Airbnb Market Analytics, Statistics and Data in San Clemente, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in San Clemente? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in San Clemente:
How much do Airbnb hosts make on average per month in San Clemente?
The short-term rental market in San Clemente shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,372 per month
- Strong performing properties (top 25%) make $7,328 or more
- Best-in-class properties (top 10%) achieve $10,498+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,258
Revenue Variations by Month
Occupancy Rates Throughout the Year in San Clemente
The market in San Clemente shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in San Clemente
Daily rates in San Clemente vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $269 per night
- Strong performing properties (top 25%) secure $400 or more
- Best-in-class properties (top 10%) pull in $575+ per night
- Entry-level properties (bottom 25%) earn around $190
Daily Rate Variations by Month
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Seasonality patterns in San Clemente
Peak Season (July, June, August)
- Revenue peaks at $7963.45 per month
- Occupancy rates reach 64.83%
- Daily rates average $358.22
Shoulder Season
- Revenue averages $5398.06 per month
- Occupancy maintains 48.29%
- Daily rates hold at $329.94
Low Season (November, December, January)
- Revenue drops to $3592.74 per month
- Occupancy decreases to 37.60%
- Daily rates adjust to $313.01
Is it still profitable to do Airbnb in San Clemente in 2025?
Yes! San Clemente demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $5398 and With 348 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in San Clemente
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Pier Bowl | A picturesque area with beautiful views of the ocean, perfect for beachgoers. Close proximity to the San Clemente Pier makes it ideal for tourists seeking leisure and recreation. | San Clemente Pier, Casa Romantica Cultural Center and Gardens, T-Street Beach, Pier Bowl Beach, Amtrak Station, San Clemente Surfing |
| San Clemente's Historic Downtown | Charming streets full of shops and eateries, offering a local experience with close access to the beach. Known for its quaint oceanfront and local events. | Juaneno Mission, San Clemente Farmers Market, Old Town San Clemente, Local boutiques, Beach Trail, Casa Romantica |
| North Beach | Known for its surfing spots and beautiful sands, North Beach provides access to the ocean and local parks, ideal for families and surfers. | North Beach, San Clemente State Beach, San Clemente Beach Trail, Paddleboarding, Surfing Hotspots, Picnic Areas |
| Forster Ranch | A residential area with proximity to shopping and dining, it's great for those looking for a quieter stay while still being near attractions. | Forster Ranch Shopping Center, Parks and Trails, Local Schools, Community Pool, Campsites, Nearby Beaches |
| Trestles Beach | Famous for its excellent surf conditions, Trestles Beach draws surfers from all over, making it a hotspot for beach enthusiasts and adventure seekers. | Trestles Beach, Surfing, Hiking Trails, Campgrounds, Nature Reserves, Wildlife Viewing |
| Cotton's Point | A scenic coastal area known for its stunning homes and views, Cotton's Point offers a more luxurious Airbnb experience with proximity to nature and the ocean. | Cotton's Point Beach, Local Parks, Viewpoints, Scenic Trails, Luxury Homes, Bird Watching |
| Capistrano Beach | Just south of San Clemente, this beach neighborhood is family-friendly and known for its beautiful coastline, making it a great spot for vacation rentals. | Capistrano Beach, Beachfront parks, Oceanfront dining, Surfing, Picnic Areas, Family-friendly beaches |
| San Onofre Beach | A little further south, known for its natural beauty and surfing opportunities, perfect for those looking to escape the city and enjoy the great outdoors. | San Onofre State Beach, Natural Campgrounds, Hiking Trails, Surfing Zones, Wildlife Areas, Pacific Ocean |
Do you need a license for Airbnb in San Clemente?
We recommend checking directly with San Clemente's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in San Clemente
Luxury Ocean Bluff Villa
Entire Place • 5 bedrooms
HotTub Yard 95 Walk Score bikes 5starpromise
Entire Place • 3 bedrooms
HotTub|Private Deck|Ocean View|bikes|5starpromise
Entire Place • 2 bedrooms
WesternWhiteHouseSC
Entire Place • 5 bedrooms
Casa Dos Vidas, 3 bedroom 2 bath
Entire Place • 3 bedrooms
Prime T-street Beach House
Entire Place • 3 bedrooms
Top Performing Professional Hosts in San Clemente
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pete & Cathy | 10 | $1,359,404 | 2789 | 4.99/5.0 |
| Jordan | 11 | $905,202 | 699 | 4.94/5.0 |
| Tahnee | 8 | $583,931 | 910 | 4.95/5.0 |
| Miriam | 2 | $466,302 | 71 | 4.96/5.0 |
| Vacasa California | 7 | $409,530 | 575 | 4.77/5.0 |
| RoomPicks | 12 | $364,369 | 21 | 0.77/5.0 |
| Vacasa California | 8 | $344,267 | 250 | 4.83/5.0 |
| Meuy | 3 | $337,985 | 131 | 4.90/5.0 |
| Shannon | 4 | $327,967 | 310 | 4.99/5.0 |
| Michael | 6 | $325,921 | 95 | 4.87/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in San Clemente
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.4%), with apartment & condo and house properties comprising 89.9% of inventory
- Untapped potential in others segments (3.4% combined)
Room Capacity Distribution
Analysis of 348 properties in San Clemente shows that 1 bedroom properties are most prevalent, making up 31.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 60.3% of all listings.
Key Insights
- Most common: 1 bedroom (31.9%)
- Least common: 5+ bedrooms (2.9%)
- Market concentration: 60.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 348 properties in San Clemente reveals that 4 guests properties dominate the market, representing 22.4% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 43.1% of the market.
Key Insights
- Most common capacity: 4 guests (22.4% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 43.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 348 properties in San Clemente, the most common availability pattern is 271-366 days (31.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (30.2% of properties).
Key Insights
- Most common availability window: 271-366 days (31.9%)
- Most common booking duration: 91-180 days (30.2%)
- Properties with high availability (180+ days): 61.2%
- Properties with long-term bookings (180+ days): 40.2%
Minimum Stay Distributions
1 Night
45 listings
13.9% of total
2 Nights
81 listings
25% of total
3 Nights
75 listings
23.1% of total
4-6 Nights
24 listings
7.4% of total
7-29 Nights
33 listings
10.2% of total
30+ Nights
66 listings
20.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 38.9%
- Mid-length stays (4-6 nights) represent 7.4% of listings
- Monthly+ stays (20.4%) suggest a stable extended-stay market
- High market flexibility with 62.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
2 listings
0.7% of total
Super Strict 30 Days
16 listings
5.2% of total
Flexible
34 listings
11.1% of total
Moderate
83 listings
27.2% of total
Firm
59 listings
19.3% of total
Strict
111 listings
36.4% of total
Key Insights
- Strict is the preferred policy at 36.4% of listings
- The market shows a balanced distribution between guest-friendly (38.3%) and strict (55.7%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Sep, Jun, averaging 72 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 46 days
- Summer shows the longest average booking window at 69 days, while Winter has the shortest at 46 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 69 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in San Clemente
Every property in San Clemente comes standard with TV, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.7% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2.1%) and United Kingdom (1.2%)
- English is the top language at 74.2%, followed by Spanish (15.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Los Angeles and San Diego markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding San Clemente. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Rancho San Diego | 28 | $9,026 | $520.12 | 53% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Thousand Palms | 34 | $8,092 | $656.12 | 41% |
| Del Mar | 108 | $7,629 | $627.12 | 51% |
| GlenOak Hills | 38 | $7,543 | $595.87 | 40% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Lakeside | 34 | $6,788 | $501.20 | 51% |
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