. Ideal for luxury vacation rentals.
Riverside Yacht Club, Riverside Park, local boutiques, nature walks, schools and educational institutions

Understanding Airbnb License Requirements & STR Laws in Greenwich (2025)

While Greenwich, Connecticut, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Greenwich to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Greenwich (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Greenwichbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mansion in Greenwich with lake

Mansion in Greenwich with lake

Entire Place • 6 bedrooms

$560,438
Revenue
49.1%
Occupancy
$2852.45
Daily Rate
Greenwich Home w/pool (pool is open!)

Greenwich Home w/pool (pool is open!)

Entire Place • 4 bedrooms

$184,186
Revenue
30.3%
Occupancy
$1788.43
Daily Rate
Spacious Comfortable Home in Old Greenwich

Spacious Comfortable Home in Old Greenwich

Entire Place • 5 bedrooms

$131,973
Revenue
38.5%
Occupancy
$1115.92
Daily Rate
Riverfront Cottage Retreat & Pool 35 mins from NYC

Riverfront Cottage Retreat & Pool 35 mins from NYC

Entire Place • 2 bedrooms

$124,485
Revenue
58.9%
Occupancy
$512.10
Daily Rate
Best hotel alternative for big group, near train

Best hotel alternative for big group, near train

Entire Place • 4 bedrooms

$111,340
Revenue
54.2%
Occupancy
$598.33
Daily Rate
Walk to Greenwich Ave [KING bed] BEST Location

Walk to Greenwich Ave [KING bed] BEST Location

Entire Place • 3 bedrooms

$107,668
Revenue
70.2%
Occupancy
$400.94
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Greenwich (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Greenwich based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alison1$560,43865.00/5.0
Sherri11$277,0781304.90/5.0
Henri4$252,1382184.90/5.0
Claire1$184,186165.00/5.0
Victoria2$169,933234.92/5.0
Michelle2$159,893774.96/5.0
Rob White3$140,87911464.77/5.0
Sasha1$131,9732Not Rated
David1$124,485474.96/5.0
Bruna2$118,5421264.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Greenwich.

Dive Deeper: Advanced Greenwich STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Greenwich. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Greenwich Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Greenwich

  • The Greenwich Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.1% of the 107 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Greenwich, House properties are the most common (52.3%), reflecting the local real estate landscape.
  • Houses represent a significant 52.3% portion, catering likely to families or larger groups.
  • The presence of 12.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 4.6%) offer potential for unique stay experiences.

Greenwich Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Greenwich

  • The dominant room capacity in Greenwich is 1 bedroom listings, making up 23.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 41.2% of the active Airbnb listings in Greenwich, indicating a high concentration in these sizes.
  • A significant 32.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Greenwich.

Greenwich Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Greenwich

  • The most common guest capacity trend in Greenwich vacation rentals is listings accommodating 2 guests (18.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Greenwich STR market, accounting for 35.5% of listings.
  • 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Greenwich.
  • On average, properties in Greenwich are equipped to host 3.7 guests.

Greenwich Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Greenwich

  • The most common availability pattern in Greenwich falls within the 271-366 days range, representing 46.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Greenwich (32.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Greenwich Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.6%)

1 Night

22 listings

20.6% of total

2 Nights (17.8%)

2 Nights

19 listings

17.8% of total

3 Nights (13.1%)

3 Nights

14 listings

13.1% of total

4-6 Nights (20.6%)

4-6 Nights

22 listings

20.6% of total

7-29 Nights (6.5%)

7-29 Nights

7 listings

6.5% of total

30+ Nights (21.5%)

30+ Nights

23 listings

21.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Greenwich is 30+ Nights, adopted by 21.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (21.5%) caters to monthly stays (30+ nights) in Greenwich, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 21.5% of Greenwich hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Greenwich.

Greenwich Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.9% of total

Flexible (12.3%)

Flexible

13 listings

12.3% of total

Moderate (27.4%)

Moderate

29 listings

27.4% of total

Firm (19.8%)

Firm

21 listings

19.8% of total

Strict (39.6%)

Strict

42 listings

39.6% of total

Cancellation Policy Insights for Greenwich

  • The prevailing Airbnb cancellation policy trend in Greenwich is Strict, used by 39.6% of listings.
  • A majority (59.4%) of hosts in Greenwich utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 39.6% market standard in Greenwich.
  • With 39.6% using Strict terms, this is a viable option in Greenwich, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Greenwich.

Greenwich STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Greenwich

  • The overall average booking lead time for vacation rentals in Greenwich is 36 days.
  • Guests book furthest in advance for stays during July (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (41 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Greenwich.
  • Target marketing efforts for the Fall season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Greenwich averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Greenwich (2025)

Amenity Prevalence

Amenity Insights for Greenwich

  • Essential amenities in Greenwich that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Greenwich: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Air conditioning.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Greenwich to stay competitive.

Greenwich Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Greenwich

  • The typical guest profile for Airbnb in Greenwich consists of primarily domestic travelers (88%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 87.6% of guests.
  • Key international markets include United States (87.6%) and United Kingdom (2.9%).
  • Top languages spoken are English (68.5%) followed by Spanish (13.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Greenwich.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Greenwich Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Frankford Township12$5,929$554.9944%
Brookfield12$5,547$514.7047%
Town of Ancram22$5,449$511.0641%
Spring Lake Heights17$5,356$682.5841%
Town of Kingston13$5,217$436.7348%
Town of Pleasant Valley31$5,146$494.4141%
Town of East Hampton1,443$5,137$983.6334%
Town of Pound Ridge19$4,977$526.0644%
Town of Southampton1,346$4,973$965.0133%
Craryville21$4,852$561.7635%

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