Glendale Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in California, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Glendale in 2025? Explore comprehensive Airbnb analytics for Glendale, California, United States to uncover income potential. This 2025 STR market report for Glendale, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 620 active listings.

Whether you're considering an Airbnb investment in Glendale, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Glendale Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Glendale Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$225
The average rental revenue earned for an occupied room per day in Glendale.
Occupancy Rate(?)
51.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$27,286
Typical annual income for an Airbnb listing in Glendale. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.4%
Positive growth (3.4%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Glendale.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Glendale.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
620
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Glendale (2025)

Understanding the monthly revenue variations for Airbnb listings in Glendale is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Glendale is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Glendale across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,170+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,873 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,108 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,647, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Glendale

Glendale Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Glendale STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Glendale:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 59%.
  • Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Glendale

Average Daily Rate (ADR) Airbnb Trends in Glendale (2025)

Effective short term rental pricing strategy in Glendale involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Glendale typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $405+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $296 or more.
  • Typical properties (Median) charge around $200 per night.
  • Entry-level properties (Bottom 25%) earn around $139 per night.

Average Daily Rate (ADR) Trend by Month in Glendale

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Airbnb Seasonality Analysis & Trends in Glendale (2025)

Peak Season (March, April, July)
  • Revenue averages $4,341 per month
  • Occupancy rates average 57.6%
  • Daily rates average $254
Shoulder Season
  • Revenue averages $3,642 per month
  • Occupancy maintains around 55.3%
  • Daily rates hold near $243
Low Season (June, November, December)
  • Revenue drops to average $3,049 per month
  • Occupancy decreases to average 50.9%
  • Daily rates adjust to average $238

Seasonality Insights for Glendale

  • The Airbnb seasonality in Glendale shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Glendale's highest earning potential, with monthly revenues capable of climbing to $4,610, occupancy reaching a high of 64.2%, and ADRs peaking at $269.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,722, occupancy could drop to 43.1%, and ADRs may adjust down to $235.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Glendale.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Glendale seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Glendale (2025)

Exploring the top neighborhoods for short-term rentals in Glendale? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Glendale
The heart of Glendale featuring shopping, dining, and entertainment options. Attracts tourists and business travelers with its vibrant atmosphere and convenient access to public transport.
Glendale Galleria, The Americana at Brand, Glendale Central Library, Los Angeles Zoo, Forest Lawn Memorial Park
Montrose
A charming neighborhood with a small-town feel, known for its antique shops, restaurants, and local events. Ideal for families and those looking for a quieter stay near Pasadena and Burbank.
Montrose Shopping Park, Crescenta Valley Park, The Montrose Harvest Market, L.A. Creamery, The Coffee Table
La Crescenta
A suburban neighborhood known for its scenic views and outdoor activities, perfect for those who enjoy nature and hiking. Attractive to families and outdoor enthusiasts.
Deukmejian Wilderness Park, Foothill Boulevard, La Crescenta Park, Hiking trails in the San Gabriel Mountains, Local dining spots
Glendale's Adams Square
A historic area with quaint shops and eateries. This location offers a mix of local charm and accessibility to attractions in nearby regions, making it a desirable spot for Airbnb hosting.
Adams Square Mini Park, The Glendale Historical Society, Restaurants and cafes, Antique shops, Local events and farmer's markets
Near Griffith Park
In proximity to one of the largest urban parks in North America, making it a great choice for travelers interested in outdoor recreation and nature. Family-friendly and provides easy access to popular attractions.
Griffith Observatory, Griffith Park Hiking Trails, Los Angeles Zoo, Travel Town Museum, Hollywood Sign
Magnolia Park
A trendy area known for its retro charm, unique shops, and vibrant community events. A hit among younger travelers and creatives looking for a local experience.
Magnolia Park's shops, The NoHo Arts District nearby, Local eateries and cafes, Art galleries, Street fairs and events
Burbank
Adjacent to Glendale, this area is famous for its entertainment industry presence and family-friendly atmosphere, attracting tourists and business travelers alike.
Warner Bros. Studio Tour, Burbank Town Center, The Bob Hope Airport, Local dining options, Burbank parks and recreation areas
Crescenta Valley
Surrounded by beautiful mountains, this area appeals to those looking for tranquility and nature, with a close-knit community feel that makes guests feel at home.
Crescenta Valley Park, Inspiration Point Trails, Nearby hiking hotspots, Family-friendly neighborhoods, Local boutiques and eateries

Understanding Airbnb License Requirements & STR Laws in Glendale (2025)

While Glendale, California, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Glendale to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in Glendale (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Glendalebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

As seen on Bravo TV.  Amazing City Views, with exp

As seen on Bravo TV. Amazing City Views, with exp

Entire Place • 4 bedrooms

$249,691
Revenue
81.7%
Occupancy
$829.53
Daily Rate
Spacious, Private, Modern 4 BR House + Game Room

Spacious, Private, Modern 4 BR House + Game Room

Entire Place • 4 bedrooms

$145,089
Revenue
83.7%
Occupancy
$454.75
Daily Rate
Pool/Spa/Games/Peaceful Garden Retreat

Pool/Spa/Games/Peaceful Garden Retreat

Entire Place • 3 bedrooms

$133,218
Revenue
70.9%
Occupancy
$563.27
Daily Rate
Jetliner Views!

Jetliner Views!

Entire Place • 3 bedrooms

$127,618
Revenue
78.4%
Occupancy
$470.77
Daily Rate
Elegant Home -Pool & Spa Near Burbank Studios

Elegant Home -Pool & Spa Near Burbank Studios

Entire Place • 5 bedrooms

$125,775
Revenue
69.6%
Occupancy
$616.77
Daily Rate
Historic Home by Hollywood w/Free Parking&Gameroom

Historic Home by Hollywood w/Free Parking&Gameroom

Entire Place • 4 bedrooms

$117,108
Revenue
73.4%
Occupancy
$469.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Glendale (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Glendale based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Georgetta9$362,1073594.91/5.0
Vi6$311,6051794.80/5.0
Audemar9$279,080684.30/5.0
Stay LA9$269,2733664.61/5.0
Daisy4$268,2934014.83/5.0
George4$265,5483974.85/5.0
Mario & Ivette1$249,6911764.97/5.0
Mikka3$244,9122084.83/5.0
Henry3$242,9271414.86/5.0
Alexa8$239,2314014.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Glendale.

Dive Deeper: Advanced Glendale STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Glendale. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Glendale Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Glendale

  • The Glendale Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.7% of the 620 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Glendale, Apartment/Condo properties are the most common (51.1%), reflecting the local real estate landscape.
  • Houses represent a significant 36.9% portion, catering likely to families or larger groups.
  • The presence of 8.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays, outdoor/unique (combined 3.1%) offer potential for unique stay experiences.

Glendale Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Glendale

  • The dominant room capacity in Glendale is 1 bedroom listings, making up 37.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.8% of the active Airbnb listings in Glendale, indicating a high concentration in these sizes.

Glendale Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Glendale

  • The most common guest capacity trend in Glendale vacation rentals is listings accommodating 4 guests (23.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Glendale STR market, accounting for 44.7% of listings.
  • 24.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Glendale.
  • On average, properties in Glendale are equipped to host 3.9 guests.

Glendale Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Glendale

  • The most common availability pattern in Glendale falls within the 271-366 days range, representing 40.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Glendale (31.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Glendale Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.5%)

1 Night

140 listings

24.5% of total

2 Nights (22.6%)

2 Nights

129 listings

22.6% of total

3 Nights (5.1%)

3 Nights

29 listings

5.1% of total

4-6 Nights (8.2%)

4-6 Nights

47 listings

8.2% of total

7-29 Nights (17.7%)

7-29 Nights

101 listings

17.7% of total

30+ Nights (21.9%)

30+ Nights

125 listings

21.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Glendale is 1 Night, adopted by 24.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (21.9%) caters to monthly stays (30+ nights) in Glendale, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 24.5% of Glendale hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Glendale.

Glendale Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

5 listings

0.9% of total

Super Strict 60 Days

1 listings

0.2% of total

Flexible (25.3%)

Flexible

135 listings

25.3% of total

Moderate (28.3%)

Moderate

151 listings

28.3% of total

Firm (18.9%)

Firm

101 listings

18.9% of total

Strict (26.4%)

Strict

141 listings

26.4% of total

Cancellation Policy Insights for Glendale

  • The prevailing Airbnb cancellation policy trend in Glendale is Moderate, used by 28.3% of listings.
  • There's a relatively balanced mix between guest-friendly (53.6%) and stricter (45.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.3% market standard in Glendale.
  • Regularly review your cancellation policy against competitors and market demand shifts in Glendale.

Glendale STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Glendale

  • The overall average booking lead time for vacation rentals in Glendale is 34 days.
  • Guests book furthest in advance for stays during June (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (41 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Glendale.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Glendale averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Glendale (2025)

Amenity Prevalence

Amenity Insights for Glendale

  • Essential amenities in Glendale that guests expect include: Wifi, Air conditioning, Smoke alarm, TV, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Glendale: Wifi, Air conditioning, Smoke alarm, TV, Hot water.
  • Prioritize adding missing essentials: Air conditioning, Smoke alarm, TV, Hot water.
  • Consider adding popular differentiators like Carbon monoxide alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Glendale to stay competitive.

Glendale Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Glendale

  • The typical guest profile for Airbnb in Glendale consists of primarily domestic travelers (78%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 77.7% of guests.
  • Key international markets include United States (77.7%) and Canada (4.2%).
  • Top languages spoken are English (58.8%) followed by Spanish (15.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Los Angeles and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Glendale Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Malibu383$8,393$1251.9338%
Montecito147$7,537$855.6045%
Newport Beach1,295$7,035$676.7945%
Avalon219$6,437$647.3738%
Toro Canyon38$6,424$720.6541%
Rancho Santa Fe32$6,378$912.0038%
Unincorporated Santa Monica Mountains162$6,243$736.3342%
Tenaja10$5,907$599.3146%
Manhattan Beach275$5,848$512.7850%
Santa Margarita Ranchos19$5,704$464.0537%

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