Airbnb Market Analytics, Statistics and Data in Williams, Arizona, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Williams? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Williams:
How much do Airbnb hosts make on average per month in Williams?
The short-term rental market in Williams shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,273 per month
- Strong performing properties (top 25%) make $5,152 or more
- Best-in-class properties (top 10%) achieve $7,180+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,677
Revenue Variations by Month
Occupancy Rates Throughout the Year in Williams
The market in Williams shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 55% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 32%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Williams
Daily rates in Williams vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $148 per night
- Strong performing properties (top 25%) secure $221 or more
- Best-in-class properties (top 10%) pull in $306+ per night
- Entry-level properties (bottom 25%) earn around $99
Daily Rate Variations by Month
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Seasonality patterns in Williams
Peak Season (October, May, December)
- Revenue peaks at $4376.34 per month
- Occupancy rates reach 61.44%
- Daily rates average $197.82
Shoulder Season
- Revenue averages $3758.68 per month
- Occupancy maintains 52.55%
- Daily rates hold at $175.10
Low Season (August, February, January)
- Revenue drops to $2701.95 per month
- Occupancy decreases to 40.20%
- Daily rates adjust to $154.00
Is it still profitable to do Airbnb in Williams in 2025?
Yes! Williams demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 53% and strong monthly revenue averaging $3759 and With 228 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Williams
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Grand Canyon Railway District | Charming area in Williams known for its close proximity to the Grand Canyon and historical railroad. Offers a unique experience for tourists looking to explore one of the natural wonders of the world. | Grand Canyon Railway, Bearizona, Route 66 Historic District, Williams Depot, Elk Viewing Area |
| Downtown Williams | Historic downtown area featuring Route 66 nostalgia, local shops, and dining options. Ideal for travelers wanting to explore the quirky and charming aspects of Williams. | Bearizona Wildlife Park, Route 66, Grand Canyon Coffee and Cafe, The Old West Junction, Williams Historic Route 66 |
| Bearizona | Unique drive-through wildlife park attracting families and animal lovers. A great spot for lodging options close to wildlife adventures. | Bearizona Wildlife Park, Wildlife exhibits, Educational tours, Animal encounters |
| Route 66 | Famous historic highway that runs through Williams, offering a nostalgic experience for travelers and a variety of unique local businesses and attractions. | Route 66 Museum, Local shops, Classic diners, Historical buildings |
| Grand Canyon National Park | Just a short drive away, this world-renowned park attracts millions of visitors each year. Perfect for hosting Airbnb guests wanting to stay close to the Canyon. | South Rim, Skywalk, Hiking trails, Visitor Center, Grand Canyon Village |
| Kaibab National Forest | Stunning natural area surrounding Williams with opportunities for hiking, camping, and wildlife viewing. Appeals to guests looking for outdoor adventures and tranquility. | Hiking trails, Picnic areas, Campgrounds, Wildlife viewing |
| Historic Route 66 Motels | The nostalgic stay option that allows guests to experience the classic roadside motel culture. Perfect for Route 66 enthusiasts and travelers seeking vintage charm. | Retro motels, Local diner experiences, Unique shops |
| Williams Community Center Area | Local area offering community events and activities, an ideal base for families and visitors looking to experience local culture and amenities. | Community events, Parks, Local dining, Outdoor activities |
Do you need a license for Airbnb in Williams?
We recommend checking directly with Williams's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Williams
Grand Canyon LuxuryRanch Near S. Rim, w/EV charger
Entire Place • 6 bedrooms
*NEW* Luxe Ranch Double Villas | Near GC S Rim
Entire Place • 5 bedrooms
Pickleball | Stargazing| Jacuzzi| Game Room| VIEWS
Entire Place • 3 bedrooms
Big Bear Estate | 10 acres | Gameroom
Entire Place • 5 bedrooms
Cobalt Cabin Gateway to Grand Canyon Sedona & More
Entire Place • 3 bedrooms
Luxury cabin 10acres-Grand Canyon Sedona Flagstaff
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Williams
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Team Harry, JD, And Sam | 18 | $796,133 | 985 | 4.47/5.0 |
| Jeff | 13 | $594,788 | 1235 | 4.94/5.0 |
| Team Harry, JD, And Sam | 12 | $298,057 | 4215 | 4.62/5.0 |
| Nook Getaways Grand Canyon | 3 | $285,182 | 111 | 3.33/5.0 |
| Vijay | 19 | $257,059 | 439 | 4.10/5.0 |
| Roman | 3 | $249,459 | 443 | 4.87/5.0 |
| Starry Nights | 3 | $208,493 | 272 | 4.85/5.0 |
| Bernie | 3 | $197,366 | 643 | 4.90/5.0 |
| Lexington | 5 | $182,214 | 471 | 4.67/5.0 |
| Monika | 2 | $173,708 | 558 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Williams
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.4%), with outdoor & mobile and house properties comprising 85.1% of inventory
- Strong specialty sector (60.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo, others, unique stays segments (7.5% combined)
Room Capacity Distribution
Analysis of 228 properties in Williams shows that 1 bedroom properties are most prevalent, making up 46.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 66.2% of all listings.
Key Insights
- Most common: 1 bedroom (46.1%)
- Least common: 5+ bedrooms (2.2%)
- Market concentration: 66.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 228 properties in Williams reveals that 8+ guests properties dominate the market, representing 26.3% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 50.9% of the market.
Key Insights
- Most common capacity: 8+ guests (26.3% of market)
- Least common capacity: 7 guests (2.6% of market)
- Average guest capacity: 5.0 guests per property
- Market concentration: 50.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 228 properties in Williams, the most common availability pattern is 91-180 days (32% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (31.6% of properties).
Key Insights
- Most common availability window: 91-180 days (32%)
- Most common booking duration: 181-270 days (31.6%)
- Properties with high availability (180+ days): 49.6%
- Properties with long-term bookings (180+ days): 52.2%
Minimum Stay Distributions
1 Night
144 listings
75.8% of total
2 Nights
33 listings
17.4% of total
3 Nights
5 listings
2.6% of total
30+ Nights
8 listings
4.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 93.2%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (4.2%) suggest a stable extended-stay market
- High market flexibility with 95.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
6 listings
3% of total
Super Strict 30 Days
4 listings
2% of total
Flexible
56 listings
27.6% of total
Moderate
44 listings
21.7% of total
Firm
32 listings
15.8% of total
Strict
61 listings
30% of total
Key Insights
- Strict is the preferred policy at 30.0% of listings
- The market shows a balanced distribution between guest-friendly (49.3%) and strict (45.8%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 2.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Apr, averaging 69 days
- Shortest booking windows are in Aug, Feb, Jan, averaging 41 days
- Spring shows the longest average booking window at 67 days, while Winter has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 67 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jan when lead times are shortest
Popular Airbnb Amenities in Williams
Below is the distribution of amenities across listings in Williams:
Traveler Demographics
Key Insights
- Domestic travelers make up 81.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (4%) and Germany (3.3%)
- English is the top language at 70.8%, followed by Spanish (14.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Phoenix and New York markets
- Develop localized content for Canada and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Williams. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Fort Valley | 33 | $5,688 | $387.98 | 51% |
| Sedona | 1,420 | $5,236 | $353.96 | 51% |
| Sedona City Limit | 449 | $4,287 | $295.26 | 49% |
| Doney Park | 20 | $4,258 | $284.13 | 49% |
| Red Lake | 11 | $3,967 | $218.56 | 62% |
| Greenehaven | 49 | $3,899 | $294.89 | 47% |
| Bellemont | 17 | $3,674 | $225.17 | 51% |
| Star Valley | 11 | $3,641 | $273.61 | 48% |
| Kachina Village | 141 | $3,477 | $223.34 | 52% |
| Big Park | 511 | $3,416 | $266.70 | 48% |
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