Airbnb Market Analytics, Statistics and Data in Windsor, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Windsor? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Windsor:
How much do Airbnb hosts make on average per month in Windsor?
The short-term rental market in Windsor shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,077 per month
- Strong performing properties (top 25%) make $5,718 or more
- Best-in-class properties (top 10%) achieve $9,909+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,544
Revenue Variations by Month
Occupancy Rates Throughout the Year in Windsor
The market in Windsor shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Windsor
Daily rates in Windsor vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $265 per night
- Strong performing properties (top 25%) secure $378 or more
- Best-in-class properties (top 10%) pull in $561+ per night
- Entry-level properties (bottom 25%) earn around $181
Daily Rate Variations by Month
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Seasonality patterns in Windsor
Peak Season (May, August, June)
- Revenue peaks at $5736.47 per month
- Occupancy rates reach 47.06%
- Daily rates average $366.06
Shoulder Season
- Revenue averages $4458.01 per month
- Occupancy maintains 36.91%
- Daily rates hold at $331.89
Low Season (December, February, January)
- Revenue drops to $2104.75 per month
- Occupancy decreases to 22.77%
- Daily rates adjust to $295.06
Is it still profitable to do Airbnb in Windsor in 2025?
Yes! Windsor demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and strong monthly revenue averaging $4458 and The market's 183 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Windsor
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Windsor | A vibrant area with charming shops, restaurants, and close proximity to local wineries. It attracts visitors looking for a quaint town experience with easy access to the outdoor activities and vineyards around. | Windsor Town Green, Lyndsey Park, Windsor Library, California State University - Sonoma, Sonoma County Regional Park |
| Windsor Village | A tranquil residential neighborhood near scenic parks and the Russian River, ideal for families and those looking to explore nature, yet conveniently located near downtown amenities. | Shiloh Ranch Regional Park, Windsor Oaks Winery, Windsor River Road, Katherine's Vineyard, Windsor Lake |
| Windsor Golf Club | This area appeals to golf enthusiasts and visitors seeking recreation, with a beautiful golf course, luxury accommodations, and nearby wine country. | Windsor Golf Club, Windsor Town Green, Sonoma County wineries, Champagne Cellars, Russian River |
| East Windsor | A quiet area with close proximity to larger shopping centers and wineries. Attracts visitors looking for peace and easy access to local attractions. | Windsor Plaza, Eastside Park, Sonoma County Airport, local shops and dining, nearby hiking trails |
| Windsor Oaks | A picturesque area surrounded by vineyards and ranches. Popular for those wanting to experience the tranquil, rural charm of Sonoma County. | Windsor Oaks Winery, Balletto Vineyards, Windsor River Trails, Scenic views of vineyards, Berry Farm |
| Mark West Springs | Nestled in a natural setting, this area offers opportunities for outdoor adventures and relaxation, appealing to nature lovers and visitors looking for solitude. | Mark West Creek, Goat Rock Beach, Scenic hiking trails, Russian River, Natural hot springs |
| Dry Creek Valley | A beautiful wine region featuring stunning landscapes, it attracts wine lovers and tourists interested in vineyard tours and tastings. | Dry Creek Vineyard, Trattore Farms, Armida Winery, Felton Empire State Park, Scenic drives |
| Santa Rosa | While not Windsor, close proximity makes it a suitable option for Airbnb. It has a larger urban setting with diverse restaurants, shopping, and entertainment options. | Charles M. Schulz Museum, Santa Rosa Plaza, Luther Burbank Home and Gardens, Sonoma County Fairgrounds, Proctor Terrace |
Do you need a license for Airbnb in Windsor?
We recommend checking directly with Windsor's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Windsor
5BD/5BA Heated Pool & Spa: 11min Healdsburg Plaza
Entire Place • 5 bedrooms
Casa de la Esperanza:1890s Gem - Hot Tub - 5BD/3BA
Entire Place • 5 bedrooms
Modern Farmhouse with Pool, Hot Tub & Views!
Entire Place • 4 bedrooms
Wine Vacay - Flora Vina
Entire Place • 3 bedrooms
Gourmet Kitchen in Wine Country w/Hot Tub + Office
Entire Place • 4 bedrooms
Luxury Wine Country Estate with pool & hot tub
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Windsor
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ted | 7 | $687,854 | 939 | 4.94/5.0 |
| Joe | 1 | $302,048 | 80 | 4.98/5.0 |
| Fred | 11 | $252,239 | 263 | 4.82/5.0 |
| Eva | 1 | $221,879 | 34 | 5.00/5.0 |
| 498897506 | 3 | $219,894 | 4 | 0.00/5.0 |
| Fazlul | 8 | $205,857 | 85 | 4.13/5.0 |
| Wine Country | 3 | $204,880 | 423 | 4.86/5.0 |
| Denisse | 1 | $204,834 | 28 | 4.96/5.0 |
| Adam | 2 | $191,898 | 114 | 4.97/5.0 |
| Logan | 12 | $179,098 | 475 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Windsor
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.2%), with house and apartment & condo properties comprising 94.0% of inventory
- Untapped potential in boutique & hotels, others segments (6.0% combined)
Room Capacity Distribution
Analysis of 183 properties in Windsor shows that 2 bedrooms properties are most prevalent, making up 34.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 53.6% of all listings.
Key Insights
- Most common: 2 bedrooms (34.4%)
- Least common: 5+ bedrooms (6%)
- Market concentration: 53.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 183 properties in Windsor reveals that 8+ guests properties dominate the market, representing 30.6% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 52.5% of the market.
Key Insights
- Most common capacity: 8+ guests (30.6% of market)
- Least common capacity: 1 guest (0.5% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 52.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 183 properties in Windsor, the most common availability pattern is 271-366 days (52.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (31.7% of properties).
Key Insights
- Most common availability window: 271-366 days (52.5%)
- Most common booking duration: 91-180 days (31.7%)
- Properties with high availability (180+ days): 83.1%
- Properties with long-term bookings (180+ days): 18.0%
Minimum Stay Distributions
1 Night
63 listings
38.2% of total
2 Nights
68 listings
41.2% of total
3 Nights
11 listings
6.7% of total
4-6 Nights
4 listings
2.4% of total
30+ Nights
19 listings
11.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 79.4%
- Mid-length stays (4-6 nights) represent 2.4% of listings
- Monthly+ stays (11.5%) suggest a stable extended-stay market
- High market flexibility with 86.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.6% of total
Super Strict 30 Days
10 listings
6.3% of total
Flexible
13 listings
8.1% of total
Moderate
47 listings
29.4% of total
Firm
30 listings
18.8% of total
Strict
59 listings
36.9% of total
Key Insights
- Strict is the preferred policy at 36.9% of listings
- The market shows a balanced distribution between guest-friendly (37.5%) and strict (55.7%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, May, Jun, averaging 64 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 35 days
- Spring shows the longest average booking window at 63 days, while Winter has the shortest at 35 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 63 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Windsor
Every property in Windsor comes standard with Smoke alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.1%) and United Kingdom (0.8%)
- English is the top language at 71.8%, followed by Spanish (17.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for San Francisco and San Jose markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Windsor. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sonoma | 226 | $9,950 | $763.78 | 46% |
| Eldridge | 18 | $9,899 | $862.21 | 44% |
| Glen Ellen | 79 | $9,092 | $738.01 | 44% |
| Dillon Beach | 79 | $8,690 | $647.65 | 44% |
| Moss Beach | 35 | $8,668 | $635.23 | 51% |
| Kenwood | 55 | $8,081 | $707.34 | 40% |
| Marshall | 19 | $7,915 | $521.97 | 52% |
| St. Helena | 43 | $7,459 | $764.62 | 39% |
| Montara | 24 | $7,170 | $423.86 | 55% |
| Los Altos Hills | 35 | $6,996 | $454.68 | 46% |
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