Airbnb Market Analytics, Statistics and Data in Glendale, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Glendale? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Glendale:
How much do Airbnb hosts make on average per month in Glendale?
The short-term rental market in Glendale shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,418 per month
- Strong performing properties (top 25%) make $5,209 or more
- Best-in-class properties (top 10%) achieve $7,652+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,958
Revenue Variations by Month
Occupancy Rates Throughout the Year in Glendale
The market in Glendale shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 61% occupancy rates
- Strong performing properties (top 25%) achieve 80% or higher
- Best-in-class properties (top 10%) reach 91%+occupancy
- Entry-level properties (bottom 25%) average around 34%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Glendale
Daily rates in Glendale vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $193 per night
- Strong performing properties (top 25%) secure $285 or more
- Best-in-class properties (top 10%) pull in $389+ per night
- Entry-level properties (bottom 25%) earn around $131
Daily Rate Variations by Month
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Seasonality patterns in Glendale
Peak Season (June, July, May)
- Revenue peaks at $4604.40 per month
- Occupancy rates reach 67.27%
- Daily rates average $253.10
Shoulder Season
- Revenue averages $4004.74 per month
- Occupancy maintains 56.51%
- Daily rates hold at $234.91
Low Season (September, December, January)
- Revenue drops to $3293.92 per month
- Occupancy decreases to 49.18%
- Daily rates adjust to $217.37
Is it still profitable to do Airbnb in Glendale in 2025?
Yes! Glendale demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 57% and strong monthly revenue averaging $4005 and As a mature market with 545 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Glendale
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Glendale | The bustling center of Glendale with shops, dining, and easy access to public transport. Ideal for travelers who want to be close to everything and enjoy a vibrant atmosphere. | Glendale Galleria, The Americana at Brand, Glendale Railway Station, Forest Lawn Memorial Park, Glendale Civic Center |
| Montrose | A charming neighborhood with a quaint small-town feel, Montrose offers a variety of shops, cafes, and a local farmer's market. Perfect for families and those looking for a quieter stay near urban amenities. | Montrose Shopping Park, Montrose Farmers Market, Crescenta Valley Park, Verdugo Mountains, Glendale Historical Society |
| Toluca Lake | Known for its picturesque homes and proximity to Hollywood, Toluca Lake attracts affluent visitors and those in town for entertainment industry experiences. A great area for upscale Airbnb stays. | Toluca Lake, Warner Bros. Studio Tour, Walt Disney Studios, Burbank Town Center, Toluca Lake Tennis Club |
| Adams Hill | A residential neighborhood known for its hillside homes and views. Offers a peaceful retreat while still being close to city attractions, ideal for families and nature lovers. | Adams Hill Park, Griffith Park, Kenneth Hahn State Recreation Area, Glendale Parks and Recreation |
| West Glendale | A growing area with new developments and easy access to major freeways. Convenient for travelers looking for a central location to explore both Glendale and the greater Los Angeles area. | Glendale Centre Theatre, Shopping at Pacific Park, Local dining options, Los Angeles Zoo, Griffith Observatory |
| Verdugo City | A serene residential area surrounded by nature, perfect for those wanting a getaway feel while still being close to the city. Appeals to nature enthusiasts and hikers. | Verdugo Mountains, Hiking trails, Local parks, Scenic views, Wildlife sightings |
| Glenoaks Canyon | A hidden gem in Glendale, offering a mix of nature and privacy. The area is known for its beautiful homes and is appealing to those looking for a tranquil stay. | Glenoaks Canyon Park, Nature trails, Wildlife, Nearby hiking areas, Quiet residential vibe |
| Cbattle Hill | A historic area known for its rich heritage and community feel. Great for travelers looking for a unique cultural experience with easy access to local events and festivals. | Griffith Park Free Shakespeare Festival, Local art galleries, Historic buildings, Community events, Outdoor spaces |
Do you need a license for Airbnb in Glendale?
We recommend checking directly with Glendale's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Glendale
As seen on Bravo TV. Amazing City Views, with exp
Entire Place • 4 bedrooms
Elegant Home -Pool & Spa Near Burbank Studios
Entire Place • 5 bedrooms
Pool/Spa/Games/Peaceful Garden Retreat
Entire Place • 3 bedrooms
Historic Home by Hollywood w/Free Parking&Gameroom
Entire Place • 4 bedrooms
Luxurious-Exquisite Modern Home - Burbank Studios
Entire Place • 4 bedrooms
Spacious, Private, Modern 4 BR House + Game Room
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Glendale
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Audemar | 9 | $383,010 | 68 | 2.86/5.0 |
| Vi | 5 | $334,911 | 173 | 4.83/5.0 |
| Henry | 4 | $323,144 | 192 | 4.84/5.0 |
| Georgetta | 7 | $313,785 | 347 | 3.48/5.0 |
| Stay LA | 9 | $304,412 | 364 | 4.10/5.0 |
| Joanne | 9 | $289,241 | 888 | 4.64/5.0 |
| Lizette | 2 | $284,176 | 95 | 4.71/5.0 |
| Alexa | 7 | $282,932 | 378 | 4.95/5.0 |
| Kevin | 6 | $281,573 | 291 | 4.94/5.0 |
| Mikka | 3 | $279,213 | 208 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Glendale
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.3%), with apartment & condo and house properties comprising 86.6% of inventory
- Untapped potential in others, outdoor & mobile, unique stays segments (3.9% combined)
Room Capacity Distribution
Analysis of 545 properties in Glendale shows that 1 bedroom properties are most prevalent, making up 38.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.5% of all listings.
Key Insights
- Most common: 1 bedroom (38.3%)
- Least common: 5+ bedrooms (0.9%)
- Market concentration: 70.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 545 properties in Glendale reveals that 2 guests properties dominate the market, representing 23.3% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 45.9% of the market.
Key Insights
- Most common capacity: 2 guests (23.3% of market)
- Least common capacity: 7 guests (2.4% of market)
- Average guest capacity: 3.9 guests per property
- Market concentration: 45.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 545 properties in Glendale, the most common availability pattern is 271-366 days (28.6% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (25.1% of properties).
Key Insights
- Most common availability window: 271-366 days (28.6%)
- Most common booking duration: 181-270 days (25.1%)
- Properties with high availability (180+ days): 53.2%
- Properties with long-term bookings (180+ days): 48.4%
Minimum Stay Distributions
1 Night
110 listings
24.1% of total
2 Nights
121 listings
26.5% of total
3 Nights
49 listings
10.7% of total
4-6 Nights
54 listings
11.8% of total
7-29 Nights
48 listings
10.5% of total
30+ Nights
74 listings
16.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 50.6%
- Mid-length stays (4-6 nights) represent 11.8% of listings
- Monthly+ stays (16.2%) suggest a stable extended-stay market
- High market flexibility with 61.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
6 listings
1.4% of total
Super Strict 60 Days
1 listings
0.2% of total
Flexible
91 listings
21.1% of total
Moderate
121 listings
28.1% of total
Firm
88 listings
20.4% of total
Strict
124 listings
28.8% of total
Key Insights
- Strict is the preferred policy at 28.8% of listings
- The market shows a balanced distribution between guest-friendly (49.2%) and strict (49.2%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Jul, averaging 49 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 35 days
- Summer shows the longest average booking window at 46 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 46 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Glendale
Every property in Glendale comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 77% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (5.1%) and United Kingdom (3.2%)
- English is the top language at 69.5%, followed by Spanish (17.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.5%
Recommendations
- Target marketing campaigns for Los Angeles and New York markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Glendale. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Montecito | 135 | $9,116 | $825.14 | 48% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Summerland | 72 | $6,573 | $465.83 | 48% |
| Toro Canyon | 38 | $6,413 | $536.84 | 41% |
| Rancho Santa Fe | 28 | $6,225 | $732.90 | 41% |
| Santa Margarita Ranchos | 17 | $6,083 | $483.27 | 37% |
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