Superior Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Colorado, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Superior in 2025? Explore comprehensive Airbnb analytics for Superior, Colorado, United States to uncover income potential. This 2025 STR market report for Superior, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Superior, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Superior Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Superior Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$170
The average rental revenue earned for an occupied room per day in Superior.
Occupancy Rate(?)
55.9%
High demand. Good booking frequency.
Median Annual Revenue(?)
$31,039
Typical annual income for an Airbnb listing in Superior. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
33.1%
Strong growth (33.1%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Superior.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Superior.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Superior (2025)

Understanding the monthly revenue variations for Airbnb listings in Superior is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Superior is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Superior across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,628+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,277 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,407 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,338, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Superior

Superior Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Superior STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Superior:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 81% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 62%.
  • Entry-level properties (Bottom 25%) average 40% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Superior

Average Daily Rate (ADR) Airbnb Trends in Superior (2025)

Effective short term rental pricing strategy in Superior involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Superior typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $392+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $281 or more.
  • Typical properties (Median) charge around $113 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Superior

Get Live Superior Market Intelligence 👇

Discover Superior Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Superior (2025)

Peak Season (May, June, July)
  • Revenue averages $4,013 per month
  • Occupancy rates average 66.0%
  • Daily rates average $192
Shoulder Season
  • Revenue averages $3,251 per month
  • Occupancy maintains around 57.3%
  • Daily rates hold near $181
Low Season (February, October, November)
  • Revenue drops to average $2,514 per month
  • Occupancy decreases to average 52.9%
  • Daily rates adjust to average $172

Seasonality Insights for Superior

  • The Airbnb seasonality in Superior shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Superior's highest earning potential, with monthly revenues capable of climbing to $4,372, occupancy reaching a high of 74.4%, and ADRs peaking at $193.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,401, occupancy could drop to 46.0%, and ADRs may adjust down to $165.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Superior.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Superior seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Superior (2025)

Exploring the top neighborhoods for short-term rentals in Superior? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town Superior
Charming area with historical significance and a quaint community atmosphere. Visitors enjoy local shops, restaurants, and parks, making it ideal for families and short-term stays.
Superior Historical Museum, Community Park, Old Town Square, Local eateries and shops
Harper Lake
Scenic area with access to outdoor activities like hiking, fishing, and picnicking. Attractive to nature lovers and families looking for a peaceful getaway.
Harper Lake Park, Trailheads for hiking, Picnic areas, Wildlife viewing opportunities
Rock Creek Ranch
Family-friendly neighborhood with good schools and local amenities. Ideal for longer stays with families and professionals.
Rock Creek Village shopping, Parks and sports facilities, Local dining options, Community events
Marshall Lake
Quiet and serene environment with a focus on nature and outdoor adventures, appealing to those looking for a retreat near the water.
Marshall Lake Park, Fishing and boating , Nature trails, Bird watching
Amante Coffee
A popular local coffee spot that attracts visitors looking for a cozy place to relax, making it a great location for short-term rentals.
Amante Coffee shop, Local artisan shops, Community gatherings, Walking distance to parks
Superior Marketplace
A vibrant shopping center that attracts visitors for dining and shopping experiences, making it a convenient location for both tourists and business travelers.
Supermarket, Restaurants, Boutiques, Event spaces
Rocky Mountain National Park
Although slightly farther out, it attracts many visitors looking for outdoor adventures, nature walks, and pristine landscapes, ideal for experiential stays.
Trail Ridge Road, Bear Lake, Hiking trails, Wildlife viewing
Superior Town Center
The planned urban center with modern amenities including dining, shopping, and entertainment, appealing to young professionals and families alike.
Local restaurants, Shops, Community events, Recreational spaces

Understanding Airbnb License Requirements & STR Laws in Superior (2025)

While Superior, Colorado, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Superior to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Superior (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Superiorbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mountain Views | Golden Tee | King Bed | Arcade

Mountain Views | Golden Tee | King Bed | Arcade

Entire Place • 5 bedrooms

$116,029
Revenue
67.0%
Occupancy
$415.65
Daily Rate
Colorado Haven: 5bd | Gameroom | 10min Boulder

Colorado Haven: 5bd | Gameroom | 10min Boulder

Entire Place • 5 bedrooms

$103,505
Revenue
62.8%
Occupancy
$384.26
Daily Rate
Boulder Suburb Mountainside Retreat |EV Chrg

Boulder Suburb Mountainside Retreat |EV Chrg

Entire Place • 2 bedrooms

$81,928
Revenue
55.5%
Occupancy
$325.88
Daily Rate
Flatiron Views Perfect Location

Flatiron Views Perfect Location

Entire Place • 3 bedrooms

$75,946
Revenue
68.5%
Occupancy
$286.62
Daily Rate
Flatiron Views from Park-Side Superior Guest Home

Flatiron Views from Park-Side Superior Guest Home

Entire Place • 1 bedroom

$58,970
Revenue
89.0%
Occupancy
$173.23
Daily Rate
The Hikers Nest - Singletree & Mayhoffer Trailhead

The Hikers Nest - Singletree & Mayhoffer Trailhead

Entire Place • 3 bedrooms

$55,533
Revenue
73.1%
Occupancy
$280.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Superior (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Superior based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Catherine1$116,029445.00/5.0
Luis1$103,505364.97/5.0
Changhong9$99,4102884.91/5.0
Kati1$81,928404.93/5.0
Regan1$75,946115.00/5.0
Lorna2$61,1423864.95/5.0
Holly1$58,9701095.00/5.0
Micah1$55,533235.00/5.0
Heather1$48,288505.00/5.0
Jason1$47,779724.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Superior.

Dive Deeper: Advanced Superior STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Superior. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Superior Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Superior

  • The Superior Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 58.3% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 41.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Superior, House properties are the most common (77.8%), reflecting the local real estate landscape.
  • Houses represent a significant 77.8% portion, catering likely to families or larger groups.
  • The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.8%) offer potential for unique stay experiences.

Superior Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Superior

  • The dominant room capacity in Superior is 1 bedroom listings, making up 36.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 44.4% of the active Airbnb listings in Superior, indicating a high concentration in these sizes.

Superior Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Superior

  • The most common guest capacity trend in Superior vacation rentals is listings accommodating 4 guests (22.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Superior STR market, accounting for 41.6% of listings.
  • 19.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Superior.
  • On average, properties in Superior are equipped to host 3.0 guests.

Superior Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Superior

  • The most common availability pattern in Superior falls within the 91-180 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 38.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Superior (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 66.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Superior Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

18 listings

50% of total

2 Nights (19.4%)

2 Nights

7 listings

19.4% of total

3 Nights (16.7%)

3 Nights

6 listings

16.7% of total

7-29 Nights (5.6%)

7-29 Nights

2 listings

5.6% of total

30+ Nights (8.3%)

30+ Nights

3 listings

8.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Superior is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.4%) of the Superior Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Superior hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Superior.

Superior Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (15.6%)

Flexible

5 listings

15.6% of total

Moderate (37.5%)

Moderate

12 listings

37.5% of total

Firm (21.9%)

Firm

7 listings

21.9% of total

Strict (25%)

Strict

8 listings

25% of total

Cancellation Policy Insights for Superior

  • The prevailing Airbnb cancellation policy trend in Superior is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (53.1%) and stricter (46.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Superior.
  • Regularly review your cancellation policy against competitors and market demand shifts in Superior.

Superior STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Superior

  • The overall average booking lead time for vacation rentals in Superior is 43 days.
  • Guests book furthest in advance for stays during May (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Superior.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Superior averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Superior (2025)

Amenity Prevalence

Amenity Insights for Superior

  • Essential amenities in Superior that guests expect include: Heating, Wifi, Smoke alarm, Hair dryer, Air conditioning, Shampoo, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Superior: Heating, Wifi, Smoke alarm, Hair dryer, Air conditioning, Shampoo, Hot water.
  • Prioritize adding missing essentials: Hair dryer, Air conditioning, Shampoo, Hot water.
  • Consider adding popular differentiators like Carbon monoxide alarm or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Superior to stay competitive.

Superior Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Superior

  • The typical guest profile for Airbnb in Superior consists of primarily domestic travelers (94%), often arriving from nearby Boulder, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.3% of guests.
  • Key international markets include United States (94.3%) and DC (0.9%).
  • Top languages spoken are English (65.2%) followed by Spanish (12.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boulder and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Superior Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Aspen Park10$7,088$438.3955%
Aspen547$7,044$1057.5037%
Blue River197$6,903$523.8748%
Snowmass17$6,424$664.2443%
Grand County11$5,754$516.5348%
Clear Creek County11$5,644$343.7553%
Black Hawk120$5,331$299.7757%
Crested Butte235$5,141$504.3043%
Indian Hills11$5,056$349.4252%
Alma94$4,679$307.6852%

Maximize Your Airbnb Income in Superior

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights