Sierra Vista Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sierra Vista in 2025? Explore comprehensive Airbnb analytics for Sierra Vista, Arizona, United States to uncover income potential. This 2025 STR market report for Sierra Vista, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 138 active listings.

Whether you're considering an Airbnb investment in Sierra Vista, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sierra Vista Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sierra Vista Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Sierra Vista.
Occupancy Rate(?)
53.7%
High demand. Good booking frequency.
Median Annual Revenue(?)
$21,496
Typical annual income for an Airbnb listing in Sierra Vista. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.5%
Strong growth (16.5%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Sierra Vista.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Sierra Vista.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
138
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sierra Vista (2025)

Understanding the monthly revenue variations for Airbnb listings in Sierra Vista is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sierra Vista is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sierra Vista across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,203+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,219 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,075 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,139, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sierra Vista

Sierra Vista Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sierra Vista STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sierra Vista:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 59%.
  • Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sierra Vista

Average Daily Rate (ADR) Airbnb Trends in Sierra Vista (2025)

Effective short term rental pricing strategy in Sierra Vista involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sierra Vista typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $188+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $142 or more.
  • Typical properties (Median) charge around $105 per night.
  • Entry-level properties (Bottom 25%) earn around $73 per night.

Average Daily Rate (ADR) Trend by Month in Sierra Vista

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Airbnb Seasonality Analysis & Trends in Sierra Vista (2025)

Peak Season (April, June, May)
  • Revenue averages $2,526 per month
  • Occupancy rates average 53.0%
  • Daily rates average $111
Shoulder Season
  • Revenue averages $2,287 per month
  • Occupancy maintains around 56.6%
  • Daily rates hold near $119
Low Season (August, September, October)
  • Revenue drops to average $2,089 per month
  • Occupancy decreases to average 53.8%
  • Daily rates adjust to average $110

Seasonality Insights for Sierra Vista

  • The Airbnb seasonality in Sierra Vista shows relatively stable year-round demand. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sierra Vista's highest earning potential, with monthly revenues capable of climbing to $2,596, occupancy reaching a high of 59.4%, and ADRs peaking at $122.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,011, occupancy could drop to 50.4%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sierra Vista.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sierra Vista seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sierra Vista (2025)

Exploring the top neighborhoods for short-term rentals in Sierra Vista? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Old Town
Charming area featuring unique boutiques and local dining options. Attracts visitors interested in the rich history and culture of Sierra Vista.
Sierra Vista Historical Society Museum, Veterans Memorial Park, Local art galleries, Chiricahua National Monument, Public art installation sites
The Landings
Family-friendly neighborhood close to schools and parks. Popular with families and visitors seeking a quieter atmosphere while still being close to attractions.
Buffalo Soldier Memorial Park, Parks and recreational areas, Local farmers market, Gardner Canyon, Sierra Vista Aquatic Center
Carr Canyon
Scenic area in the Huachuca Mountains, offering hiking and outdoor activities. Appeals to nature lovers and those seeking adventure in the outdoors.
Carr Canyon Trail, Coronado National Forest, Nature hikes, Bird watching opportunities, Picnic areas
Travelers Rest
A peaceful neighborhood with convenient access to nearby shopping and dining. Good choice for visitors wanting a comfortable stay with amenities.
Sierra Vista Mall, Local restaurants, Movie theaters, Arts and craft fairs, Nearby golf courses
Sierra Vista Town Center
Main commercial area with shopping, restaurants, and entertainment. Great for tourists wanting the conveniences of urban living.
Sierra Vista Farmers Market, Parks and recreational areas, Community events, Local dining options, Shopping centers
Desert Echoes
A quiet residential area ideal for longer stays, attracting business travelers and families who prefer a home-like environment.
Desert Botanical Gardens, Parks for walking and jogging, Community centers, Local grocery stores, Access to biking trails
Kachina Village
Beautiful location surrounded by nature, perfect for those seeking a retreat while being close to the city's amenities.
Huachuca Mountains hikes, Nature trails, Wildlife viewing spots, Scenic vistas, Local artisans and crafters
East Sierra Vista
A rapidly growing area with new developments and modern amenities. Appeals to visitors looking for new environments and conveniences.
Shopping centers and plazas, Local dining chains, Easy access to main roads, Community parks, Outdoor activities spots

Understanding Airbnb License Requirements & STR Laws in Sierra Vista (2025)

While Sierra Vista, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sierra Vista to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sierra Vista (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sierra Vistabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sierra Vista Home w/ Private Pool & Game Room

Sierra Vista Home w/ Private Pool & Game Room

Entire Place • 4 bedrooms

$79,896
Revenue
70.0%
Occupancy
$289.99
Daily Rate
*NEW* Mountain Vista 4 BDRM Home with Pool & Spa

*NEW* Mountain Vista 4 BDRM Home with Pool & Spa

Entire Place • 4 bedrooms

$56,279
Revenue
72.6%
Occupancy
$194.39
Daily Rate
*NEW* 4BR/2BTH • Pool & Grill • Central Location

*NEW* 4BR/2BTH • Pool & Grill • Central Location

Entire Place • 4 bedrooms

$56,258
Revenue
63.8%
Occupancy
$248.97
Daily Rate
4RM/2BTH, Golf,Grill,1 min Mall, Near Downtown

4RM/2BTH, Golf,Grill,1 min Mall, Near Downtown

Entire Place • 4 bedrooms

$54,267
Revenue
75.5%
Occupancy
$174.28
Daily Rate
The Trevino Sunset Haven

The Trevino Sunset Haven

Entire Place • 3 bedrooms

$50,968
Revenue
72.6%
Occupancy
$235.01
Daily Rate
Ramsey Canyon Manor

Ramsey Canyon Manor

Entire Place • 5 bedrooms

$49,446
Revenue
45.4%
Occupancy
$338.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sierra Vista (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sierra Vista based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rachel5$120,3444584.96/5.0
Julie3$94,6721264.90/5.0
Charlie2$94,660644.99/5.0
Theresa3$93,6443554.99/5.0
Lasan2$88,5221294.92/5.0
Jen4$87,196402.48/5.0
Evolve1$79,896174.94/5.0
Roy And Gail4$74,5502213.72/5.0
Plushy3$66,475504.58/5.0
Stephen2$65,908844.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sierra Vista.

Dive Deeper: Advanced Sierra Vista STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sierra Vista. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sierra Vista Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sierra Vista

  • The Sierra Vista Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.7% of the 138 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sierra Vista, House properties are the most common (65.9%), reflecting the local real estate landscape.
  • Houses represent a significant 65.9% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 7.2%) offer potential for unique stay experiences.

Sierra Vista Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sierra Vista

  • The dominant room capacity in Sierra Vista is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 54.3% of the active Airbnb listings in Sierra Vista, indicating a high concentration in these sizes.
  • A significant 39.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sierra Vista.

Sierra Vista Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sierra Vista

  • The most common guest capacity trend in Sierra Vista vacation rentals is listings accommodating 6 guests (20.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Sierra Vista STR market, accounting for 39.1% of listings.
  • 42.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sierra Vista.
  • On average, properties in Sierra Vista are equipped to host 4.5 guests.

Sierra Vista Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sierra Vista

  • The most common availability pattern in Sierra Vista falls within the 91-180 days range, representing 39.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 46.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Sierra Vista (39.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 55.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sierra Vista Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.6%)

1 Night

43 listings

32.6% of total

2 Nights (41.7%)

2 Nights

55 listings

41.7% of total

3 Nights (6.8%)

3 Nights

9 listings

6.8% of total

4-6 Nights (7.6%)

4-6 Nights

10 listings

7.6% of total

7-29 Nights (3.8%)

7-29 Nights

5 listings

3.8% of total

30+ Nights (7.6%)

30+ Nights

10 listings

7.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sierra Vista is 2 Nights, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (74.3%) of the Sierra Vista Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 41.7% of Sierra Vista hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sierra Vista.

Sierra Vista Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

43 listings

33.3% of total

Moderate (20.9%)

Moderate

27 listings

20.9% of total

Firm (22.5%)

Firm

29 listings

22.5% of total

Strict (23.3%)

Strict

30 listings

23.3% of total

Cancellation Policy Insights for Sierra Vista

  • The prevailing Airbnb cancellation policy trend in Sierra Vista is Flexible, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (54.2%) and stricter (45.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.3% market standard in Sierra Vista.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sierra Vista.

Sierra Vista STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sierra Vista

  • The overall average booking lead time for vacation rentals in Sierra Vista is 53 days.
  • Guests book furthest in advance for stays during February (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (74 days avg.) sees the longest lead times, while Fall (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Sierra Vista.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Sierra Vista averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sierra Vista (2025)

Amenity Prevalence

Amenity Insights for Sierra Vista

  • Essential amenities in Sierra Vista that guests expect include: Heating, Wifi, Smoke alarm, Free parking on premises, TV, Air conditioning, Kitchen, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sierra Vista: Heating, Wifi, Smoke alarm, Free parking on premises, TV, Air conditioning, Kitchen, Essentials.
  • Prioritize adding missing essentials: Wifi, Smoke alarm, Free parking on premises, TV, Air conditioning, Kitchen, Essentials.
  • Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sierra Vista to stay competitive.

Sierra Vista Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sierra Vista

  • The typical guest profile for Airbnb in Sierra Vista consists of primarily domestic travelers (97%), often arriving from nearby Phoenix, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.1% of guests.
  • Key international markets include United States (97.1%) and Canada (1%).
  • Top languages spoken are English (73.2%) followed by Spanish (16.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Phoenix and Tucson.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sierra Vista Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mount Lemmon40$3,401$240.9249%
Safford14$2,573$136.6460%
Oro Valley250$2,154$209.4542%
Corona de Tucson17$2,149$164.8049%
Sonoita36$2,088$185.9537%
Marana107$2,075$195.5242%
Casa Grande159$1,966$152.4449%
Tucson3,600$1,946$165.6346%
Thatcher15$1,882$118.8857%
Rodeo12$1,835$201.5235%

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