San Pablo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in San Pablo in 2025? Explore comprehensive Airbnb analytics for San Pablo, California, United States to uncover income potential. This 2025 STR market report for San Pablo, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in San Pablo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Pablo Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Pablo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Pablo (2025)
Understanding the monthly revenue variations for Airbnb listings in San Pablo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Pablo is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Pablo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,532+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,738 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $709 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $304, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Pablo
San Pablo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Pablo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Pablo:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Pablo
Average Daily Rate (ADR) Airbnb Trends in San Pablo (2025)
Effective short term rental pricing strategy in San Pablo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Pablo typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
- Typical properties (Median) charge around $75 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in San Pablo
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Airbnb Seasonality Analysis & Trends in San Pablo (2025)
Peak Season (April, March, October)
- Revenue averages $1,358 per month
- Occupancy rates average 44.6%
- Daily rates average $110
Shoulder Season
- Revenue averages $1,128 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $115
Low Season (January, February, November)
- Revenue drops to average $1,001 per month
- Occupancy decreases to average 36.4%
- Daily rates adjust to average $101
Seasonality Insights for San Pablo
- The Airbnb seasonality in San Pablo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Pablo's highest earning potential, with monthly revenues capable of climbing to $1,380, occupancy reaching a high of 47.1%, and ADRs peaking at $116.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $989, occupancy could drop to 26.1%, and ADRs may adjust down to $92.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Pablo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Pablo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Pablo (2025)
Exploring the top neighborhoods for short-term rentals in San Pablo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown San Pablo | The heart of the city with easy access to amenities and public transportation. Ideal for business travelers and local events. | San Pablo City Hall, San Pablo Historical Museum, Shady Park, local shops and restaurants |
| San Pablo Dam | A beautiful area offering outdoor activities and scenic views. Great for families and nature lovers looking for a peaceful getaway. | San Pablo Reservoir, Briones Regional Park, hiking trails, picnic areas |
| Richmond Parkway | Conveniently located near the freeway, this area attracts travelers seeking quick access to San Francisco and the East Bay. | Richmond Parkway Transit Center, various local dining options, proximity to shopping centers |
| North San Pablo | A quieter area with residential charm, appealing to families and tourists looking for a more local experience. | North San Pablo Community Center, local parks, farmer's market |
| San Pablo Avenue | Major thoroughfare with a mix of commercial and residential spaces. Good for short-term rentals geared towards business professionals. | local shops and cafes, easy public transport access, proximity to restaurants |
| El Sobrante | A nearby neighborhood offering a suburban feel with proximity to nature and outdoor activities, appealing to families. | Alhambra Creek, Hiking trails, local parks, El Sobrante Library |
| Rodeo | A charming waterfront community that offers a quiet retreat yet is close to urban amenities, attracting tourists and business travelers alike. | Rodeo Marina, waterfront parks, local dining options, nature trails |
| Crockett | A picturesque town with a rich history and beautiful scenery, suitable for tourists interested in local culture and outdoor activities. | Crockett Hills Regional Park, Crockett Historical Museum, waterfront views, local dining |
Understanding Airbnb License Requirements & STR Laws in San Pablo (2025)
With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in San Pablo. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Pablo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 15% licensed listings)
Top Performing Airbnb Properties in San Pablo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Pablobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Entire 3 bed 2 bath house, super clean and bright
Entire Place • 3 bedrooms
Wake up to SF & Bay views in cozy two-story house
Entire Place • 2 bedrooms
Safety,Spacious 1-bedroom suite & private entrance
Entire Place • 1 bedroom
Mid Century Modern Garden Home
Entire Place • 4 bedrooms
1-bed 1-bath private backyard entrance guest suite
Entire Place • 1 bedroom
Serene, Nature-like. Clean 2 bedroom 1 bathroom
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Pablo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Pablo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jason | 1 | $47,220 | 152 | 4.84/5.0 |
| Sam&Susan | 2 | $46,164 | 399 | 4.90/5.0 |
| Seaon | 2 | $28,509 | 22 | 4.67/5.0 |
| Tsvi | 1 | $25,541 | 59 | 4.90/5.0 |
| Chhoury | 1 | $20,278 | 113 | 4.72/5.0 |
| Maggie | 1 | $17,842 | 273 | 4.95/5.0 |
| Anh | 2 | $13,089 | 52 | 4.76/5.0 |
| Fi | 2 | $11,091 | 92 | 4.92/5.0 |
| Dale @Country Club Vista | 3 | $9,702 | 22 | 5.00/5.0 |
| Ivonne | 2 | $9,309 | 8 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Pablo.
Dive Deeper: Advanced San Pablo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Pablo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Pablo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Pablo
- The San Pablo Airbnb market composition is heavily skewed towards Private Room listings, which make up 41.5% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Pablo, House properties are the most common (73.2%), reflecting the local real estate landscape.
- Houses represent a significant 73.2% portion, catering likely to families or larger groups.
- The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
San Pablo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Pablo
- The dominant room capacity in San Pablo is 1 bedroom listings, making up 36.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.2% of the active Airbnb listings in San Pablo, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in San Pablo.
San Pablo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Pablo
- The most common guest capacity trend in San Pablo vacation rentals is listings accommodating 1 guest (19.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 1 guest and 2 guests dominate the San Pablo STR market, accounting for 39.0% of listings.
- On average, properties in San Pablo are equipped to host 1.9 guests.
San Pablo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Pablo
- The most common availability pattern in San Pablo falls within the 271-366 days range, representing 80.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in San Pablo (48.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
San Pablo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
53.8% of total
2 Nights
9 listings
23.1% of total
3 Nights
1 listings
2.6% of total
4-6 Nights
2 listings
5.1% of total
7-29 Nights
2 listings
5.1% of total
30+ Nights
4 listings
10.3% of total
Key Insights
- The most prevalent minimum stay requirement in San Pablo is 1 Night, adopted by 53.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.9%) of the San Pablo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.3%) caters to monthly stays (30+ nights) in San Pablo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.8% of San Pablo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Pablo.
San Pablo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
40.5% of total
Moderate
15 listings
40.5% of total
Firm
2 listings
5.4% of total
Strict
5 listings
13.5% of total
Cancellation Policy Insights for San Pablo
- The prevailing Airbnb cancellation policy trend in San Pablo is Flexible, used by 40.5% of listings.
- The market strongly favors guest-friendly terms, with 81.0% of listings offering Flexible or Moderate policies. This suggests guests in San Pablo may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40.5% market standard in San Pablo.
- Using a Strict policy might deter some guests, as only 13.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in San Pablo.
San Pablo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Pablo
- The overall average booking lead time for vacation rentals in San Pablo is 16 days.
- Guests book furthest in advance for stays during October (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (23 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in San Pablo.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 23 days) to capture early planners.
- Monitor your own booking lead times against these San Pablo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Pablo (2025)
Amenity Prevalence
Amenity Insights for San Pablo
- Essential amenities in San Pablo that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Pablo: Wifi.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Pablo to stay competitive.
San Pablo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Pablo
- The typical guest profile for Airbnb in San Pablo consists of primarily domestic travelers (91%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.7% of guests.
- Key international markets include United States (90.7%) and Germany (1.4%).
- Top languages spoken are English (58.4%) followed by Spanish (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Los Angeles and Santa Cruz.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Pablo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Carmel Point | 15 | $12,795 | $986.08 | 53% |
| Del Monte Forest | 109 | $9,020 | $912.62 | 46% |
| Sonoma | 232 | $8,732 | $798.29 | 43% |
| Moss Beach | 35 | $8,481 | $628.97 | 52% |
| Marshall | 19 | $7,990 | $563.04 | 51% |
| Kenwood | 56 | $7,977 | $771.60 | 38% |
| Dillon Beach | 80 | $7,874 | $678.79 | 42% |
| Glen Ellen | 81 | $7,702 | $737.91 | 42% |
| Carmel-by-the-Sea | 326 | $7,338 | $652.06 | 46% |
| Carmel | 34 | $7,087 | $544.74 | 49% |