Airbnb Market Analytics, Statistics and Data in Show Low, Arizona, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Show Low? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Show Low:
How much do Airbnb hosts make on average per month in Show Low?
The short-term rental market in Show Low shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,222 per month
- Strong performing properties (top 25%) make $4,100 or more
- Best-in-class properties (top 10%) achieve $7,000+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,236
Revenue Variations by Month
Occupancy Rates Throughout the Year in Show Low
The market in Show Low shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Show Low
Daily rates in Show Low vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $176 per night
- Strong performing properties (top 25%) secure $256 or more
- Best-in-class properties (top 10%) pull in $377+ per night
- Entry-level properties (bottom 25%) earn around $131
Daily Rate Variations by Month
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Seasonality patterns in Show Low
Peak Season (July, June, August)
- Revenue peaks at $4678.45 per month
- Occupancy rates reach 63.37%
- Daily rates average $231.56
Shoulder Season
- Revenue averages $3196.27 per month
- Occupancy maintains 38.55%
- Daily rates hold at $215.32
Low Season (November, September, January)
- Revenue drops to $2156.80 per month
- Occupancy decreases to 26.45%
- Daily rates adjust to $201.91
Is it still profitable to do Airbnb in Show Low in 2025?
Yes! Show Low demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and strong monthly revenue averaging $3196 and With 333 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Show Low
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Fool Hollow Lake Recreation Area | A serene, natural area popular for fishing, camping, and outdoor activities. Ideal for travelers seeking a peaceful retreat in nature. | Fool Hollow Lake, Hiking Trails, Fishing Spots, Picnic Areas, Wildlife Viewing |
| Show Low Lake | A picturesque lake area attracting families and outdoor enthusiasts. Great for boating, paddleboarding, and enjoying scenic views. | Show Low Lake, Picnic Areas, Walking Trails, Boat Rentals, Fishing |
| White Mountains | Known for its stunning mountain scenery and year-round recreational activities. Appeals to visitors looking for adventure in nature. | Skiing in winter, Hiking in summer, Lakes and rivers, Wildlife Viewing, Scenic Drives |
| Rainbow Lake | A beautiful lake surrounded by natural beauty, ideal for vacationers seeking a peaceful getaway. | Rainbow Lake, Fishing, Kayaking, Scenic Trails, Picnic Areas |
| Downtown Show Low | The heart of the city with unique shops, restaurants, and local culture. Attracts visitors looking for local experiences. | Show Low Museum, Local Shops, Restaurants, Parks, Cultural Events |
| Pine Trees and Trails | A tranquil area filled with tall pines, offering numerous hiking and biking trails. Perfect for outdoor lovers and explorers. | Hiking Trails, Nature Walks, Biking Trails, Scenic Views, Wildlife |
| Zennith's Lookout | A scenic viewpoint known for its breathtaking views of the surrounding landscape, attracting photographers and nature lovers. | Scenic Overlook, Photography, Nature Trails, Picnicking, Wildlife |
| The Show Low Golf Club | A beautiful golf course that appeals to golf enthusiasts and visitors looking for leisure activities. | 18-hole golf course, Clubhouse, Golfing Events, Nature Trails, Scenic Views |
Do you need a license for Airbnb in Show Low?
We recommend checking directly with Show Low's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Show Low
Luxe Lodge: Sleep 18 in 4 Suites, Bunks with Slide
Entire Place • 6 bedrooms
Rock Creek Ranch - 5+ Acres | Hot Tub | Playground
Entire Place • 6 bedrooms
Large Cabin, 17 Acres | Playground | Forest Access
Entire Place • 7 bedrooms
Pvt Pickleball- Hot Tub-Game Rm-Playground
Entire Place • 5 bedrooms
Peaceful Cabin in the Trees
Entire Place • 6 bedrooms
Torreon Luxury Cabin 4000Sq Ft, Golf course/Creek
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Show Low
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 37 | $700,005 | 867 | 4.80/5.0 |
| Evolve | 18 | $503,991 | 195 | 4.03/5.0 |
| Evolve | 20 | $401,951 | 830 | 4.85/5.0 |
| Ryan | 16 | $363,766 | 285 | 4.75/5.0 |
| Krista | 2 | $335,641 | 190 | 4.98/5.0 |
| Allison | 7 | $283,045 | 397 | 4.94/5.0 |
| Pines Edge | 3 | $225,457 | 86 | 5.00/5.0 |
| Lusia | 7 | $194,728 | 107 | 4.09/5.0 |
| Rim Lakes Vacation Rentals | 2 | $179,488 | 41 | 4.92/5.0 |
| Zach | 1 | $166,980 | 63 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Show Low
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (99.7%), with outdoor & mobile and house properties comprising 88.0% of inventory
- Strong specialty sector (52.9%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels, others segments (2.1% combined)
Room Capacity Distribution
Analysis of 333 properties in Show Low shows that 3 bedrooms properties are most prevalent, making up 39.3% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 68.5% of all listings.
Key Insights
- Most common: 3 bedrooms (39.3%)
- Least common: 1 bedroom (8.4%)
- Market concentration: 68.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 333 properties in Show Low reveals that 8+ guests properties dominate the market, representing 47.7% of all listings. The average property accommodates 6.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 72.7% of the market.
Key Insights
- Most common capacity: 8+ guests (47.7% of market)
- Least common capacity: 3 guests (1.2% of market)
- Average guest capacity: 6.5 guests per property
- Market concentration: 72.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 333 properties in Show Low, the most common availability pattern is 181-270 days (39.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (39.9% of properties).
Key Insights
- Most common availability window: 181-270 days (39.3%)
- Most common booking duration: 91-180 days (39.9%)
- Properties with high availability (180+ days): 77.2%
- Properties with long-term bookings (180+ days): 24.0%
Minimum Stay Distributions
1 Night
41 listings
13.7% of total
2 Nights
180 listings
60% of total
3 Nights
33 listings
11% of total
4-6 Nights
4 listings
1.3% of total
7-29 Nights
2 listings
0.7% of total
30+ Nights
40 listings
13.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 73.7%
- Mid-length stays (4-6 nights) represent 1.3% of listings
- Monthly+ stays (13.3%) suggest a stable extended-stay market
- High market flexibility with 84.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
7 listings
2.3% of total
Super Strict 60 Days
5 listings
1.7% of total
Flexible
39 listings
12.9% of total
Moderate
65 listings
21.5% of total
Firm
55 listings
18.2% of total
Strict
131 listings
43.4% of total
Key Insights
- Strict is the preferred policy at 43.4% of listings
- Stricter policies (Firm & Strict) dominate at 61.6% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.7% of listings
Recommendations
- The market supports stricter policies, with 61.6% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 68 days
- Shortest booking windows are in Oct, Mar, Feb, averaging 30 days
- Summer shows the longest average booking window at 68 days, while Spring has the shortest at 41 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 68 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Feb when lead times are shortest
Popular Airbnb Amenities in Show Low
Below is the distribution of amenities across listings in Show Low:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.3% of total guests, indicating a dominant local market share.
- Primary international markets: Mexico (1.3%) and New Zealand (0.1%)
- English is the top language at 80.8%, followed by Spanish (16.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.7%
Recommendations
- Target marketing campaigns for Phoenix and Tucson markets
- Develop localized content for Mexico and New Zealand
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Show Low. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Paradise Valley | 58 | $10,086 | $1082.04 | 41% |
| Fort Valley | 33 | $5,688 | $387.98 | 51% |
| Sedona | 1,420 | $5,236 | $353.96 | 51% |
| Carefree | 27 | $4,694 | $487.51 | 38% |
| Sedona City Limit | 449 | $4,287 | $295.26 | 49% |
| Doney Park | 20 | $4,258 | $284.13 | 49% |
| Scottsdale | 4,108 | $3,847 | $315.45 | 47% |
| Cave Creek | 121 | $3,793 | $334.77 | 41% |
| Fountain Hills | 200 | $3,693 | $325.88 | 46% |
| Bellemont | 17 | $3,674 | $225.17 | 51% |
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