Airbnb Market Analytics, Statistics and Data in Coachella, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Coachella? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Coachella:
How much do Airbnb hosts make on average per month in Coachella?
The short-term rental market in Coachella shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $5,720 per month
- Strong performing properties (top 25%) make $10,785 or more
- Best-in-class properties (top 10%) achieve $16,166+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,207
Revenue Variations by Month
Occupancy Rates Throughout the Year in Coachella
The market in Coachella shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Coachella
Daily rates in Coachella vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $473 per night
- Strong performing properties (top 25%) secure $843 or more
- Best-in-class properties (top 10%) pull in $1,314+ per night
- Entry-level properties (bottom 25%) earn around $236
Daily Rate Variations by Month
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Seasonality patterns in Coachella
Peak Season (March, April, June)
- Revenue peaks at $10176.62 per month
- Occupancy rates reach 51.29%
- Daily rates average $713.90
Shoulder Season
- Revenue averages $7600.36 per month
- Occupancy maintains 40.44%
- Daily rates hold at $627.59
Low Season (January, October, September)
- Revenue drops to $5523.53 per month
- Occupancy decreases to 30.24%
- Daily rates adjust to $556.67
Is it still profitable to do Airbnb in Coachella in 2025?
Yes! Coachella demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $7600 and With 385 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Coachella
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Coachella | The heart of Coachella, offering proximity to festivals and local events. Ideal for visitors who want to experience the local culture and the vibrant community. | Coachella Valley History Museum, City of Coachella Park, Coachella Music Festival grounds |
| Indio | Just a short drive from Coachella, Indio is known for hosting large events like Coachella and Stagecoach festivals, making it a hot spot for festival-goers. | Indio Polo Grounds, Fantasy Springs Resort Casino, Coachella Valley Music and Arts Festival, Stagecoach Festival |
| La Quinta | Known for its luxury resorts and beautiful golf courses, La Quinta attracts visitors looking for a more upscale and relaxing getaway in the desert. | La Quinta Resort & Club, Old Town La Quinta, Cove to Lake Trail, Golf courses |
| Palm Desert | A popular vacation destination with shopping, dining, and outdoor activities. Offers a range of attractions suitable for families and individuals alike. | El Paseo Shopping District, Living Desert Zoo and Gardens, Golf courses, Palm Desert Aquatic Center |
| Thermal | A quieter area that offers farm stays and unique accommodations. It appeals to those looking for a peaceful retreat while still being near Coachella events. | Empire Polo Club, Thermal Club, Local farms and produce |
| Cathedral City | Just 15 minutes from Coachella, this city offers affordability and access to various desert activities, attracting budget-conscious visitors. | Cathedral City Marketplace, Cimarron Golf Club, Wet 'n' Wild Palm Springs |
| Palm Springs | A famous resort city known for its mid-century modern architecture and vibrant art scene. A major tourist destination especially during music festivals. | Palm Springs Art Museum, Aerial Tramway, Shopping on Palm Canyon Drive, Coachella Valley Palm Springs on weekends |
| Riverside County | Broader area that includes several smaller communities. Great for longer stays and those wanting to explore beyond the immediate Coachella event culture. | Mission Inn, Riverside Art Museum, Mt. Rubidioux |
Do you need a license for Airbnb in Coachella?
We recommend checking directly with Coachella's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Coachella
Desert Dreamland Coachella Oasis
Entire Place • 6 bedrooms
Lux Resort Gem ~ Near Festival
Entire Place • 6 bedrooms
LAZY RIVER, Water slide, Race track, Arcade room
Entire Place • 4 bedrooms
Emerald Bay w/ Pool, Golf, & Game room/Sleeps 26
Entire Place • 7 bedrooms
Lux Resort Gem ~ Backyard Pool/Spa ~ Near Festival
Entire Place • 6 bedrooms
Elegance House - BRAND NEW
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Coachella
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| BookedUp | 22 | $2,647,829 | 1479 | 4.85/5.0 |
| Mikkel | 12 | $1,928,284 | 618 | 4.98/5.0 |
| Paola | 4 | $1,084,000 | 101 | 2.50/5.0 |
| Humberto | 6 | $956,768 | 970 | 4.96/5.0 |
| Anna | 6 | $775,335 | 330 | 4.94/5.0 |
| Kevin | 3 | $382,219 | 132 | 4.95/5.0 |
| Sherry | 2 | $364,317 | 128 | 4.88/5.0 |
| Vacanza Stays | 3 | $335,227 | 69 | 4.52/5.0 |
| Erica | 2 | $250,595 | 68 | 4.96/5.0 |
| Boutique Vacation Rentals | 3 | $224,981 | 70 | 4.74/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Coachella
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.3%), with house and outdoor & mobile properties comprising 92.0% of inventory
- Untapped potential in boutique & hotels, others, apartment & condo segments (8.0% combined)
Room Capacity Distribution
Analysis of 385 properties in Coachella shows that 5+ bedrooms properties are most prevalent, making up 34.8% of the market. The market tends to favor larger properties, with 5+ bedrooms and 1 bedroom together representing 59.5% of all listings.
Key Insights
- Most common: 5+ bedrooms (34.8%)
- Least common: 2 bedrooms (2.1%)
- Market concentration: 59.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 385 properties in Coachella reveals that 8+ guests properties dominate the market, representing 68.6% of all listings. The average property accommodates 6.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 78.7% of the market.
Key Insights
- Most common capacity: 8+ guests (68.6% of market)
- Least common capacity: 5 guests (0.3% of market)
- Average guest capacity: 6.2 guests per property
- Market concentration: 78.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 385 properties in Coachella, the most common availability pattern is 271-366 days (56.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32.7% of properties).
Key Insights
- Most common availability window: 271-366 days (56.4%)
- Most common booking duration: 31-90 days (32.7%)
- Properties with high availability (180+ days): 73.5%
- Properties with long-term bookings (180+ days): 27.3%
Minimum Stay Distributions
1 Night
52 listings
15.8% of total
2 Nights
122 listings
37% of total
3 Nights
109 listings
33% of total
4-6 Nights
4 listings
1.2% of total
7-29 Nights
1 listings
0.3% of total
30+ Nights
42 listings
12.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 52.8%
- Mid-length stays (4-6 nights) represent 1.2% of listings
- Monthly+ stays (12.7%) suggest a stable extended-stay market
- High market flexibility with 85.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
5 listings
1.6% of total
Super Strict 30 Days
25 listings
7.9% of total
Flexible
38 listings
11.9% of total
Moderate
17 listings
5.3% of total
Firm
48 listings
15.1% of total
Strict
185 listings
58.2% of total
Key Insights
- Strict is the preferred policy at 58.2% of listings
- Stricter policies (Firm & Strict) dominate at 73.3% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.6% of listings
Recommendations
- The market supports stricter policies, with 73.3% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, May, Mar, averaging 88 days
- Shortest booking windows are in Jul, Sep, Aug, averaging 29 days
- Spring shows the longest average booking window at 88 days, while Summer has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 88 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Aug when lead times are shortest
Popular Airbnb Amenities in Coachella
Below is the distribution of amenities across listings in Coachella:
Traveler Demographics
Key Insights
- Domestic travelers make up 94.5% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2.6%) and Mexico (0.6%)
- English is the top language at 69.5%, followed by Spanish (25.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.2%
Recommendations
- Target marketing campaigns for Los Angeles and San Diego markets
- Develop localized content for Canada and Mexico
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Coachella. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 28 | $9,026 | $520.12 | 53% |
| Thousand Palms | 34 | $8,092 | $656.12 | 41% |
| Del Mar | 108 | $7,629 | $627.12 | 51% |
| GlenOak Hills | 38 | $7,543 | $595.87 | 40% |
| Newport Beach | 1,268 | $7,104 | $643.67 | 46% |
| Lakeside | 34 | $6,788 | $501.20 | 51% |
| Rancho Santa Fe | 28 | $6,225 | $732.90 | 41% |
| Bermuda Dunes | 138 | $6,223 | $599.06 | 39% |
| Santa Margarita Ranchos | 17 | $6,083 | $483.27 | 37% |
| North Tustin | 12 | $5,984 | $626.44 | 55% |
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