Airbnb Market Analytics, Statistics and Data in Rowland Heights, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Rowland Heights? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Rowland Heights:
How much do Airbnb hosts make on average per month in Rowland Heights?
The short-term rental market in Rowland Heights shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,626 per month
- Strong performing properties (top 25%) make $3,800 or more
- Best-in-class properties (top 10%) achieve $7,853+ monthly
- Entry-level properties (bottom 25%) typically earn around $888
Revenue Variations by Month
Occupancy Rates Throughout the Year in Rowland Heights
The market in Rowland Heights shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 54% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Rowland Heights
Daily rates in Rowland Heights vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $70 per night
- Strong performing properties (top 25%) secure $153 or more
- Best-in-class properties (top 10%) pull in $354+ per night
- Entry-level properties (bottom 25%) earn around $51
Daily Rate Variations by Month
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Seasonality patterns in Rowland Heights
Peak Season (June, May, July)
- Revenue peaks at $3872.13 per month
- Occupancy rates reach 62.57%
- Daily rates average $155.43
Shoulder Season
- Revenue averages $3050.50 per month
- Occupancy maintains 51.37%
- Daily rates hold at $137.22
Low Season (November, December, January)
- Revenue drops to $2047.29 per month
- Occupancy decreases to 39.67%
- Daily rates adjust to $123.88
Is it still profitable to do Airbnb in Rowland Heights in 2025?
Yes! Rowland Heights demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $3050 and With 315 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Rowland Heights
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| City of Industry | A major business hub with warehouses and manufacturing, attracting professionals for short-term work assignments. | City of Industry Golf Club, Puente Hills Mall, Hacienda Heights, Los Angeles County Fairgrounds, Industry Hills Expo Center |
| Diamond Bar | A suburban area with a great reputation for its schools and community parks, appealing to families and travelers seeking residential comfort. | Diamond Bar Golf Club, Summit Park, Pantera Park, Domenigoni Park, Diamond Bar Center |
| Brea | A vibrant city known for its shopping and dining options, making it a great location for tourists and business travelers alike. | Brea Mall, The Tracks at Brea, Brea Downtown, Carbon Canyon Regional Park, K1 Speed |
| Whittier | Rich in history and community, Whittier offers a quaint downtown experience with shops and dining, attracting visitors looking for local culture. | Whittier College, The Quad, Pio Pico State Historic Park, Whittier Narrows Recreation Area, Whittier Greenway Trail |
| West Covina | A family-friendly area with plenty of shopping and dining, offering a suburban escape close to urban amenities. | West Covina City Hall, Eastland Center, Civic Center Park, West Covina Plaza, Shadow Oak Park |
| La Puente | A diverse community with affordable housing options and parks, appealing to budget-conscious travelers. | La Puente City Hall, La Puente Park, La Puente Plaza, Krikorian Premiere Theatres, Salt Lake Park |
| Pomona | Home to several colleges and cultural events, Pomona attracts students and cultural enthusiasts. | Pomona Fairplex, Cal Poly Pomona, Pomona Arts Colony, Fox Theater Pomona, Glen Helen Regional Park |
| Chino Hills | A beautiful area known for its scenic views and outdoor activities, ideal for nature-loving travelers. | Chino Hills State Park, Los Serranos Country Club, The Shoppes at Chino Hills, Cattle Canyon, Prado Regional Park |
Do you need a license for Airbnb in Rowland Heights?
We recommend checking directly with Rowland Heights's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Rowland Heights
Designer Home｜Near Disney｜Views & BBQ｜More in LA
Entire Place • 4 bedrooms
Luxury Boutique House 9rm9ba/6 Massive suites
Entire Place • 9 bedrooms
Near Disney! Pool! wonderful vacation Housing!
Entire Place • 6 bedrooms
5 LG BR Entire House HotTubPool -BBQ near Disney
Entire Place • 5 bedrooms
Cheerful 5B&3B Near Disney/Pool
Entire Place • 5 bedrooms
Serene Retreat&Modern Comforts in Rowland Heights
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Rowland Heights
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Leisure | 7 | $486,417 | 185 | 4.61/5.0 |
| Derry | 4 | $413,328 | 378 | 4.75/5.0 |
| Jerry | 2 | $350,806 | 138 | 4.88/5.0 |
| Rvb | 4 | $254,430 | 1086 | 4.81/5.0 |
| David Wai | 3 | $232,604 | 262 | 4.71/5.0 |
| Vanessa | 4 | $212,473 | 68 | 4.62/5.0 |
| Chun | 3 | $201,643 | 130 | 4.66/5.0 |
| 51110301 | 3 | $198,634 | 179 | 4.87/5.0 |
| Chang | 5 | $194,455 | 387 | 4.56/5.0 |
| Kelly & Peter | 1 | $180,938 | 231 | 4.82/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Rowland Heights
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by private room listings (49.8%), with house and apartment & condo properties comprising 87.3% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (4.4% combined)
Room Capacity Distribution
Analysis of 315 properties in Rowland Heights shows that 1 bedroom properties are most prevalent, making up 28.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 4 bedrooms together representing 43.2% of all listings.
Key Insights
- Most common: 1 bedroom (28.6%)
- Least common: 5+ bedrooms (6%)
- Market concentration: 43.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 315 properties in Rowland Heights reveals that 8+ guests properties dominate the market, representing 23.5% of all listings. The average property accommodates 3.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 42.2% of the market.
Key Insights
- Most common capacity: 8+ guests (23.5% of market)
- Least common capacity: 1 guest (1% of market)
- Average guest capacity: 3.3 guests per property
- Market concentration: 42.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 315 properties in Rowland Heights, the most common availability pattern is 271-366 days (35.2% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (27.9% of properties).
Key Insights
- Most common availability window: 271-366 days (35.2%)
- Most common booking duration: 181-270 days (27.9%)
- Properties with high availability (180+ days): 59.7%
- Properties with long-term bookings (180+ days): 42.2%
Minimum Stay Distributions
1 Night
124 listings
53.4% of total
2 Nights
50 listings
21.6% of total
3 Nights
16 listings
6.9% of total
4-6 Nights
14 listings
6% of total
7-29 Nights
10 listings
4.3% of total
30+ Nights
18 listings
7.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 75.0%
- Mid-length stays (4-6 nights) represent 6% of listings
- Monthly+ stays (7.8%) suggest a stable extended-stay market
- High market flexibility with 81.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.4% of total
Flexible
77 listings
32.5% of total
Moderate
79 listings
33.3% of total
Firm
26 listings
11% of total
Strict
54 listings
22.8% of total
Key Insights
- Moderate is the preferred policy at 33.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 65.8% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.4% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 37 days
- Shortest booking windows are in Mar, Apr, Jan, averaging 23 days
- Summer shows the longest average booking window at 36 days, while Winter has the shortest at 25 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 36 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Jan when lead times are shortest
Popular Airbnb Amenities in Rowland Heights
Below is the distribution of amenities across listings in Rowland Heights:
Traveler Demographics
Key Insights
- Domestic travelers make up 82.3% of total guests, indicating a dominant local market share.
- Primary international markets: China (4.1%) and Canada (2.7%)
- English is the top language at 63.7%, followed by Spanish (22%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Los Angeles and Las Vegas markets
- Develop localized content for China and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Rowland Heights. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Rancho San Diego | 28 | $9,026 | $520.12 | 53% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Thousand Palms | 34 | $8,092 | $656.12 | 41% |
| Del Mar | 108 | $7,629 | $627.12 | 51% |
| GlenOak Hills | 38 | $7,543 | $595.87 | 40% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Lakeside | 34 | $6,788 | $501.20 | 51% |
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