Sun Lakes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sun Lakes in 2025? Explore comprehensive Airbnb analytics for Sun Lakes, Arizona, United States to uncover income potential. This 2025 STR market report for Sun Lakes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.

Whether you're considering an Airbnb investment in Sun Lakes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sun Lakes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sun Lakes Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$171
The average rental revenue earned for an occupied room per day in Sun Lakes.
Occupancy Rate(?)
47.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,140
Typical annual income for an Airbnb listing in Sun Lakes. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.4%
Slight decrease (-3.4%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Sun Lakes.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Sun Lakes.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sun Lakes (2025)

Understanding the monthly revenue variations for Airbnb listings in Sun Lakes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sun Lakes is typically February, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sun Lakes across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,705+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,404 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,530 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,314, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sun Lakes

Sun Lakes Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sun Lakes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sun Lakes:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sun Lakes

Average Daily Rate (ADR) Airbnb Trends in Sun Lakes (2025)

Effective short term rental pricing strategy in Sun Lakes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sun Lakes typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $252+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
  • Typical properties (Median) charge around $149 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Sun Lakes

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Airbnb Seasonality Analysis & Trends in Sun Lakes (2025)

Peak Season (February, January, March)
  • Revenue averages $4,559 per month
  • Occupancy rates average 57.7%
  • Daily rates average $197
Shoulder Season
  • Revenue averages $3,209 per month
  • Occupancy maintains around 50.5%
  • Daily rates hold near $165
Low Season (July, August, September)
  • Revenue drops to average $2,142 per month
  • Occupancy decreases to average 37.0%
  • Daily rates adjust to average $145

Seasonality Insights for Sun Lakes

  • The Airbnb seasonality in Sun Lakes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sun Lakes's highest earning potential, with monthly revenues capable of climbing to $4,866, occupancy reaching a high of 61.9%, and ADRs peaking at $199.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,965, occupancy could drop to 33.1%, and ADRs may adjust down to $142.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sun Lakes.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sun Lakes seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sun Lakes (2025)

Exploring the top neighborhoods for short-term rentals in Sun Lakes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sun Lakes Village
A vibrant community known for its golf courses and active lifestyle, perfect for retirees and short-term vacationers seeking a relaxing getaway.
Sun Lakes Country Club, Phoenix East Golf Course, Cottonwood Country Club, Sun Lakes Plaza, Parks and walking trails
Oakwood Lakes
A beautiful area within Sun Lakes featuring scenic lakes, parks, and a peaceful environment, ideal for family vacations or quiet retreats.
Oakwood Country Club, Sun Lakes Park, Walking and biking trails, Local dining options, Fishing spots
Ironwood
A popular area with spacious homes and proximity to various amenities, making it a great choice for families and groups looking for a holiday rental.
Ironwood Golf Course, Community center activities, Shopping centers nearby, Restaurants and cafes, Recreational facilities
Cottonwood
Known for its picturesque setting and community events, Cottonwood attracts visitors looking for a blend of relaxation and activity in the Sun Lakes area.
Cottonwood Golf Course, Cottonwood Community Center, Local markets, Art and craft fairs, Parks
Sun Lakes Country Club
A well-established community with a variety of recreational facilities, appealing to retirees and those seeking active vacations.
Country club facilities, Swimming pools, Tennis courts, Dining options, Golf courses
Lakeview
This area is characterized by its serene lakes and walking paths, attracting visitors who appreciate nature and tranquility during their stay.
Lakeview Golf Course, Walking paths, Picnic areas, Wildlife observation, Scenic views
Chandler
Located close to Sun Lakes, Chandler offers additional shopping, dining and entertainment options, appealing to visitors interested in nearby attractions.
Chandler Fashion Center, Desert Breeze Park, Chandler Museum, Local breweries, Culinary scene
Phoenix South Mountain
A short drive from Sun Lakes, this area offers hiking and outdoor activities, appealing to those who enjoy nature and scenic views during their vacations.
South Mountain Park, Hiking trails, Outdoor recreation, Nature parks, Scenic lookout points

Understanding Airbnb License Requirements & STR Laws in Sun Lakes (2025)

While Sun Lakes, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sun Lakes to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sun Lakes (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sun Lakesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family Retreat / Country Villa in the City

Family Retreat / Country Villa in the City

Entire Place • 5 bedrooms

$114,111
Revenue
67.8%
Occupancy
$442.66
Daily Rate
RitzWatersEdge Home, Heated Pool included in price

RitzWatersEdge Home, Heated Pool included in price

Entire Place • 3 bedrooms

$103,650
Revenue
59.9%
Occupancy
$518.19
Daily Rate
Community Perks & Patio: Sun Lakes Home!

Community Perks & Patio: Sun Lakes Home!

Entire Place • 3 bedrooms

$57,010
Revenue
63.3%
Occupancy
$212.17
Daily Rate
Private Pool, Golf, all King Beds, 3 BRD/4 BTHS

Private Pool, Golf, all King Beds, 3 BRD/4 BTHS

Entire Place • 3 bedrooms

$44,329
Revenue
35.2%
Occupancy
$366.99
Daily Rate
Golfers Retreat with hot tub and firepit.

Golfers Retreat with hot tub and firepit.

Entire Place • 4 bedrooms

$44,157
Revenue
69.2%
Occupancy
$210.55
Daily Rate
ResortLiving Golf/Pool/Gym/Peace 2Bed 2Bath Oasis

ResortLiving Golf/Pool/Gym/Peace 2Bed 2Bath Oasis

Entire Place • 2 bedrooms

$35,511
Revenue
65.8%
Occupancy
$190.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sun Lakes (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sun Lakes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Brad1$114,1111154.97/5.0
Christian1$103,6501264.99/5.0
Evolve4$91,612244.66/5.0
Elite Vacation Rentals2$55,715294.91/5.0
Evolve3$48,851394.50/5.0
Rodney1$44,329604.87/5.0
Jeralynn1$44,157334.76/5.0
Jazmin1$35,511134.77/5.0
Jessica1$34,082334.94/5.0
Anna1$29,34285.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sun Lakes.

Dive Deeper: Advanced Sun Lakes STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sun Lakes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sun Lakes Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sun Lakes

  • The Sun Lakes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sun Lakes, House properties are the most common (91.2%), reflecting the local real estate landscape.
  • Houses represent a significant 91.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.

Sun Lakes Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sun Lakes

  • The dominant room capacity in Sun Lakes is 2 bedrooms listings, making up 55.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 79.4% of the active Airbnb listings in Sun Lakes, indicating a high concentration in these sizes.
  • A significant 29.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sun Lakes.

Sun Lakes Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sun Lakes

  • The most common guest capacity trend in Sun Lakes vacation rentals is listings accommodating 4 guests (47.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Sun Lakes STR market, accounting for 67.7% of listings.
  • 35.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sun Lakes.
  • On average, properties in Sun Lakes are equipped to host 4.6 guests.

Sun Lakes Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sun Lakes

  • The most common availability pattern in Sun Lakes falls within the 271-366 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Sun Lakes (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sun Lakes Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.1%)

1 Night

2 listings

6.1% of total

2 Nights (6.1%)

2 Nights

2 listings

6.1% of total

3 Nights (21.2%)

3 Nights

7 listings

21.2% of total

4-6 Nights (15.2%)

4-6 Nights

5 listings

15.2% of total

7-29 Nights (24.2%)

7-29 Nights

8 listings

24.2% of total

30+ Nights (27.3%)

30+ Nights

9 listings

27.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Sun Lakes is 30+ Nights, adopted by 27.3% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (12.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (27.3%) caters to monthly stays (30+ nights) in Sun Lakes, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 27.3% of Sun Lakes hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sun Lakes.

Sun Lakes Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.8%)

Flexible

4 listings

13.8% of total

Moderate (27.6%)

Moderate

8 listings

27.6% of total

Firm (20.7%)

Firm

6 listings

20.7% of total

Strict (37.9%)

Strict

11 listings

37.9% of total

Cancellation Policy Insights for Sun Lakes

  • The prevailing Airbnb cancellation policy trend in Sun Lakes is Strict, used by 37.9% of listings.
  • A majority (58.6%) of hosts in Sun Lakes utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.9% market standard in Sun Lakes.
  • With 37.9% using Strict terms, this is a viable option in Sun Lakes, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sun Lakes.

Sun Lakes STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sun Lakes

  • The overall average booking lead time for vacation rentals in Sun Lakes is 86 days.
  • Guests book furthest in advance for stays during February (average 139 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (117 days avg.) sees the longest lead times, while Summer (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (86 days) as a baseline for your pricing and availability strategy in Sun Lakes.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 117 days) to capture early planners.
  • Monitor your own booking lead times against these Sun Lakes averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sun Lakes (2025)

Amenity Prevalence

Amenity Insights for Sun Lakes

  • Essential amenities in Sun Lakes that guests expect include: Air conditioning, Free parking on premises, Smoke alarm, TV, Hot water, Wifi, Dryer, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sun Lakes: Air conditioning, Free parking on premises, Smoke alarm, TV, Hot water, Wifi, Dryer, Heating, Kitchen.
  • Prioritize adding missing essentials: Dryer, Heating, Kitchen.
  • Consider adding popular differentiators like Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sun Lakes to stay competitive.

Sun Lakes Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sun Lakes

  • The typical guest profile for Airbnb in Sun Lakes consists of primarily domestic travelers (95%), often arriving from nearby Chandler, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include United States (94.9%) and Canada (3.4%).
  • Top languages spoken are English (77.4%) followed by Spanish (4.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chandler and Yuma.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sun Lakes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Paradise Valley57$9,998$1106.0042%
Sedona1,383$5,382$369.5351%
Carefree27$4,953$527.3840%
Sedona City Limit456$4,339$313.4348%
Maricopa County10$4,101$475.7228%
Scottsdale4,006$3,920$332.4946%
Cave Creek128$3,697$356.7541%
Fountain Hills195$3,588$336.9245%
Star Valley11$3,506$279.0146%
Mount Lemmon40$3,401$240.9249%

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