Yuma Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States
Is Airbnb profitable in Yuma in 2025? Explore comprehensive Airbnb analytics for Yuma, Arizona, United States to uncover income potential. This 2025 STR market report for Yuma, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 307 active listings.
Whether you're considering an Airbnb investment in Yuma, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Yuma Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Yuma Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Yuma (2025)
Understanding the monthly revenue variations for Airbnb listings in Yuma is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Yuma is typically June, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Yuma across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,468+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,129 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,982 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $920, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Yuma
Yuma Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Yuma STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Yuma:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Yuma
Average Daily Rate (ADR) Airbnb Trends in Yuma (2025)
Effective short term rental pricing strategy in Yuma involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Yuma typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Yuma
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Airbnb Seasonality Analysis & Trends in Yuma (2025)
Peak Season (June, February, May)
- Revenue averages $2,560 per month
- Occupancy rates average 51.6%
- Daily rates average $127
Shoulder Season
- Revenue averages $2,307 per month
- Occupancy maintains around 51.8%
- Daily rates hold near $128
Low Season (July, August, September)
- Revenue drops to average $1,867 per month
- Occupancy decreases to average 40.0%
- Daily rates adjust to average $124
Seasonality Insights for Yuma
- The Airbnb seasonality in Yuma shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Yuma's highest earning potential, with monthly revenues capable of climbing to $2,565, occupancy reaching a high of 67.5%, and ADRs peaking at $131.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,701, occupancy could drop to 34.6%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Yuma.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Yuma seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Yuma (2025)
Exploring the top neighborhoods for short-term rentals in Yuma? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Yuma | Rich in history and culture, this area attracts visitors interested in the Old West and historical landmarks. It's close to museums, parks, and the Colorado River. | Yuma Territorial Prison State Historic Park, Colorado River State Historic Park, Yuma Crossing National Heritage Area, Yuma Art Center, Sanguinetti House Museum |
| Somerton | A growing suburb of Yuma with a mix of residential and agricultural areas. It's attractive for those looking for a quieter stay while still close to Yuma's amenities. | Somerton Festivals, Nearby farms and markets, Campsite activities |
| Yuma Foothills | This area provides stunning desert views and recreational opportunities like hiking and off-roading. It's a popular spot for seasonal visitors. | Mittry Lake, Hiking trails, Desert exploration, Bird watching |
| Castle Dome | A historical site with remnants of a mining town, it's great for visitors interested in outdoor adventures and history. | Castle Dome Mines Museum, Gold mining history, Hiking trails |
| Imperial Sand Dunes | Known for its stunning sand dunes and recreational activities like off-roading, this area attracts adventure seekers and outdoor enthusiasts. | Off-roading, Sand boarding, Camping, Photography opportunities |
| Downtown Yuma | The heart of Yuma, it's bustling with dining, shopping, and entertainment options. Great for tourists looking to explore local culture. | Yuma Riverfront, Local restaurants, Yuma Farmers Market |
| North Yuma | A suburban area that offers a quieter living experience while being a short drive to the city center. Attractive for families and longer stays. | Public parks, Golfing, Access to shopping centers |
| San Luis | A border city that's a gateway to Mexico. It attracts visitors looking for cross-border experiences, cultural exchanges, and local cuisine. | San Luis Port of Entry, Local Mexican cuisine, Cultural festivals |
Understanding Airbnb License Requirements & STR Laws in Yuma (2025)
While Yuma, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Yuma to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Yuma (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Yumabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Desert Pad for Large Groups & Families!
Entire Place • 5 bedrooms
The Adobe House on the Avenues
Entire Place • 3 bedrooms
Home Away from Home
Entire Place • 5 bedrooms
Oasis at The View at The Terraces
Entire Place • 4 bedrooms
Pet-Friendly Oasis w/ Pool, Fire Pit, & Ping Pong
Entire Place • 3 bedrooms
Spacious 5 bd 4.5 bath Pool Home
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Yuma (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Yuma based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alex &Montse | 19 | $397,512 | 1231 | 4.76/5.0 |
| Oj Properties | 8 | $177,909 | 225 | 4.08/5.0 |
| Evolve | 8 | $150,915 | 107 | 3.54/5.0 |
| Brooke | 4 | $147,898 | 870 | 4.94/5.0 |
| Denisse | 4 | $103,055 | 402 | 4.95/5.0 |
| Vinny | 2 | $102,362 | 34 | 2.38/5.0 |
| Anna | 3 | $99,816 | 43 | 4.25/5.0 |
| Claudia | 4 | $99,563 | 49 | 4.90/5.0 |
| Karla | 2 | $91,333 | 72 | 4.96/5.0 |
| Johanna | 3 | $84,140 | 55 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Yuma.
Dive Deeper: Advanced Yuma STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Yuma. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsYuma Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Yuma
- The Yuma Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 307 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Yuma, House properties are the most common (75.6%), reflecting the local real estate landscape.
- Houses represent a significant 75.6% portion, catering likely to families or larger groups.
- The presence of 6.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays (combined 2.3%) offer potential for unique stay experiences.
Yuma Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Yuma
- The dominant room capacity in Yuma is 3 bedrooms listings, making up 32.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 55.4% of the active Airbnb listings in Yuma, indicating a high concentration in these sizes.
- A significant 48.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Yuma.
Yuma Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Yuma
- The most common guest capacity trend in Yuma vacation rentals is listings accommodating 8+ guests (23.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Yuma STR market, accounting for 44.0% of listings.
- 47.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Yuma.
- On average, properties in Yuma are equipped to host 4.9 guests.
Yuma Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Yuma
- The most common availability pattern in Yuma falls within the 271-366 days range, representing 33.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Yuma (32.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Yuma Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
107 listings
36.1% of total
2 Nights
82 listings
27.7% of total
3 Nights
49 listings
16.6% of total
4-6 Nights
19 listings
6.4% of total
7-29 Nights
12 listings
4.1% of total
30+ Nights
27 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in Yuma is 1 Night, adopted by 36.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.8%) of the Yuma Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.1% of Yuma hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Yuma.
Yuma Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.4% of total
Flexible
88 listings
32% of total
Moderate
73 listings
26.5% of total
Firm
65 listings
23.6% of total
Strict
48 listings
17.5% of total
Cancellation Policy Insights for Yuma
- The prevailing Airbnb cancellation policy trend in Yuma is Flexible, used by 32% of listings.
- There's a relatively balanced mix between guest-friendly (58.5%) and stricter (41.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32% market standard in Yuma.
- Regularly review your cancellation policy against competitors and market demand shifts in Yuma.
Yuma STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Yuma
- The overall average booking lead time for vacation rentals in Yuma is 40 days.
- Guests book furthest in advance for stays during February (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (55 days avg.) sees the longest lead times, while Summer (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Yuma.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Yuma averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Yuma (2025)
Amenity Prevalence
Amenity Insights for Yuma
- Essential amenities in Yuma that guests expect include: Wifi, Air conditioning, Smoke alarm, TV, Free parking on premises, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Coffee maker, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Yuma: Wifi, Air conditioning, Smoke alarm, TV, Free parking on premises, Heating, Kitchen.
- Prioritize adding missing essentials: Smoke alarm, TV, Free parking on premises, Heating, Kitchen.
- Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Yuma to stay competitive.
Yuma Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Yuma
- The typical guest profile for Airbnb in Yuma consists of primarily domestic travelers (94%), often arriving from nearby Phoenix, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.2% of guests.
- Key international markets include United States (94.2%) and Canada (2.7%).
- Top languages spoken are English (68.5%) followed by Spanish (23.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Phoenix and San Diego.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Yuma Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Playa Encanto | 60 | $2,762 | $291.19 | 34% |
| Ehrenberg | 10 | $2,225 | $191.87 | 39% |
| Las Conchas | 143 | $2,054 | $265.24 | 28% |
| Imperial | 17 | $2,043 | $166.36 | 45% |
| Blythe | 13 | $1,978 | $158.48 | 43% |
| Rocky Point | 1,795 | $1,632 | $215.93 | 28% |
| Puerto Peñasco | 96 | $1,616 | $296.50 | 27% |
| San Luis | 12 | $1,552 | $141.34 | 41% |
| El Centro | 41 | $1,412 | $111.07 | 50% |
| Fortuna Foothills | 140 | $1,354 | $117.58 | 45% |