Airbnb Market Analytics, Statistics and Data in Monrovia, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Monrovia? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Monrovia:
How much do Airbnb hosts make on average per month in Monrovia?
The short-term rental market in Monrovia shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,820 per month
- Strong performing properties (top 25%) make $4,424 or more
- Best-in-class properties (top 10%) achieve $6,159+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,625
Revenue Variations by Month
Occupancy Rates Throughout the Year in Monrovia
The market in Monrovia shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 63% occupancy rates
- Strong performing properties (top 25%) achieve 80% or higher
- Best-in-class properties (top 10%) reach 90%+occupancy
- Entry-level properties (bottom 25%) average around 39%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Monrovia
Daily rates in Monrovia vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $135 per night
- Strong performing properties (top 25%) secure $213 or more
- Best-in-class properties (top 10%) pull in $285+ per night
- Entry-level properties (bottom 25%) earn around $80
Daily Rate Variations by Month
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Seasonality patterns in Monrovia
Peak Season (March, July, June)
- Revenue peaks at $3826.23 per month
- Occupancy rates reach 68.03%
- Daily rates average $169.05
Shoulder Season
- Revenue averages $3332.61 per month
- Occupancy maintains 58.49%
- Daily rates hold at $160.29
Low Season (August, December, January)
- Revenue drops to $2838.22 per month
- Occupancy decreases to 51.64%
- Daily rates adjust to $154.01
Is it still profitable to do Airbnb in Monrovia in 2025?
Yes! Monrovia demonstrates strong year-round potential with stable demand, featuring a healthy occupancy rate of 58% and strong monthly revenue averaging $3333 and The market's 156 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Monrovia
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town | Charming historic area with unique architecture, shops, and restaurants. It's a picturesque setting that attracts visitors looking for a quaint and nostalgic experience. | Monrovia Historical Museum, Old Town Monrovia, Monrovia Library, Farmers Market, Monrovia Canyon Park |
| Monrovia Canyon Park | Beautiful natural park featuring hiking trails, waterfalls, and nature views. Attracts outdoor enthusiasts and families for weekend getaways. | Monrovia Falls, Hiking Trails, Nature Center, Picnic Areas |
| Sierra Madre | Lovely small town feel with tree-lined streets, unique boutiques, and local dining. Offers a peaceful atmosphere while being close to city amenities. | Sierra Madre Playhouse, Sierra Vista Park, Enzo's Pizza, Local shops |
| Monrovia Days | Host events here; local festivals take place that attract families and visitors. A great spot for investing during event times due to high demand. | Monrovia Days Festival, Local Food Stalls, Live Music, Community Activities |
| Huntington Drive | Main thoroughfare with numerous shops, restaurants, and entertainment options. It’s a busy area with high foot traffic and visibility. | Shopping Centers, Restaurants, Cafes, Banks |
| Monrovia High School Area | Great area for families visiting graduates or during events at the school. Demand spikes during school events and sports. | High School Sporting Events, Graduation Ceremonies, Nearby Parks |
| Walnut Canyon Reservoir | Scenic area providing recreational opportunities and great views. It's good for visitors looking for relaxation and nature. | Walking Trails, Fishing, Picnicking, Nature Watching |
| Business District | Central area with strong business growth, attracting business travelers and working professionals looking for short-term rentals. | Corporate Offices, Business Services, Local Eateries, Cafes |
Do you need a license for Airbnb in Monrovia?
We recommend checking directly with Monrovia's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Monrovia
*LUSH* Mediterranean Mansion with Pool
Entire Place • 5 bedrooms
Charming 4BR Retreat - Near Old Town Monrovia
Entire Place • 4 bedrooms
40% OFF 5B/3B Near Pasadena, DTLA, Arcadia & Shops
Entire Place • 5 bedrooms
"Home Away From Home"charming tudor fit for family
Entire Place • 3 bedrooms
Spacious Home W/ Pool Near Pasadena, Arcadia, LA
Entire Place • 4 bedrooms
"Get Your Kicks On Route 66"
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Monrovia
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Justin | 12 | $545,307 | 885 | 4.83/5.0 |
| 28378043 | 1 | $214,984 | 23 | 4.78/5.0 |
| Richard | 9 | $214,849 | 868 | 4.93/5.0 |
| Nina | 4 | $182,172 | 137 | 4.68/5.0 |
| Raymond | 5 | $152,069 | 16 | 1.96/5.0 |
| Nikiw | 3 | $144,519 | 226 | 4.85/5.0 |
| Jacky | 2 | $122,714 | 105 | 4.87/5.0 |
| Jeantte | 2 | $117,050 | 149 | 4.99/5.0 |
| Eric | 3 | $105,115 | 114 | 4.74/5.0 |
| Ella | 3 | $100,895 | 44 | 3.29/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Monrovia
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (81.4%), with house and apartment & condo properties comprising 82.6% of inventory
- Untapped potential in others, outdoor & mobile segments (5.1% combined)
Room Capacity Distribution
Analysis of 156 properties in Monrovia shows that 1 bedroom properties are most prevalent, making up 37.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.3% of all listings.
Key Insights
- Most common: 1 bedroom (37.8%)
- Least common: 5+ bedrooms (1.9%)
- Market concentration: 58.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 156 properties in Monrovia reveals that 2 guests properties dominate the market, representing 28.8% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 8+ guests make up 44.9% of the market.
Key Insights
- Most common capacity: 2 guests (28.8% of market)
- Least common capacity: 1 guest (3.2% of market)
- Average guest capacity: 3.9 guests per property
- Market concentration: 44.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 156 properties in Monrovia, the most common availability pattern is 271-366 days (25.6% of properties). For actual bookings, properties most frequently secure bookings for 271-366 days (27.6% of properties).
Key Insights
- Most common availability window: 271-366 days (25.6%)
- Most common booking duration: 271-366 days (27.6%)
- Properties with high availability (180+ days): 49.4%
- Properties with long-term bookings (180+ days): 51.3%
Minimum Stay Distributions
1 Night
38 listings
28.8% of total
2 Nights
38 listings
28.8% of total
3 Nights
23 listings
17.4% of total
4-6 Nights
9 listings
6.8% of total
7-29 Nights
13 listings
9.8% of total
30+ Nights
11 listings
8.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 57.6%
- Mid-length stays (4-6 nights) represent 6.8% of listings
- Monthly+ stays (8.3%) suggest a stable extended-stay market
- High market flexibility with 75.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.8% of total
Flexible
21 listings
16.3% of total
Moderate
35 listings
27.1% of total
Firm
37 listings
28.7% of total
Strict
35 listings
27.1% of total
Key Insights
- Firm is the preferred policy at 28.7% of listings
- The market shows a balanced distribution between guest-friendly (43.4%) and strict (55.8%) policies
- Strong market consensus around Firm policies
- Super Strict 60 Days policies are least common at 0.8% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Apr, Dec, averaging 47 days
- Shortest booking windows are in Aug, Sep, Jan, averaging 33 days
- Spring shows the longest average booking window at 44 days, while Fall has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 44 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jan when lead times are shortest
Popular Airbnb Amenities in Monrovia
Every property in Monrovia comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 86.5% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2%) and China (1.7%)
- English is the top language at 67%, followed by Spanish (20%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Los Angeles and Las Vegas markets
- Develop localized content for Canada and China
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Monrovia. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Montecito | 135 | $9,116 | $825.14 | 48% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Summerland | 72 | $6,573 | $465.83 | 48% |
| Toro Canyon | 38 | $6,413 | $536.84 | 41% |
| Rancho Santa Fe | 28 | $6,225 | $732.90 | 41% |
| Santa Margarita Ranchos | 17 | $6,083 | $483.27 | 37% |
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