Airbnb Market Analytics, Statistics and Data in San Bruno, California, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in San Bruno? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in San Bruno:

Average Daily Rate

$141

Occupancy Rate

49.37%

Annual Revenue

$22,446

Revenue Growth YoY

-3.13%

Best Month

June

Worst Month

January

Regulation

Low

Active Listings

106

How much do Airbnb hosts make on average per month in San Bruno?

The short-term rental market in San Bruno shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $2,140 per month
Strong performing properties (top 25%) make $3,602 or more
Best-in-class properties (top 10%) achieve $5,457+ monthly
Entry-level properties (bottom 25%) typically earn around $1,116

Revenue Variations by Month

Occupancy Rates Throughout the Year in San Bruno

The market in San Bruno shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 50% occupancy rates
Strong performing properties (top 25%) achieve 73% or higher
Best-in-class properties (top 10%) reach 87%+occupancy
Entry-level properties (bottom 25%) average around 27%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in San Bruno

Daily rates in San Bruno vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $135 per night
Strong performing properties (top 25%) secure $188 or more
Best-in-class properties (top 10%) pull in $267+ per night
Entry-level properties (bottom 25%) earn around $82

Daily Rate Variations by Month

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Seasonality patterns in San Bruno

Peak Season (June, July, August)

Revenue peaks at $3365.36 per month
Occupancy rates reach 66.64%
Daily rates average $168.53

Shoulder Season

Revenue averages $2652.11 per month
Occupancy maintains 50.55%
Daily rates hold at $156.85

Low Season (December, April, January)

Revenue drops to $2008.18 per month
Occupancy decreases to 38.28%
Daily rates adjust to $147.16

Is it still profitable to do Airbnb in San Bruno in 2025?

Yes! San Bruno demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $2652 and The market's 106 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in San Bruno

Area	Why Choose This Area	Key Attractions
Nob Hill	A historic neighborhood known for its grand hotels and stunning views. Great for tourists visiting San Francisco with easy access to cable cars and local attractions.	Grace Cathedral, Cable Car Museum, Lombard Street, Chinatown, Russian Hill
Burlingame	A charming suburban area with a quaint downtown and proximity to San Francisco International Airport. Ideal for business travelers and family vacations.	Burlingame Avenue, Coyote Point Recreation Area, Burlingame Museum of Pez Memorabilia, Coyote Point Park
Pacifica	A picturesque coastal town with beautiful beaches and hiking trails. Attracts nature lovers and families looking for a relaxing getaway.	Pacifica State Beach, Mori Point, San Pedro Valley Park, Devil's Slide Trail
Millbrae	Conveniently located near the airport and offers a mix of residential and commercial spaces. Great for short-term travelers and business professionals.	Millbrae Historical Society Museum, Millbrae Park, Civic Center Plaza
South San Francisco	Known as the 'Industrial City', it has a strong business presence, making it ideal for corporate stays. Close to major freeways and SFO airport.	SFO Museum, South San Francisco Conference Center, Sign Hill Park
San Mateo	Offers a blend of suburban charm and city amenities. It has a vibrant downtown with shopping and dining, perfect for family travelers.	Central Park, Coyote Point Recreation Area, San Mateo County History Museum
Daly City	A diverse community just south of San Francisco, close to the BART station. Ideal for affordable stays with easy access to the city.	Cow Palace, Serramonte Center, Mussel Rock Park
Foster City	A planned community built around a lagoon, offering scenic views and recreational activities. Great for families and outdoor enthusiasts.	Foster City Lagoon, Leo J. Ryan Park, San Francisco Bay Trail

Do you need a license for Airbnb in San Bruno?

$178.28

Daily Rate

Top Performing Professional Hosts in San Bruno

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Sammie	2	$119,726	23	4.73/5.0
Shannon	1	$107,105	191	4.97/5.0
Tiffany	2	$104,016	92	4.69/5.0
Matt	3	$97,250	493	4.78/5.0
Jonas	2	$92,644	330	4.95/5.0
Darren	3	$88,271	746	4.81/5.0
Eric	2	$86,374	100	4.64/5.0
Maggie	2	$82,281	174	4.60/5.0
Christine	1	$77,200	289	4.88/5.0
Vivian	2	$71,891	71	4.82/5.0

Additional analytics on vacation rental, real estate, short term rental data in San Bruno

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (67%), with house and apartment & condo properties comprising 79.2% of inventory

Room Capacity Distribution

Analysis of 106 properties in San Bruno shows that 1 bedroom properties are most prevalent, making up 35.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 63.2% of all listings.

Key Insights

Most common: 1 bedroom (35.8%)
Least common: 5+ bedrooms (0.9%)
Market concentration: 63.2% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 106 properties in San Bruno reveals that 2 guests properties dominate the market, representing 22.6% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 6 guests make up 44.3% of the market.

Key Insights

Most common capacity: 2 guests (22.6% of market)
Least common capacity: 1 guest (4.7% of market)
Average guest capacity: 3.6 guests per property
Market concentration: 44.3% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 106 properties in San Bruno, the most common availability pattern is 271-366 days (32.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (31.1% of properties).

Key Insights

Most common availability window: 271-366 days (32.1%)
Most common booking duration: 91-180 days (31.1%)
Properties with high availability (180+ days): 62.3%
Properties with long-term bookings (180+ days): 39.6%

Minimum Stay Distributions

1 Night (41%)

1 Night

32 listings

41% of total

2 Nights (19.2%)

2 Nights

15 listings

19.2% of total

3 Nights (3.8%)

3 Nights

3 listings

3.8% of total

7-29 Nights (10.3%)

7-29 Nights

8 listings

10.3% of total

30+ Nights (25.6%)

30+ Nights

20 listings

25.6% of total

Key Insights

Short stays (1-2 nights) dominate the market at 60.2%
Mid-length stays (4-6 nights) represent 0% of listings
Monthly+ stays (25.6%) suggest a stable extended-stay market
High market flexibility with 64.0% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Consider monthly stay discounts to capture the growing extended-stay market
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (29.1%)

Flexible

23 listings

29.1% of total

Moderate (24.1%)

Moderate

19 listings

24.1% of total

Firm (10.1%)

Firm

8 listings

10.1% of total

Strict (36.7%)

Strict

29 listings

36.7% of total

Key Insights

Strict is the preferred policy at 36.7% of listings
The market shows a balanced distribution between guest-friendly (53.2%) and strict (46.8%) policies
Strong market consensus around Strict policies
Firm policies are least common at 10.1% of listings

Recommendations

Market supports various policies - choose based on your property type and target guests
Strong market preference for Strict policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Jun, Jul, May, averaging 43 days
Shortest booking windows are in Jan, Mar, Feb, averaging 27 days
Summer shows the longest average booking window at 41 days, while Winter has the shortest at 30 days

Recommendations

Implement dynamic pricing strategies for Summer bookings at least 41 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Jan-Feb when lead times are shortest

Popular Airbnb Amenities in San Bruno

Every property in San Bruno comes standard with Wifi, and Smoke alarm. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 77.6% of total guests, indicating a dominant local market share.
Primary international markets: Canada (4.4%) and Germany (2.5%)
English is the top language at 68.4%, followed by Spanish (14.9%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%

Recommendations

Target marketing campaigns for San Francisco and New York markets
Develop localized content for Canada and Germany
Prioritize English and Spanish language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding San Bruno. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Carmel Point	14	$17,197	$1060.21	54%
Big Sur	10	$13,758	$1307.48	49%
Del Monte Forest	102	$10,351	$907.23	47%
Sonoma	226	$9,950	$763.78	46%
Eldridge	18	$9,899	$862.21	44%
Glen Ellen	79	$9,092	$738.01	44%
Carmel-by-the-Sea	309	$8,776	$666.30	48%
Dillon Beach	79	$8,690	$647.65	44%
Moss Beach	35	$8,668	$635.23	51%
Kenwood	55	$8,081	$707.34	40%

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