Shasta Lake Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Shasta Lake in 2025? Explore comprehensive Airbnb analytics for Shasta Lake, California, United States to uncover income potential. This 2025 STR market report for Shasta Lake, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Shasta Lake, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shasta Lake Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Shasta Lake Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Shasta Lake (2025)
Understanding the monthly revenue variations for Airbnb listings in Shasta Lake is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shasta Lake is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shasta Lake across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,589+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,447 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,810 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,630, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shasta Lake
Shasta Lake Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Shasta Lake STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shasta Lake:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shasta Lake
Average Daily Rate (ADR) Airbnb Trends in Shasta Lake (2025)
Effective short term rental pricing strategy in Shasta Lake involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shasta Lake typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $566+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $303 or more.
- Typical properties (Median) charge around $171 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Shasta Lake
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Airbnb Seasonality Analysis & Trends in Shasta Lake (2025)
Peak Season (June, July, August)
- Revenue averages $7,104 per month
- Occupancy rates average 61.9%
- Daily rates average $262
Shoulder Season
- Revenue averages $3,987 per month
- Occupancy maintains around 45.2%
- Daily rates hold near $311
Low Season (January, February, December)
- Revenue drops to average $2,735 per month
- Occupancy decreases to average 35.3%
- Daily rates adjust to average $303
Seasonality Insights for Shasta Lake
- The Airbnb seasonality in Shasta Lake shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shasta Lake's highest earning potential, with monthly revenues capable of climbing to $8,624, occupancy reaching a high of 67.0%, and ADRs peaking at $378.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,302, occupancy could drop to 27.3%, and ADRs may adjust down to $253.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shasta Lake.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Shasta Lake seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Shasta Lake (2025)
Exploring the top neighborhoods for short-term rentals in Shasta Lake? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Shasta Lake | A beautiful lakeside city perfect for outdoor enthusiasts and tourists looking to enjoy recreational activities such as fishing, boating, and hiking in the stunning Shasta-Trinity National Forest. | Shasta Lake, Lake Shasta Caverns, Shasta Dam, Sacramento River, Whiskeytown Lake, Mount Shasta |
| Lakehead | A peaceful community located along the north shore of Shasta Lake, popular for its serene atmosphere and access to water activities. Great for visitors seeking a quieter getaway. | Shasta Lake, Lakehead Beach, Pine Grove Park, Point Campground, Sacramento River Trail |
| Dunsmuir | Charming small town located south of Shasta Lake, known for its beautiful scenery and outdoor activities such as hiking and fishing. A great stopover for travelers heading to Mount Shasta. | Dunsmuir Botanical Gardens, Mossbrae Falls, Dunsmuir Brewery Works, Sacramento River, Mount Shasta |
| Mount Shasta | Located near the majestic Mount Shasta, this area attracts visitors year-round for skiing, hiking, and breathtaking views. Ideal for those wanting to experience the great outdoors. | Mount Shasta Ski Park, Siskiyou Ice Rink, Mount Shasta Peak, Mossbrae Falls, Lake Siskiyou |
| Weaverville | Historical gold rush town with a rich cultural heritage, great for those interested in history and outdoor adventures. Offers a unique experience with art galleries and beautiful nature. | Weaverville Joss House State Historic Park, Trinity Alps, Lake Trinity, Highway 299 Scenic Viewpoints, Historic Downtown Weaverville |
| Redding | Larger nearby city with extensive amenities, great for travelers who want more urban attractions while being close to the outdoor beauty of Shasta Lake. | Sundial Bridge, Turtle Bay Exploration Park, Shasta State Historic Park, Redding River Trail, Whiskeytown National Recreation Area |
| Anderson | A small town near Redding that provides access to Shasta Lake and is less crowded, perfect for families or larger groups looking for space and convenience. | Anderson River Park, Gold Hills Golf Club, Shasta Dam, Native American Museum, Redding Municipal Airport |
| Keswick | A quaint community located near Redding, offering access to the Sacramento River and various outdoor activities. Ideal for nature lovers seeking a tranquil setting. | Shasta Dam, Sacramento River, Keswick Reservoir, Whiskeytown Lake, Nature trails around Keswick |
Understanding Airbnb License Requirements & STR Laws in Shasta Lake (2025)
While Shasta Lake, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shasta Lake to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Shasta Lake (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shasta Lakebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
3 HOME PKG NEXT TO SAC. RIVER & SHASTA LAKE 30PER
Entire Place • 12 bedrooms
Huge 2 home combo, X large kitchen & activities.
Entire Place • 8 bedrooms
Private Rustic Ranch, 5 homes & lots of activities
Entire Place • 17 bedrooms
Luxury 4 BR Cabin - Perfect for family and friends
Entire Place • 4 bedrooms
*NewYearSpecial- January deals *Spa *GameRoom
Entire Place • 3 bedrooms
Beautiful home package overlooking Sac. River
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Shasta Lake (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Shasta Lake based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Debborah | 6 | $589,328 | 210 | 4.91/5.0 |
| Evie And Matt | 2 | $69,498 | 76 | 4.95/5.0 |
| Mike & Diane | 2 | $64,725 | 492 | 4.97/5.0 |
| Christie | 1 | $60,520 | 76 | 4.84/5.0 |
| Evolve | 2 | $47,586 | 23 | 4.81/5.0 |
| Katrisha | 1 | $44,862 | 36 | 5.00/5.0 |
| Lisa | 1 | $41,363 | 258 | 4.91/5.0 |
| Flavia | 3 | $27,730 | 73 | 4.87/5.0 |
| Amy | 1 | $27,460 | 216 | 4.98/5.0 |
| Annalisa | 1 | $26,290 | 82 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shasta Lake.
Dive Deeper: Advanced Shasta Lake STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shasta Lake. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShasta Lake Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shasta Lake
- The Shasta Lake Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shasta Lake, House properties are the most common (86.7%), reflecting the local real estate landscape.
- Houses represent a significant 86.7% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, apartment/condo (combined 6.6%) offer potential for unique stay experiences.
Shasta Lake Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shasta Lake
- The dominant room capacity in Shasta Lake is 1 bedroom listings, making up 23.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 46.6% of the active Airbnb listings in Shasta Lake, indicating a high concentration in these sizes.
- A significant 53.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shasta Lake.
Shasta Lake Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shasta Lake
- The most common guest capacity trend in Shasta Lake vacation rentals is listings accommodating 8+ guests (36.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Shasta Lake STR market, accounting for 56.7% of listings.
- 63.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shasta Lake.
- On average, properties in Shasta Lake are equipped to host 5.4 guests.
Shasta Lake Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shasta Lake
- The most common availability pattern in Shasta Lake falls within the 271-366 days range, representing 46.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Shasta Lake (30%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Shasta Lake Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
35.7% of total
2 Nights
10 listings
35.7% of total
3 Nights
2 listings
7.1% of total
7-29 Nights
2 listings
7.1% of total
30+ Nights
4 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Shasta Lake is 1 Night, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.4%) of the Shasta Lake Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Shasta Lake, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.7% of Shasta Lake hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shasta Lake.
Shasta Lake Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
11.1% of total
Moderate
8 listings
29.6% of total
Firm
7 listings
25.9% of total
Strict
9 listings
33.3% of total
Cancellation Policy Insights for Shasta Lake
- The prevailing Airbnb cancellation policy trend in Shasta Lake is Strict, used by 33.3% of listings.
- A majority (59.2%) of hosts in Shasta Lake utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.3% market standard in Shasta Lake.
- With 33.3% using Strict terms, this is a viable option in Shasta Lake, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Shasta Lake.
Shasta Lake STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Shasta Lake
- The overall average booking lead time for vacation rentals in Shasta Lake is 50 days.
- Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Shasta Lake.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Shasta Lake averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Shasta Lake (2025)
Amenity Prevalence
Amenity Insights for Shasta Lake
- Essential amenities in Shasta Lake that guests expect include: Coffee maker, TV, Essentials, Smoke alarm, Air conditioning, Hot water, Free parking on premises, Heating, Microwave, Wifi. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shasta Lake: Coffee maker, TV, Essentials, Smoke alarm, Air conditioning, Hot water, Free parking on premises, Heating, Microwave, Wifi.
- Prioritize adding missing essentials: Heating, Microwave, Wifi.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shasta Lake to stay competitive.
Shasta Lake Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Shasta Lake
- The typical guest profile for Airbnb in Shasta Lake consists of primarily domestic travelers (94%), often arriving from nearby California, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.0% of guests.
- Key international markets include United States (94%) and Canada (1.7%).
- Top languages spoken are English (67.5%) followed by Spanish (13.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from California and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Shasta Lake Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Irish Beach | 42 | $6,662 | $413.15 | 56% |
| Albion | 56 | $5,407 | $477.96 | 47% |
| Caspar | 43 | $4,676 | $401.58 | 49% |
| Elk | 24 | $4,145 | $443.96 | 38% |
| Shasta County | 40 | $3,979 | $426.12 | 34% |
| Little River | 65 | $3,518 | $322.99 | 42% |
| Mendocino | 123 | $3,369 | $354.17 | 40% |
| Fort Bragg | 227 | $3,313 | $367.45 | 38% |
| Lake Almanor Country Club | 16 | $3,135 | $424.84 | 44% |
| Lakeport | 62 | $2,972 | $293.66 | 39% |