Airbnb Market Analytics, Statistics and Data in Newark, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Newark? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Newark:
How much do Airbnb hosts make on average per month in Newark?
The short-term rental market in Newark shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,087 per month
- Strong performing properties (top 25%) make $1,538 or more
- Best-in-class properties (top 10%) achieve $2,631+ monthly
- Entry-level properties (bottom 25%) typically earn around $567
Revenue Variations by Month
Occupancy Rates Throughout the Year in Newark
The market in Newark shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 45% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Newark
Daily rates in Newark vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $56 per night
- Strong performing properties (top 25%) secure $80 or more
- Best-in-class properties (top 10%) pull in $221+ per night
- Entry-level properties (bottom 25%) earn around $46
Daily Rate Variations by Month
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Seasonality patterns in Newark
Peak Season (July, June, May)
- Revenue peaks at $1826.09 per month
- Occupancy rates reach 61.62%
- Daily rates average $101.40
Shoulder Season
- Revenue averages $1398.77 per month
- Occupancy maintains 46.53%
- Daily rates hold at $90.85
Low Season (February, December, January)
- Revenue drops to $992.28 per month
- Occupancy decreases to 36.36%
- Daily rates adjust to $79.85
Is it still profitable to do Airbnb in Newark in 2025?
Yes! Newark demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 47% and monthly revenue averaging $1399 and With 100 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Newark
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Newark | The central business district with a mix of cultural attractions and restaurants. Ideal for those looking to experience the urban vibe and convenient transportation options. | Newark Museum of Art, Military Park, New Jersey Performing Arts Center, Prudential Center, Branch Brook Park |
| Ironbound | A vibrant neighborhood known for its Portuguese and Brazilian communities and delicious food. Great for visitors wanting to experience diverse dining and nightlife. | Ironbound District restaurants, Pavilion at Branch Brook Park, Riverfront Park, Ashland Park, Dominican Festival |
| North Newark | Offers a mix of residential areas and parks, appealing to families and longer-term stays. Close to outdoor spaces and community events. | Weequahic Park, Seton Hall University, Newark Science Park, Badauw Park |
| South Ward | A developing area with significant cultural diversity and residential neighborhoods. Increasingly popular for budget-conscious travelers and diverse experiences. | Riverfront Park, Newark Liberty International Airport, Parks and recreation centers |
| University Heights | Home to various educational institutions like Rutgers University. Attracts students and visitors for academic conferences and sports events. | Rutgers University, NJIT, University Heights neighborhood, local eateries |
| West Newark | A quieter suburban feel with access to local parks and community spaces. Appeals to families and travelers looking for a more residential atmosphere. | Branch Brook Park, Harrison Park, local parks and recreational facilities |
| East Newark | A small community that offers proximity to the waterfront and convenient access to surrounding areas. Good for those looking to explore the regions near the Passaic River. | Passaic River waterfront, Monroe Street Park, local dining spots |
| Newark's Arts District | An emerging area focused on arts, culture, and performances. Attracts visitors interested in music, theater, and the arts scene. | Newark Performing Arts Center, Gallery Aferro, local art studios and galleries, arts-related events |
Do you need a license for Airbnb in Newark?
We recommend checking directly with Newark's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Newark
AC | Private Balcony | Garage | Wi-fi | Bedroom TV
Entire Place • 3 bedrooms
@ Marbella Lane - 3BR Elegant House | Laundry + P
Entire Place • 3 bedrooms
Brand-new 3-story home near Palo Alto, next to 84
Entire Place • 3 bedrooms
~Neat n Sweet~
Entire Place • 4 bedrooms
Spacious 3B Home: Prime Location
Entire Place • 3 bedrooms
Spacious & Modern 2bd/2br Laundry + Private Garage
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Newark
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rick | 2 | $84,472 | 26 | 4.88/5.0 |
| Kristian | 7 | $59,356 | 134 | 4.79/5.0 |
| 118412894 | 1 | $54,772 | 21 | 4.90/5.0 |
| Moon | 4 | $54,019 | 94 | 4.78/5.0 |
| Xiao | 1 | $49,875 | 18 | 4.83/5.0 |
| Ernesto & Judy | 1 | $43,796 | 50 | 5.00/5.0 |
| Yulong | 1 | $41,515 | 69 | 4.74/5.0 |
| Laurence | 2 | $39,442 | 79 | 4.95/5.0 |
| 227225802 | 6 | $37,771 | 72 | 4.50/5.0 |
| Kelly | 1 | $33,663 | 13 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Newark
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by private room listings (83%), with house and others properties comprising 96.0% of inventory
- Untapped potential in apartment & condo, boutique & hotels, outdoor & mobile segments (4.0% combined)
Room Capacity Distribution
Analysis of 100 properties in Newark shows that 1 bedroom properties are most prevalent, making up 31% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 37.0% of all listings.
Key Insights
- Most common: 1 bedroom (31%)
- Least common: 2 bedrooms (3%)
- Market concentration: 37.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 100 properties in Newark reveals that 2 guests properties dominate the market, representing 14% of all listings. The average property accommodates 1.4 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 1 guest make up 28.0% of the market.
Key Insights
- Most common capacity: 2 guests (14% of market)
- Least common capacity: 5 guests (2% of market)
- Average guest capacity: 1.4 guests per property
- Market concentration: 28.0% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 100 properties in Newark, the most common availability pattern is 271-366 days (41% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34% of properties).
Key Insights
- Most common availability window: 271-366 days (41%)
- Most common booking duration: 91-180 days (34%)
- Properties with high availability (180+ days): 75.0%
- Properties with long-term bookings (180+ days): 26.0%
Minimum Stay Distributions
1 Night
26 listings
32.1% of total
2 Nights
11 listings
13.6% of total
3 Nights
9 listings
11.1% of total
4-6 Nights
10 listings
12.3% of total
7-29 Nights
14 listings
17.3% of total
30+ Nights
11 listings
13.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 45.7%
- Mid-length stays (4-6 nights) represent 12.3% of listings
- Monthly+ stays (13.6%) suggest a stable extended-stay market
- High market flexibility with 56.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
18 listings
22.8% of total
Moderate
32 listings
40.5% of total
Firm
13 listings
16.5% of total
Strict
16 listings
20.3% of total
Key Insights
- Moderate is the preferred policy at 40.5% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 63.3% of the market
- Firm policies are least common at 16.5% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 58 days
- Shortest booking windows are in Dec, Mar, Jan, averaging 19 days
- Summer shows the longest average booking window at 58 days, while Winter has the shortest at 21 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 58 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Newark
Below is the distribution of amenities across listings in Newark:
Traveler Demographics
Key Insights
- Domestic travelers make up 87.9% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.9%) and China (1.7%)
- English is the top language at 64.9%, followed by Spanish (14.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.1%
Recommendations
- Target marketing campaigns for Fremont and San Francisco markets
- Develop localized content for Canada and China
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Newark. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Carmel Point | 14 | $17,197 | $1060.21 | 54% |
| Big Sur | 10 | $13,758 | $1307.48 | 49% |
| Del Monte Forest | 102 | $10,351 | $907.23 | 47% |
| Sonoma | 226 | $9,950 | $763.78 | 46% |
| Eldridge | 18 | $9,899 | $862.21 | 44% |
| Glen Ellen | 79 | $9,092 | $738.01 | 44% |
| Carmel-by-the-Sea | 309 | $8,776 | $666.30 | 48% |
| Dillon Beach | 79 | $8,690 | $647.65 | 44% |
| Moss Beach | 35 | $8,668 | $635.23 | 51% |
| Kenwood | 55 | $8,081 | $707.34 | 40% |
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