Philo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Philo in 2025? Explore comprehensive Airbnb analytics for Philo, California, United States to uncover income potential. This 2025 STR market report for Philo, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Philo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Philo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Philo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Philo (2025)
Understanding the monthly revenue variations for Airbnb listings in Philo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Philo is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Philo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,339+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,526 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,911 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $980, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Philo
Philo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Philo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Philo:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Philo
Average Daily Rate (ADR) Airbnb Trends in Philo (2025)
Effective short term rental pricing strategy in Philo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Philo typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $620+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $314 or more.
- Typical properties (Median) charge around $221 per night.
- Entry-level properties (Bottom 25%) earn around $169 per night.
Average Daily Rate (ADR) Trend by Month in Philo
Get Live Philo Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Philo (2025)
Peak Season (May, August, July)
- Revenue averages $3,431 per month
- Occupancy rates average 39.4%
- Daily rates average $362
Shoulder Season
- Revenue averages $2,412 per month
- Occupancy maintains around 33.1%
- Daily rates hold near $360
Low Season (January, February, September)
- Revenue drops to average $1,788 per month
- Occupancy decreases to average 26.2%
- Daily rates adjust to average $345
Seasonality Insights for Philo
- The Airbnb seasonality in Philo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Philo's highest earning potential, with monthly revenues capable of climbing to $3,744, occupancy reaching a high of 46.3%, and ADRs peaking at $387.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,562, occupancy could drop to 23.5%, and ADRs may adjust down to $338.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Philo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Philo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Philo (2025)
Exploring the top neighborhoods for short-term rentals in Philo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Anderson Valley | Famous for its scenic vineyards and wineries, Anderson Valley is a beautiful region appealing to wine enthusiasts and nature lovers. Its charming small towns and beautiful landscapes make it a great destination for relaxed getaways. | Local Wineries, Mendocino National Forest, Anderson Valley Brewing Company, Boonville, Navarro River Redwoods State Park |
| Mendocino | Mendocino offers stunning coastal views, dramatic cliffs, and quaint Victorian architecture. It attracts visitors looking for a peaceful retreat in nature, as well as outdoor activities like hiking and whale watching. | Mendocino Headlands State Park, Point Cabrillo Light Station, Big River Beach, Mendocino Art Center, Mendocino Village |
| Fort Bragg | A charismatic coastal town with beautiful beaches and rich history, Fort Bragg is ideal for families and adventure seekers. Known for its unique Glass Beach and proximity to outdoor activities. | Glass Beach, MacKerricher State Park, Fort Bragg Coastal Trail, Pudding Creek Beach, Noyo Harbor |
| Philo | Philo itself offers a laid-back atmosphere, with a focus on the surrounding natural beauty. It's perfect for those seeking tranquility in a rural setting, with local farms and small businesses. | Navarro Vineyards, Philo Apple Farm, Bonaire Bridge, Hendy Woods State Park, Local Artisan Shops |
| Gualala | Along the coast, Gualala is a serene beach town well-loved for its artistic vibe and stunning ocean views. It's perfect for nature lovers and those looking to enjoy fresh coastal air. | Gualala River, Gualala Point Regional Park, Art Galleries, Sea Ranch, Stornetta Public Lands |
| Laytonville | Known for its rural charm and alternative lifestyle, Laytonville is great for those looking to escape the city. It’s surrounded by breathtaking redwoods and offers a unique experience. | Rattlesnake Creek, Singing Trees Recreation Area, Old Growth Redwoods, Local Farmers Markets, Emerald Triangle |
| Covelo | A small town offering a unique glimpse into Northern California’s rural life, Covelo is attractive for visitors seeking solitude and outdoor exploration, particularly in the nearby Mendocino National Forest. | Mendocino National Forest, Round Valley, Local Artisans, Fishing and Hiking spots, Wildlife Viewing |
| Willits | Willits serves as a gateway to the redwoods and attracts outdoor enthusiasts as well as those interested in local history and culture. It's convenient for exploring the larger Mendocino area. | Mendocino County Museum, Skunk Train, Willits High School, Redwood Forests, Local Shops and Restaurants |
Understanding Airbnb License Requirements & STR Laws in Philo (2025)
While Philo, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Philo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Philo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Philobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ranch home with pool overlooking Anderson Valley
Entire Place • 2 bedrooms
The Philo Dome
Entire Place • 4 bedrooms
Sunset Lodge w/ access to the Navarro River
Entire Place • 5 bedrooms
Linger Longer cabin w/ Mtn Views, Sunsets & Stars
Entire Place • 2 bedrooms
Crispin Cottage
Entire Place • 1 bedroom
Brennan's Cottage
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Philo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Philo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anderson Valley Inn | 8 | $100,743 | 53 | 4.69/5.0 |
| Laurie | 10 | $89,150 | 228 | 4.85/5.0 |
| Mary | 4 | $86,526 | 49 | 4.99/5.0 |
| Scott | 3 | $79,611 | 60 | 4.97/5.0 |
| Rebecca | 1 | $53,171 | 102 | 4.87/5.0 |
| Brian | 2 | $51,860 | 303 | 4.93/5.0 |
| Jeanette | 1 | $39,110 | 257 | 4.94/5.0 |
| Kira | 1 | $36,794 | 197 | 4.93/5.0 |
| Ingrid | 1 | $32,739 | 9 | 4.89/5.0 |
| Devin | 1 | $27,040 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Philo.
Dive Deeper: Advanced Philo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Philo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPhilo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Philo
- The Philo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.7% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Philo, Outdoor/Unique properties are the most common (43.9%), reflecting the local real estate landscape.
- Houses represent a significant 31.7% portion, catering likely to families or larger groups.
- The presence of 19.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.9%) offer potential for unique stay experiences.
Philo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Philo
- The dominant room capacity in Philo is 1 bedroom listings, making up 36.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.9% of the active Airbnb listings in Philo, indicating a high concentration in these sizes.
- A significant 22.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Philo.
Philo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Philo
- The most common guest capacity trend in Philo vacation rentals is listings accommodating 4 guests (34.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Philo STR market, accounting for 53.6% of listings.
- 24.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Philo.
- On average, properties in Philo are equipped to host 4.2 guests.
Philo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Philo
- The most common availability pattern in Philo falls within the 271-366 days range, representing 73.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Philo (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Philo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
24.4% of total
2 Nights
19 listings
46.3% of total
3 Nights
8 listings
19.5% of total
30+ Nights
4 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Philo is 2 Nights, adopted by 46.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.7%) of the Philo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 46.3% of Philo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Philo.
Philo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
5% of total
Moderate
8 listings
20% of total
Firm
15 listings
37.5% of total
Strict
15 listings
37.5% of total
Cancellation Policy Insights for Philo
- The prevailing Airbnb cancellation policy trend in Philo is Firm, used by 37.5% of listings.
- A majority (75.0%) of hosts in Philo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.5% market standard in Philo.
- With 37.5% using Strict terms, this is a viable option in Philo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Philo.
Philo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Philo
- The overall average booking lead time for vacation rentals in Philo is 52 days.
- Guests book furthest in advance for stays during May (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Philo.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Philo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Philo (2025)
Amenity Prevalence
Amenity Insights for Philo
- Essential amenities in Philo that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Hot water, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Philo: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Philo to stay competitive.
Philo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Philo
- The typical guest profile for Airbnb in Philo consists of primarily domestic travelers (97%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.8% of guests.
- Key international markets include United States (96.8%) and Germany (1.4%).
- Top languages spoken are English (53.3%) followed by Spanish (20%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Francisco and Oakland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Philo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sonoma | 232 | $8,732 | $798.29 | 43% |
| Marshall | 19 | $7,990 | $563.04 | 51% |
| Kenwood | 56 | $7,977 | $771.60 | 38% |
| Dillon Beach | 80 | $7,874 | $678.79 | 42% |
| Glen Ellen | 81 | $7,702 | $737.91 | 42% |
| Eldridge | 23 | $6,847 | $798.12 | 37% |
| St. Helena | 49 | $6,766 | $769.83 | 38% |
| Irish Beach | 42 | $6,662 | $413.15 | 56% |
| Inverness | 65 | $6,213 | $463.92 | 52% |
| Healdsburg | 200 | $6,210 | $693.29 | 40% |