La Junta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Colorado, United States
Is Airbnb profitable in La Junta in 2025? Explore comprehensive Airbnb analytics for La Junta, Colorado, United States to uncover income potential. This 2025 STR market report for La Junta, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in La Junta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Junta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Junta Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Junta (2025)
Understanding the monthly revenue variations for Airbnb listings in La Junta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Junta is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Junta across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,796+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,938 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,118 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $621, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Junta
La Junta Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Junta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Junta:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Junta
Average Daily Rate (ADR) Airbnb Trends in La Junta (2025)
Effective short term rental pricing strategy in La Junta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Junta typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $115 or more.
- Typical properties (Median) charge around $89 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in La Junta
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Airbnb Seasonality Analysis & Trends in La Junta (2025)
Peak Season (April, July, June)
- Revenue averages $1,619 per month
- Occupancy rates average 39.9%
- Daily rates average $94
Shoulder Season
- Revenue averages $1,356 per month
- Occupancy maintains around 40.8%
- Daily rates hold near $93
Low Season (March, November, December)
- Revenue drops to average $1,047 per month
- Occupancy decreases to average 35.5%
- Daily rates adjust to average $92
Seasonality Insights for La Junta
- The Airbnb seasonality in La Junta shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Junta's highest earning potential, with monthly revenues capable of climbing to $1,832, occupancy reaching a high of 49.2%, and ADRs peaking at $97.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $937, occupancy could drop to 29.9%, and ADRs may adjust down to $88.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Junta.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Junta seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Junta (2025)
Exploring the top neighborhoods for short-term rentals in La Junta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Historic La Junta | A charming area rich in history and close to several local attractions. Ideal for travelers interested in cultural experiences and local events. | Koshare Indian Museum, La Junta Historical Society, Old La Junta Depot, Arkansas Riverwalk, Otero Museum |
Pueblo Reservoir | A popular outdoor area for fishing, boating, and picnicking. This location attracts nature enthusiasts and families looking for recreational activities. | Pueblo Reservoir, Lake Pueblo State Park, Pueblo Riverwalk, Nature trails, Camping sites |
Bent's Old Fort | A historic site that attracts history buffs and families. It offers a glimpse into the area's pioneer heritage and is a great educational destination. | Bent's Old Fort National Historic Site, Fort Lyon, Arkansas River, Guided historical tours |
Raton Pass | A stunning mountain pass that offers breathtaking views and outdoor activities. It appeals to hikers and adventurers visiting the region. | Raton Pass, Cimarron Canyon State Park, Scenic drives, Hiking trails, Camping spots |
Otero County Fairgrounds | Location of annual fairs and events; great for short-term rentals during busy event times. Close to local community activities and gatherings. | Otero County Fair, Local Farmers Market, Outdoor events, Community gatherings |
La Junta's Downtown | The downtown area provides convenience to shops, restaurants, and local businesses, making it attractive for short-term visitors wanting to experience local life. | Local shops, Restaurants and cafes, Cultural events, Farmers Market |
Comanche National Grassland | A vast area offering unique landscapes and wildlife. It's perfect for nature lovers and those seeking a rural retreat. | Hiking trails, Wildlife viewing, Stargazing spots, Outdoor recreation |
Burlington | A nearby town that has a growing tourism aspect with local parks and attractions that draw visitors from surrounding areas, providing additional rental opportunities. | Kit Carson County Carousel, Burlington State Park, Local Events, Community Festivals |
Understanding Airbnb License Requirements & STR Laws in La Junta (2025)
While La Junta, Colorado, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Junta to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Junta (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Juntabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Garden Cottage
Entire Place • 2 bedrooms

Beautiful renovated home with private garden
Entire Place • 2 bedrooms

Beautiful quiet duplex in La Junta
Entire Place • 2 bedrooms

The Cool Caboose!
Entire Place • 1 bedroom

Remodeled Cute 3 Room 1 Bath House!
Entire Place • 3 bedrooms

Adorable spacious 3 bedroom loft in La Junta
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Junta (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Junta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Kelly | 2 | $77,709 | 178 | 5.00/5.0 |
Brad | 8 | $69,541 | 414 | 4.68/5.0 |
Jessica | 2 | $26,687 | 193 | 4.99/5.0 |
Lauren | 1 | $26,657 | 224 | 4.87/5.0 |
Kendi | 3 | $24,665 | 25 | 4.97/5.0 |
Ee-Bean | 1 | $19,084 | 30 | 4.37/5.0 |
Matt | 1 | $18,822 | 70 | 4.79/5.0 |
Chris | 2 | $18,270 | 86 | 4.80/5.0 |
Erin | 1 | $17,539 | 58 | 4.91/5.0 |
Janet E. | 2 | $14,189 | 131 | 2.48/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Junta.
Dive Deeper: Advanced La Junta STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Junta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Junta Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Junta
- The La Junta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Junta, House properties are the most common (34.6%), reflecting the local real estate landscape.
- Houses represent a significant 34.6% portion, catering likely to families or larger groups.
- The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.8%) offer potential for unique stay experiences.
La Junta Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Junta
- The dominant room capacity in La Junta is 1 bedroom listings, making up 69.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 88.4% of the active Airbnb listings in La Junta, indicating a high concentration in these sizes.
- With over half the market (69.2%) consisting of studios or 1-bedroom units, La Junta is particularly well-suited for individuals or couples.
La Junta Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Junta
- The most common guest capacity trend in La Junta vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the La Junta STR market, accounting for 57.7% of listings.
- 15.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Junta.
- On average, properties in La Junta are equipped to host 3.7 guests.
La Junta Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Junta
- The most common availability pattern in La Junta falls within the 271-366 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Junta (30.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Junta Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
60% of total
2 Nights
7 listings
28% of total
4-6 Nights
1 listings
4% of total
7-29 Nights
2 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in La Junta is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.0%) of the La Junta Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60% of La Junta hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Junta.
La Junta Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
28% of total
Moderate
4 listings
16% of total
Firm
2 listings
8% of total
Strict
12 listings
48% of total
Cancellation Policy Insights for La Junta
- The prevailing Airbnb cancellation policy trend in La Junta is Strict, used by 48% of listings.
- A majority (56.0%) of hosts in La Junta utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 48% market standard in La Junta.
- With 48% using Strict terms, this is a viable option in La Junta, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in La Junta.
La Junta STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Junta
- The overall average booking lead time for vacation rentals in La Junta is 41 days.
- Guests book furthest in advance for stays during October (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (50 days avg.) sees the longest lead times, while Summer (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in La Junta.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these La Junta averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Junta (2025)
Amenity Prevalence
Amenity Insights for La Junta
- Essential amenities in La Junta that guests expect include: Carbon monoxide alarm, Smoke alarm, Wifi, Free parking on premises, TV, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Junta: Carbon monoxide alarm, Smoke alarm, Wifi, Free parking on premises, TV, Kitchen, Air conditioning.
- Prioritize adding missing essentials: Kitchen, Air conditioning.
- Consider adding popular differentiators like Essentials or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Junta to stay competitive.
La Junta Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Junta
- The typical guest profile for Airbnb in La Junta consists of primarily domestic travelers (97%), often arriving from nearby Denver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.1% of guests.
- Key international markets include United States (97.1%) and Germany (1.1%).
- Top languages spoken are English (78.7%) followed by Spanish (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Denver and Littleton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Junta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Cascade-Chipita Park | 88 | $4,065 | $265.50 | 52% |
Manitou Springs | 103 | $3,243 | $237.34 | 49% |
Colorado Springs | 2,272 | $2,566 | $181.38 | 52% |
Rye | 16 | $1,785 | $196.82 | 39% |
Clayton | 22 | $1,700 | $126.98 | 45% |
Pueblo West | 29 | $1,675 | $160.53 | 47% |
Walsenburg | 25 | $1,671 | $142.08 | 43% |
Peyton | 25 | $1,648 | $139.66 | 41% |
Weston | 17 | $1,549 | $154.22 | 41% |
Beulah | 12 | $1,511 | $150.30 | 40% |