Airbnb Market Analytics, Statistics and Data in Encinitas, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Encinitas? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Encinitas:
How much do Airbnb hosts make on average per month in Encinitas?
The short-term rental market in Encinitas shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $5,914 per month
- Strong performing properties (top 25%) make $10,212 or more
- Best-in-class properties (top 10%) achieve $16,156+ monthly
- Entry-level properties (bottom 25%) typically earn around $3,187
Revenue Variations by Month
Occupancy Rates Throughout the Year in Encinitas
The market in Encinitas shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 55% occupancy rates
- Strong performing properties (top 25%) achieve 75% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 30%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Encinitas
Daily rates in Encinitas vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $333 per night
- Strong performing properties (top 25%) secure $573 or more
- Best-in-class properties (top 10%) pull in $936+ per night
- Entry-level properties (bottom 25%) earn around $194
Daily Rate Variations by Month
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Seasonality patterns in Encinitas
Peak Season (July, August, June)
- Revenue peaks at $11181.45 per month
- Occupancy rates reach 68.60%
- Daily rates average $483.38
Shoulder Season
- Revenue averages $7876.67 per month
- Occupancy maintains 52.69%
- Daily rates hold at $456.64
Low Season (December, February, January)
- Revenue drops to $6082.50 per month
- Occupancy decreases to 42.94%
- Daily rates adjust to $422.87
Is it still profitable to do Airbnb in Encinitas in 2025?
Yes! Encinitas demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 53% and strong monthly revenue averaging $7877 and As a mature market with 529 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Encinitas
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Cardiff-by-the-Sea | A charming coastal village known for its stunning beaches and surf culture. Perfect for visitors looking for a laid-back vibe, outdoor activities, and local dining. | Cardiff State Beach, San Elijo Lagoon Ecological Reserve, Seaside Market, Swami's Beach, Kook's Cafe |
| Moonlight Beach | A popular beach area that offers family-friendly amenities and is close to downtown Encinitas. Ideal for those wanting beach access and local attractions. | Moonlight Beach, Encinitas Boardwalk, Gordon's Market, Moonlight Beach lifeguard station, Sunset Cliffs |
| Leucadia | Quirky beach town with unique shops and art galleries, known for its surf spots and lush landscape. Great for tourists seeking a more artistic and relaxed atmosphere. | Leucadia State Beach, K Saint 8th Street, The Leucadia Farmers Market, Pannikin Coffee & Tea, Leucadia Surf School |
| Old Encinitas | The historic heart of Encinitas, featuring beautiful architecture, quaint shops, and proximity to the beach. Attractive to those interested in local culture and history. | Encinitas Historical Society, Lifeguard Tower 1, San Diego Botanical Garden, Encinitas Town Center, Scripps Pier |
| Encinitas Ranch | A newer development with golf courses, parks, and modern amenities. Appeals to families and those looking for a suburban feel close to the ocean. | Encinitas Ranch Golf Course, Nature trails, Shopping at Encinitas Ranch Town Center, Pinnacles Park, Encinitas Community Park |
| South Coast Highway 101 | The main strip known for its coastal views, shopping, and dining. Perfect for visitors wanting to explore local lifestyle and beachfront access. | Coastal Rail Trail, Local restaurants and cafes, Paddle board rentals, Surf schools, Beach bonfires |
| Plantation | A tranquil area featuring beautiful landscapes and proximity to both beach and recreational activities. Ideal for visitors looking for a peaceful stay. | San Elijo State Beach, Nature trails, Local parks, Yoga studios, Botanical gardens |
| Beacon's Beach | A quieter beach spot known for its scenic cliffs and surf breaks. Excellent for travelers looking for seclusion and natural beauty. | Beacon's Beach, Stargazing spots, Hiking trails, Scenic viewpoints, Surf lessons |
Do you need a license for Airbnb in Encinitas?
We recommend checking directly with Encinitas's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (23% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Encinitas
Süd | Brand New Moonlight Beachfront Luxury Home
Entire Place • 5 bedrooms
Private Villa - Stunning View, Saltwater Pool/Spa
Entire Place • 4 bedrooms
6000sf 7br/7ba Oceanfront Luxe Villa 75' Frontage
Entire Place • 7 bedrooms
Neptune Ocean View Masterpiece
Entire Place • 3 bedrooms
Large Home, Amazing Pool & Spa at Moonlight Beach!
Entire Place • 4 bedrooms
Resort Living Generous Home with Poolside Serenity
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Encinitas
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stay Swell | 14 | $1,055,599 | 794 | 3.75/5.0 |
| Surf Style | 9 | $880,709 | 239 | 4.88/5.0 |
| Rebecca | 5 | $770,726 | 501 | 4.84/5.0 |
| Gina | 5 | $766,054 | 203 | 4.97/5.0 |
| Coastal | 9 | $715,281 | 704 | 4.14/5.0 |
| Jason And Nicole Capri By The | 6 | $685,826 | 1807 | 4.88/5.0 |
| Nord And Süd | 1 | $667,166 | 39 | 4.97/5.0 |
| Brenda | 10 | $663,542 | 775 | 4.95/5.0 |
| Sandra | 4 | $643,227 | 70 | 3.73/5.0 |
| Tower 17 Properties & Manageme | 3 | $623,278 | 37 | 4.70/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Encinitas
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.7%), with house and apartment & condo properties comprising 83.6% of inventory
- Untapped potential in outdoor & mobile segments (0.2% combined)
Room Capacity Distribution
Analysis of 529 properties in Encinitas shows that 3 bedrooms properties are most prevalent, making up 25% of the market. The market tends to favor smaller properties, with 3 bedrooms and 1 bedroom together representing 49.0% of all listings.
Key Insights
- Most common: 3 bedrooms (25%)
- Least common: 5+ bedrooms (6.2%)
- Market concentration: 49.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 529 properties in Encinitas reveals that 8+ guests properties dominate the market, representing 21.4% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 38.6% of the market.
Key Insights
- Most common capacity: 8+ guests (21.4% of market)
- Least common capacity: 1 guest (2.1% of market)
- Average guest capacity: 5.0 guests per property
- Market concentration: 38.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 529 properties in Encinitas, the most common availability pattern is 91-180 days (32.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (33.3% of properties).
Key Insights
- Most common availability window: 91-180 days (32.9%)
- Most common booking duration: 181-270 days (33.3%)
- Properties with high availability (180+ days): 56.5%
- Properties with long-term bookings (180+ days): 45.6%
Minimum Stay Distributions
1 Night
32 listings
6.6% of total
2 Nights
87 listings
18% of total
3 Nights
110 listings
22.7% of total
4-6 Nights
67 listings
13.8% of total
7-29 Nights
60 listings
12.4% of total
30+ Nights
128 listings
26.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 24.6%
- Mid-length stays (4-6 nights) represent 13.8% of listings
- Monthly+ stays (26.4%) suggest a stable extended-stay market
- High market flexibility with 47.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
18 listings
3.8% of total
Super Strict 60 Days
7 listings
1.5% of total
Flexible
35 listings
7.4% of total
Moderate
77 listings
16.3% of total
Firm
150 listings
31.7% of total
Strict
186 listings
39.3% of total
Key Insights
- Strict is the preferred policy at 39.3% of listings
- Stricter policies (Firm & Strict) dominate at 71.0% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.5% of listings
Recommendations
- The market supports stricter policies, with 71.0% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 85 days
- Shortest booking windows are in Feb, Apr, Jan, averaging 53 days
- Summer shows the longest average booking window at 85 days, while Winter has the shortest at 56 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 85 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Encinitas
Below is the distribution of amenities across listings in Encinitas:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.7% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2.1%) and United Kingdom (1.2%)
- English is the top language at 73.7%, followed by Spanish (16.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.8%
Recommendations
- Target marketing campaigns for Los Angeles and San Diego markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Encinitas. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Malibu | 351 | $12,187 | $1223.84 | 43% |
| Rancho San Diego | 28 | $9,026 | $520.12 | 53% |
| Unincorporated Santa Monica Mountains | 154 | $8,301 | $656.43 | 48% |
| Thousand Palms | 34 | $8,092 | $656.12 | 41% |
| Del Mar | 108 | $7,629 | $627.12 | 51% |
| GlenOak Hills | 38 | $7,543 | $595.87 | 40% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Manhattan Beach | 232 | $7,054 | $486.64 | 52% |
| Avalon | 218 | $6,867 | $634.60 | 39% |
| Lakeside | 34 | $6,788 | $501.20 | 51% |
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