Fruita Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Colorado, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Fruita in 2025? Explore comprehensive Airbnb analytics for Fruita, Colorado, United States to uncover income potential. This 2025 STR market report for Fruita, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 143 active listings.

Whether you're considering an Airbnb investment in Fruita, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fruita Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Fruita Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Fruita.
Occupancy Rate(?)
44.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,047
Typical annual income for an Airbnb listing in Fruita. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.5%
Slight decrease (-4.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Fruita.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Fruita.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
143
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Fruita (2025)

Understanding the monthly revenue variations for Airbnb listings in Fruita is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fruita is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fruita across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,390+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,029 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,973 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,242, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Fruita

Fruita Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Fruita STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fruita:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Fruita

Average Daily Rate (ADR) Airbnb Trends in Fruita (2025)

Effective short term rental pricing strategy in Fruita involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fruita typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $196 or more.
  • Typical properties (Median) charge around $148 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Fruita

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Airbnb Seasonality Analysis & Trends in Fruita (2025)

Peak Season (May, June, April)
  • Revenue averages $3,258 per month
  • Occupancy rates average 51.6%
  • Daily rates average $177
Shoulder Season
  • Revenue averages $2,363 per month
  • Occupancy maintains around 45.8%
  • Daily rates hold near $166
Low Season (January, February, December)
  • Revenue drops to average $1,380 per month
  • Occupancy decreases to average 30.2%
  • Daily rates adjust to average $153

Seasonality Insights for Fruita

  • The Airbnb seasonality in Fruita shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Fruita's highest earning potential, with monthly revenues capable of climbing to $3,527, occupancy reaching a high of 55.3%, and ADRs peaking at $181.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,137, occupancy could drop to 27.1%, and ADRs may adjust down to $150.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fruita.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Fruita seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Fruita (2025)

Exploring the top neighborhoods for short-term rentals in Fruita? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Fruita
The heart of Fruita with charming shops, restaurants, and easy access to local events. Perfect for visitors wanting to explore the local culture and community.
Fruita Farmers Market, Fruita Civic Center, local dining and shops, Peach Tree Plaza, Fruita Museum
Colorado National Monument
A stunning natural landscape offering breathtaking views and outdoor recreation opportunities. Ideal for nature lovers and adventure seekers.
Monument Canyon, Serpent's Trail, Hiking and biking trails, Wildlife watching, Scenic drives
Rim Rock Drive
A popular scenic drive within the Colorado National Monument. Attracts visitors for day trips and sightseeing, with opportunities for picnicking and photography.
Scenic overlooks, Hiking trails, Picture Frame Arch, Kissing Camels, Historic sites
Mesa County Fairgrounds
Host to various events throughout the year, including fairs and festivals. Attractive for visitors looking for local entertainment and communal activities.
Mesa County Fair, Community events, Local food stalls, Entertainment shows, Craft fairs
Flaming Gorge
A beautiful reservoir and recreation area nearby, perfect for fishing, boating, and camping. Attractive for outdoor enthusiasts and families.
Fishing spots, Boating activities, Camping areas, Picnic spots, Wildlife observation
Goulding Street
Offers a cozy, residential feel with access to local cafes and shops. Great for visitors looking for a more relaxed, local experience.
Local eateries, Art shops, Community parks, Scenic walking paths, Casual nightlife
Little Book Cliffs Wild Horse Area
Home to wild horses and gorgeous views, this area draws nature lovers and photographers. Perfect for unique outdoor experiences.
Wild horse viewing, Hiking trails, Photography spots, Picnic areas, Scenic lookout points
Mountain Biking Trails
Fruita is well-known for its world-class mountain biking trails, attracting biking enthusiasts from all over. Great for adventure tourism.
18 Road Trails, Kokopelli Trails, Sand Flats, Lunch Loops, Mountain biking events

Understanding Airbnb License Requirements & STR Laws in Fruita (2025)

While Fruita, Colorado, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fruita to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Fruita (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fruitabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Our Lady of Perpetual Motion

Our Lady of Perpetual Motion

Entire Place • 5 bedrooms

$104,713
Revenue
35.8%
Occupancy
$662.42
Daily Rate
Fruita Victorian Home w/ Hot Tub + Mountains!

Fruita Victorian Home w/ Hot Tub + Mountains!

Entire Place • 6 bedrooms

$92,247
Revenue
55.5%
Occupancy
$428.22
Daily Rate
The Centennial House ~ Your Adventure Starts Here!

The Centennial House ~ Your Adventure Starts Here!

Entire Place • 6 bedrooms

$75,741
Revenue
74.3%
Occupancy
$271.99
Daily Rate
Undercroft at Our Lady Fruita

Undercroft at Our Lady Fruita

Entire Place • 4 bedrooms

$68,790
Revenue
43.7%
Occupancy
$349.47
Daily Rate
Gather Fruita

Gather Fruita

Entire Place • 4 bedrooms

$47,915
Revenue
48.0%
Occupancy
$223.49
Daily Rate
Fruitas Best:Sun-Filled Patio & Pet-Friendly Vibes

Fruitas Best:Sun-Filled Patio & Pet-Friendly Vibes

Entire Place • 3 bedrooms

$47,061
Revenue
64.0%
Occupancy
$171.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Fruita (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Fruita based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kristy And Mike49$1,117,13111704.71/5.0
Tila3$218,418155.00/5.0
Evolve6$183,2171674.86/5.0
Brandon And Rebecca7$169,1649574.92/5.0
Jeremiah4$89,4384944.96/5.0
Nicole5$88,6031404.88/5.0
Miquela2$80,9491604.94/5.0
Tamara1$75,7411864.97/5.0
Anna2$63,1361194.93/5.0
Caitlin3$60,3966214.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fruita.

Dive Deeper: Advanced Fruita STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fruita. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Fruita Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Fruita

  • The Fruita Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.5% of the 143 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Fruita, House properties are the most common (74.1%), reflecting the local real estate landscape.
  • Houses represent a significant 74.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 11.2%) offer potential for unique stay experiences.

Fruita Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Fruita

  • The dominant room capacity in Fruita is 2 bedrooms listings, making up 30.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 58.1% of the active Airbnb listings in Fruita, indicating a high concentration in these sizes.
  • A significant 38.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fruita.

Fruita Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Fruita

  • The most common guest capacity trend in Fruita vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Fruita STR market, accounting for 55.3% of listings.
  • 51.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fruita.
  • On average, properties in Fruita are equipped to host 5.3 guests.

Fruita Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Fruita

  • The most common availability pattern in Fruita falls within the 181-270 days range, representing 51.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Fruita (51.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Fruita Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.6%)

1 Night

40 listings

29.6% of total

2 Nights (37.8%)

2 Nights

51 listings

37.8% of total

3 Nights (8.1%)

3 Nights

11 listings

8.1% of total

4-6 Nights (0.7%)

4-6 Nights

1 listings

0.7% of total

30+ Nights (23.7%)

30+ Nights

32 listings

23.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Fruita is 2 Nights, adopted by 37.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.4%) of the Fruita Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23.7%) caters to monthly stays (30+ nights) in Fruita, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.8% of Fruita hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fruita.

Fruita Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

7 listings

5% of total

Super Strict 30 Days

1 listings

0.7% of total

Flexible (20.9%)

Flexible

29 listings

20.9% of total

Moderate (19.4%)

Moderate

27 listings

19.4% of total

Firm (41.7%)

Firm

58 listings

41.7% of total

Strict (12.2%)

Strict

17 listings

12.2% of total

Cancellation Policy Insights for Fruita

  • The prevailing Airbnb cancellation policy trend in Fruita is Firm, used by 41.7% of listings.
  • A majority (53.9%) of hosts in Fruita utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 41.7% market standard in Fruita.
  • Using a Strict policy might deter some guests, as only 12.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Fruita.

Fruita STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Fruita

  • The overall average booking lead time for vacation rentals in Fruita is 66 days.
  • Guests book furthest in advance for stays during May (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (74 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Fruita.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Fruita averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Fruita (2025)

Amenity Prevalence

Amenity Insights for Fruita

  • Essential amenities in Fruita that guests expect include: Free parking on premises, Smoke alarm, TV, Hot water, Carbon monoxide alarm, Wifi, Heating, Coffee maker, Essentials, Cooking basics. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Fruita: Free parking on premises, Smoke alarm, TV, Hot water, Carbon monoxide alarm, Wifi, Heating, Coffee maker, Essentials, Cooking basics.
  • Prioritize adding missing essentials: Free parking on premises, Smoke alarm, TV, Hot water, Carbon monoxide alarm, Wifi, Heating, Coffee maker, Essentials, Cooking basics.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Fruita to stay competitive.

Fruita Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Fruita

  • The typical guest profile for Airbnb in Fruita consists of primarily domestic travelers (96%), often arriving from nearby Denver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.1% of guests.
  • Key international markets include United States (96.1%) and Canada (1.4%).
  • Top languages spoken are English (73.9%) followed by Spanish (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Denver and Boulder.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Fruita Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
El Jebel30$6,432$433.3552%
Glenwood Springs224$4,864$323.6952%
Basalt88$4,535$389.6548%
Carbondale141$4,355$340.7048%
Spanish Valley101$4,168$310.5845%
Ouray163$4,120$324.0349%
Moab914$3,854$299.8046%
Ridgway113$3,498$288.6149%
Mesa28$3,086$290.2338%
Marble31$3,084$340.8145%

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