Airbnb Market Analytics, Statistics and Data in Pagosa Springs, Colorado, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Pagosa Springs? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Pagosa Springs:

Average Daily Rate
$230
Occupancy Rate
38.47%
Annual Revenue
$27,187
Revenue Growth YoY
-9.94%
Best Month
July
Worst Month
November
Regulation
Low
Active Listings
769

How much do Airbnb hosts make on average per month in Pagosa Springs?

The short-term rental market in Pagosa Springs shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,705 per month
  • Strong performing properties (top 25%) make $4,636 or more
  • Best-in-class properties (top 10%) achieve $7,000+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,438

Revenue Variations by Month

Occupancy Rates Throughout the Year in Pagosa Springs

The market in Pagosa Springs shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 39% occupancy rates
  • Strong performing properties (top 25%) achieve 60% or higher
  • Best-in-class properties (top 10%) reach 76%+occupancy
  • Entry-level properties (bottom 25%) average around 20%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Pagosa Springs

Daily rates in Pagosa Springs vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $195 per night
  • Strong performing properties (top 25%) secure $278 or more
  • Best-in-class properties (top 10%) pull in $385+ per night
  • Entry-level properties (bottom 25%) earn around $145

Daily Rate Variations by Month

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Seasonality patterns in Pagosa Springs

Peak Season (July, June, March)
  • Revenue peaks at $4974.40 per month
  • Occupancy rates reach 63.21%
  • Daily rates average $247.38
Shoulder Season
  • Revenue averages $3406.82 per month
  • Occupancy maintains 41.43%
  • Daily rates hold at $227.64
Low Season (April, January, November)
  • Revenue drops to $2479.11 per month
  • Occupancy decreases to 31.26%
  • Daily rates adjust to $212.56

Is it still profitable to do Airbnb in Pagosa Springs in 2025?

Yes! Pagosa Springs demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $3407 and As a mature market with 769 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Pagosa Springs

AreaWhy Choose This AreaKey Attractions
Lake Pagosa
Picturesque area with beautiful views of Lake Pagosa and the surrounding mountains. Popular with families and outdoor enthusiasts for water activities and relaxation.
Lake Pagosa, Pagosa Springs Hot Springs, Fishing, Kayaking, Hiking Trails
Wolf Creek Pass
Famous for its stunning scenery and proximity to Wolf Creek Ski Area, a major draw for winter sports enthusiasts.
Wolf Creek Ski Area, Rio Grande National Forest, Scenic Overlooks, Hiking Trails, Fishing in the Rio Grande
Downtown Pagosa Springs
Charming downtown area with a mix of local boutiques, restaurants, and cultural events. Attracts both tourists and locals for its vibrant atmosphere.
Pagosa Springs Center for the Arts, Local Shops, Restaurants and Cafes, Hot Springs, Town Park
Pagosa Springs Hot Springs
Known for its therapeutic hot springs, this area attracts visitors looking for relaxation and wellness experiences.
The Springs Resort & Spa, Overlook Hot Springs, Healing Waters Resort & Spa, Day Spa Services
San Juan Mountains
Offers outdoor adventures and breathtaking landscapes, drawing tourists seeking hiking, mountain biking, and nature experiences.
San Juan National Forest, Scenic Drives, Wildflower Hikes, Camping, Wildlife Viewing
Pagosa Lakes
A peaceful area surrounded by lakes, ideal for those who enjoy fishing and boating, as well as scenic views.
Pagosa Lakes, Fishing, Boating, Kayaking, Nature Trails
Lower Blanco River
A serene location near the river, perfect for visitors looking to relax in a natural setting and enjoy fishing or picnicking.
Blanco River, Picnic Areas, Fishing Spots, Scenic Walks
Glenwood Springs Area
Nearby Glenwood Springs offers additional attractions and is a popular destination for tourists who want a variety of activities within close reach.
Glenwood Hot Springs, Adventure Park, Glenwood Caverns, Historic Downtown

Do you need a license for Airbnb in Pagosa Springs?

We recommend checking directly with Pagosa Springs's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Pagosa Springs

The Log Hill Lodge-VIEWS,Wolf Creek,Hot Tub,sled

The Log Hill Lodge-VIEWS,Wolf Creek,Hot Tub,sled

Entire Place • 4 bedrooms

$179,473
Revenue
67.3%
Occupancy
$595.86
Daily Rate
Coyote Hill Lodge- Mountain Lodge with Six Units

Coyote Hill Lodge- Mountain Lodge with Six Units

Entire Place • 6 bedrooms

$164,749
Revenue
35.2%
Occupancy
$1392.02
Daily Rate
Pagosa Blue Retreat, Mountain Views w/ Hot Tub

Pagosa Blue Retreat, Mountain Views w/ Hot Tub

Entire Place • 4 bedrooms

$127,939
Revenue
70.3%
Occupancy
$543.78
Daily Rate
"Pagosa's Hill Top House" Pool Table/Hot Tub/Pets

"Pagosa's Hill Top House" Pool Table/Hot Tub/Pets

Entire Place • 4 bedrooms

$123,213
Revenue
64.9%
Occupancy
$512.03
Daily Rate
Riverfront "Streams & Dreams" Cabin with Hot Tub

Riverfront "Streams & Dreams" Cabin with Hot Tub

Entire Place • 3 bedrooms

$114,678
Revenue
75.5%
Occupancy
$398.62
Daily Rate
Riverfront Retreat with Hot Tub Near Downtown!

Riverfront Retreat with Hot Tub Near Downtown!

Entire Place • 4 bedrooms

$112,998
Revenue
59.7%
Occupancy
$514.51
Daily Rate

Top Performing Professional Hosts in Pagosa Springs

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve55$2,113,95625734.68/5.0
ITrip49$2,105,14410564.60/5.0
Simply20$900,9807994.49/5.0
Megan16$702,1703744.86/5.0
Stuart28$662,319802.13/5.0
Shawn74$657,7111901.58/5.0
Danielle7$384,3809774.84/5.0
Rocky12$307,1241523.50/5.0
Five Star Property3$278,9871034.91/5.0
Irene6$273,9771494.69/5.0

Additional analytics on vacation rental, real estate, short term rental data in Pagosa Springs

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (85.3%), with house and apartment & condo properties comprising 70.1% of inventory
  • Strong specialty sector (27.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in others segments (2.3% combined)

Room Capacity Distribution

Analysis of 769 properties in Pagosa Springs shows that 3 bedrooms properties are most prevalent, making up 31.9% of the market. The market tends to favor smaller properties, with 3 bedrooms and 2 bedrooms together representing 63.5% of all listings.

Key Insights

  • Most common: 3 bedrooms (31.9%)
  • Least common: 5+ bedrooms (4.2%)
  • Market concentration: 63.5% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 769 properties in Pagosa Springs reveals that 6 guests properties dominate the market, representing 34.6% of all listings. The average property accommodates 5.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 63.5% of the market.

Key Insights

  • Most common capacity: 6 guests (34.6% of market)
  • Least common capacity: 1 guest (0.1% of market)
  • Average guest capacity: 5.9 guests per property
  • Market concentration: 63.5% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 769 properties in Pagosa Springs, the most common availability pattern is 271-366 days (47.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.2% of properties).

Key Insights

  • Most common availability window: 271-366 days (47.3%)
  • Most common booking duration: 91-180 days (28.2%)
  • Properties with high availability (180+ days): 75.2%
  • Properties with long-term bookings (180+ days): 25.7%

Minimum Stay Distributions

1 Night (18.2%)

1 Night

121 listings

18.2% of total

2 Nights (58.9%)

2 Nights

392 listings

58.9% of total

3 Nights (12.6%)

3 Nights

84 listings

12.6% of total

4-6 Nights (1.1%)

4-6 Nights

7 listings

1.1% of total

7-29 Nights (0.8%)

7-29 Nights

5 listings

0.8% of total

30+ Nights (8.4%)

30+ Nights

56 listings

8.4% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 77.1%
  • Mid-length stays (4-6 nights) represent 1.1% of listings
  • Monthly+ stays (8.4%) suggest a stable extended-stay market
  • High market flexibility with 89.7% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (6.2%)

Super Strict 30 Days

37 listings

6.2% of total

Flexible (6.7%)

Flexible

40 listings

6.7% of total

Moderate (19.2%)

Moderate

114 listings

19.2% of total

Firm (21.4%)

Firm

127 listings

21.4% of total

Strict (46.5%)

Strict

276 listings

46.5% of total

Key Insights

  • Strict is the preferred policy at 46.5% of listings
  • Stricter policies (Firm & Strict) dominate at 67.9% of the market
  • Strong market consensus around Strict policies
  • Super Strict 30 Days policies are least common at 6.2% of listings

Recommendations

  • The market supports stricter policies, with 67.9% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, Dec, averaging 75 days
  • Shortest booking windows are in Feb, Oct, Apr, averaging 49 days
  • Summer shows the longest average booking window at 71 days, while Fall has the shortest at 52 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 71 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Feb-Apr when lead times are shortest

Popular Airbnb Amenities in Pagosa Springs

Below is the distribution of amenities across listings in Pagosa Springs:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 98.8% of total guests, indicating a dominant local market share.
  • Primary international markets: United Kingdom (0.2%) and Mexico (0.2%)
  • English is the top language at 81%, followed by Spanish (14.5%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%

Recommendations

  • Target marketing campaigns for Albuquerque and Denver markets
  • Develop localized content for United Kingdom and Mexico
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Pagosa Springs. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Mountain Village358$5,448$924.7732%
Crested Butte229$5,139$498.6843%
Telluride620$4,725$637.5438%
Ouray166$4,098$312.7649%
Placerville14$4,040$435.8541%
Hesperus18$3,855$361.4146%
Poncha Springs41$3,832$266.0549%
Crested Butte South42$3,829$342.6343%
Nathrop59$3,728$342.7741%
Ridgway109$3,426$275.8149%

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