Tucson Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tucson in 2025? Explore comprehensive Airbnb analytics for Tucson, Arizona, United States to uncover income potential. This 2025 STR market report for Tucson, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 3,600 active listings.

Whether you're considering an Airbnb investment in Tucson, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tucson Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tucson Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$166
The average rental revenue earned for an occupied room per day in Tucson.
Occupancy Rate(?)
46.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,347
Typical annual income for an Airbnb listing in Tucson. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.2%
Strong growth (13.2%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Tucson.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Tucson.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
3,600
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tucson (2025)

Understanding the monthly revenue variations for Airbnb listings in Tucson is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tucson is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tucson across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,526+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,552 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,132 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,089, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tucson

Tucson Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tucson STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tucson:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tucson

Average Daily Rate (ADR) Airbnb Trends in Tucson (2025)

Effective short term rental pricing strategy in Tucson involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tucson typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $295+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
  • Typical properties (Median) charge around $132 per night.
  • Entry-level properties (Bottom 25%) earn around $92 per night.

Average Daily Rate (ADR) Trend by Month in Tucson

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Airbnb Seasonality Analysis & Trends in Tucson (2025)

Peak Season (February, March, January)
  • Revenue averages $3,803 per month
  • Occupancy rates average 60.9%
  • Daily rates average $195
Shoulder Season
  • Revenue averages $2,664 per month
  • Occupancy maintains around 46.3%
  • Daily rates hold near $159
Low Season (July, August, September)
  • Revenue drops to average $1,917 per month
  • Occupancy decreases to average 42.5%
  • Daily rates adjust to average $146

Seasonality Insights for Tucson

  • The Airbnb seasonality in Tucson shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tucson's highest earning potential, with monthly revenues capable of climbing to $4,403, occupancy reaching a high of 70.6%, and ADRs peaking at $204.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,710, occupancy could drop to 39.6%, and ADRs may adjust down to $146.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tucson.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tucson seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tucson (2025)

Exploring the top neighborhoods for short-term rentals in Tucson? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Tucson
The cultural and economic heart of Tucson, featuring historic buildings, local restaurants, and vibrant nightlife. Perfect for guests wanting to explore the city's rich history and arts scene.
Tucson Museum of Art, Fox Tucson Theatre, El Presidio Historic District, Tucson's Streetcar, Tucson Convention Center
University of Arizona
Home to the large University of Arizona, this area is frequented by students, families visiting, and academic professionals. It offers a lively atmosphere with numerous dining options and cultural events.
University of Arizona, Arizona State Museum, Flandrau Science Center and Planetarium, Arizona History Museum, Student Union
Sabino Canyon
A beautiful natural area known for hiking and outdoor activities. It attracts nature lovers and tourists looking for a scenic retreat just outside the city.
Sabino Canyon Recreation Area, Saguaro National Park, Hiking Trails, Wildlife Viewing, Picnic Areas
Catalina Foothills
An upscale neighborhood known for luxurious homes and stunning views. Ideal for vacationers seeking tranquility and elegance, close to nature with a hint of luxury.
Sabino Canyon, Golf Courses, Art Galleries, Shopping Centers, Luxury Spas
4th Avenue District
A trendy area filled with local shops, restaurants, and a vibrant arts scene. Known for its eclectic vibe, it draws a younger crowd and those looking for a unique experience.
4th Avenue Street Fair, Local Shops and Boutiques, Art Galleries, Restaurants and Cafes, Live Music Venues
Mission District
A neighborhood rich in cultural history and authentic Mexican cuisine. Visitors can immerse themselves in local culture and explore unique attractions.
Mission San Xavier del Bac, Cultural Festivals, Local Markets, Art and Cultural Events, Authentic Mexican Restaurants
Oro Valley
A suburban area located just north of Tucson, known for its family-friendly environment and beautiful parks. A great choice for those looking for a quieter stay with access to outdoor activities.
Steam Pump Ranch, Regional Parks, Hiking Trails, Golf Courses, Shopping Centers
Saguaro National Park
This national park offers stunning desert landscapes and unique wildlife. Ideal for nature retreats, it attracts outdoor enthusiasts and tourists looking for eco-friendly stays.
Saguaro Cacti, Hiking Trails, Scenic Drives, Visitor Center, Wildlife Viewing

Understanding Airbnb License Requirements & STR Laws in Tucson (2025)

While Tucson, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tucson to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Tucson (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tucsonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Contemporary Resort w/ Heated Pool+Sports Court

Contemporary Resort w/ Heated Pool+Sports Court

Entire Place • 3 bedrooms

$344,344
Revenue
87.2%
Occupancy
$1071.89
Daily Rate
Heated Pool | Spa | Mountain Views | 4 BR | 3.5 BA

Heated Pool | Spa | Mountain Views | 4 BR | 3.5 BA

Entire Place • 4 bedrooms

$215,751
Revenue
76.2%
Occupancy
$676.30
Daily Rate
Hacienda Milagrosa Resort with Heated Pool & Views

Hacienda Milagrosa Resort with Heated Pool & Views

Entire Place • 5 bedrooms

$197,813
Revenue
57.3%
Occupancy
$811.14
Daily Rate
Luxury/Catalina Foothills/Heated Pool/Spa/Sleeps16

Luxury/Catalina Foothills/Heated Pool/Spa/Sleeps16

Entire Place • 4 bedrooms

$193,139
Revenue
60.0%
Occupancy
$733.91
Daily Rate
Desert Oasis- Pool, Spa, Game Room, Pickleball

Desert Oasis- Pool, Spa, Game Room, Pickleball

Entire Place • 6 bedrooms

$192,328
Revenue
56.1%
Occupancy
$787.86
Daily Rate
DesertSunsetEscape-Spa-Pool-Kids

DesertSunsetEscape-Spa-Pool-Kids

Entire Place • 3 bedrooms

$188,407
Revenue
78.9%
Occupancy
$604.18
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tucson (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tucson based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nikki43$2,204,09419454.91/5.0
Todd33$1,787,93720344.58/5.0
Ramon25$1,151,66021704.79/5.0
Evolve50$1,032,9163433.05/5.0
Daniel9$995,3303554.94/5.0
Magic12$982,4186924.95/5.0
Kit18$976,80229294.86/5.0
Jessica14$898,9887934.84/5.0
Roadrunner15$884,2058144.94/5.0
Welgo16$780,68430084.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tucson.

Dive Deeper: Advanced Tucson STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tucson. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tucson Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tucson

  • The Tucson Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.6% of the 3,600 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tucson, House properties are the most common (63.5%), reflecting the local real estate landscape.
  • Houses represent a significant 63.5% portion, catering likely to families or larger groups.
  • The presence of 13.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 6.1%) offer potential for unique stay experiences.

Tucson Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tucson

  • The dominant room capacity in Tucson is 1 bedroom listings, making up 28.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 56.6% of the active Airbnb listings in Tucson, indicating a high concentration in these sizes.
  • A significant 32.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tucson.

Tucson Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tucson

  • The most common guest capacity trend in Tucson vacation rentals is listings accommodating 4 guests (24.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Tucson STR market, accounting for 44.6% of listings.
  • 36.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tucson.
  • On average, properties in Tucson are equipped to host 4.4 guests.

Tucson Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tucson

  • The most common availability pattern in Tucson falls within the 271-366 days range, representing 34.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Tucson (30.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tucson Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.2%)

1 Night

612 listings

18.2% of total

2 Nights (30.2%)

2 Nights

1018 listings

30.2% of total

3 Nights (14.6%)

3 Nights

492 listings

14.6% of total

4-6 Nights (8.6%)

4-6 Nights

289 listings

8.6% of total

7-29 Nights (9.3%)

7-29 Nights

315 listings

9.3% of total

30+ Nights (19.1%)

30+ Nights

645 listings

19.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Tucson is 2 Nights, adopted by 30.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (19.1%) caters to monthly stays (30+ nights) in Tucson, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 30.2% of Tucson hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.2% currently do.
  • A 2-night minimum appears standard (30.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 19.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tucson.

Tucson Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

5 listings

0.2% of total

Super Strict 30 Days

61 listings

1.9% of total

Flexible (17.8%)

Flexible

568 listings

17.8% of total

Moderate (27.6%)

Moderate

880 listings

27.6% of total

Firm (28.4%)

Firm

905 listings

28.4% of total

Strict (24.1%)

Strict

770 listings

24.1% of total

Cancellation Policy Insights for Tucson

  • The prevailing Airbnb cancellation policy trend in Tucson is Firm, used by 28.4% of listings.
  • A majority (52.5%) of hosts in Tucson utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 28.4% market standard in Tucson.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tucson.

Tucson STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tucson

  • The overall average booking lead time for vacation rentals in Tucson is 58 days.
  • Guests book furthest in advance for stays during February (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (76 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Tucson.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Tucson averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tucson (2025)

Amenity Prevalence

Amenity Insights for Tucson

  • Essential amenities in Tucson that guests expect include: Air conditioning, Wifi, Smoke alarm, Heating, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tucson: Air conditioning, Wifi, Smoke alarm, Heating, TV.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Smoke alarm, Heating, TV.
  • Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tucson to stay competitive.

Tucson Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tucson

  • The typical guest profile for Airbnb in Tucson consists of primarily domestic travelers (93%), often arriving from nearby Tucson, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.1% of guests.
  • Key international markets include United States (93.1%) and Mexico (2.1%).
  • Top languages spoken are English (67.5%) followed by Spanish (19.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Tucson and Phoenix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tucson Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Paradise Valley57$9,998$1106.0042%
Carefree27$4,953$527.3840%
Scottsdale4,006$3,920$332.4946%
Cave Creek128$3,697$356.7541%
Fountain Hills195$3,588$336.9245%
Mount Lemmon40$3,401$240.9249%
Gilbert628$2,785$217.4150%
Chandler589$2,610$211.7849%
Safford14$2,573$136.6460%
Queen Creek182$2,422$200.4948%

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