Airbnb Market Analytics, Statistics and Data in Laguna Niguel, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Laguna Niguel? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Laguna Niguel:
How much do Airbnb hosts make on average per month in Laguna Niguel?
The short-term rental market in Laguna Niguel shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,865 per month
- Strong performing properties (top 25%) make $5,406 or more
- Best-in-class properties (top 10%) achieve $8,144+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,214
Revenue Variations by Month
Occupancy Rates Throughout the Year in Laguna Niguel
The market in Laguna Niguel shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Laguna Niguel
Daily rates in Laguna Niguel vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $184 per night
- Strong performing properties (top 25%) secure $297 or more
- Best-in-class properties (top 10%) pull in $443+ per night
- Entry-level properties (bottom 25%) earn around $113
Daily Rate Variations by Month
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Seasonality patterns in Laguna Niguel
Peak Season (June, July, August)
- Revenue peaks at $4949.58 per month
- Occupancy rates reach 57.01%
- Daily rates average $255.28
Shoulder Season
- Revenue averages $4049.81 per month
- Occupancy maintains 47.16%
- Daily rates hold at $243.61
Low Season (April, December, November)
- Revenue drops to $3169.33 per month
- Occupancy decreases to 38.73%
- Daily rates adjust to $232.11
Is it still profitable to do Airbnb in Laguna Niguel in 2025?
Yes! Laguna Niguel demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $4050 and With 96 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Laguna Niguel
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Laguna Beach | A stunning coastal city known for its beautiful beaches, art galleries, and vibrant community. It attracts visitors looking for beach activities, art festivals, and a relaxed atmosphere. | Heisler Park, Main Beach, Laguna Art Museum, Pageant of the Masters, Thousand Steps Beach, sandy coves |
| Dana Point | Known for its beautiful harbor and whale watching opportunities, Dana Point is a popular spot for tourists and locals alike. It's great for families and those seeking water activities. | Dana Point Harbor, Salt Creek Beach, Whale Watching Tours, The Headlands, Ocean Institute, Restaurants by the sea |
| Aliso Viejo | A suburban community with proximity to hiking trails and parks, it attracts families and long-term renters. It's ideal for those looking for a quieter stay near amenities. | Aliso and Wood Canyons Wilderness Park, Soka University, Aliso Viejo Town Center, Laguna Hills Mall, Water Recreation Center |
| Mission Viejo | A family-friendly area with many parks and recreational facilities. It's suitable for long stays with family-oriented attractions and shopping opportunities. | Lake Mission Viejo, Mission Viejo Mall, Oso Creek Trail, The Shops at Mission Viejo, Casa de la Cultura |
| San Juan Capistrano | Famous for its historical sites and charming downtown area, it draws visitors interested in history and culture, especially families and couples. | Mission San Juan Capistrano, Los Rios Historic District, Zoomars Petting Zoo, The Swallows Inn, San Juan Capistrano Farmers Market |
| Irvine | A large city known for its master-planned communities and high-tech business environment. It attracts business travelers and families looking for convenience and education. | Irvine Spectrum Center, Pretend City Children’s Museum, William R. Mason Regional Park, Orange County Great Park, Great Park Balloon |
| Laguna Niguel Regional Park | Offers outdoor recreational activities such as hiking, picnicking, and fishing. It's ideal for visitors who enjoy nature and want to escape the urban environment. | Laguna Niguel Lake, Coyote Hills, Hiking Trails, Playgrounds, Picnic Areas |
| Coto de Caza | An exclusive, gated community that offers privacy and luxury. It attracts those looking for a high-end vacation experience and outdoor activities like golfing. | Coto de Caza Golf & Racquet Club, Trabuco Creek, Coto de Caza Hiking Trails, Private Events and Spas, Nature Trails |
Do you need a license for Airbnb in Laguna Niguel?
We recommend checking directly with Laguna Niguel's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Laguna Niguel
Luxury 5BR w/ Ocean View+Heated SPA
Entire Place • 5 bedrooms
ULTRA LUX, Near PCH, best views!
Entire Place • 2 bedrooms
Summer getaway, Monthly Rental
Entire Place • 5 bedrooms
New Luxury Designer House w/Saltwater Pool Hot Tub
Entire Place • 4 bedrooms
Breathtaking views, close to the ocean and canyon
Entire Place • 4 bedrooms
Minutes to Beach, Private House
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Laguna Niguel
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Seraph | 1 | $327,966 | 5 | 5.00/5.0 |
| Ash | 1 | $127,063 | 48 | 5.00/5.0 |
| 128385797 | 1 | $122,357 | 0 | 0.00/5.0 |
| Jesse & Fiona | 1 | $119,437 | 85 | 4.80/5.0 |
| Kouroush | 2 | $87,776 | 384 | 4.67/5.0 |
| John | 2 | $86,263 | 396 | 4.80/5.0 |
| Andrei | 1 | $86,230 | 70 | 4.97/5.0 |
| 161047420 | 1 | $79,393 | 6 | 4.33/5.0 |
| Mariela | 1 | $76,360 | 6 | 5.00/5.0 |
| Rosemary | 1 | $76,156 | 146 | 4.98/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Laguna Niguel
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (69.8%), with house and apartment & condo properties comprising 93.8% of inventory
- Untapped potential in others segments (1.0% combined)
Room Capacity Distribution
Analysis of 96 properties in Laguna Niguel shows that 1 bedroom properties are most prevalent, making up 30.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 56.3% of all listings.
Key Insights
- Most common: 1 bedroom (30.2%)
- Least common: 5+ bedrooms (4.2%)
- Market concentration: 56.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 96 properties in Laguna Niguel reveals that 4 guests properties dominate the market, representing 25% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 45.8% of the market.
Key Insights
- Most common capacity: 4 guests (25% of market)
- Least common capacity: 7 guests (3.1% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 45.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 96 properties in Laguna Niguel, the most common availability pattern is 271-366 days (52.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (30.2% of properties).
Key Insights
- Most common availability window: 271-366 days (52.1%)
- Most common booking duration: 31-90 days (30.2%)
- Properties with high availability (180+ days): 74.0%
- Properties with long-term bookings (180+ days): 28.1%
Minimum Stay Distributions
1 Night
26 listings
31.3% of total
2 Nights
4 listings
4.8% of total
3 Nights
6 listings
7.2% of total
4-6 Nights
4 listings
4.8% of total
7-29 Nights
16 listings
19.3% of total
30+ Nights
27 listings
32.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 36.1%
- Mid-length stays (4-6 nights) represent 4.8% of listings
- Monthly+ stays (32.5%) suggest a stable extended-stay market
- High market flexibility with 43.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
1.4% of total
Flexible
10 listings
13.5% of total
Moderate
14 listings
18.9% of total
Firm
20 listings
27% of total
Strict
29 listings
39.2% of total
Key Insights
- Strict is the preferred policy at 39.2% of listings
- Stricter policies (Firm & Strict) dominate at 66.2% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.4% of listings
Recommendations
- The market supports stricter policies, with 66.2% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jan, averaging 69 days
- Shortest booking windows are in Sep, Apr, Mar, averaging 39 days
- Summer shows the longest average booking window at 68 days, while Spring has the shortest at 41 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 68 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Mar when lead times are shortest
Popular Airbnb Amenities in Laguna Niguel
Every property in Laguna Niguel comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 85.4% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (3.8%) and United Kingdom (2.2%)
- English is the top language at 72%, followed by Spanish (14.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.8%
Recommendations
- Target marketing campaigns for Los Angeles and Laguna Niguel markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Laguna Niguel. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Rancho San Diego | 28 | $9,026 | $520.12 | 53% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Thousand Palms | 34 | $8,092 | $656.12 | 41% |
| Del Mar | 108 | $7,629 | $627.12 | 51% |
| GlenOak Hills | 38 | $7,543 | $595.87 | 40% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Lakeside | 34 | $6,788 | $501.20 | 51% |
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