Airbnb Market Analytics, Statistics and Data in Auburn, California, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Auburn? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Auburn:
How much do Airbnb hosts make on average per month in Auburn?
The short-term rental market in Auburn shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,584 per month
- Strong performing properties (top 25%) make $4,668 or more
- Best-in-class properties (top 10%) achieve $8,219+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,381
Revenue Variations by Month
Occupancy Rates Throughout the Year in Auburn
The market in Auburn shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Auburn
Daily rates in Auburn vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $172 per night
- Strong performing properties (top 25%) secure $244 or more
- Best-in-class properties (top 10%) pull in $376+ per night
- Entry-level properties (bottom 25%) earn around $117
Daily Rate Variations by Month
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Seasonality patterns in Auburn
Peak Season (June, May, July)
- Revenue peaks at $4695.10 per month
- Occupancy rates reach 51.06%
- Daily rates average $251.62
Shoulder Season
- Revenue averages $3818.73 per month
- Occupancy maintains 44.76%
- Daily rates hold at $231.32
Low Season (December, February, January)
- Revenue drops to $2521.01 per month
- Occupancy decreases to 33.62%
- Daily rates adjust to $211.82
Is it still profitable to do Airbnb in Auburn in 2025?
Yes! Auburn demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 45% and strong monthly revenue averaging $3819 and The market's 117 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Auburn
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Auburn Historic District | Charming area known for its preserved Gold Rush era architecture and rich history. Attracts tourists interested in exploring the past and enjoying its quaint shops and cafes. | Placer County Courthouse, Old Town Auburn, Auburn State Recreation Area, Gold Rush Museum, Skyrider |
| Canyon View | Scenic neighborhood known for its stunning views and proximity to nature. Popular among guests seeking outdoor activities such as hiking and biking. | American River Canyon, Hidden Falls Regional Park, Canyon View Community Park, Auburn Overlook Park, Auburn-Folsom Bike Trail |
| Auburn State Recreation Area | A major outdoor attraction with extensive trails and recreational opportunities. Ideal for travelers looking to enjoy nature and outdoor experiences. | Lake Clementine, American River, Hiking and biking trails, Historic Gold Rush sites, Fishing and kayaking opportunities |
| Meadow Vista | Quiet, family-friendly community that offers a rural atmosphere while being close to Auburn's amenities. A great location for families and longer stays. | Meadow Vista Park, Giant Orange, Local wineries, Nature trails, Community events |
| North Auburn | Growing area with new developments and access to shopping and dining. Attracts families and business travelers looking for convenience. | Auburn Valley Golf Club, Local shopping centers, Dining options, Placer County Fairgrounds, Auburn Skyrun Park |
| Roseville | Just a short drive from Auburn, offers a suburban feel with plenty of amenities including shopping and dining. Ideal for business travelers and families. | Roseville Galleria, Fountains at Roseville, Mineral Bar Park, Local restaurants, Children's Museum |
| Colfax | Historic town located on the original Sierra Nevada Route. Close to several outdoor attractions and ideal for those looking for a cozy mountain experience. | Colfax Depot Museum, Old Colfax Cemetery, Hiking trails, Local shops and cafes, Historic downtown |
| Granite Bay | Affluent neighborhood with upscale homes and scenic landscapes. Attracts guests looking for luxury accommodations for events and reunions. | Folsom Lake, Granite Bay Beach, Local parks, Upscale dining options, Private golf clubs |
Do you need a license for Airbnb in Auburn?
We recommend checking directly with Auburn's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Auburn
Old Town Auburn Beauty Park Victorian
Entire Place • 6 bedrooms
Stunning Home in the Trees, Hot tub, Home Gym
Entire Place • 4 bedrooms
The Longview Estate
Entire Place • 6 bedrooms
Modern Luxury-4BR, 4 king beds, pool, walk to town
Entire Place • 4 bedrooms
Lux Lake Retreat w Hot Tub & Private Water Access
Entire Place • 3 bedrooms
*NEW Creek in Backyard 4B Hot Tub|Sauna|Pets Ok
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Auburn
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Missi | 1 | $264,743 | 32 | 5.00/5.0 |
| Stonewater Holdings | 3 | $237,721 | 49 | 5.00/5.0 |
| Roman | 1 | $210,182 | 38 | 5.00/5.0 |
| Kelly | 6 | $205,498 | 419 | 4.83/5.0 |
| Johnathan | 1 | $186,755 | 135 | 4.82/5.0 |
| Lindsay | 3 | $142,376 | 207 | 3.25/5.0 |
| Simon And Sarah | 3 | $130,432 | 362 | 4.98/5.0 |
| Patti And Michael | 2 | $125,869 | 54 | 4.99/5.0 |
| Shannon | 1 | $117,384 | 56 | 5.00/5.0 |
| John | 1 | $102,967 | 39 | 4.85/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Auburn
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (81.2%), with house and others properties comprising 73.5% of inventory
- Strong specialty sector (18.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays segments (1.7% combined)
Room Capacity Distribution
Analysis of 117 properties in Auburn shows that 1 bedroom properties are most prevalent, making up 35.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.1% of all listings.
Key Insights
- Most common: 1 bedroom (35.9%)
- Least common: 5+ bedrooms (3.4%)
- Market concentration: 58.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 117 properties in Auburn reveals that 2 guests properties dominate the market, representing 27.4% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 8+ guests make up 51.3% of the market.
Key Insights
- Most common capacity: 2 guests (27.4% of market)
- Least common capacity: 1 guest (0.9% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 51.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 117 properties in Auburn, the most common availability pattern is 271-366 days (33.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35% of properties).
Key Insights
- Most common availability window: 271-366 days (33.3%)
- Most common booking duration: 91-180 days (35%)
- Properties with high availability (180+ days): 66.7%
- Properties with long-term bookings (180+ days): 34.2%
Minimum Stay Distributions
1 Night
34 listings
31.8% of total
2 Nights
48 listings
44.9% of total
3 Nights
14 listings
13.1% of total
7-29 Nights
2 listings
1.9% of total
30+ Nights
9 listings
8.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 76.7%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (8.4%) suggest a stable extended-stay market
- High market flexibility with 89.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
27 listings
26.7% of total
Moderate
35 listings
34.7% of total
Firm
22 listings
21.8% of total
Strict
17 listings
16.8% of total
Key Insights
- Moderate is the preferred policy at 34.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 61.4% of the market
- Strict policies are least common at 16.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jun, May, averaging 65 days
- Shortest booking windows are in Mar, Oct, Jan, averaging 33 days
- Spring shows the longest average booking window at 56 days, while Winter has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 56 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Jan when lead times are shortest
Popular Airbnb Amenities in Auburn
Below is the distribution of amenities across listings in Auburn:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.7% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.8%) and United Kingdom (0.6%)
- English is the top language at 76.4%, followed by Spanish (15%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%
Recommendations
- Target marketing campaigns for San Francisco and Sacramento markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Auburn. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sonoma | 226 | $9,950 | $763.78 | 46% |
| Eldridge | 18 | $9,899 | $862.21 | 44% |
| Glen Ellen | 79 | $9,092 | $738.01 | 44% |
| Dillon Beach | 79 | $8,690 | $647.65 | 44% |
| Moss Beach | 35 | $8,668 | $635.23 | 51% |
| Kenwood | 55 | $8,081 | $707.34 | 40% |
| Marshall | 19 | $7,915 | $521.97 | 52% |
| St. Helena | 43 | $7,459 | $764.62 | 39% |
| Montara | 24 | $7,170 | $423.86 | 55% |
| Los Altos Hills | 35 | $6,996 | $454.68 | 46% |
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