Newark Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States
Is Airbnb profitable in Newark in 2025? Explore comprehensive Airbnb analytics for Newark, California, United States to uncover income potential. This 2025 STR market report for Newark, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 98 active listings.
Whether you're considering an Airbnb investment in Newark, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newark Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Newark Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Newark (2025)
Understanding the monthly revenue variations for Airbnb listings in Newark is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newark is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newark across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,953+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,576 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,008 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $522, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Newark
Newark Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Newark STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newark:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Newark
Average Daily Rate (ADR) Airbnb Trends in Newark (2025)
Effective short term rental pricing strategy in Newark involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newark typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $296+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
- Typical properties (Median) charge around $63 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Newark
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Airbnb Seasonality Analysis & Trends in Newark (2025)
Peak Season (July, June, May)
- Revenue averages $1,907 per month
- Occupancy rates average 47.6%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,410 per month
- Occupancy maintains around 47.3%
- Daily rates hold near $104
Low Season (January, February, November)
- Revenue drops to average $1,025 per month
- Occupancy decreases to average 41.4%
- Daily rates adjust to average $96
Seasonality Insights for Newark
- The Airbnb seasonality in Newark shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Newark's highest earning potential, with monthly revenues capable of climbing to $1,965, occupancy reaching a high of 55.2%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $917, occupancy could drop to 37.0%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newark.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Newark seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Newark (2025)
Exploring the top neighborhoods for short-term rentals in Newark? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Newark | The central business district of Newark, bustling with activity and close to major attractions. Ideal for both business travelers and tourists interested in culture and entertainment. | Newark Museum of Art, New Jersey Performing Arts Center, Military Park, Prudential Center, Bear Stadium |
| Ironbound | A vibrant neighborhood known for its rich Portuguese and Spanish heritage. Famous for its restaurants and nightlife, making it perfect for visitors looking for diverse cuisine and cultural experiences. | Ironbound District restaurants, Branch Brook Park, Delaware River waterfront, Prudential Center, Newark Penn Station |
| University Heights | Home to several universities and colleges, this area attracts students, faculty, and families visiting. A great location for short-term stays due to the educational institutions nearby. | New Jersey Institute of Technology, Rutgers University-Newark, University Hospital, Neighborhood parks, Art galleries |
| Weequahic | A residential neighborhood with a mix of historic homes and parks. Attractive for visitors looking for a quieter stay while still being close to the city. | Weequahic Park, Weequahic Golf Course, Newark Liberty International Airport, Local eateries, Cultural landmarks |
| Branch Brook Park | Known for its beautiful cherry blossom trees, this park draws nature lovers and families. Suitable for short-term stays seeking a blend of outdoor relaxation and urban access. | Branch Brook Park Cherry Blossoms, Parks and trails, Historic buildings, Recreational areas, Local events |
| East Newark | A small community close to the city, offering a more suburban feel. Great for families and travelers seeking a peaceful setting with easy access to Newark. | Town parks, Local diners, Proximity to major highways, Community events, Family-friendly atmosphere |
| North Newark | A diverse and growing neighborhood with cultural significance. Offers a mix of urban living, eateries, and access to public transport. | Local markets, Art and music venues, Public parks, Transportation hubs, Cultural diversity |
| West Newark | An area with historical significance and residential charm. Ideal for those looking for a home-like atmosphere while still being near the city. | Historical homes, Community parks, Local shops, Public transport access, Residential ambiance |
Understanding Airbnb License Requirements & STR Laws in Newark (2025)
While Newark, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newark to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Newark (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Newarkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Brand-new 3-story home near Palo Alto, next to 84
Entire Place • 3 bedrooms
New! Amazing backyard｜BBQ｜PoolTable~close to Techs
Entire Place • 3 bedrooms
New! Spacious House w/BBQ, theater, close to techs
Entire Place • 3 bedrooms
6224 Newark
Entire Place • 3 bedrooms
~Neat n Sweet~
Entire Place • 4 bedrooms
Home in Newark
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Newark (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Newark based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joanne | 2 | $111,237 | 17 | 4.63/5.0 |
| Moon Yy | 7 | $67,120 | 156 | 4.77/5.0 |
| Xiao | 1 | $57,636 | 22 | 4.86/5.0 |
| Rex | 1 | $48,366 | 75 | 4.73/5.0 |
| Ernesto & Judy | 1 | $47,113 | 59 | 4.95/5.0 |
| Xpertality | 4 | $46,735 | 117 | 4.84/5.0 |
| Laurence | 2 | $37,675 | 84 | 4.91/5.0 |
| Brenda | 1 | $34,757 | 18 | 4.94/5.0 |
| Rick | 2 | $32,804 | 30 | 4.91/5.0 |
| Cynthia | 5 | $28,758 | 165 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newark.
Dive Deeper: Advanced Newark STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newark. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNewark Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Newark
- The Newark Airbnb market composition is heavily skewed towards Private Room listings, which make up 82.7% of the 98 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Newark, House properties are the most common (89.8%), reflecting the local real estate landscape.
- Houses represent a significant 89.8% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, hotel/boutique, outdoor/unique (combined 4.0%) offer potential for unique stay experiences.
Newark Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Newark
- The dominant room capacity in Newark is 1 bedroom listings, making up 8.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 15.3% of the active Airbnb listings in Newark, indicating a high concentration in these sizes.
Newark Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Newark
- The most common guest capacity trend in Newark vacation rentals is listings accommodating 8+ guests (8.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Newark STR market, accounting for 13.3% of listings.
- On average, properties in Newark are equipped to host 1.2 guests.
Newark Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Newark
- The most common availability pattern in Newark falls within the 271-366 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Newark (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Newark Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
29.5% of total
2 Nights
12 listings
12.6% of total
3 Nights
7 listings
7.4% of total
4-6 Nights
10 listings
10.5% of total
7-29 Nights
19 listings
20% of total
30+ Nights
19 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Newark is 1 Night, adopted by 29.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20%) caters to monthly stays (30+ nights) in Newark, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29.5% of Newark hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newark.
Newark Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
25 listings
26.3% of total
Moderate
37 listings
38.9% of total
Firm
16 listings
16.8% of total
Strict
17 listings
17.9% of total
Cancellation Policy Insights for Newark
- The prevailing Airbnb cancellation policy trend in Newark is Moderate, used by 38.9% of listings.
- There's a relatively balanced mix between guest-friendly (65.2%) and stricter (34.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.9% market standard in Newark.
- Regularly review your cancellation policy against competitors and market demand shifts in Newark.
Newark STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Newark
- The overall average booking lead time for vacation rentals in Newark is 15 days.
- Guests book furthest in advance for stays during June (average 23 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (19 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Newark.
- Target marketing efforts for the Summer season well in advance (at least 19 days) to capture early planners.
- Monitor your own booking lead times against these Newark averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Newark (2025)
Amenity Prevalence
Amenity Insights for Newark
- Essential amenities in Newark that guests expect include: Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Carbon monoxide alarm, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Newark: Wifi, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Smoke alarm.
- Consider adding popular differentiators like Essentials or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Newark to stay competitive.
Newark Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Newark
- The typical guest profile for Airbnb in Newark consists of primarily domestic travelers (86%), often arriving from nearby Fremont, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 85.8% of guests.
- Key international markets include United States (85.8%) and DC (1.8%).
- Top languages spoken are English (55.7%) followed by Spanish (10.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Fremont and San Francisco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Newark Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Carmel Point | 15 | $13,624 | $1019.34 | 52% |
| Del Monte Forest | 100 | $9,858 | $864.70 | 47% |
| Moss Beach | 35 | $9,357 | $655.28 | 54% |
| Sonoma | 222 | $9,242 | $793.83 | 42% |
| Glen Ellen | 83 | $8,375 | $783.21 | 42% |
| Dillon Beach | 77 | $8,250 | $698.05 | 42% |
| Carmel-by-the-Sea | 319 | $8,117 | $676.50 | 48% |
| Eldridge | 21 | $8,043 | $870.84 | 42% |
| Marshall | 19 | $7,937 | $578.57 | 49% |
| Carmel | 31 | $7,856 | $650.66 | 48% |