Airbnb Market Analytics, Statistics and Data in Durango, Colorado, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Durango? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Durango:

Average Daily Rate
$330
Occupancy Rate
38.16%
Annual Revenue
$34,501
Revenue Growth YoY
3.90%
Best Month
July
Worst Month
November
Regulation
Low
Active Listings
1111

How much do Airbnb hosts make on average per month in Durango?

The short-term rental market in Durango shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $3,047 per month
  • Strong performing properties (top 25%) make $5,394 or more
  • Best-in-class properties (top 10%) achieve $8,816+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,520

Revenue Variations by Month

Occupancy Rates Throughout the Year in Durango

The market in Durango shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 35% occupancy rates
  • Strong performing properties (top 25%) achieve 61% or higher
  • Best-in-class properties (top 10%) reach 79%+occupancy
  • Entry-level properties (bottom 25%) average around 17%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Durango

Daily rates in Durango vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $249 per night
  • Strong performing properties (top 25%) secure $393 or more
  • Best-in-class properties (top 10%) pull in $599+ per night
  • Entry-level properties (bottom 25%) earn around $164

Daily Rate Variations by Month

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Seasonality patterns in Durango

Peak Season (July, June, December)
  • Revenue peaks at $5615.54 per month
  • Occupancy rates reach 54.73%
  • Daily rates average $387.77
Shoulder Season
  • Revenue averages $4089.81 per month
  • Occupancy maintains 40.06%
  • Daily rates hold at $315.08
Low Season (October, April, November)
  • Revenue drops to $2879.36 per month
  • Occupancy decreases to 30.47%
  • Daily rates adjust to $272.25

Is it still profitable to do Airbnb in Durango in 2025?

Yes! Durango demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $4090 and As a mature market with 1111 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Durango

AreaWhy Choose This AreaKey Attractions
Historic Downtown Durango
Charming area featuring 19th-century buildings, restaurants, and shops. Ideal for tourists wanting to explore local culture and history.
Durango & Silverton Narrow Gauge Railroad, Animas River Trail, Historic Main Avenue, Colorado Trail, Durango Arts Center
Purgatory Resort
Popular ski resort offering year-round recreational activities. Great for attracting outdoor enthusiasts and winter sports lovers.
Purgatory Ski Resort, Purgatory Village express gondola, Hiking trails, Mountain biking trails
Durango Mountain Resort
Scenic mountain location with excellent views and proximity to outdoor activities, appealing to nature lovers and adventure seekers.
Skiing and snowboarding, Nordic skiing, Hiking and biking trails, Scenic chairlift rides
Animas Valley
Beautiful valley area with river access and stunning views. Attracts visitors looking for relaxation and nature activities.
Animas River, San Juan National Forest, Hiking and fishing opportunities, Horseback riding
Sunnyside
Residential neighborhood close to downtown, offering a quiet atmosphere while being a short distance from shops and restaurants.
Access to downtown Durango, Local parks, Scenic views, Historic homes
Three Springs
Newer development with modern amenities, parks, and easy access to the Animas River. Growing popularity with families and tourists.
Three Springs Village, Parks and playgrounds, Walking trails, Nearby shopping and dining
East End
Residential area with a mix of older charm and newer developments. Offers a local vibe away from the busy tourist spots.
Local shops and cafes, Access to the Animas River, Community events
Hermosa
Picturesque area just outside of Durango, offering scenic views of the mountains and a quieter atmosphere. Perfect for those wanting to escape the city.
Hermosa Creek, Trails for hiking and biking, Access to rivers and fishing spots

Do you need a license for Airbnb in Durango?

We recommend checking directly with Durango's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Durango

Flawless Durango Home w/ Theater + Pool Table

Flawless Durango Home w/ Theater + Pool Table

Entire Place • 3 bedrooms

$248,817
Revenue
76.2%
Occupancy
$880.24
Daily Rate
Valley Retreat, Hot Tub, 25 Minutes to Skiing!

Valley Retreat, Hot Tub, 25 Minutes to Skiing!

Entire Place • 4 bedrooms

$231,877
Revenue
63.2%
Occupancy
$798.80
Daily Rate
5BR House, 4 Kings Hot Tub, Pool Table & BBQ Grill

5BR House, 4 Kings Hot Tub, Pool Table & BBQ Grill

Entire Place • 5 bedrooms

$222,802
Revenue
76.4%
Occupancy
$729.68
Daily Rate
SKYHOUSE BASECAMP modern+views+explore+adventure

SKYHOUSE BASECAMP modern+views+explore+adventure

Entire Place • 5 bedrooms

$206,404
Revenue
73.2%
Occupancy
$724.70
Daily Rate
Full Mountain Retreat with Views and Hot Tub

Full Mountain Retreat with Views and Hot Tub

Entire Place • 7 bedrooms

$194,294
Revenue
60.9%
Occupancy
$660.30
Daily Rate
Main Street Retreat Downtown (entire house)

Main Street Retreat Downtown (entire house)

Entire Place • 4 bedrooms

$179,774
Revenue
73.8%
Occupancy
$628.08
Daily Rate

Top Performing Professional Hosts in Durango

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vacation Rental Collective265$7,698,42425053.81/5.0
Durango Colorado61$3,537,58411664.50/5.0
455961490114$2,162,772110.00/5.0
Durango Red Cliff36$1,384,1781973.34/5.0
Evolve13$773,1213964.85/5.0
Kris11$401,7556184.84/5.0
Holly11$347,9869144.82/5.0
Riley3$342,3901384.77/5.0
Trent3$340,0509924.93/5.0
Ross7$328,2702454.87/5.0

Additional analytics on vacation rental, real estate, short term rental data in Durango

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (95%), with house and apartment & condo properties comprising 82.1% of inventory
  • Untapped potential in boutique & hotels, others, unique stays segments (8.4% combined)

Room Capacity Distribution

Analysis of 1,111 properties in Durango shows that 1 bedroom properties are most prevalent, making up 27.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 54.5% of all listings.

Key Insights

  • Most common: 1 bedroom (27.5%)
  • Least common: 5+ bedrooms (5.1%)
  • Market concentration: 54.5% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 1,111 properties in Durango reveals that 8+ guests properties dominate the market, representing 32.7% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 56.5% of the market.

Key Insights

  • Most common capacity: 8+ guests (32.7% of market)
  • Least common capacity: 1 guest (0.1% of market)
  • Average guest capacity: 5.5 guests per property
  • Market concentration: 56.5% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 1,111 properties in Durango, the most common availability pattern is 271-366 days (52.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (35.1% of properties).

Key Insights

  • Most common availability window: 271-366 days (52.1%)
  • Most common booking duration: 31-90 days (35.1%)
  • Properties with high availability (180+ days): 76.9%
  • Properties with long-term bookings (180+ days): 24.7%

Minimum Stay Distributions

1 Night (20.2%)

1 Night

212 listings

20.2% of total

2 Nights (34.7%)

2 Nights

364 listings

34.7% of total

3 Nights (19.3%)

3 Nights

202 listings

19.3% of total

4-6 Nights (4.9%)

4-6 Nights

51 listings

4.9% of total

7-29 Nights (1.1%)

7-29 Nights

12 listings

1.1% of total

30+ Nights (19.8%)

30+ Nights

207 listings

19.8% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 54.9%
  • Mid-length stays (4-6 nights) represent 4.9% of listings
  • Monthly+ stays (19.8%) suggest a stable extended-stay market
  • High market flexibility with 74.2% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (28.5%)

Super Strict 30 Days

245 listings

28.5% of total

Non-refundable (0.2%)

Non-refundable

2 listings

0.2% of total

Refundable (0.2%)

Refundable

2 listings

0.2% of total

Flexible (8%)

Flexible

69 listings

8% of total

Moderate (18.2%)

Moderate

156 listings

18.2% of total

Firm (17.9%)

Firm

154 listings

17.9% of total

Strict (26.9%)

Strict

231 listings

26.9% of total

Key Insights

  • Super Strict 30 Days is the preferred policy at 28.5% of listings
  • The market shows a balanced distribution between guest-friendly (26.2%) and strict (44.8%) policies
  • Strong market consensus around Super Strict 30 Days policies
  • Refundable policies are least common at 0.2% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Super Strict 30 Days policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, May, averaging 78 days
  • Shortest booking windows are in Oct, Sep, Nov, averaging 53 days
  • Summer shows the longest average booking window at 76 days, while Fall has the shortest at 53 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 76 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Nov when lead times are shortest

Popular Airbnb Amenities in Durango

Below is the distribution of amenities across listings in Durango:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 97.2% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (0.5%) and Mexico (0.4%)
  • English is the top language at 80.1%, followed by Spanish (13.6%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%

Recommendations

  • Target marketing campaigns for Albuquerque and Denver markets
  • Develop localized content for Canada and Mexico
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Durango. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Mountain Village358$5,448$924.7732%
Crested Butte229$5,139$498.6843%
Telluride620$4,725$637.5438%
Ouray166$4,098$312.7649%
Placerville14$4,040$435.8541%
Hesperus18$3,855$361.4146%
Poncha Springs41$3,832$266.0549%
Crested Butte South42$3,829$342.6343%
Nathrop59$3,728$342.7741%
Ridgway109$3,426$275.8149%

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