Airbnb Market Analytics, Statistics and Data in West Hollywood, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in West Hollywood? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in West Hollywood:
How much do Airbnb hosts make on average per month in West Hollywood?
The short-term rental market in West Hollywood shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,793 per month
- Strong performing properties (top 25%) make $5,900 or more
- Best-in-class properties (top 10%) achieve $8,569+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,980
Revenue Variations by Month
Occupancy Rates Throughout the Year in West Hollywood
The market in West Hollywood shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 76% or higher
- Best-in-class properties (top 10%) reach 89%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in West Hollywood
Daily rates in West Hollywood vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $218 per night
- Strong performing properties (top 25%) secure $352 or more
- Best-in-class properties (top 10%) pull in $632+ per night
- Entry-level properties (bottom 25%) earn around $153
Daily Rate Variations by Month
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Seasonality patterns in West Hollywood
Peak Season (July, October, June)
- Revenue peaks at $5421.49 per month
- Occupancy rates reach 59.24%
- Daily rates average $342.36
Shoulder Season
- Revenue averages $4543.25 per month
- Occupancy maintains 50.09%
- Daily rates hold at $331.14
Low Season (February, December, January)
- Revenue drops to $3079.55 per month
- Occupancy decreases to 37.69%
- Daily rates adjust to $316.42
Is it still profitable to do Airbnb in West Hollywood in 2025?
Yes! West Hollywood demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $4543 and As a mature market with 736 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in West Hollywood
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Sunset Strip | Famous for its nightlife, restaurants, and entertainment venues. This iconic stretch attracts tourists looking to experience vibrant nightlife and celebrity culture. | The Whisky a Go Go, The Viper Room, Sunset Plaza, Pantages Theatre, Comedy Clubs |
| West Hollywood Design District | Known for its high-end boutiques, art galleries, and stylish restaurants. Ideal for upscale travelers and those interested in design and fashion. | Design shops, Art galleries, Dining at popular restaurants, Trendy cafes, Fashion boutiques |
| Santa Monica Boulevard | A major thoroughfare with bars, theaters, and restaurants, providing great access to the nightlife and culture of West Hollywood. | The Abbey, Bars and Clubs, Theater Row, Restaurants, Art spaces |
| Melrose Avenue | Popular for shopping, dining, and unique experiences. Attracts fashion enthusiasts and those looking for a trendy vibe. | Vintage shops, trendy restaurants, Street art, Melrose Trading Post, Fashion boutiques |
| La Cienega Boulevard | Business and dining hub with numerous hotels and businesses. Convenient for business travelers and those looking for easy access to restaurants. | Restaurants, Corporate offices, The Pacific Design Center, Art galleries, Nearby attractions |
| Kings Road Park Area | A quieter neighborhood with green spaces and a local community feel while being close to the lively aspects of West Hollywood. | Kings Road Park, Cafes, Local markets, Quiet residential feel, Community events |
| Beverly Boulevard | A blend of sleek hotels, dining, and shops. Attracts travelers looking for convenience and access to upscale experiences. | Dining options, Shopping, LGBT-friendly spaces, Art galleries, Nearby attractions |
| Rugby Street Area | A residential area known for its proximity to nightlife and attractions without the hustle and bustle, appealing to longer-stay guests. | Residential feel, Nearby coffee shops, Parks, Access to public transport, Proximity to Sunset Strip |
Do you need a license for Airbnb in West Hollywood?
Most likely, West Hollywood requires a license for Airbnb operations. With 43% of current listings showing licensing information, we recommend checking West Hollywood's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in West Hollywood
A+ Location. Walk to Dine & Shop. Gated & Clean.
Entire Place • 5 bedrooms
Gated Private Mount Olympus Villa | Pool & Spa
Entire Place • 4 bedrooms
Luxurious Mansion, in the Heart of WeHo/Bev Hills
Entire Place • 4 bedrooms
Modern 3 Bed 4 Baths Masterpiece
Entire Place • 3 bedrooms
Luxury Home in WEHO 5BD Sleep 16 Center of Town
Entire Place • 5 bedrooms
Lux Spanish Style Mansion 4BD+BA Dog House
Entire Place • 4 bedrooms
Top Performing Professional Hosts in West Hollywood
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 468914943 | 91 | $3,131,497 | 6 | 0.00/5.0 |
| James | 27 | $1,199,103 | 722 | 4.44/5.0 |
| Sam | 30 | $906,704 | 900 | 4.77/5.0 |
| Rachel | 8 | $591,828 | 152 | 2.83/5.0 |
| Ham Rentals | 6 | $528,382 | 236 | 4.92/5.0 |
| Robert | 9 | $442,481 | 224 | 4.78/5.0 |
| Larissa | 12 | $427,236 | 296 | 4.41/5.0 |
| Raymond | 10 | $389,478 | 156 | 4.25/5.0 |
| GuestBerry | 6 | $342,642 | 161 | 4.96/5.0 |
| Tony | 6 | $336,450 | 76 | 4.03/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in West Hollywood
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (83.4%), with apartment & condo and house properties comprising 90.8% of inventory
- Untapped potential in others segments (1.1% combined)
Room Capacity Distribution
Analysis of 736 properties in West Hollywood shows that 1 bedroom properties are most prevalent, making up 47.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 75.7% of all listings.
Key Insights
- Most common: 1 bedroom (47.4%)
- Least common: 5+ bedrooms (1.6%)
- Market concentration: 75.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 736 properties in West Hollywood reveals that 2 guests properties dominate the market, representing 25.7% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 50.0% of the market.
Key Insights
- Most common capacity: 2 guests (25.7% of market)
- Least common capacity: 7 guests (0.7% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 50.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 736 properties in West Hollywood, the most common availability pattern is 271-366 days (39.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (24.2% of properties).
Key Insights
- Most common availability window: 271-366 days (39.8%)
- Most common booking duration: 91-180 days (24.2%)
- Properties with high availability (180+ days): 64.7%
- Properties with long-term bookings (180+ days): 37.0%
Minimum Stay Distributions
1 Night
202 listings
33.6% of total
2 Nights
139 listings
23.1% of total
3 Nights
29 listings
4.8% of total
4-6 Nights
20 listings
3.3% of total
7-29 Nights
15 listings
2.5% of total
30+ Nights
196 listings
32.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 56.7%
- Mid-length stays (4-6 nights) represent 3.3% of listings
- Monthly+ stays (32.6%) suggest a stable extended-stay market
- High market flexibility with 61.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.2% of total
Non-refundable
4 listings
0.9% of total
Super Strict 30 Days
1 listings
0.2% of total
Refundable
2 listings
0.4% of total
Flexible
97 listings
20.9% of total
Moderate
91 listings
19.6% of total
Firm
65 listings
14% of total
Strict
204 listings
43.9% of total
Key Insights
- Strict is the preferred policy at 43.9% of listings
- The market shows a balanced distribution between guest-friendly (40.5%) and strict (57.9%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 56 days
- Shortest booking windows are in Dec, Sep, Aug, averaging 35 days
- Spring shows the longest average booking window at 50 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 50 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Aug when lead times are shortest
Popular Airbnb Amenities in West Hollywood
Below is the distribution of amenities across listings in West Hollywood:
Traveler Demographics
Key Insights
- Domestic travelers make up 59.1% of total guests, indicating a significant local market share.
- Primary international markets: Canada (8.3%) and Australia (6.1%)
- English is the top language at 66.4%, followed by Spanish (17.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.6%
Recommendations
- Target marketing campaigns for New York and Los Angeles markets
- Develop localized content for Canada and Australia
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding West Hollywood. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Montecito | 135 | $9,116 | $825.14 | 48% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Summerland | 72 | $6,573 | $465.83 | 48% |
| Toro Canyon | 38 | $6,413 | $536.84 | 41% |
| Rancho Santa Fe | 28 | $6,225 | $732.90 | 41% |
| Santa Margarita Ranchos | 17 | $6,083 | $483.27 | 37% |
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