Airbnb Market Analytics, Statistics and Data in Oceano, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Oceano? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Oceano:
How much do Airbnb hosts make on average per month in Oceano?
The short-term rental market in Oceano shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,687 per month
- Strong performing properties (top 25%) make $6,024 or more
- Best-in-class properties (top 10%) achieve $10,147+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,073
Revenue Variations by Month
Occupancy Rates Throughout the Year in Oceano
The market in Oceano shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 68% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Oceano
Daily rates in Oceano vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $226 per night
- Strong performing properties (top 25%) secure $439 or more
- Best-in-class properties (top 10%) pull in $648+ per night
- Entry-level properties (bottom 25%) earn around $146
Daily Rate Variations by Month
Get Live Oceano Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Oceano
Peak Season (July, June, August)
- Revenue peaks at $7200.99 per month
- Occupancy rates reach 63.08%
- Daily rates average $346.10
Shoulder Season
- Revenue averages $4836.93 per month
- Occupancy maintains 46.93%
- Daily rates hold at $314.76
Low Season (September, December, January)
- Revenue drops to $2970.55 per month
- Occupancy decreases to 37.96%
- Daily rates adjust to $290.43
Is it still profitable to do Airbnb in Oceano in 2025?
Yes! Oceano demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $4837 and The market's 165 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Oceano
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Oceano Dunes State Park | A popular destination for off-roading and beach activities, attracting outdoor enthusiasts and families looking for adventure and natural beauty. | Oceano Dunes, Pismo Beach, Avila Valley Barn, Monarch Butterfly Grove, Dune Center |
| Pismo Beach | Famous for its beautiful beaches and vibrant pier area, Pismo Beach attracts tourists year-round and provides great opportunities for hosting Airbnb guests. | Pismo Pier, Monarch Butterfly Grove, Dinosaur Caves Park, Pismo Beach Prime Outlets, Sea Life Stewards |
| California State University Channel Islands | With a growing number of students and families visiting, this area is ideal for short-term rentals aimed at educational visitors and families attending events. | CSU Channel Islands, Wildlife Viewing, Oceanview Pavilion |
| San Luis Obispo | A charming town known for its wine culture and historic buildings, San Luis Obispo is great for short-term rentals as it attracts both tourists and business travelers. | San Luis Obispo County Courthouse, Mission San Luis Obispo de Tolosa, Downtown San Luis Obispo, Farmers Market, SLO Wine Country |
| Avila Beach | A picturesque beach town that appeals to families and couples, Avila Beach is perfect for Airbnb hosting with its laid-back vibe and beachfront activities. | Avila Beach Pier, Avila Valley Barn, Pirates Cove Beach, Avila Hot Springs, Bob Jones Trail |
| Shell Beach | A quiet beach community that offers stunning coastal views and a relaxed atmosphere, ideal for hosting guests looking for a peaceful getaway. | Shell Beach, Pirates Cove, Dolphin Bay, Earl Warren Showgrounds, Clubs and restaurants |
| Los Osos | Surrounded by natural beauty and close to Montana de Oro State Park, Los Osos offers unique rental opportunities for nature lovers and those seeking tranquility. | Montana de Oro State Park, Elfin Forest, Los Osos Oaks State Natural Reserve, Baywood Park, Sweet Springs Nature Preserve |
| Grover Beach | With its beautiful oceanfront and community events, Grover Beach is appealing for families and beach lovers looking for affordable accommodation options. | Grover Beach, Pismo State Beach, Grover Beach Train Station, Community Events, Coastal Discovery Center |
Do you need a license for Airbnb in Oceano?
We recommend checking directly with Oceano's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (23% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Oceano
Strandcastle Beach House 2.0 - Oceanfront!
Entire Place • 4 bedrooms
Strandcastle Beach House - Oceanfront!
Entire Place • 4 bedrooms
HUGE Family Friendly Home Right on the Sand!
Entire Place • 5 bedrooms
Between the Dunes: Breezy Beachfront Oceano Home!
Entire Place • 4 bedrooms
Fine Coastal Living: 4-Bedroom Oasis w/ Ocean View
Entire Place • 4 bedrooms
Strandcastle - Oceanview - Xtra parking - Dog Yard
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Oceano
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Heather | 29 | $929,528 | 300 | 4.39/5.0 |
| Beach Bum Holiday Rentals | 16 | $912,314 | 409 | 4.30/5.0 |
| Amber | 14 | $779,180 | 5326 | 4.91/5.0 |
| Mauri | 3 | $613,267 | 103 | 4.96/5.0 |
| Vacasa California | 4 | $253,187 | 113 | 4.65/5.0 |
| Chad | 3 | $194,856 | 23 | 4.90/5.0 |
| Evolve | 3 | $192,166 | 36 | 3.28/5.0 |
| Joy | 1 | $182,434 | 36 | 4.92/5.0 |
| Sal & Eva | 2 | $169,550 | 188 | 4.74/5.0 |
| Coastal Vacation | 8 | $169,202 | 55 | 3.57/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Oceano
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97%), with house and apartment & condo properties comprising 90.9% of inventory
- Untapped potential in outdoor & mobile, boutique & hotels, others segments (9.0% combined)
Room Capacity Distribution
Analysis of 165 properties in Oceano shows that 1 bedroom properties are most prevalent, making up 40.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 60.0% of all listings.
Key Insights
- Most common: 1 bedroom (40.6%)
- Least common: 5+ bedrooms (4.8%)
- Market concentration: 60.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 165 properties in Oceano reveals that 8+ guests properties dominate the market, representing 35.8% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 62.4% of the market.
Key Insights
- Most common capacity: 8+ guests (35.8% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 62.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 165 properties in Oceano, the most common availability pattern is 181-270 days (29.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (32.7% of properties).
Key Insights
- Most common availability window: 181-270 days (29.7%)
- Most common booking duration: 91-180 days (32.7%)
- Properties with high availability (180+ days): 58.2%
- Properties with long-term bookings (180+ days): 42.4%
Minimum Stay Distributions
1 Night
33 listings
21.7% of total
2 Nights
79 listings
52% of total
3 Nights
3 listings
2% of total
4-6 Nights
1 listings
0.7% of total
7-29 Nights
2 listings
1.3% of total
30+ Nights
34 listings
22.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 73.7%
- Mid-length stays (4-6 nights) represent 0.7% of listings
- Monthly+ stays (22.4%) suggest a stable extended-stay market
- High market flexibility with 75.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
4 listings
2.8% of total
Flexible
38 listings
27% of total
Moderate
23 listings
16.3% of total
Firm
44 listings
31.2% of total
Strict
32 listings
22.7% of total
Key Insights
- Firm is the preferred policy at 31.2% of listings
- The market shows a balanced distribution between guest-friendly (43.3%) and strict (53.9%) policies
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 2.8% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, Nov, averaging 66 days
- Shortest booking windows are in Jan, Sep, Mar, averaging 33 days
- Summer shows the longest average booking window at 62 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 62 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Mar when lead times are shortest
Popular Airbnb Amenities in Oceano
Below is the distribution of amenities across listings in Oceano:
Traveler Demographics
Key Insights
- Domestic travelers make up 94.2% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (1.1%) and United Kingdom (0.8%)
- English is the top language at 74.5%, followed by Spanish (17.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.9%
Recommendations
- Target marketing campaigns for Los Angeles and Fresno markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Oceano. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Carmel Point | 14 | $17,197 | $1060.21 | 54% |
| Big Sur | 10 | $13,758 | $1307.48 | 49% |
| Del Monte Forest | 102 | $10,351 | $907.23 | 47% |
| Los Olivos | 24 | $9,227 | $687.47 | 50% |
| Montecito | 135 | $9,116 | $825.14 | 48% |
| Carmel-by-the-Sea | 309 | $8,776 | $666.30 | 48% |
| Santa Ynez | 95 | $7,898 | $539.36 | 48% |
| Castroville | 17 | $7,310 | $487.40 | 52% |
| Carmel | 34 | $7,238 | $515.98 | 51% |
| Marina | 58 | $6,665 | $379.64 | 53% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights