Airbnb Market Analytics, Statistics and Data in Palm Desert, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Palm Desert? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Palm Desert:
How much do Airbnb hosts make on average per month in Palm Desert?
The short-term rental market in Palm Desert shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,921 per month
- Strong performing properties (top 25%) make $4,979 or more
- Best-in-class properties (top 10%) achieve $7,809+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,474
Revenue Variations by Month
Occupancy Rates Throughout the Year in Palm Desert
The market in Palm Desert shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 76%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Palm Desert
Daily rates in Palm Desert vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $270 per night
- Strong performing properties (top 25%) secure $421 or more
- Best-in-class properties (top 10%) pull in $600+ per night
- Entry-level properties (bottom 25%) earn around $182
Daily Rate Variations by Month
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Seasonality patterns in Palm Desert
Peak Season (March, April, February)
- Revenue peaks at $7031.17 per month
- Occupancy rates reach 58.42%
- Daily rates average $383.73
Shoulder Season
- Revenue averages $4261.60 per month
- Occupancy maintains 38.63%
- Daily rates hold at $354.35
Low Season (September, July, August)
- Revenue drops to $2650.01 per month
- Occupancy decreases to 28.96%
- Daily rates adjust to $316.22
Is it still profitable to do Airbnb in Palm Desert in 2025?
Yes! Palm Desert demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and strong monthly revenue averaging $4262 and As a mature market with 1534 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Palm Desert
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| El Paseo | Known as the 'Rodeo Drive of the Desert', El Paseo features upscale shopping, dining, and art galleries, making it a prime location for tourists and luxury seekers. | El Paseo shopping district, Art galleries, Fine dining restaurants, Public art installations |
| Palm Springs | Just a short drive from Palm Desert, Palm Springs is famous for its mid-century modern architecture and vibrant arts scene. It's a popular destination year-round for tourists. | Palm Springs Aerial Tramway, Joshua Tree National Park, Palm Springs Art Museum, Golf courses |
| Rancho Mirage | An affluent area close to Palm Desert, Rancho Mirage offers luxury resorts and high-end dining, appealing to visitors looking for relaxation and exclusivity. | The River shopping center, Mission Hills Country Club, Sunnylands Center and Gardens |
| Indian Wells | A quiet suburb known for its luxury resorts and golf courses, Indian Wells attracts visitors looking for a tranquil experience in the desert. | Indian Wells Tennis Garden, Golf courses, Dining at local resorts |
| Cove Area | This neighborhood offers stunning mountain views and a serene environment, making it ideal for those looking to unwind while still being close to attractions. | Hiking trails, Nature parks, Palm Desert Community Center |
| Desert Willow | Home to Desert Willow Golf Resort, this area is perfect for golfing enthusiasts and families looking for outdoor activities. | Desert Willow Golf Resort, Outdoor recreational parks, Nearby shopping centers |
| Palm Desert's Art District | This area showcases numerous art galleries and cultural institutions, making it a great spot for art lovers and cultural tourists. | Palm Desert Art Museum, Art galleries, Annual arts festivals |
| Shadow Mountain Resort | A unique resort area with a mix of accommodations, from villas to condos, and provides a relaxed atmosphere with numerous amenities for families or couples. | Shadow Mountain Golf Club, Spas, Convenient access to hiking and golf |
Do you need a license for Airbnb in Palm Desert?
We recommend checking directly with Palm Desert's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (17% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Palm Desert
Kempa Villa I 5-Acre Mt View Retreat ft in AD Mag
Entire Place • 8 bedrooms
Visit TV Host & Designer Bobby Berk's Desert Oasis
Entire Place • 7 bedrooms
Base Camp - Luxury Desert Oasis with 2 Pools!
Entire Place • 9 bedrooms
Beautiful estate 23 beds|5 acres|2 pools|tennis
Entire Place • 9 bedrooms
Casa Mara
Entire Place • 9 bedrooms
Jaguar Estate - Pickleball Estate with 2 Pools
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Palm Desert
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jen | 12 | $3,767,291 | 363 | 4.91/5.0 |
| Evolve | 52 | $1,028,786 | 603 | 3.70/5.0 |
| Elena | 36 | $988,658 | 1277 | 4.95/5.0 |
| Robert | 20 | $941,567 | 4124 | 4.68/5.0 |
| 480237365 | 38 | $791,355 | 3 | 0.00/5.0 |
| Desert Luxury Estates | 11 | $726,648 | 54 | 1.30/5.0 |
| Live Suite | 34 | $695,858 | 6 | 0.15/5.0 |
| James | 26 | $612,526 | 642 | 4.61/5.0 |
| Kempa | 1 | $603,592 | 21 | 4.71/5.0 |
| Billy | 13 | $601,131 | 1132 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Palm Desert
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (85.7%), with house and apartment & condo properties comprising 86.7% of inventory
- Untapped potential in others, outdoor & mobile segments (1.5% combined)
Room Capacity Distribution
Analysis of 1,534 properties in Palm Desert shows that 2 bedrooms properties are most prevalent, making up 42.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 67.1% of all listings.
Key Insights
- Most common: 2 bedrooms (42.4%)
- Least common: 5+ bedrooms (3%)
- Market concentration: 67.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,534 properties in Palm Desert reveals that 4 guests properties dominate the market, representing 50.5% of all listings. The average property accommodates 4.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 69.1% of the market.
Key Insights
- Most common capacity: 4 guests (50.5% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 4.9 guests per property
- Market concentration: 69.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,534 properties in Palm Desert, the most common availability pattern is 271-366 days (64.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.3% of properties).
Key Insights
- Most common availability window: 271-366 days (64.7%)
- Most common booking duration: 31-90 days (39.3%)
- Properties with high availability (180+ days): 87.0%
- Properties with long-term bookings (180+ days): 13.8%
Minimum Stay Distributions
1 Night
203 listings
14.9% of total
2 Nights
428 listings
31.4% of total
3 Nights
221 listings
16.2% of total
4-6 Nights
100 listings
7.3% of total
7-29 Nights
252 listings
18.5% of total
30+ Nights
159 listings
11.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 46.3%
- Mid-length stays (4-6 nights) represent 7.3% of listings
- Monthly+ stays (11.7%) suggest a stable extended-stay market
- High market flexibility with 62.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
15 listings
1.5% of total
Refundable
1 listings
0.1% of total
Super Strict 60 Days
32 listings
3.2% of total
Flexible
72 listings
7.1% of total
Moderate
148 listings
14.6% of total
Firm
293 listings
29% of total
Strict
450 listings
44.5% of total
Key Insights
- Strict is the preferred policy at 44.5% of listings
- Stricter policies (Firm & Strict) dominate at 73.5% of the market
- Strong market consensus around Strict policies
- Refundable policies are least common at 0.1% of listings
Recommendations
- The market supports stricter policies, with 73.5% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Apr, Feb, averaging 100 days
- Shortest booking windows are in Sep, Jul, Aug, averaging 38 days
- Spring shows the longest average booking window at 93 days, while Summer has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 93 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Palm Desert
Below is the distribution of amenities across listings in Palm Desert:
Traveler Demographics
Key Insights
- Domestic travelers make up 88.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (7%) and United Kingdom (0.9%)
- English is the top language at 71.7%, followed by Spanish (19.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.0%
Recommendations
- Target marketing campaigns for Los Angeles and San Diego markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Palm Desert. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 28 | $9,026 | $520.12 | 53% |
| Thousand Palms | 34 | $8,092 | $656.12 | 41% |
| Del Mar | 108 | $7,629 | $627.12 | 51% |
| GlenOak Hills | 38 | $7,543 | $595.87 | 40% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Lakeside | 34 | $6,788 | $501.20 | 51% |
| Rancho Santa Fe | 28 | $6,225 | $732.90 | 41% |
| Bermuda Dunes | 138 | $6,223 | $599.06 | 39% |
| Santa Margarita Ranchos | 17 | $6,083 | $483.27 | 37% |
| North Tustin | 12 | $5,984 | $626.44 | 55% |
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